Global Social Networking App Market is valued approximately USD 49.09 billion in 2022 and is anticipated to grow with a compounded annual growth rate of more than 26.20% over the forecast period 2023-2030. Social Networking App are application based on Android, iOS and Microsoft which helps in connecting people all around the globe and allow them sharing information such as images, text and videos. It also allows them to talk live through various features such as video calls or textual conversation. Increasing number of smartphone users and increasing number of internet subscription are driving factors contributing in the growth of Global social Networking App Market.
According to Statista, in 2022, the number of smartphone network subscription worldwide has reached to 6.6 billion approx. and is expected to grow approximately 7.8 billion by 2028. With a significant rise in smartphone network subscription the requirement for social networking app among the users will increases to facilitate long distance connection. According to International Telecommunication Union (ITU), has estimated that approximately 5.3 billion people are using internet services in 2022 which is 66 % of the total world's population approx. The rise of such factors will lead to the significant growth of the Global Social Networking App Market. However, country's telecommunication policy and security concern may hamper the growth of the market. Moreover, advance technology and increasing use of IoT will emerge as to be the growth opportunities of Global Social Networking App Market.
The key regions considered for the Global Social Networking App Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. Asia Pacific region has dominated the market owing to the factors such as large population, rising number of smartphone users and increasing internet subscription which accounts mainly in countries like China and India and provides a large customer base in the world for Global Social Networking App Market. Moreover, Europe region is expected to be the fastest growing region due to their inclination towards the use of advance technology and standard of living that escalate the growth of Global Social Networking App Market.
Major market players included in this report are:
- Reddit Inc.
- Meta Platforms Inc.
- Twitter Inc.
- Meet Up
- Tapebook
- Tumblr
- Rakuten Viber Inc.
- Whisper Text LLC
- Line Corporation
- Yubo
Recent Developments in the Market:
- In May 2023, slick a newly launched social networking platform for gen Z has raised USD 1.6 million in seed funding round by WEH ventures. This funding will further be going to use in enhancing the user experience and develop the new features to attract more users.
- In March 2023, Meta CEO announced a new WhatsApp application for windows which will enable the use to make Video call up-to 8 people at one time and audio call with up-to 32 people.
Global Social Networking App Market Report Scope:
- Historical Data: 2020 - 2021
- Base Year for Estimation: 2022
- Forecast period: 2023-2030
- Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
- Segments Covered: Market Place, Device Type, Revenue Source, Region
- Regional Scope: North America; Europe; Asia Pacific; Latin America; Middle East & Africa
- Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Market Place:
- Google Play Store
- Apple iOS Store
- Microsoft Store
- Other
By Device Type:
By Revenue Source:
- Advertising
- In-App Purchase
- Paid App
By Region:
- North America
- U.S.
- Canada
- Europe
- UK
- Germany
- France
- Spain
- Italy
- ROE
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- RoAPAC
- Latin America
- Brazil
- Mexico
- Middle East & Africa
- Saudi Arabia
- South Africa
- Rest of Middle East & Africa
Table of Contents
Chapter 1. Executive Summary
- 1.1. Market Snapshot
- 1.2. Global & Segmental Market Estimates & Forecasts, 2020-2030 (USD Billion)
- 1.2.1. Social Networking App Market, by Region, 2020-2030 (USD Billion)
- 1.2.2. Social Networking App Market, by Market Place, 2020-2030 (USD Billion)
- 1.2.3. Social Networking App Market, by Device type, 2020-2030 (USD Billion)
- 1.2.4. Social Networking App Market, by Revenue Source, 2020-2030 (USD Billion)
- 1.3. Key Trends
- 1.4. Estimation Methodology
- 1.5. Research Assumption
Chapter 2. Global Social Networking App Market Definition and Scope
- 2.1. Objective of the Study
- 2.2. Market Definition & Scope
- 2.2.1. Industry Evolution
- 2.2.2. Scope of the Study
- 2.3. Years Considered for the Study
- 2.4. Currency Conversion Rates
Chapter 3. Global Social Networking App Market Dynamics
- 3.1. Social Networking App Market Impact Analysis (2020-2030)
- 3.1.1. Market Drivers
- 3.1.1.1. Increasing Number of Smartphone Users
- 3.1.1.2. Increasing Number of Internet Subscription
- 3.1.2. Market Challenges
- 3.1.2.1. Country's Telecommunication Policy
- 3.1.2.2. Security Concern
- 3.1.3. Market Opportunities
- 3.1.3.1. Advance Technology
- 3.1.3.2. Increasing Use of IoT
Chapter 4. Global Social Networking App Market Industry Analysis
- 4.1. Porter's 5 Force Model
- 4.1.1. Bargaining Power of Suppliers
- 4.1.2. Bargaining Power of Buyers
- 4.1.3. Threat of New Entrants
- 4.1.4. Threat of Substitutes
- 4.1.5. Competitive Rivalry
- 4.2. Porter's 5 Force Impact Analysis
- 4.3. PEST Analysis
- 4.3.1. Political
- 4.3.2. Economical
- 4.3.3. Social
- 4.3.4. Technological
- 4.3.5. Environmental
- 4.3.6. Legal
- 4.4. Top investment opportunity
- 4.5. Top winning strategies
- 4.6. COVID-19 Impact Analysis
- 4.7. Disruptive Trends
- 4.8. Industry Expert Perspective
- 4.9. Analyst Recommendation & Conclusion
Chapter 5. Global Social Networking App Market, by Market Place
- 5.1. Market Snapshot
- 5.2. Global Social Networking App Market by Market Place, Performance - Potential Analysis
- 5.3. Global Social Networking App Market Estimates & Forecasts by Market Place 2020-2030 (USD Billion)
- 5.4. Social Networking App Market, Sub Segment Analysis
- 5.4.1. Google Play Store
- 5.4.2. Apple iOS Store
- 5.4.3. Microsoft Store
- 5.4.4. Other
Chapter 6. Global Social Networking App Market, by Device type
- 6.1. Market Snapshot
- 6.2. Global Social Networking App Market by Device type, Performance - Potential Analysis
- 6.3. Global Social Networking App Market Estimates & Forecasts by Device type 2020-2030 (USD Billion)
- 6.4. Social Networking App Market, Sub Segment Analysis
- 6.4.1. Smartphone
- 6.4.2. Other
Chapter 7. Global Social Networking App Market, by Revenue Source
- 7.1. Market Snapshot
- 7.2. Global Social Networking App Market by Revenue Source, Performance - Potential Analysis
- 7.3. Global Social Networking App Market Estimates & Forecasts by Revenue Source 2020-2030 (USD Billion)
- 7.4. Social Networking App Market, Sub Segment Analysis
- 7.4.1. Advertising
- 7.4.2. In-App Purchase
- 7.4.3. Paid App
Chapter 8. Global Social Networking App Market, Regional Analysis
- 8.1. Top Leading Countries
- 8.2. Top Emerging Countries
- 8.3. Social Networking App Market, Regional Market Snapshot
- 8.4. North America Social Networking App Market
- 8.4.1. U.S. Social Networking App Market
- 8.4.1.1. Market Place breakdown estimates & forecasts, 2020-2030
- 8.4.1.2. Device type breakdown estimates & forecasts, 2020-2030
- 8.4.1.3. Revenue Source breakdown estimates & forecasts, 2020-2030
- 8.4.2. Canada Social Networking App Market
- 8.5. Europe Social Networking App Market Snapshot
- 8.5.1. U.K. Social Networking App Market
- 8.5.2. Germany Social Networking App Market
- 8.5.3. France Social Networking App Market
- 8.5.4. Spain Social Networking App Market
- 8.5.5. Italy Social Networking App Market
- 8.5.6. Rest of Europe Social Networking App Market
- 8.6. Asia-Pacific Social Networking App Market Snapshot
- 8.6.1. China Social Networking App Market
- 8.6.2. India Social Networking App Market
- 8.6.3. Japan Social Networking App Market
- 8.6.4. Australia Social Networking App Market
- 8.6.5. South Korea Social Networking App Market
- 8.6.6. Rest of Asia Pacific Social Networking App Market
- 8.7. Latin America Social Networking App Market Snapshot
- 8.7.1. Brazil Social Networking App Market
- 8.7.2. Mexico Social Networking App Market
- 8.8. Middle East & Africa Social Networking App Market
- 8.8.1. Saudi Arabia Social Networking App Market
- 8.8.2. South Africa Social Networking App Market
- 8.8.3. Rest of Middle East & Africa Social Networking App Market
Chapter 9. Competitive Intelligence
- 9.1. Key Company SWOT Analysis
- 9.1.1. Company 1
- 9.1.2. Company 2
- 9.1.3. Company 3
- 9.2. Top Market Strategies
- 9.3. Company Profiles
- 9.3.1. Reddit Inc.
- 9.3.1.1. Key Information
- 9.3.1.2. Overview
- 9.3.1.3. Financial (Subject to Data Availability)
- 9.3.1.4. Product Summary
- 9.3.1.5. Recent Developments
- 9.3.2. Meta Platforms Inc.
- 9.3.3. Twitter Inc.
- 9.3.4. Meet Up
- 9.3.5. Tapebook
- 9.3.6. Tumblr
- 9.3.7. Rakuten Viber Inc
- 9.3.8. Whisper Text LLC
- 9.3.9. Line Corporation
- 9.3.10. Yubo
Chapter 10. Research Process
- 10.1. Research Process
- 10.1.1. Data Mining
- 10.1.2. Analysis
- 10.1.3. Market Estimation
- 10.1.4. Validation
- 10.1.5. Publishing
- 10.2. Research Attributes
- 10.3. Research Assumption