市場調查報告書
商品編碼
1534160
全球軟性顯示器市場規模研究,按類型、材料類型、應用(智慧型手機、智慧手錶、穿戴式裝置、電視、電子閱讀器、汽車和運輸、其他)和 2022-2032 年區域預測Global Flexible Display Market Size Study, by Type, by Material Type, by Application (Smartphone, Smartwatch, Wearable, TV, E-reader, Automotive & Transportation, Others) and Regional Forecasts 2022-2032 |
2023年全球軟性顯示器市場價值約為161.4億美元,預計在2024-2032年預測期內將以超過34.7%的健康成長率成長。軟性顯示器是一種創新的電子視覺介面,能夠在不影響功能的情況下彎曲、折疊或彎曲,旨在透過提供外形和設計的多功能性來徹底改變傳統顯示技術。這些顯示器重量輕、耐用,能夠創造獨特且適應性強的設備,例如可折疊智慧型手機、可捲曲平板電腦和曲面電視。主要目標是透過提供更具沉浸感和靈活的顯示解決方案來增強用戶體驗,從而提高各種電子設備的便攜性和美觀性。
智慧型手機、穿戴式裝置和其他具有非常規設計的攜帶式電子設備的需求不斷成長,推動了軟性顯示器市場的發展。隨著製造商探索汽車顯示器、智慧穿戴裝置和軟性電子閱讀器中的應用,軟性和可折疊顯示技術的成長趨勢正在促進消費性電子產品的創新。有機發光二極體 (OLED) 技術的進步極大地提高了靈活性、解析度和能源效率,從而推動了市場的成長。此外,擴增實境(AR)和虛擬實境(VR)等新興技術中軟性顯示器的廣泛採用,為市場擴張提供了一條充滿希望的途徑。軟性顯示器市場的主要驅動力是對創新消費性電子產品不斷成長的需求。消費者越來越尋求具有獨特且適應性強的設計的設備,導致軟性顯示器在智慧型手機、智慧手錶和平板電腦中廣泛採用。這些顯示器的彎曲能力不僅增強了電子設備的美感,還為製造商提供了在競爭激烈的市場中使其產品脫穎而出的機會。隨著消費性電子領域的不斷發展,對尖端且具有視覺吸引力的設備的需求推動了對軟性顯示器的需求激增。
此外,顯示器技術尤其是OLED技術的進步是軟性顯示器市場的另一個關鍵驅動力。 OLED 提供卓越的靈活性,允許創建可以彎曲、折疊或捲起的顯示器,而不會犧牲影像品質。這些進步有助於實現更薄、更輕、色彩鮮豔並提高能源效率的顯示器。隨著製造商投資研發以進一步提高軟性顯示器的靈活性、耐用性和性能,這些技術進步推動了市場向前發展。顯示技術的不斷發展仍然是塑造軟性顯示市場格局的關鍵促進因素。
亞太地區佔據大部分市場價值佔有率,預計在預測期內複合年成長率將超過 25%。該地區的成長歸因於對緊湊型和輕型電子設備的需求不斷成長。智慧型手機的普及以及 3D 顯示器和擴增實境等先進技術的日益採用預計將對區域市場的成長產生積極影響。大量消費性電子製造商和龐大的客戶群的存在也支持了該地區對軟性顯示器的需求。日本、韓國、中國和印度等國家是軟性顯示器發展的領導者,其中中國是全球最大的軟性OLED螢幕製造商。例如,中國成都工廠每年生產超過7,000萬片軟性手機螢幕。 2023年,北美地區佔整體收入佔有率超過20%,由於對節能設備的需求不斷成長,北美地區實現了健康成長。由於汽車產業對軟性顯示器的巨大需求,預計歐洲在未來幾年將大幅成長。
The Global Flexible Display Market is valued at approximately USD 16.14 billion in 2023 and is anticipated to grow with a healthy growth rate of more than 34.7% over the forecast period 2024-2032. Flexible displays, which are innovative electronic visual interfaces capable of bending, folding, or curving without compromising functionality, aim to revolutionize traditional display technologies by offering versatility in form factor and design. These displays are lightweight, durable, and enable the creation of unique and adaptable devices, such as foldable smartphones, rollable tablets, and curved TVs. The primary goal is to enhance user experiences by providing more immersive and flexible display solutions, thus allowing for increased portability and improved aesthetics in various electronic devices.
The flexible display market is driven by the escalating demand for smartphones, wearables, and other portable electronic devices with unconventional designs. The growing trend toward flexible and foldable display technologies is fostering innovations in consumer electronics, as manufacturers explore applications in automotive displays, smart wearable devices, and flexible e-readers. Advancements in organic light-emitting diode (OLED) technology contribute significantly to improved flexibility, resolution, and energy efficiency, thereby fueling the market's growth. Additionally, the expanding adoption of flexible displays in emerging technologies, such as augmented reality (AR) and virtual reality (VR), presents a promising avenue for market expansion. A primary driver in the flexible display market is the rising demand for innovative consumer electronics. Consumers increasingly seek devices with unique and adaptable designs, leading to the widespread adoption of flexible displays in smartphones, smartwatches, and tablets. The ability of these displays to bend and curve not only enhances the aesthetic appeal of electronic devices but also provides manufacturers with opportunities to differentiate their products in a competitive market. As the consumer electronics landscape continues to evolve, the demand for flexible displays is set to surge, driven by the desire for cutting-edge and visually appealing devices.
In addition, technological advancements in display technologies, particularly in OLED technology, serve as another key driver for the flexible display market. OLEDs offer superior flexibility, allowing for the creation of displays that can be curved, folded, or rolled without sacrificing image quality. These advancements contribute to thinner and lighter displays with vibrant colors and improved energy efficiency. As manufacturers invest in research and development to further enhance the flexibility, durability, and performance of flexible displays, these technological strides propel the market forward. The continuous evolution of display technologies remains a pivotal driver, shaping the landscape of the flexible display market.
Asia Pacific accounts for the majority of the market value share and is expected to expand at a CAGR of over 25% during the forecast period. The regional growth is attributed to the rising demand for compact and lightweight electronic devices. The proliferation of smartphones and increasing adoption of advanced technologies, such as 3D displays and augmented reality, are expected to have a positive impact on regional market growth. The presence of a large number of consumer electronics manufacturers and a substantial customer base also support regional demand for flexible displays. Countries such as Japan, South Korea, China, and India are leaders in the development of flexible displays, with China being the largest manufacturer of flexible OLED screens worldwide. For instance, the Chengdu factory in China manufactures more than 70 million sheets of flexible phone screens every year. North America accounted for more than 20% of the overall revenue share in 2023, witnessing healthy growth due to the rising demand for energy-efficient devices. Europe is expected to experience substantial growth in the forthcoming years due to the significant demand for flexible displays from the automotive industry.