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市場調查報告書
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1514821

全球變色包裝市場規模研究（按材料、技術、最終用途和 2022-2032 年區域預測）

Global Colour Changing Packaging Market Size Study, by Material, by Technology, by End-Use, and Regional Forecasts 2022-2032
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 200 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2023年全球變色包裝市場價值約為13.8億美元，預計在2024-2032年預測期內將以超過4.2%的健康成長率成長。變色包裝，也稱為顯色包裝，代表了消費品領域的一項令人著迷的創新。該技術允許包裝根據溫度、光、壓力或化學反應等各種刺激而改變顏色。隨著公司尋求透過獨特的互動式包裝解決方案增強消費者參與度、提供產品差異化並提高品牌認知度，變色包裝市場一直在穩步成長。

變色包裝流行的關鍵驅動力之一是它能夠創造互動且令人難忘的消費者體驗。這些包裝解決方案吸引了消費者，並鼓勵他們以新穎的方式與產品互動。這種參與增強了品牌忠誠度，也提高了感知的產品價值。此外，變色包裝除了美觀之外還有實際用途。例如，在食品和飲料行業，它可以指示溫度變化，確保消費者了解他們的產品是否處於最佳消費狀態。在藥品中，它可以發出篡改或過期的訊號，為消費者安全提供重要資訊。

變色包裝為品牌提供了獨特的講故事的機會。它使他們能夠直接透過包裝本身傳達產品屬性，例如新鮮度、純度或創新。這種感官吸引力對於吸引年輕族群和重視互動性和視覺吸引力的精通技術的消費者的注意力特別有效。

技術進步進一步推動了變色包裝市場的成長。材料科學的創新，例如熱致變色和光致變色油墨和染料的開發，使品牌能夠更輕鬆且更具成本效益地將變色元素融入其包裝設計中。此外，印刷技術的進步允許更複雜和可客製化的設計，使品牌能夠創造出真正獨特的包裝解決方案，在商店貨架上脫穎而出。

因此，隨著品牌認知到有吸引力和創新的包裝解決方案的價值，變色包裝市場不斷發展和擴大。隨著消費者對個人化和互動體驗的期望不斷成長，變色包裝為品牌提供了一種引人注目的方式，使其在競爭激烈的市場中脫穎而出，並與目標受眾建立更深入的聯繫。隨著不斷的技術創新以及消費者對永續性和功能性需求的不斷成長，變色包裝作為各行業產品包裝策略的動態和不可或缺的一部分，前景一片光明。隨著變色包裝市場的興起，食品和飲料行業正在見證技術與實用性的創新融合。這種創新方法將為製造商和消費者帶來巨大的好處，從而確保動態生態系統中的安全。然而，發展中地區的高營運成本和缺乏意識，以及製造技術困難正在阻礙估計期間的市場成長。

全球變色包裝市場研究涵蓋的關鍵區域包括亞太地區、北美、歐洲、拉丁美洲和世界其他地區。就收入而言，北美是變色包裝市場的主導地區。該地區市場的成長歸因於對個人化包裝解決方案的需求增加以及對便利性和行動包裝的高需求等因素。然而，由於消費者對互動體驗的興趣不斷成長、對產品真實性的日益重視以及該地區對優質包裝的需求激增，預計亞太地區的市場將在預測期內以最快的速度成長。

目錄

第 1 章：全球變色包裝市場執行摘要

  • 全球變色包裝市場規模及預測（2022-2032）
  • 區域概要
  • 分部摘要
    • 按材質
    • 依技術
    • 按最終用途
  • 主要趨勢
  • 經濟衰退的影響
  • 分析師推薦與結論

第 2 章：全球變色包裝市場定義與研究假設

  • 研究目的
  • 市場定義
  • 研究假設
    • 包含與排除
    • 限制
    • 供給側分析
      • 可用性
      • 基礎設施
      • 監管環境
      • 市場競爭
      • 經濟可行性（消費者的角度）
    • 需求面分析
      • 監理框架
      • 技術進步
      • 環境考慮
      • 消費者意識和接受度
  • 估算方法
  • 研究涵蓋的年份
  • 貨幣兌換率

第 3 章：全球動態

  • 市場促進因素
    • 新鮮度指標的需求不斷增加
    • 包裝技術進步
    • 互動包裝提高消費者參與度
  • 市場挑戰
    • 營運成本高
    • 製造技術難度
  • 市場機會
    • 新興市場的擴張
    • 智慧感測器技術的創新
    • 更重視永續發展

第 4 章：全球變色包裝市場產業分析

  • 波特的五力模型
    • 供應商的議價能力
    • 買家的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭競爭
    • 波特五力模型的未來方法
    • 波特的 5 力影響分析
  • PESTEL分析
    • 政治的
    • 經濟
    • 社會的
    • 技術性
    • 環境的
    • 合法的
  • 頂級投資機會
  • 最佳制勝策略
  • 顛覆性趨勢
  • 產業專家視角
  • 分析師推薦與結論

第 5 章：2022-2032 年全球變色包裝市場規模及材料預測

  • 細分儀表板
  • 全球變色包裝市場：2022 年和 2032 年材料收入趨勢分析
    • 塑膠
    • 紙
    • 金屬
    • 玻璃
    • 生物分解材料

第 6 章：2022-2032 年全球變色包裝市場規模及技術預測

  • 細分儀表板
  • 全球變色包裝市場：2022 年和 2032 年技術收入趨勢分析
    • 熱敏
    • 濕度敏感
    • 化學敏感
    • 紫外線敏感

第 7 章：2022-2032 年全球變色包裝市場規模及最終用途預測

  • 細分儀表板
  • 全球變色包裝市場：2022 年和 2032 年最終用途收入趨勢分析
    • 食物
    • 飲料
    • 製藥
    • 化妝品
    • 農業
    • 衛生保健
    • 工業化學品

第 8 章：2022-2032 年全球變色包裝市場規模及地區預測

  • 北美變色包裝市場
    • 美國變色包裝市場
      • 2022-2032 年材料細分尺寸與預測
      • 2022-2032 年技術細分規模與預測
      • 2022-2032 年最終用途細分規模與預測
    • 加拿大變色包裝市場
  • 歐洲變色包裝市場
    • 英國變色包裝市場
    • 德國變色包裝市場
    • 法國變色包裝市場
    • 西班牙變色包裝市場
    • 義大利變色包裝市場
    • 歐洲其他地區變色包裝市場
  • 亞太地區變色包裝市場
    • 中國變色包裝市場
    • 印度變色包裝市場
    • 日本變色包裝市場
    • 澳洲變色包裝市場
    • 韓國變色包裝市場
    • 亞太地區其他變色包裝市場
  • 拉丁美洲變色包裝市場
    • 巴西變色包裝市場
    • 墨西哥變色包裝市場
    • 拉丁美洲其他地區變色包裝市場
  • 中東和非洲變色包裝市場
    • 沙烏地阿拉伯變色包裝市場
    • 南非變色包裝市場
    • 中東和非洲其他地區變色包裝市場

第 9 章：競爭情報

  • 重點企業SWOT分析
    • 艾利丹尼森
    • 東麗
    • 薩比
  • 頂級市場策略
  • 公司簡介
    • Avery Dennison
      • 關鍵訊息
      • 概述
      • 財務（視數據可用性而定）
      • 產品概要
      • 市場策略
    • Toray
    • Sappi
    • Stora Enso
    • Mondi
    • Graphic Packaging
    • Ball Corporation
    • Crown Holdings
    • Toyo Seikan Group
    • Owens-Illinois
    • Saint-Gobain Containers
    • Verallia
    • Nestle
    • PepsiCo
    • Kraft Heinz

第 10 章：研究過程

  • 研究過程
    • 資料探勘
    • 分析
    • 市場預測
    • 驗證
    • 出版
  • 研究屬性
簡介目錄

Global Colour Changing Packaging Market is valued at approximately USD 1.38 billion in 2023 and is anticipated to grow with a healthy growth rate of more than 4.2% over the forecast period 2024-2032. Color-changing packaging, also known as chromogenic packaging, represents a fascinating innovation in the realm of consumer goods. This technology allows packaging to change color in response to various stimuli such as temperature, light, pressure, or chemical reactions. The market for color-changing packaging has been steadily growing as companies seek to enhance consumer engagement, provide product differentiation, and improve brand recognition through unique and interactive packaging solutions.

One of the key drivers behind the popularity of color-changing packaging is its ability to create an interactive and memorable consumer experience. These packaging solutions captivate consumers and encourage them to interact with the product in a novel way. This engagement enhances brand loyalty and also increases perceived product value. Moreover, color-changing packaging can serve practical purposes beyond aesthetics. For instance, in the food and beverage industry, it can indicate temperature changes, ensuring that consumers are aware of whether their product is at the optimal condition for consumption. In pharmaceuticals, it can signal tampering or expiry, providing crucial information for consumer safety.

Color-changing packaging offers brands a unique storytelling opportunity. It allows them to communicate product attributes such as freshness, purity, or innovation directly through the packaging itself. This sensory appeal can be particularly effective in capturing the attention of younger demographics and tech-savvy consumers who value interactivity and visual appeal.

Technological advancements have further fueled the growth of the color-changing packaging market. Innovations in materials science, such as the development of thermochromic and photochromic inks and dyes, have made it easier and more cost-effective for brands to incorporate color-changing elements into their packaging designs. Additionally, advancements in printing techniques have allowed for more intricate and customizable designs, enabling brands to create truly unique packaging solutions that stand out on store shelves.

Therefore, the color-changing packaging market continues to evolve and expand as brands recognize the value of engaging and innovative packaging solutions. As consumer expectations for personalized and interactive experiences grow, color-changing packaging offers a compelling way for brands to differentiate themselves in competitive markets and forge deeper connections with their target audiences. With ongoing technological innovation and increasing consumer demand for sustainability and functionality, the future looks bright for color-changing packaging as a dynamic and integral part of product packaging strategies across various industries. The food and beverage industry is witnessing an innovative convergence of technology and practicality with the rise of the colour changing packaging market. This innovative approach promises significant benefits for manufacturers and consumers alike, which is ensuring safety in a dynamic ecosystem. However, high operational costs and lack of awareness in developing regions, along with the technical difficulties in manufacturing are hampering the market growth during the estimated period.

The key regions considered for the global Colour Changing Packaging Market study include Asia Pacific, North America, Europe, Latin America, and the Rest of the World. North America is a dominating region in the Colour Changing Packaging Market in terms of revenue. The market growth in the region is being attributed to factors including an increase in demand for personalized packaging solutions, along with the high demand for convenience and on-the-go packaging. Whereas, the market in the Asia Pacific is anticipated to grow at the fastest rate over the forecast period fueled by rising consumer interest in interactive experiences, a growing emphasis on product authenticity, and surging demand for premium packaging in this region.

Major market players included in this report are:

  • Avery Dennison
  • Toray
  • Sappi
  • Stora Enso
  • Mondi
  • Graphic Packaging
  • Ball Corporation
  • Crown Holdings
  • Toyo Seikan Group
  • Owens-Illinois
  • Saint-Gobain Containers
  • Verallia
  • Nestle
  • PepsiCo
  • Kraft Heinz

The detailed segments and sub-segment of the market are explained below:

By Material:

  • Plastic
  • Paper
  • Metal
  • Glass
  • Biodegradable Materials

By Technology:

  • Thermal Sensitive
  • Humidity Sensitive
  • Chemical Sensitive
  • UV Sensitive

By End-Use:

  • Food
  • Beverages
  • Pharmaceutical
  • Cosmetics
  • Agriculture
  • Healthcare
  • Industrial Chemical

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • ROE
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • RoAPAC
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • Saudi Arabia
  • South Africa
  • RoMEA

Years considered for the study are as follows:

  • Historical year - 2022
  • Base year - 2023
  • Forecast period - 2024 to 2032

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2022 to 2032.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with Country level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global Colour Changing Packaging Market Executive Summary

  • 1.1. Global Colour Changing Packaging Market Size & Forecast (2022-2032)
  • 1.2. Regional Summary
  • 1.3. Segmental Summary
    • 1.3.1. By Material
    • 1.3.2. By Technology
    • 1.3.3. By End-Use
  • 1.4. Key Trends
  • 1.5. Recession Impact
  • 1.6. Analyst Recommendation & Conclusion

Chapter 2. Global Colour Changing Packaging Market Definition and Research Assumptions

  • 2.1. Research Objective
  • 2.2. Market Definition
  • 2.3. Research Assumptions
    • 2.3.1. Inclusion & Exclusion
    • 2.3.2. Limitations
    • 2.3.3. Supply Side Analysis
      • 2.3.3.1. Availability
      • 2.3.3.2. Infrastructure
      • 2.3.3.3. Regulatory Environment
      • 2.3.3.4. Market Competition
      • 2.3.3.5. Economic Viability (Consumer's Perspective)
    • 2.3.4. Demand Side Analysis
      • 2.3.4.1. Regulatory frameworks
      • 2.3.4.2. Technological Advancements
      • 2.3.4.3. Environmental Considerations
      • 2.3.4.4. Consumer Awareness & Acceptance
  • 2.4. Estimation Methodology
  • 2.5. Years Considered for the Study
  • 2.6. Currency Conversion Rates

Chapter 3. Global Dynamics

  • 3.1. Market Drivers
    • 3.1.1. Increasing Demand for Freshness Indicators
    • 3.1.2. Technological Advancements in Packaging
    • 3.1.3. Rising Consumer Engagement with Interactive Packaging
  • 3.2. Market Challenges
    • 3.2.1. High Operational Costs
    • 3.2.2. Technical Difficulties in Manufacturing
  • 3.3. Market Opportunities
    • 3.3.1. Expansion in Emerging Markets
    • 3.3.2. Innovations in Smart Sensor Technology
    • 3.3.3. Increasing Focus on Sustainability

Chapter 4. Global Colour Changing Packaging Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model
    • 4.1.7. Porter's 5 Force Impact Analysis
  • 4.2. PESTEL Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
    • 4.2.5. Environmental
    • 4.2.6. Legal
  • 4.3. Top investment opportunity
  • 4.4. Top winning strategies
  • 4.5. Disruptive Trends
  • 4.6. Industry Expert Perspective
  • 4.7. Analyst Recommendation & Conclusion

Chapter 5. Global Colour Changing Packaging Market Size & Forecasts by Material 2022-2032

  • 5.1. Segment Dashboard
  • 5.2. Global Colour Changing Packaging Market: Material Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 5.2.1. Plastic
    • 5.2.2. Paper
    • 5.2.3. Metal
    • 5.2.4. Glass
    • 5.2.5. Biodegradable Materials

Chapter 6. Global Colour Changing Packaging Market Size & Forecasts by Technology 2022-2032

  • 6.1. Segment Dashboard
  • 6.2. Global Colour Changing Packaging Market: Technology Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 6.2.1. Thermal Sensitive
    • 6.2.2. Humidity Sensitive
    • 6.2.3. Chemical Sensitive
    • 6.2.4. UV Sensitive

Chapter 7. Global Colour Changing Packaging Market Size & Forecasts by End-Use 2022-2032

  • 7.1. Segment Dashboard
  • 7.2. Global Colour Changing Packaging Market: End-Use Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 7.2.1. Food
    • 7.2.2. Beverages
    • 7.2.3. Pharmaceutical
    • 7.2.4. Cosmetics
    • 7.2.5. Agriculture
    • 7.2.6. Healthcare
    • 7.2.7. Industrial Chemical

Chapter 8. Global Colour Changing Packaging Market Size & Forecasts by Region 2022-2032

  • 8.1. North America Colour Changing Packaging Market
    • 8.1.1. U.S. Colour Changing Packaging Market
      • 8.1.1.1. Material breakdown size & forecasts, 2022-2032
      • 8.1.1.2. Technology breakdown size & forecasts, 2022-2032
      • 8.1.1.3. End-Use breakdown size & forecasts, 2022-2032
    • 8.1.2. Canada Colour Changing Packaging Market
  • 8.2. Europe Colour Changing Packaging Market
    • 8.2.1. U.K. Colour Changing Packaging Market
    • 8.2.2. Germany Colour Changing Packaging Market
    • 8.2.3. France Colour Changing Packaging Market
    • 8.2.4. Spain Colour Changing Packaging Market
    • 8.2.5. Italy Colour Changing Packaging Market
    • 8.2.6. Rest of Europe Colour Changing Packaging Market
  • 8.3. Asia-Pacific Colour Changing Packaging Market
    • 8.3.1. China Colour Changing Packaging Market
    • 8.3.2. India Colour Changing Packaging Market
    • 8.3.3. Japan Colour Changing Packaging Market
    • 8.3.4. Australia Colour Changing Packaging Market
    • 8.3.5. South Korea Colour Changing Packaging Market
    • 8.3.6. Rest of Asia Pacific Colour Changing Packaging Market
  • 8.4. Latin America Colour Changing Packaging Market
    • 8.4.1. Brazil Colour Changing Packaging Market
    • 8.4.2. Mexico Colour Changing Packaging Market
    • 8.4.3. Rest of Latin America Colour Changing Packaging Market
  • 8.5. Middle East & Africa Colour Changing Packaging Market
    • 8.5.1. Saudi Arabia Colour Changing Packaging Market
    • 8.5.2. South Africa Colour Changing Packaging Market
    • 8.5.3. Rest of Middle East & Africa Colour Changing Packaging Market

Chapter 9. Competitive Intelligence

  • 9.1. Key Company SWOT Analysis
    • 9.1.1. Avery Dennison
    • 9.1.2. Toray
    • 9.1.3. Sappi
  • 9.2. Top Market Strategies
  • 9.3. Company Profiles
    • 9.3.1. Avery Dennison
      • 9.3.1.1. Key Information
      • 9.3.1.2. Overview
      • 9.3.1.3. Financial (Subject to Data Availability)
      • 9.3.1.4. Product Summary
      • 9.3.1.5. Market Strategies
    • 9.3.2. Toray
    • 9.3.3. Sappi
    • 9.3.4. Stora Enso
    • 9.3.5. Mondi
    • 9.3.6. Graphic Packaging
    • 9.3.7. Ball Corporation
    • 9.3.8. Crown Holdings
    • 9.3.9. Toyo Seikan Group
    • 9.3.10. Owens-Illinois
    • 9.3.11. Saint-Gobain Containers
    • 9.3.12. Verallia
    • 9.3.13. Nestle
    • 9.3.14. PepsiCo
    • 9.3.15. Kraft Heinz

Chapter 10. Research Process

  • 10.1. Research Process
    • 10.1.1. Data Mining
    • 10.1.2. Analysis
    • 10.1.3. Market Estimation
    • 10.1.4. Validation
    • 10.1.5. Publishing
  • 10.2. Research Attributes