市場調查報告書
商品編碼
1501179
電動擦鞋機市場:成長、未來前景、競爭分析,2024-2032Electric Shoe Polisher Market - Growth, Future Prospects and Competitive Analysis, 2024 - 2032 |
在技術進步、消費者偏好變化和可支配收入增加的推動下,電動擦鞋機市場預計在2024年至2032年預測期內將以 5.5%的年複合成長率成長。儘管皮鞋在2023年的收入方面處於領先地位,但預計布鞋在預測期內的年複合成長率最高。同樣,雖然男士電動擦鞋機在2023年的收入中佔據主導地位,但預計女鞋的成長率最高。線上商店預計將實現分銷管道中最高的年複合成長率,而手持式自動擦鞋機預計將出現強勁的需求成長。此外,在城市化和消費支出增加的推動下,亞太地區預計將成為主要成長地區。儘管面臨可見度有限等挑戰,Kiwi、Shinola 和 Moneysworth&Best 等領先公司仍實施了穩健的策略,以保持競爭力並抓住市場機會。
市場驅動因素
技術進步
技術的進步促進了電動擦鞋機的發展,它更有效率、更易於使用。該公司整合自動感應器、可調節設定和可充電電池等功能,以改善整體用戶體驗。例如,Moneysworth&Best等公司推出了創新的電動擦鞋機,具有多個拋光頭和可變速度設置,以滿足消費者的多樣化需求。
消費者偏好的改變
與傳統方法相比,由於電動擦鞋器的便利性和有效性,消費者越來越喜歡電動擦鞋器。消費者日益尋求能夠為鞋子保養提供快速有效解決方案的產品,推動了對電動擦鞋機的需求。消費者偏好的這種轉變也反映在 Kiwi 等公司電動擦鞋機銷量的增加上,該公司報告指出,2023年電動擦鞋產品的收入將大幅成長。
可支配所得增加
可支配收入的增加,特別是在新興國家,促進電動擦鞋機市場的成長。隨著消費者購買力的增強,他們越來越願意投資於提供便利和卓越性能的優質產品。這一趨勢反映在 Shinola 等品牌電動擦鞋機的強勁銷售上,該品牌2023年收入強勁成長,尤其是在中等收入人口快速成長的地區。
抑制因子
儘管成長前景廣闊,但電動擦鞋機市場仍面臨一些限制因素,例如某些地區的認知度和滲透率有限。儘管新興市場的普及率很高,但仍有很大一部分人口不知道或無法使用電動擦鞋機,特別是在農村地區和新興經濟體。這阻礙了市場擴張,並對製造商有效進入未開發市場提出了挑戰。
市場:依類型
市場依類型分類,有布鞋、皮鞋、PU鞋等材質。2023年,皮鞋因其優質和耐用而佔據最高收入,吸引消費者在鞋子保養上進行投資。然而,2024-2032年預測期內年複合成長率(CAGR)最高的細分市場是布鞋。這一成長是由於在舒適性和時尚趨勢的推動下,休閒鞋和運動鞋日益採用電動擦鞋機。 Kiwi 和 Shinola 等公司利用這一趨勢,提供針對不同材質類型設計的專用電動擦鞋機。
市場:依應用劃分
每種用途有兩種:男士和女士。2023年,男士電動擦鞋機銷售成長,反映出男性消費者不斷成長的需求和購買力。然而,預計2024年至2032年女性的年複合成長率最高。這種成長是由於女性消費者對鞋子保養的認識和重視程度提高,她們尋找方便的鞋子護理解決方案。 Moneysworth&Best 等品牌推出具有人體工學設計和可自訂設定的創新電動擦鞋器,以滿足女性用戶的獨特需求。
市場:依分銷通路劃分
市場可依通路分為專賣店、企業對企業(B2B)通路、線上商店等。專賣店提供個人化的關注和廣泛的產品選擇,並已成為2023年銷售額最高的分銷管道。然而,預計線上商店在預測期內將實現最高的年複合成長率。這種成長是由線上購物的便利性以及獨家優惠和折扣的可用性所推動的。 Kiwi 和 Shinola 等公司日益擴大其線上業務並實施數位行銷策略,以吸引更多人並推動銷售成長。
市場:依產品
依產品,有全自動電動擦鞋機和手持式電動擦鞋機。全自動擦鞋機因其先進的功能和易用性而在2023年佔據市場主導地位。然而,預計2024年至2032年手持式自動擦鞋機的年複合成長率最高。這種成長歸因於它們的攜帶性和經濟性,使其受到尋求緊湊且多功能鞋類護理解決方案的消費者的歡迎。 Moneysworth&Best 等品牌推出配備可充電電池的輕型手持式電動擦鞋器,以滿足消費者的行動需求。
市場:依最終用途劃分
市場也可以根據最終用途分為住宅和商業。到2023年,住宅用途將佔電動擦鞋機銷量的大部分。然而,飯店、水療中心和鞋類零售店等商業領域預計在預測期內年複合成長率最高。這一成長是由商業房地產對專業鞋履護理解決方案的需求推動的,在商業地產中,保持拋光的外觀對於客戶滿意度和品牌形象非常重要。 Kiwi 和 Shinola 等公司開發商用級電動擦鞋機,該機具有強大的馬達和耐用的結構,可承受惡劣的應用。
亞太地區仍是預測期內最有利的投資市場
依地區劃分,電動擦鞋機市場在不同地區呈現不同的趨勢。北美和歐洲傳統上一直是主要市場,因為它們的可支配收入很高,而且對先進的美容產品很欣賞。然而,在快速城市化、消費者支出增加和奢侈鞋類品牌日益普及的推動下,預計亞太地區在預測期內的年複合成長率最高。此外,義大利和日本等擁有濃厚鞋履護理文化的地區預計將為市場成長做出重大貢獻。此外,由於城市化進程的加速和向西方生活方式趨勢的轉變,拉丁美洲和中東、非洲成為利潤豐厚的市場。 Kiwi、Shinola 和 Moneysworth&Best 等品牌透過策略合作夥伴關係和有針對性的行銷活動擴大在這些地區的業務,以抓住新的商機。
預測期內市場競爭將會加劇
在電動擦鞋機市場,Kiwi、Shinola、Moneysworth&Best、Beck Shoe Products Co、Braukmann GmbH、Comfort House、Dolphy India Pvt. Ltd.、ESFO AB、Euronics Indistries Pvt Ltd.、Expondo GmbH、HEUTE MaschinenfabrikGmbH &Cob . KG、Orchids International 和Sunpentown Inc. 實施重要策略,以保持競爭力並獲得更大的市場佔有率。這些策略包括產品創新、策略合作夥伴關係以及擴展到新的地理市場。 Kiwi 是一個以其鞋類護理產品而聞名的品牌,預計將在2023年實現可觀收入,推出環保電動擦鞋機,並擴大其在新興市場的業務,繼續保持成長形勢。同樣,以其優質過程而聞名的 Shinola 致力於透過針對高端消費者的高端電動擦鞋機來豐富其產品組合。此外,Moneysworth&Best 利用其強大的分銷網絡和品牌聲譽進入未開發的市場並推動銷售成長。總之,這些公司準備充分利用電動擦鞋機不斷成長的需求,並保持其在市場上的領導地位。
本報告回答的主要問題
影響電動擦鞋機市場成長的關鍵微觀和宏觀環境因素有哪些?
在目前和預測期間內,產品領域和地區的主要投資領域是什麼?
2032年之前的預估與市場預測
哪個細分市場在預測期間內年複合成長率最快?
哪個細分市場擁有較大的市場佔有率,為什麼?
中低收入國家是否投資電動擦鞋機市場?
電動擦鞋機市場最大的區域市場是哪個?
亞太地區、拉丁美洲和中東、非洲等新興市場的市場趨勢和動態是什麼?
推動電動擦鞋機市場成長的主要趨勢是什麼?
主要競爭對手是什麼以及他們提高在全球電動擦鞋機市場佔有率的關鍵策略是什麼?
The electric shoe polisher market is expected to grow at a CAGR of 5.5% during the forecast period of 2024 to 2032, driven by technological advancements, changing consumer preferences, and increasing disposable incomes. While leather shoes led in revenue in 2023, cloth shoes are expected to witness the highest CAGR during the forecast period. Similarly, while men's electric shoe polishers dominated in revenue in 2023, the women's segment is projected to experience the highest growth rate. Online stores are anticipated to achieve the highest CAGR among distribution channels, and handheld automatic polishers are expected to witness significant growth in demand. Moreover, Asia Pacific is poised to emerge as a key growth region, driven by urbanization and rising consumer spending. Despite challenges such as limited awareness, top players like Kiwi, Shinola, and Moneysworth& Best are implementing robust strategies to maintain their competitive positions and capitalize on market opportunities.
Market Drivers
Technological Advancements
The advancement in technology has led to the development of more efficient and user-friendly electric shoe polishers. Companies are incorporating features such as automatic sensors, adjustable settings, and rechargeable batteries, enhancing the overall user experience. For instance, companies like Moneysworth& Best have introduced innovative electric shoe polishers equipped with multiple polishing heads and variable speed settings, catering to the diverse needs of consumers.
Changing Consumer Preferences
There is a growing preference for electric shoe polishers among consumers due to their convenience and effectiveness compared to traditional methods. Consumers are increasingly seeking products that offer quick and efficient solutions for shoe maintenance, driving the demand for electric shoe polishers. This shift in consumer preference is evident in the rising sales of electric shoe polishers from companies like Kiwi, which reported a significant increase in revenue from its electric shoe care products in 2023.
Increasing Disposable Incomes
The rise in disposable incomes, especially in emerging economies, has contributed to the growth of the electric shoe polisher market. As consumers have more purchasing power, they are willing to invest in premium products that offer convenience and superior performance. This trend is reflected in the strong sales of electric shoe polishers from brands like Shinola, which experienced robust revenue growth in 2023, particularly in regions with a burgeoning middle class.
Restraint
Despite the promising growth prospects, the electric shoe polisher market faces the restraint of limited awareness and penetration in certain regions. While developed markets exhibit high adoption rates, there remains a significant portion of the population, especially in rural areas and emerging economies, who are unaware of or do not have access to electric shoe polishers. This hampers market expansion and poses a challenge for manufacturers to penetrate untapped markets effectively.
Market by Type
The market segmentation by type includes cloth shoes, leather shoes, PU shoes, and other materials. In 2023, leather shoes accounted for the highest revenue due to their premium quality and durability, attracting consumers willing to invest in maintaining their footwear. However, the segment with the highest compound annual growth rate (CAGR) during the forecast period of 2024 to 2032 is cloth shoes. This growth is fueled by the increasing adoption of electric shoe polishers for casual and athletic footwear, driven by trends in comfort and fashion. Companies such as Kiwi and Shinola are capitalizing on this trend by offering specialized electric shoe polishers designed for different material types.
Market by Application
Segmentation by application includes men and women. In 2023, men's electric shoe polishers generated higher revenue, reflecting greater demand and purchasing power among male consumers. However, the women's segment is expected to experience the highest CAGR from 2024 to 2032. This growth is attributed to increasing awareness and a growing emphasis on footwear maintenance among female consumers, who are increasingly seeking convenient solutions for shoe care. Brands like Moneysworth& Best are introducing innovative electric shoe polishers with ergonomic designs and customizable settings to cater to the specific needs of female users.
Market by Distribution Channel
The market can be segmented by distribution channel into specialty stores, business-to-business (B2B) channels, online stores, and others. Specialty stores emerged as the leading distribution channel in terms of revenue in 2023, offering personalized assistance and a wide range of product options. However, online stores are projected to achieve the highest CAGR during the forecast period. This growth is driven by the convenience of online shopping, coupled with the availability of exclusive deals and discounts. Companies like Kiwi and Shinola are expanding their online presence and implementing digital marketing strategies to reach a wider audience and drive sales growth.
Market by Product
Segmentation by product includes fully automatic and handheld automatic electric shoe polishers. Fully automatic polishers dominated the market in 2023, thanks to their advanced features and ease of use. However, handheld automatic polishers are expected to witness the highest CAGR from 2024 to 2032. This growth is attributed to their portability and affordability, making them popular among consumers seeking compact and versatile shoe care solutions. Brands such as Moneysworth& Best are introducing lightweight handheld electric shoe polishers with rechargeable batteries, catering to the needs of on-the-go consumers.
Market by End-Use
The market can also be segmented by end-use into residential and commercial segments. Residential usage accounted for the majority of electric shoe polisher sales in 2023, as individuals increasingly invest in home care products. However, the commercial segment, including hotels, spas, and shoe retail outlets, is anticipated to register the highest CAGR during the forecast period. This growth is driven by the demand for professional-grade shoe care solutions in commercial establishments, where maintaining a polished appearance is essential for customer satisfaction and brand image. Companies like Kiwi and Shinola are developing specialized electric shoe polishers for commercial use, equipped with powerful motors and durable construction to withstand heavy-duty applications.
APAC Remains the Most Lucrative Market for Investment during the Forecast Period
Geographic Segment: Geographically, the electric shoe polisher market exhibits varying trends across different regions. North America and Europe have traditionally been key markets due to higher disposable incomes and greater awareness of advanced grooming products. However, Asia Pacific is poised to experience the highest CAGR during the forecast period, fueled by rapid urbanization, rising consumer spending, and the growing popularity of premium footwear brands. Additionally, regions with a strong culture of shoe care, such as Italy and Japan, are expected to contribute significantly to market growth. Moreover, Latin America and the Middle East & Africa are emerging as lucrative markets, driven by increasing urbanization and a shift towards Western lifestyle trends. Brands like Kiwi, Shinola, and Moneysworth& Best are expanding their presence in these regions through strategic partnerships and targeted marketing initiatives to capitalize on emerging opportunities.
Market Competition to Intensify during the Forecast Period
In the electric shoe polisher market, top players such as Kiwi, Shinola, Moneysworth & Best, Beck Shoe Products Co., Braukmann GmbH, Comfort House, Dolphy India Pvt. Ltd., ESFO AB, Euronics Indistries Pvt Ltd, Expondo GmbH, HEUTE Maschinenfabrik GmbH & Co. KG, Orchids International, and Sunpentown Inc. are implementing key strategies to maintain their competitive edge and capture a larger market share. These strategies include product innovation, strategic partnerships, and expansion into new geographical markets. Kiwi, a renowned brand in shoe care products, reported substantial revenues in 2023 and is expected to continue its growth trajectory by introducing eco-friendly electric shoe polishers and expanding its presence in emerging markets. Similarly, Shinola, known for its premium craftsmanship, is focusing on enhancing its product portfolio with high-end electric shoe polishers targeting luxury consumers. Additionally, Moneysworth& Best is leveraging its strong distribution network and brand reputation to penetrate untapped markets and drive sales growth. Overall, these companies are poised to capitalize on the growing demand for electric shoe polishers and maintain their leadership positions in the market.
Historical & Forecast Period
This study report represents an analysis of each segment from 2022 to 2032 considering 2023 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2024 to 2032.
The current report comprises quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends & technological analysis, case studies, strategic conclusions and recommendations and other key market insights.
Research Methodology
The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. The key data points that enable the estimation of Electric Shoe Polisher market are as follows:
Research and development budgets of manufacturers and government spending
Revenues of key companies in the market segment
Number of end users & consumption volume, price, and value.
Geographical revenues generated by countries considered in the report
Micro and macro environment factors that are currently influencing the Electric Shoe Polisher market and their expected impact during the forecast period.
Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top-down and bottom-up approach for validation of market estimation assures logical, methodical, and mathematical consistency of the quantitative data.
Market Segmentation
Type
Application
Distribution Channel
Product
End Use
Region Segment (2022-2032; US$ Million)
North America
U.S.
Canada
Rest of North America
UK and European Union
UK
Germany
Spain
Italy
France
Rest of Europe
Asia Pacific
China
Japan
India
Australia
South Korea
Rest of Asia Pacific
Latin America
Brazil
Mexico
Rest of Latin America
Middle East and Africa
GCC
Africa
Rest of Middle East and Africa
Key questions answered in this report
What are the key micro and macro environmental factors that are impacting the growth of Electric Shoe Polisher market?
What are the key investment pockets concerning product segments and geographies currently and during the forecast period?
Estimated forecast and market projections up to 2032.
Which segment accounts for the fastest CAGR during the forecast period?
Which market segment holds a larger market share and why?
Are low and middle-income economies investing in the Electric Shoe Polisher market?
Which is the largest regional market for Electric Shoe Polisher market?
What are the market trends and dynamics in emerging markets such as Asia Pacific, Latin America, and Middle East & Africa?
Which are the key trends driving Electric Shoe Polisher market growth?
Who are the key competitors and what are their key strategies to enhance their market presence in the Electric Shoe Polisher market worldwide?
FIG. 12Market Positioning of Key Electric Shoe Polisher Market Players, 2023
FIG. 13Global Electric Shoe Polisher Market - Tier Analysis - Percentage of Revenues by Tier Level, 2023 Versus 2032