市場調查報告書
商品編碼
1472397
冷凍羊肉市場:依類型、通路分類:2023-2032年全球機會分析與產業預測Frozen Lamb Market By Type (Lamb Head, Lamb Rack, Lamb Leg, Others), By Distribution Channel (Supermarkets/Hypermarkets, Departmental Stores, B2B, Online Sales Channel): Global Opportunity Analysis and Industry Forecast, 2023-2032 |
2022年全球冷凍羊肉市場規模為59億美元,預計2032年將達107億美元,2023年至2032年複合年成長率為6.3%。冷凍羊肉是一種經過冷凍至冰點以下以延長保存期限的羊肉。這種保存方法可以防止細菌生長並長期保持肉的品質。各種羊肉,包括排羊肉、烤羊肉和碎肉,都以冷凍形式出售,消費者可以在超級市場和肉店等零售店購買。正確的解凍和烹飪技術對於確保冷凍羊肉的安全和美味至關重要。這款產品提供了便利性和多功能性,讓羊肉愛好者一年四季都能享受他們最喜歡的菜餚。
由於對簡便食品選擇的需求不斷成長,市場對冷凍羊肉的需求顯著增加。現代生活方式變得忙碌,消費者正在尋找需要最短準備時間的飲食解決方案。對於那些想要享受羊肉的好處,而又不想頻繁去雜貨店購物或費時準備飯菜的消費者來說,冷凍羊肉是一個方便的選擇。冷凍羊肉產品在超級市場和雜貨店很容易買到,使消費者可以輕鬆地將羊肉納入他們的飲食中,而無需進行大量的規劃或烹飪技術。
此外,它的便利性不僅限於繁忙的日程,還包括保存期限的長短和易於儲存等因素。冷凍羊肉可以長期保存而不會降低質量,從而使消費者可以儲存自己喜歡的肉塊並根據需要使用。這種便利性吸引了廣泛的消費者,從忙碌的專業人士到尋求快速簡便的膳食解決方案的家庭。因此,對簡便食品選擇的需求不斷成長,推動了市場對冷凍羊肉的需求激增,使其成為尋求無憂美味膳食選擇的消費者的熱門選擇。
羊肉生產國的出口機會在冷凍羊肉市場需求激增中發揮重要作用。一旦養羊國進入國際市場,它們就可以將過剩的羊肉(包括冷凍羊肉)賣給有需求的國家。這不僅將有助於這些國家利用過剩產量,還將增加全球對冷凍羊肉的整體需求。此外,出口冷凍羊肉可以讓生產商接觸到無法獲得當地生產的羊肉肉品的新消費者,從而擴大了冷凍羊肉的市場範圍。
此外,由於生產商努力滿足不同國際市場的品質標準和偏好,出口機會往往會推動冷凍羊肉產業的創新和投資。這將導致冷凍和包裝技術的進步,以及針對每個地區消費者偏好的新產品的開發。總體而言,羊肉生產國的出口機會透過開拓新市場、促進產品品質和技術創新的不斷提高,促進了冷凍羊肉市場的成長和擴大。
然而,冷凍優質分割肉的供應有限,限制了冷凍羊肉的市場需求。消費者通常將優質切肉與更高的品質和更好的風味聯繫在一起,這使它們成為許多消費者更理想的選擇。然而,由於物流限制和較高的生產成本,並非所有優質羊肉都能輕易獲得冷凍。這項限制限制了消費者的選擇,並減少了對冷凍羊肉產品的需求,因為尋求特定優質分割的消費者可能會選擇新鮮羊肉。
此外,冷凍羊肉市場缺乏溢價削減也阻礙了其相對於其他蛋白質選擇的競爭力。消費者可能會發現,與新鮮羊肉或優質羊肉相比,冷凍羊肉缺乏品種和品質。因此,冷凍優質羊肉的供應有限,阻礙了一些消費者購買冷凍羊肉,影響了市場需求。為了應對這項挑戰,努力增加冷凍羊肉的品種並改進保質冷凍技術,將增加冷凍羊肉對尋求優質肉類的消費者的吸引力。
利用網路購物趨勢為冷凍羊肉市場提供了巨大的機會。隨著越來越多的消費者選擇在線訂購雜貨(包括冷凍食品)的便利,零售商和生產商有機會擴大其分銷管道並開拓更廣泛的客戶群。透過線上平台提供冷凍羊肉產品,生產商可以克服地理限制,接觸到當地可能無法獲得專業肉類產品的消費者。這將使冷凍羊肉更容易被更多消費者接受,並增加市場需求。
此外,網路購物可以提供更大的彈性和客製化產品。生產商可以推出各種冷凍羊肉切塊、口味和包裝選擇,以滿足不同消費者的偏好。此外,線上平台提供有針對性的行銷和促銷機會,以幫助提高認知度並刺激對冷凍羊肉產品的需求。透過利用線上雜貨購物趨勢,生產商可以提高其在市場上的競爭力,並利用消費者對方便易得的食品選擇的興趣。
冷凍羊肉市場按類型、分銷管道和地區細分。依類型分類,市場分為羊頭、羊架、羊腿等。依分銷管道分類,市場分為超級市場/大賣場、百貨公司、B2B 和線上銷售管道。從區域來看,我們對北美、歐洲、亞太地區、洛杉磯和中東和非洲地區進行了分析。
El Moreno、Kuhne+Heitz、Selina Wamucii、CS Foods、 冷凍 Group 和 Sao-Salvadoralimentos 等主要企業正在尋求產品系列產品核可、合作夥伴關係、協議,並且我們將收購作為我們的主要發展策略。
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The global frozen lamb market was valued at $5.9 billion in 2022, and is projected to reach $10.7 billion by 2032, growing at a CAGR of 6.3% from 2023 to 2032. Frozen lamb is a type of lamb meat that is cooled to sub-zero temperatures to extend its shelf life. This preservation method prevents bacterial growth and maintains the meat's quality for an extended period. Various cuts of lamb, including chops, roasts, and ground lamb, are available in frozen form, which consumers can purchase from supermarkets, butchers, and other retail outlets. To ensure the safety and taste of frozen lamb before consumption, proper thawing and cooking techniques are essential. This product offers convenience and versatility, allowing lamb enthusiasts to enjoy their favorite dishes year-round.
The market demand for frozen lamb has significantly increased due to the rising need for convenient food options. Modern lifestyles are becoming busier, and consumers are seeking meal solutions that require minimal preparation time. Frozen lamb serves as a convenient option for consumers who want to enjoy the benefits of lamb meat without the hassle of frequent grocery shopping or time-consuming meal preparation. With frozen lamb products readily available in supermarkets and grocery stores, consumers can easily incorporate lamb into their meals without the need for extensive planning or cooking skills.
Moreover, the convenience factor extends beyond busy schedules to factors such as longer shelf life and easy storage. Frozen lamb can be stored for extended periods without compromising its quality, allowing consumers to stock up on their favorite cuts and use them as needed. This convenience appeals to a broad range of consumers, from busy professionals to families looking for quick and easy meal solutions. As a result, the increasing demand for convenient food options has fueled the surge in market demand for frozen lamb, making it a popular choice among consumers seeking hassle-free and delicious meal options.
Export opportunities for lamb-producing countries play a significant role in surging the market demand for frozen lamb. When lamb-producing countries have access to international markets, they can sell their excess supply of lamb, including frozen lamb, to countries where there is a demand for it. This not only helps these countries capitalize on their surplus production but also boosts the overall demand for frozen lamb globally. Additionally, exporting frozen lamb allows producers to reach new consumers who may not have access to locally sourced lamb products, thereby expanding the market reach for frozen lamb.
Moreover, export opportunities often drive innovation and investment in the frozen lamb industry as producers strive to meet the quality standards and preferences of diverse international markets. This can lead to advancements in freezing and packaging technologies, as well as the development of new product offerings tailored to the tastes and preferences of consumers in different regions. Overall, export opportunities for lamb-producing countries contribute to the growth and expansion of the frozen lamb market by tapping into new markets and driving continuous improvements in product quality and innovation.
However, the limited availability of premium cuts in frozen form acts as a restraint on the market demand for frozen lamb. Consumers often associate premium cuts with higher quality and better flavor, making them more desirable choices for many. However, due to logistical constraints and higher production costs, not all premium cuts of lamb are readily available in frozen form. This limitation restricts consumer choice, as those seeking specific premium cuts may opt for fresh lamb instead, thus reducing the demand for frozen lamb products.
Furthermore, the absence of premium cuts in the frozen lamb market can hinder its competitiveness against other protein options. Consumers may perceive frozen lamb as lacking in variety or quality compared to fresh lamb or alternative meats available in premium cuts. As a result, the limited availability of premium cuts in frozen form may deter some consumers from purchasing frozen lamb products altogether, impacting market demand. To address this challenge, efforts to expand the range of premium cuts offered in frozen form and improve freezing techniques to preserve quality are essential to enhance the attractiveness of frozen lamb to consumers seeking high-quality meat options.
Capitalizing on the trend of online grocery shopping presents significant opportunities in the market for frozen lamb. As more consumers opt for the convenience of ordering groceries online, including frozen foods, retailers and producers have the chance to expand their reach and tap into a wider customer base. By offering frozen lamb products through online platforms, producers can overcome geographical limitations and reach consumers who may not have access to specialty meat products in their local area. This increases the accessibility of frozen lamb to a broader audience, driving market demand.
Additionally, online grocery shopping allows for greater flexibility and customization in product offerings. Producers can showcase a variety of frozen lamb cuts, flavors, and packaging options, catering to diverse consumer preferences. Furthermore, online platforms provide opportunities for targeted marketing and promotions, helping to raise awareness and stimulate demand for frozen lamb products. By leveraging the trend of online grocery shopping, producers can enhance their competitiveness in the market and capitalize on the growing consumer interest in convenient and accessible food options.
The frozen lamb market is segmented into type, distribution channel, and region. By type, the market is classified into lamb head, lamb rack, lamb leg, and others. By distribution channel, the market is segregated into supermarkets-hypermarkets, departmental stores, B2B, and online sales channel. By region, the market is analyzed across North America, Europe, Asia-Pacific, LA, and MEA.
Major players such as El Moreno, Kuhne + Heitz, Selina Wamucii, CS Foods, Damaco Group, Sao-Salvadoralimentos have adopted product approval, partnership, agreement, and acquisition as key developmental strategies to improve the product portfolio of the frozen lamb market.
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