市場調查報告書
商品編碼
1389225
2023-2030 年全球捲髮棒市場規模研究與預測(依產品、應用、配銷通路與區域分析)Global Curling Irons Market Size study & Forecast, by Product, by Application, by Distribution Channel and Regional Analysis, 2023-2030 |
2022年,全球捲髮棒市場價值約為40.3億美元,預計在2023-2030年預測期內將以超過5.8%的健康成長率成長。捲髮棒是用於在頭髮上形成捲髮或波浪的髮型設計工具。它們通常由加熱的金屬或陶瓷筒組成,夾在頭髮的某些部分上以產生所需的捲曲。捲髮棒有各種尺寸,從用於緊捲髮的小筒到用於鬆散波浪的大筒。由於時尚影片部落客和影響者的影響力不斷增強以及美髮美容院數量的增加等因素,捲髮棒市場正在不斷擴大。在 2023 年至 2030 年的預測期內,其重要性逐漸增加。
時尚影片部落客經常引領潮流並推廣特定的美容外觀,包括不同的髮型。如果一位受歡迎的時尚部落客開始展示各種捲髮棒技術來實現特定的捲髮或波浪,可能會增加人們對捲髮棒的興趣並推動對特定風格的需求。根據 Statista 統計,2023 年,Sandra Cires Art 在視訊網路上擁有最多訂閱者,其頻道訂閱者超過 1,600 萬,其次是美容化妝設計師 Jeffree Star,擁有近 1,600 萬訂閱者。此外,到 2023 年,全球網紅行銷市場預計將達到創紀錄的 211 億美元。推動捲髮棒市場的另一個重要因素是美髮和美容院數量的增加。捲髮棒具有多種用途,可在頭髮上打造不同類型的捲髮、波浪或紋理。髮型師可以根據客戶的喜好使用不同的髮筒尺寸來實現各種造型,例如緊密的捲髮、鬆散的波浪或自然的海灘波浪。此外,根據Statista統計,2021年英國美髮沙龍和個人美容機構的消費者支出總額約75.8億美元,較上年增加約10億美元。此外,人們對個人外表的日益關注和護髮產品技術的不斷進步預計將在預測期內為市場創造利潤豐厚的成長機會。然而,捲髮棒的高成本和接髮需求的不斷成長抑制了 2023-2030 年預測期內的市場成長。
全球捲髮棒市場研究涵蓋的關鍵區域包括亞太地區、北美、歐洲、拉丁美洲以及中東和非洲。由於該地區髮型師數量不斷增加,北美在 2022 年佔據了市場主導地位。此外,由於印度、中國和孟加拉等發展中國家擴大採用西方髮型以及流行的髮型趨勢等因素,預計亞太地區在預測期內將出現顯著成長。
研究的目的是確定近年來不同細分市場和國家的市場規模,並預測未來幾年的價值。該報告旨在涵蓋參與研究的國家內該行業的定性和定量方面。
該報告還提供了有關促進因素和挑戰等關鍵方面的詳細資訊,這些因素將決定市場的未來成長。此外,它還涵蓋了利害關係人投資的微觀市場的潛在機會,以及對主要參與者的競爭格局和產品供應的詳細分析。
Global Curling Irons Market is valued at approximately USD 4.03 billion in 2022 and is anticipated to grow with a healthy growth rate of more than 5.8% over the forecast period 2023-2030. Curling irons are hairstyling tools used to create curls or waves in the hair. They typically consist of a heated metal or ceramic barrel that is clamped onto sections of the hair to produce the desired curl. Curling irons come in various sizes, from small barrels for tight curls to larger barrels for loose waves. The Curling Irons market is expanding because of factors such as the increasing influence of fashion vloggers and influencers and the rising number of hair and beauty salons. Its importance has progressively increased during the forecast period 2023-2030.
Fashion vloggers often set trends and popularize specific beauty looks, including different hairstyles. If a popular fashion vlogger starts showcasing various curling iron techniques to achieve specific curls or waves, it could lead to an increased interest in curling irons and drive demand for particular styles. According to Statista, in 2023, Sandra Cires Art had the most subscribers on the video network, with over 16 million subscribers on her channel followed by Jeffree Star, a beauty and makeup designer, with nearly 16 million subscribers. Furthermore, in 2023, the global influencer marketing market was estimated at a record USD 21.1 billion. Another important factor that drives the Curling Irons market is the increasing number of hair and beauty salons. Curling irons offer versatility in creating different types of curls, waves, or textures in the hair. Hairstylists can use different barrel sizes to achieve various looks based on their client's preferences, such as tight curls, loose waves, or natural-looking beach waves. In addition, as per Statista, in 2021, total consumer spending on hairdressing salons and personal grooming establishments in the United Kingdom was around USD 7.58 billion, an increase of about one billion from the previous year. Moreover, the rise in focus on personal appearance and rising technological advancement of hair care products are anticipated to create lucrative growth opportunities for the market over the forecast period. However, the high cost of Curling Irons and the rising demand for hair extensions stifles market growth throughout the forecast period of 2023-2030.
The key regions considered for the Global Curling Irons Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North America dominated the market in 2022 owing to the increasing presence of a high number of hair stylists in the region. Furthermore, Asia Pacific is expected to grow significantly during the forecast period, owing to factors such as increasing adoption of western and popular hairstyling trends in developing countries such as India, China, and Bangladesh in the region.
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
List of tables and figures and dummy in nature, final lists may vary in the final deliverable
List of tables and figures and dummy in nature, final lists may vary in the final deliverable