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市場調查報告書
商品編碼
1490191
線上購車市場:依車型、動力類型、類別、地區分類Online Car Buying Market, By Vehicle Type, By Propulsion Type, By Category, By Geography |
2024年全球網購汽車市場規模預估為3,289億美元,預估2031年將達7,518.3億美元,2024年至2031年年複合成長率為12.5%。
報告範圍 | 報告詳情 | ||
---|---|---|---|
基準年 | 2023年 | 2024年市場規模 | 3289億美元 |
實際資料 | 2019-2023 | 預測期 | 2024年至2031年 |
預測 2024-2031 年年複合成長率: | 12.50% | 2031年價值預測 | 7518.3億美元 |
全球線上購車市場正在改變現代數位時代的汽車購買方式。網路和智慧型手機的普及使消費者能夠在舒適的家中研究不同的品牌和型號、比較價格、評估功能,甚至完成線上交易。轉向線上汽車購物可以讓買家節省前往多個經銷商的時間,並避免高壓銷售策略。對於製造商和經銷商也有好處,因為他們可以將客戶群擴展到其所在地區之外。近年來,線上汽車搜尋流量和購買量顯著成長。隨著全球市場網際網路基礎設施和電子商務能力的改善,在線購買汽車的趨勢預計將增加並成為購買新車的首選方式。
全球線上汽車購買市場的成長是由全球數位化和網路普及不斷提高所推動的。超過一半的潛在購車者現在開始在線上搜尋。網路購物提供的便利性和控制力吸引了時間緊迫的消費者。同時,製造商和經銷商正在尋求開拓新的數位客戶群。電子商務平台上線上融資選項和以舊換新評估的可用性推動了線上購買。然而,缺乏觸控體驗以及最終購買前無法試駕可能會阻礙市場成長。農村地區和老年人網路購物普及的差異可能會阻礙市場成長。虛擬實境等不斷發展的技術可能會在不久的將來為市場成長提供新的機會。
本報告對全球網購汽車市場進行了詳細分析,並提供了以2023年為基準年的預測期(2024-2031)的市場規模和年複合成長率(CAGR%)。
它還揭示了各個細分市場的潛在商機,並說明了該市場有吸引力的投資提案矩陣。
它還提供了有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景、主要企業採取的競爭策略等的重要見解。
它根據公司亮點、產品系列、主要亮點、財務業績和策略等參數,對全球線上汽車購買市場的主要企業進行了介紹。
本研究涵蓋的主要企業包括 American City Business Journals Inc.、Asbury Automotive Group Inc.、AutoNation Inc.、CarGurus Inc.、CarMax Inc.、Cars and Bids LLC、Cars.com Inc.、Cars24 Services Pvt Ltd.、 CarSoup of Minnesota Inc.、Carvago、Carvana Co.、Cox Enterprises Inc.、eBay Inc.、Edmunds.com Inc.、Hendrick Automotive Group、Lithia Motors Inc.、MH Sub I LLC、Miami Lakes Automall、TrueCar Inc.。
該報告的見解使負責人和公司經營團隊能夠就未來的產品發布、類型升級、市場擴張和行銷策略做出明智的決策。
全球線上汽車購買市場報告迎合了該行業的各個相關人員,如投資者、供應商、產品製造商、經銷商、新進入者和財務分析師。
相關人員可以透過用於分析全球線上汽車購買市場的各種策略矩陣來促進他們的決策。
Global online car buying market is estimated to be valued at USD 328.90 Bn in 2024 and is expected to reach USD 751.83 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 12.5% from 2024 to 2031.
Report Coverage | Report Details | ||
---|---|---|---|
Base Year: | 2023 | Market Size in 2024: | US$ 328.90 Bn |
Historical Data for: | 2019 to 2023 | Forecast Period: | 2024 to 2031 |
Forecast Period 2024 to 2031 CAGR: | 12.50% | 2031 Value Projection: | US$ 751.83 Bn |
Global online car buying market is transforming the way automobiles are purchased in the modern digital era. With the proliferation of the internet and smartphones, consumers now have the ability to research various makes and models, compare prices, evaluate features, and even complete the transaction entirely online from the comfort of their homes. This transition to online car shopping allows buyers to save time otherwise spent visiting multiple dealerships and avoid high-pressure sales tactics. It also benefits manufacturers and dealers by expanding their customer reach beyond local geographies. There has been significant growth in online car search traffic and purchases over the past few years. As global markets see improvements in internet infrastructure and e-commerce capabilities, the trend of buying cars online is expected to grow and become the preferred method for purchasing new vehicles.
Global online car buying market growth is driven by growing digitization and internet penetration around the world. More than half of prospective car buyers now begin their search online. The convenience and control afforded by online shopping attracts time-strapped consumers. Meanwhile, manufacturers and dealers aim to tap into new digital customer bases. The availability of online financing options and trade-in valuations on e-commerce platforms boosts online purchases. However, lack of touch-and-feel experience and inability to test drive until final purchase can hamper the market growth. Varying degrees of online shopping adoption across rural and older demographic segments can hamper the market growth. Advancing technologies such as virtual reality can offer new opportunities for the market growth in the near future.
This report provides in-depth analysis of the global online car buying market, and provides market size (US$ Billion) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global online car buying market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include American City Business Journals Inc., Asbury Automotive Group Inc., AutoNation Inc., CarGurus Inc., CarMax Inc., Cars and Bids LLC, Cars.com Inc., Cars24 Services Pvt. Ltd., CarSoup of Minnesota Inc., Carvago, Carvana Co., Cox Enterprises Inc., eBay Inc., Edmunds.com Inc., Hendrick Automotive Group, Lithia Motors Inc., MH Sub I LLC, Miami Lakes Automall, TrueCar Inc.
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
Global online car buying market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global online car buying market