競爭情報工具市場：按部署、按最終用戶、按地區

Competitive Intelligence Tools Market, By Deployment, By End User, By Geography

出版日期: 2024年06月19日 | 出版商:

Coherent Market Insights | 英文 170 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

全球競爭情報工具市場規模預計到 2024 年將達到 4.405 億美元，到 2031 年將達到 9.842 億美元，2024 年至 2031 年複合年成長率為 12.2%。

圖 1. 2024 年按地區分類的競爭情報工具市場佔有率(%)

近年來，全球競爭情報工具市場經歷了顯著成長。競爭情報使公司能夠收集競爭見解並增強策略決策。隨著各行業競爭的加劇，公司正在實施競爭情報工具來獲得競爭優勢。這些工具可幫助您識別新的市場機會、追蹤競爭對手的活動並最大限度地降低市場和技術變化帶來的風險。隨著數位轉型和資料量的不斷增加，利用人工智慧和分析等技術的競爭情報工具越來越受到關注。

市場動態：

不斷成長的資料量和對及時洞察的需求正在推動競爭情報工具的採用。隨著各行業的組織走向數位化，每天都會從網站、社群資料和部落格等多個來源產生大量競爭數據和市場資料。及時手動分析和理解如此大量的非結構化資料幾乎是不可能的。為此，公司正在使用人工智慧、機器學習和自然語言處理等技術從不同的線上來源收集競爭考察，分析模式，並快速為決策者提供他們需要利用的競爭情報。此外，由於商業環境的變化，競爭日益加劇，新參與企業經常用顛覆性技術和經營模式挑戰現有參與者。公司依靠競爭情報工具主動監控競爭對手的策略、識別其經營模式中的漏洞並應對威脅。然而，資料隱私法規對在特定區域有效收集情報的工具提出了挑戰。此外，根據組織的要求選擇正確的工具，而又不花太多錢，這對許多企業來說也是一個挑戰。

本研究的主要特點

該報告對全球競爭情報工具市場進行了詳細分析，並提供了以2023年為基準年的預測期（2024-2031年）的市場規模和年複合成長率（CAGR%）。
它還揭示了各個細分市場的潛在商機，並說明了該市場有吸引力的投資提案矩陣。
它還提供了有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景、主要企業採取的競爭策略等的重要見解。
它根據公司亮點、產品系列、主要亮點、財務業績和策略等參數，對全球競爭情報工具中的主要企業進行了介紹。
該報告的見解使負責人和公司經營團隊能夠就未來的產品發布、升級、市場擴張和行銷策略做出明智的決策。
本研究報告針對該產業的各個相關人員，如投資者、供應商、產品製造商、經銷商、新進業者和財務分析師。
透過用於分析全球競爭情報工具市場的各種策略矩陣，將有助於相關人員做出決策。

The global competitive intelligence tools market has been witnessing significant growth in recent years. Competitive intelligence enables organizations to gather insights about competitors so as to enhance their strategic decision making. Rising competition across industries has prompted companies to adopt competitive intelligence tools to gain a competitive edge. These tools help identify new market opportunities, track competitor activities, minimize risks from market and technology changes. With digital transformation and growing data volumes, competitive intelligence tools that leverage technologies like AI and analytics are gaining more prominence.

Market Dynamics:

Growing data volumes coupled with need for timely insights is driving the adoption of competitive intelligence tools. As organizations across industries digitally transform, there is a massive amount of competitor and market data generated each day from multiple sources like websites, social media, blogs etc. Analyzing and making sense of this huge amount of unstructured data in a timely manner manually is almost impossible. This is prompting companies to leverage competitive intelligence tools that use technologies like artificial intelligence, machine learning and natural language processing to gather competitor insights from diverse online sources, analyze patterns and quickly deliver actionable intelligence to decision makers. Moreover, changing business landscape where new entrants are regularly challenging incumbent players with disruptive technologies and business models has intensified competition. Companies are resorting to competitive intelligence tools to proactively monitor competitor strategies and identify vulnerabilities in their business models to counter threats. However, data privacy regulations pose challenges for tools to effectively gather intelligence in certain regions. Moreover, selecting right tools based on organization's requirements without burning a large hole in pocket is also a challenge for many firms.

Key features of the study:

This report provides in-depth analysis of the global competitive intelligence tools market, and provides market size (US$ Million) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global competitive intelligence tools market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include Alexa Internet Inc., Alphabet Inc., CI Radar, Comintelli, Consensus Point, Crunchbase, Digimind, Evalueserve, NetBase Solutions Inc., Owler, Semrush, SimilarWeb, Slintel Inc., SpyFu, and Talkwalker
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global competitive intelligence tools market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global competitive intelligence tools market.

Detailed Segmentation:

Deployment
- On Premise
- Cloud-Based
End User
- BFSI
- IT & Telecom
- Automotive
- Retail
- HealthCare
- Energy
- Industrial
- Others
By Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East
- Africa
Key Players Insights
- Alexa Internet Inc.
- Alphabet Inc.
- CI Radar
- Comintelli
- Consensus Point
- Crunchbase
- Digimind
- Evalueserve
- NetBase Solutions Inc.
- Owler
- Semrush
- SimilarWeb
- Slintel Inc.
- SpyFu
- Talkwalker

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Market Snippet, By Deployment
- Market Snippet, By End User
- Market Snippet, By Region
Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
- Drivers
- Restraints
- Market Opportunities
Regulatory Scenario
Industry Trend
Merger and Acquisitions
New System Launches/Approvals
Impact of COVID-19 Pandemic

4. Global Competitive Intelligence Tools Market, By Deployment, 2019-2031, (US$ Mn)

Introduction
- Market Share Analysis, 2024 and 2031 (%)
- Y-o-Y Growth Analysis, 2020-2031
- Segment Trends
On-premises
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Cloud-based
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)

5. Global Competitive Intelligence Tools Market, By End User, 2019-2031, (US$ Mn)

Introduction
- Market Share Analysis, 2024 and 2031 (%)
- Y-o-Y Growth Analysis, 2020-2031
- Segment Trends
BFSI
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
IT & Telecom
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Automotive
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Retail
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
HealthCare
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Energy
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Industrial
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Others
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)

6. Global Competitive Intelligence Tools Market, By Region, 2019-2031, (US$ Mn)

Introduction
- Market Share Analysis, By Region, 2024 and 2031 (%)
North America
- Regional Trends
- Market Size and Forecast, By Deployment, 2019-2031, (US$ Mn)
- Market Size and Forecast, By End User, 2019-2031, (US$ Mn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Mn)
  - U.S.
  - Canada
Europe
- Regional Trends
- Market Size and Forecast, By Deployment, 2019-2031, (US$ Mn)
- Market Size and Forecast, By End User, 2019-2031, (US$ Mn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Mn)
  - U.K.
  - Germany
  - France
  - Russia
  - Rest of Europe
Asia Pacific
- Regional Trends
- Market Size and Forecast, By Deployment, 2019-2031, (US$ Mn)
- Market Size and Forecast, By End User, 2019-2031, (US$ Mn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Mn)
  - China
  - India
  - Japan
  - ASEAN
  - Australia
  - South Korea
  - Rest of Asia Pacific
Latin America
- Regional Trends
- Market Size and Forecast, By Deployment, 2019-2031, (US$ Mn)
- Market Size and Forecast, By End User, 2019-2031, (US$ Mn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Mn)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Middle East & Africa
- Regional Trends
- Market Size and Forecast, By Deployment, 2019-2031, (US$ Mn)
- Market Size and Forecast, By End User, 2019-2031, (US$ Mn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Mn)
  - South Africa
  - GCC Countries
  - Rest of the Middle East & Africa

7. Competitive Landscape

Company Profiles
- Alexa Internet Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Alexa Internet Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Alphabet Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- CI Radar
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Comintelli
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Consensus Point
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Crunchbase
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Digimind
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Evalueserve
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- NetBase Solutions Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Owler
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Semrush
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- SimilarWeb
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Slintel Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- SpyFu
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Talkwalker
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates