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精密農業技術供應商經營模式分析：硬體、SaaS、資料分析與洞察、諮詢、顧問、綜合解決方案供應商供應商領域的精密農業技術供應商
市場調查報告書
商品編碼
1661292

精密農業技術供應商經營模式分析：硬體、SaaS、資料分析與洞察、諮詢、顧問、綜合解決方案供應商供應商領域的精密農業技術供應商

Business Model Analysis of Precision Agriculture Technology Providers: Focus on Precision Agriculture Technology Providers in Hardware, Software-as-a-Service, Data Analytics and Insights, Consulting, Advisory, and Integrated Solutions Providers
出版日期: | 出版商: BIS Research | 英文 111 Pages | 商品交期: 1-5個工作天內

價格

市場概況

精密農業技術市場正在快速發展，這得益於提高農業經營效率和永續性的需求。該市場涵蓋了廣泛的技術，包括感測器、無人機、軟體平台和資料分析工具，旨在最佳化農業運作。市場的主要企業包括 Deere &Company、AGCO Corporation、Climate LLC、Trimble Inc. 等，提供創新解決方案以加強作物管理和資源利用。隨著農民面臨氣候變遷、人口成長和資源稀缺等越來越大的壓力，精密農業技術提供了提高作物產量和減少浪費的有效工具。對精密農業技術提供者的經營模式的分析揭示了一系列策略，包括硬體銷售、軟體即服務（SaaS）訂閱和諮詢服務，以滿足農業領域的不同需求。透過利用資料主導的洞察力和先進技術，精密農業技術市場提供者正在改變傳統的農業方法，使農業能夠滿足未來的需求，同時最大限度地減少其對環境的影響。

市場影響

精密農業技術提供者正在對該產業產生重大影響，改變傳統的耕作方法並提高整個農業部門的生產力。迪爾公司和愛科公司等硬體供應商正在提供無人機、感測器和自動化機械等重要工具，幫助農民收集即時資料並最佳化資源管理。 Climate LLC 和 Trimble 等軟體供應商提供有助於資料分析和決策的平台，幫助農民提高作物產量並降低營運成本。

目標公司

  • 硬體提供者
    • Deere & Company
    • AGCO Corporation
    • CNH Industrial NV
    • TOPCON CORPORATION
    • CLAAS KGaA mbH
    • Carbon Robotics
    • TeeJet Technologies
    • KUBOTA Corporation
    • Tevel
    • Naio Technologies
  • SaaS（軟體即服務）供應商
    • Climate LLC
    • Semios
    • Syngenta Crop Protection AG
    • TELUS
    • AGRIVI
  • 資料分析和洞察提供商
    • MAPBOSS
    • Sentera
    • GAMAYA
    • Arable Labs, Inc.
    • CropX inc.
  • 諮詢顧問服務供應商
    • Cortex Group
    • Ever.Ag
    • EarthDaily Analytics
    • EarthOptics
    • OneSoil
  • 綜合解決方案供應商
    • Trimble Inc. (AGCO Corporation)
    • Hexagon AB
    • Ag Leader Technology
    • BASF
    • Yara

本報告按類型研究了精密農業技術的主要供應商，並提供了包括公司簡介、經營模式、創新策略、行銷策略和競爭策略在內的資訊。

目錄

執行摘要

第1章 市場

  • 供應鍊或價值鏈分析
    • 價值鏈分析
    • 客戶區隔
    • 收益來源和定價模式
    • 成本結構
    • 主要活動
    • 分銷管道
    • 競爭優勢和業務擴充性
    • 案例研究：按地區分類的經營模式多樣化
    • Start-Ups概況

第 2 章 硬體供應商及其經營模式

  • 硬體提供者
    • 主要企業及其經營模式

第 3 章 軟體即服務供應商及其經營模式

  • SaaS（軟體即服務）供應商
    • 主要企業及其經營模式

第 4 章資料分析與洞察公司及其經營模式

  • 資料分析與洞察提供者
    • 主要企業及其經營模式

第5章 顧問顧問公司及其經營模式

  • 諮詢和顧問服務
    • 主要企業及其經營模式

第6章 整合解決方案供應商及其經營模式

  • 綜合解決方案供應商（硬體、軟體、服務）
    • 主要企業及其經營模式

第7章調查方法

Product Code: AGA2551SA

Introduction to the Precision Agriculture Technology Market

Precision agriculture technology is the innovative methods and tools used to enhance farming practices through data-driven decision-making. By leveraging advanced technologies such as sensors, drones, and data analytics, precision agriculture allows farmers to optimize resource use, improve crop yields, and reduce operational costs. The integration of precision agriculture technology helps monitor soil health, manage irrigation efficiently, and analyze weather patterns to make informed choices. As the agricultural sector faces increasing challenges from climate change and population growth, precision agriculture technology offers sustainable solutions to meet the rising food demand while minimizing environmental impact. Embracing this technology is crucial for the future of farming, ensuring that agricultural practices are both productive and environmentally responsible.

Market Introduction

The precision agriculture technology market is rapidly evolving, driven by the need for improved efficiency and sustainability in farming practices. This market encompasses a wide range of technologies, including sensors, drones, software platforms, and data analytics tools designed to optimize agricultural operations. Key players in this market include companies such as Deere & Company, AGCO Corporation, Climate LLC, and Trimble Inc., which offer innovative solutions to enhance crop management and resource utilization. As farmers face increasing pressure from climate change, population growth, and resource scarcity, precision agriculture technology provides effective tools to improve crop yields and reduce waste. The business model analysis of precision agriculture technology providers reveals various strategies, including hardware sales, software-as-a-service (SaaS) subscriptions, and consulting services, that cater to the diverse needs of the agricultural sector. By leveraging data-driven insights and advanced technologies, providers in the precision agriculture technology market have been transforming traditional farming methods, ensuring that agriculture can meet future demands while minimizing environmental impacts.

Market Impact

The industrial impact of precision agriculture technology providers is profound, transforming traditional farming practices and enhancing overall productivity across the agricultural sector. Hardware providers, such as Deere & Company and AGCO Corporation, supply essential tools such as drones, sensors, and automated machinery that enable farmers to collect real-time data and optimize resource management. Software providers, including Climate LLC and Trimble, offer platforms that facilitate data analysis and decision-making, helping farmers improve crop yields and reduce operational costs.

Consulting and advisory firms play a critical role by guiding agricultural businesses to implement precision farming practices and ensure compliance with sustainability standards. Data and insights providers contribute by delivering valuable analytics that assist farmers in making informed choices based on soil health, weather patterns, and crop performance. Integrated solutions providers combine hardware, software, and consulting services into comprehensive packages, streamlining operations and enhancing farm efficiency.

The overall impact of these precision agriculture technology providers is significant, as they enable the agricultural industry to adopt more sustainable practices, reduce waste, and increase food production. By leveraging innovative technologies and data-driven insights, these providers are improving individual farm operations and contributing to the resilience and sustainability of the global food supply chain.

Companies Considered:

  • Hardware Provider
    • Deere & Company
    • AGCO Corporation
    • CNH Industrial N.V.
    • TOPCON CORPORATION
    • CLAAS KGaA mbH
    • Carbon Robotics
    • TeeJet Technologies
    • KUBOTA Corporation
    • Tevel
    • Naio Technologies
  • Software-as-a-Service Provider
    • Climate LLC
    • Semios
    • Syngenta Crop Protection AG
    • TELUS
    • AGRIVI
  • Data Analytics and Insights Provider
    • MAPBOSS
    • Sentera
    • GAMAYA
    • Arable Labs, Inc.
    • CropX inc.
  • Consulting and Advisory Services Provider
    • Cortex Group
    • Ever.Ag
    • EarthDaily Analytics
    • EarthOptics
    • OneSoil
  • Integrated Solution Provider
    • Trimble Inc. (Acquired by AGCO Corporation)
    • Hexagon AB
    • Ag Leader Technology
    • BASF
    • Yara

Recent developments of Precision Agriculture Technology Providers:

  • In February 2024, Deere & Company broadened its W200 Windrower Series by introducing the new W260M model, specifically engineered to boost productivity and efficiency in precision agriculture. This high-horsepower windrower is designed to enhance performance across various agricultural operations, contributing to improved outcomes in the field.
  • In May 2024, AGCO Corporation revealed its investment in Innova Ag Innovation Fund VI, managed by the venture capital firm Innova Memphis. This strategic initiative is intended to drive the future of farming by enhancing the production and distribution of agricultural machinery and precision agriculture technology.
  • In August 2023, New Holland Agriculture, part of CNH Industrial N.V., introduced the world's first accessible agricultural tractor. The TL5 'Acessivel' (Accessible in Brazilian Portuguese), manufactured at the company's facility in Curitiba (PR), is specifically designed for individuals with lower limb disabilities, allowing them to perform fieldwork independently. This innovation underscores the brand's commitment to inclusivity in precision agriculture technology.
  • On September 18, 2024, CropX Inc. acquired EnGeniousAg, a startup recognized for its innovative nitrogen sensing technology. EnGeniousAg's patented solutions enable real-time monitoring of nitrogen levels in plant tissue, soil, and water. This acquisition strengthens CropX Inc.'s agronomic farm management system, facilitating more precise application of nitrogen fertilizers and enhancing sustainability in precision agriculture.

How can this report add value to an organization?

Innovation Strategy: This offers insights into various products and solutions that align with precision agriculture technology. By gaining a comprehensive understanding of the precision agriculture market and evaluating the challenges and opportunities presented by the market, stakeholders in the market can assess the potential impact on their respective organizations.

Growth/Marketing Strategy: The precision agriculture technology market has been experiencing rapid growth due to innovations and collaborations among major industry players. Companies are forming strategic partnerships and expanding operations to reach broader markets, with a focus on providing advanced solutions. By offering advanced precision agriculture tools, including AI-driven platforms and IoT-enabled solutions, businesses can cater to both large-scale agribusinesses and smaller farms. Emphasizing product development and data-driven farming practices will allow companies to penetrate new markets, enhance agricultural productivity, and promote sustainability in farming operations.

Competitive Strategy: The report provides an analysis and profiling of key companies within the precision agriculture technology market with a focus on revenue streams, pricing models, distribution channels, and more. Additionally, it thoroughly examines the business models of hardware providers, software-as-a-service providers, data analytics and insights providers, consulting and advisory services providers, and integrated solutions providers, enabling readers to understand how market players compare, thereby presenting a clear view of the competitive landscape.

Research Methodology

Factors

  • The scope of this report focuses on the business model analysis of precision agriculture technology providers and key companies operating in the precision agriculture technology market.
  • The base currency considered for the market analysis is US$. Currencies other than the US$ have been converted to the US$ for all statistical calculations, considering the average conversion rate for that particular year.
  • The currency conversion rate has been taken from the historical exchange rate of the FxTop website.
  • Recent developments from January 2021 to August 2024 have been considered in this research study.
  • The information rendered in the report is a result of in-depth primary interviews, surveys, and secondary analysis.
  • Where relevant information was not available, proxy indicators and extrapolation were employed.
  • Technologies currently used are expected to persist with no major breakthroughs in technology.

Secondary Research

This research study of the business model analysis of precision agriculture technology providers involves the usage of extensive secondary research, directories, company websites, and annual reports. It also makes use of databases, such as ITU, Hoovers, Bloomberg, Businessweek, and Factiva, to collect useful and effective information for an extensive, technical, market-oriented study.

Table of Contents

Executive Summary

1 Markets

  • 1.1 Supply Chain or Value Chain Analysis
    • 1.1.1 Value Chain Analysis
    • 1.1.2 Customer Segments
    • 1.1.3 Revenue Streams and Pricing Model
    • 1.1.4 Cost Structure
    • 1.1.5 Key Activities
    • 1.1.6 Distribution Channels
    • 1.1.7 Competitive Advantage and Business Scalability
    • 1.1.8 Case Studies: Business Model Diversification by Region
      • 1.1.8.1 Case Study: Semios
        • 1.1.8.1.1 Global Expansion and Market Diversification
        • 1.1.8.1.2 Precision Agriculture Platform: Integration and Innovation
        • 1.1.8.1.3 Conclusion
      • 1.1.8.2 Case Study: AGCO Corporation's Business Model Diversification by Region
        • 1.1.8.2.1 Market Consolidation and Growth Strategy
        • 1.1.8.2.2 Acquisitions and Expansion Efforts
        • 1.1.8.2.3 Strategic Vision for Global Growth
        • 1.1.8.2.4 Conclusion
    • 1.1.9 Start-Up Landscape

2 Hardware Provider Companies and their Business Model

  • 2.1 Hardware Provider
    • 2.1.1 Key Companies and their Business Model
      • 2.1.1.1 Deere & Company
        • 2.1.1.1.1 Overview
        • 2.1.1.1.2 Top Products/Product Portfolio
        • 2.1.1.1.3 Business Model
      • 2.1.1.2 AGCO Corporation
        • 2.1.1.2.1 Overview
        • 2.1.1.2.2 Top Products/Product Portfolio
        • 2.1.1.2.3 Business Model
      • 2.1.1.3 CNH Industrial N.V.
        • 2.1.1.3.1 Overview
        • 2.1.1.3.2 Top Products/Product Portfolio
        • 2.1.1.3.3 Business Model
      • 2.1.1.4 TOPCON CORPORATION
        • 2.1.1.4.1 Overview
        • 2.1.1.4.2 Top Products/Product Portfolio
        • 2.1.1.4.3 Business Model
      • 2.1.1.5 CLAAS KGaA mbH
        • 2.1.1.5.1 Overview
        • 2.1.1.5.2 Top Products/Product Portfolio
        • 2.1.1.5.3 Business Model
      • 2.1.1.6 Carbon Robotics
        • 2.1.1.6.1 Overview
        • 2.1.1.6.2 Top Products/Product Portfolio
        • 2.1.1.6.3 Business Model
      • 2.1.1.7 TeeJet Technologies
        • 2.1.1.7.1 Overview
        • 2.1.1.7.2 Top Products/Product Portfolio
        • 2.1.1.7.3 Business Model
      • 2.1.1.8 KUBOTA Corporation
        • 2.1.1.8.1 Overview
        • 2.1.1.8.2 Top Products/Product Portfolio
        • 2.1.1.8.3 Business Model
      • 2.1.1.9 Tevel
        • 2.1.1.9.1 Overview
        • 2.1.1.9.2 Top Products/Product Portfolio
        • 2.1.1.9.3 Business Model
      • 2.1.1.10 Naio Technologies
        • 2.1.1.10.1 Overview
        • 2.1.1.10.2 Top Products/Product Portfolio
        • 2.1.1.10.3 Business Model

3 Software-as-a-Service Provider Companies and their Business Model

  • 3.1 Software-as-a-Service Provider
    • 3.1.1 Key Companies and their Business Model
      • 3.1.1.1 Climate LLC
        • 3.1.1.1.1 Overview
        • 3.1.1.1.2 Top Products/Product Portfolio
        • 3.1.1.1.3 Business Model
      • 3.1.1.2 Semios
        • 3.1.1.2.1 Overview
        • 3.1.1.2.2 Top Products/Product Portfolio
        • 3.1.1.2.3 Business Model
      • 3.1.1.3 Syngenta Crop Protection AG
        • 3.1.1.3.1 Overview
        • 3.1.1.3.2 Top Products/Product Portfolio
        • 3.1.1.3.3 Business Model
      • 3.1.1.4 TELUS
        • 3.1.1.4.1 Overview
        • 3.1.1.4.2 Top Products/Product Portfolio
        • 3.1.1.4.3 Business Model
      • 3.1.1.5 AGRIVI
        • 3.1.1.5.1 Overview
        • 3.1.1.5.2 Top Products/Product Portfolio
        • 3.1.1.5.3 Business Model

4 Data Aanalytics and Insights Providers Companies and their Business Model

  • 4.1 Data Analytics and Insights Provider
    • 4.1.1 Key Companies and their Business Model
      • 4.1.1.1 MAPBOSS
        • 4.1.1.1.1 Overview
        • 4.1.1.1.2 Top Products/Product Portfolio
        • 4.1.1.1.3 Business Model
      • 4.1.1.2 Sentera
        • 4.1.1.2.1 Overview
        • 4.1.1.2.2 Top Products/Product Portfolio
        • 4.1.1.2.3 Business Model
      • 4.1.1.3 GAMAYA
        • 4.1.1.3.1 Overview
        • 4.1.1.3.2 Top Products/Product Portfolio
        • 4.1.1.3.3 Business Model
      • 4.1.1.4 Arable Labs, Inc.
        • 4.1.1.4.1 Overview
        • 4.1.1.4.2 Top Products/Product Portfolio
        • 4.1.1.4.3 Business Model
      • 4.1.1.5 CropX inc.
        • 4.1.1.5.1 Overview
        • 4.1.1.5.2 Top Products/Product Portfolio
        • 4.1.1.5.3 Business Model

5 Consulting and Advisoty Provider Companies and their Business Model

  • 5.1 Consulting and Advisory Services
    • 5.1.1 Key Companies and their Business Model
      • 5.1.1.1 Cortex Group
        • 5.1.1.1.1 Overview
        • 5.1.1.1.2 Top Products/Product Portfolio
        • 5.1.1.1.3 Business Model
      • 5.1.1.2 Ever.Ag
        • 5.1.1.2.1 Overview
        • 5.1.1.2.2 Top Products/Product Portfolio
        • 5.1.1.2.3 Business Model
      • 5.1.1.3 EarthDaily Analytics
        • 5.1.1.3.1 Overview
        • 5.1.1.3.2 Top Products/Product Portfolio
        • 5.1.1.3.3 Business Model
      • 5.1.1.4 EarthOptics
        • 5.1.1.4.1 Overview
        • 5.1.1.4.2 Top Products/Product Portfolio
        • 5.1.1.4.3 Business Model
      • 5.1.1.5 OneSoil
        • 5.1.1.5.1 Overview
        • 5.1.1.5.2 Top Products/Product Portfolio
        • 5.1.1.5.3 Business Model

6 Integrated Solution Providers Companies and their Business Model

  • 6.1 Integrated Solution Providers (Hardware Software, and Service)
    • 6.1.1 Key Companies and their Business Model
      • 6.1.1.1 Trimble Inc. (Subsidiary of AGCO Corporation)
        • 6.1.1.1.1 Overview
        • 6.1.1.1.2 Top Products/Product Portfolio
        • 6.1.1.1.3 Business Model
      • 6.1.1.2 Hexagon AB
        • 6.1.1.2.1 Overview
        • 6.1.1.2.2 Top Products/Product Portfolio
        • 6.1.1.2.3 Business Model
      • 6.1.1.3 Ag Leader Technology
        • 6.1.1.3.1 Overview
        • 6.1.1.3.2 Top Products/Product Portfolio
        • 6.1.1.3.3 Business Model
      • 6.1.1.4 BASF
        • 6.1.1.4.1 Overview
        • 6.1.1.4.2 Top Products/Product Portfolio
        • 6.1.1.4.3 Business Model
      • 6.1.1.5 Yara
        • 6.1.1.5.1 Overview
        • 6.1.1.5.2 Top Products/Product Portfolio
        • 6.1.1.5.3 Business Model

7 Research Methodology

  • 7.1 Data Sources
    • 7.1.1 Primary Data Sources
    • 7.1.2 Secondary Data Sources
    • 7.1.3 Data Triangulation

List of Figures

  • Figure 1: Classification of Precision Agriculture Technology Providers
  • Figure 2: Companies Analyzed for Different Precision Agriculture Technology Providers
  • Figure 3: Value Chain Analysis
  • Figure 4: Data Triangulation

List of Tables

  • Table 1: Customer Segments of Precision Agriculture Technology Providers
  • Table 2: Revenue Streams for Different Providers
  • Table 3: Pricing Model for Different Providers
  • Table 4: Cost Structure for Different Providers
  • Table 5: Key Activities by Hardware Providers
  • Table 6: Key Activities by Software-as-a-Service Providers
  • Table 7: Key Activities by Service Providers
  • Table 8: Distribution Channels of Different Providers
  • Table 9: Competitive Advantage and Business Scalability for Different Providers
  • Table 10: Key Acquisitions