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市場調查報告書
商品編碼
1550764
手搖茶飲市場：依產品類型、按包裝、按地區Bubble Tea Market, By Product Type, By Packaging, By Geography |
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手搖茶飲市場預計到2024年將達到32.6億美元，預計到2031年將達到58.7億美元，2024年至2031年的複合年成長率為8.8%。
| 報告範圍 | 報告詳情 | ||
|---|---|---|---|
| 基準年 | 2023年 | 2024年市場規模 | 32.6億美元 |
| 實際資料 | 2019年至2023年 | 預測期 | 從2024年到2031年 |
| 預測 2024-2031 年複合年成長率： | 8.80% | 2031年價值預測 | 58.7億美元 |
手搖茶飲，也稱為波巴茶或珍珠奶茶，在過去的幾十年裡在世界各地廣受歡迎。手搖茶飲於 20 世紀 80 年代起源於台灣，是一種以茶為基底的飲料，含有耐嚼的木薯珍珠和果凍塊。當用寬吸管吸時，您可以享受珍珠和果凍的獨特質感。手搖茶飲最初是台灣的獨特飲品，現已成為全球現象，在亞太地區、北美、大洋洲和世界其他地區廣受歡迎。紅茶、牛奶、水果風味和耐嚼珍珠的獨特組合吸引了各個年齡層的人們。
市場動態：
全球化和亞洲料理和飲料的日益普及是手搖茶飲市場的主要促進因素。年輕消費者尤其喜歡嘗試新飲料和探索亞洲風味，以推動消費。咖啡館和零售店的便利性進一步推動了市場的成長。然而，對糖含量的擔憂可能會在一定程度上限制市場的擴張。同時，口味、食材和健康選擇的創新正在創造新的機會。透過引入優質和可自訂的選項來實現產品的優質化也有利於市場進入者。
本研究的主要特點
本報告對全球手搖茶飲市場進行了詳細分析，並列出了以2023年為基準年的預測期（2024-2031）的市場規模和年複合成長率（CAGR%）。
它還闡明了各個細分市場的潛在商機，並說明了該市場有吸引力的投資提案矩陣。
它還提供了有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景、主要企業採取的競爭策略等的重要見解。
它根據公司亮點、產品系列、主要亮點、財務表現和策略等參數，介紹了全球手搖茶飲市場的主要企業。
本研究涵蓋的主要企業包括 Bobabox Ltd.、Bubble Tea House Company、Fokus, Inc.、Gong Cha、ChaTime、Lollicup USA, Inc.、Bubble Tea Supply, Inc.、T Bun International、Ten Ren's Tea Includes Time、Troika JC、Boba Guys、Chatime、Koi The、CoCo Fresh Tea & Juice、Tea Leaf、T4 (Tea for You)、Vivi Bubble Tea、功夫茶、The Alley 和TP TEA。
該報告的見解使負責人和公司經營團隊能夠就未來的產品發布、類型升級、市場擴張和行銷策略做出明智的決策。
全球手搖茶飲市場報告迎合了該行業的各種相關人員，如投資者、供應商、產品製造商、經銷商、新進業者和財務分析師。
透過用於分析全球手搖茶飲市場的各種策略矩陣，將促進相關人員的決策。
目錄
第1章 研究目的與前提
- 研究目的
- 先決條件
- 簡稱
第2章 市場展望
- 報告說明
- 市場定義和範圍
- 執行摘要
第3章市場動態、法規與趨勢分析
- 市場動態
- 影響分析
- 主要亮點
- 監管場景
- 產品發布/核准
- PEST分析
- 波特分析
- 併購場景
第4章手搖茶飲市場，依產品類型，2024-2031
- 經典手搖茶飲
- 水果口味珍珠奶茶
- 特製手搖茶飲
第5章手搖茶飲市場，依包裝，2024-2031
- 外帶杯
- 瓶裝/罐裝
- 散粉/濃縮液
第6章手搖茶飲市場，按地區，2019-2031
- 美國
- 加拿大
- 拉丁美洲
- 巴西
- 阿根廷
- 墨西哥
- 其他拉丁美洲
- 歐洲
- 德國
- 英國
- 西班牙
- 法國
- 義大利
- 俄羅斯
- 其他歐洲國家
- 亞太地區
- 中國
- 印度
- 日本
- 澳洲
- 韓國
- ASEAN
- 其他亞太地區
- 中東
- 海灣合作理事會國家
- 以色列
- 其他中東地區
- 非洲
- 南非
- 北非
- 中部非洲
第7章 競爭狀況
- Bobabox Ltd.
- Bubble Tea House Company
- Fokus, Inc.
- Gong Cha
- ChaTime
- Lollicup USA, Inc.
- Bubble Tea Supply, Inc.
- T Bun International
- Ten Ren's Tea Time
- Troika JC
- Boba Guys
- Chatime
- Koi The
- CoCo Fresh Tea & Juice
- Tea Leaf
- T4（Tea for You）
- Vivi Bubble Tea
- Kung Fu Tea
- The Alley
- TP TEA
第8章 分析師建議
- 命運之輪
- 分析師觀點
- 一致的機會圖
第9章 參考文獻及調查方法
- 參考
- 調查方法
- 關於出版商
The bubble tea market is estimated to be valued at USD 3.26 Billion in 2024 and is expected to reach USD 5.87 Billion by 2031, exhibiting a compound annual growth rate (CAGR) of 8.8% from 2024 to 2031.
| Report Coverage | Report Details | ||
|---|---|---|---|
| Base Year: | 2023 | Market Size in 2024: | US$ 3.26 Bn |
| Historical Data for: | 2019 To 2023 | Forecast Period: | 2024 To 2031 |
| Forecast Period 2024 to 2031 CAGR: | 8.80% | 2031 Value Projection: | US$ 5.87 Bn |
Bubble tea, also known as boba tea or pearl milk tea, has gained popularity worldwide over the past few decades. Originated from Taiwan in the 1980s, bubble tea is a tea-based drink containing chewy tapioca pearls or fruit jelly cubes. The pearls or jelly provides a unique texture when sucked through a wide straw. Starting as a unique drink option in Taiwan, bubble tea has now become a global phenomenon enjoying immense popularity across Asia Pacific, North America, Oceania, and other parts of the world. Its unique combination of tea, milk, fruit flavors, and chewy pearls has attracted people from all age groups.
Market Dynamics:
Rising globalization and popularity of Asian cuisine and beverages have been a key driver for the bubble tea market. Young consumers particularly enjoy trying new drink options and exploring Asian flavors, boosting consumption. Ease of availability through cafes as well as retail availability in packaged formats has further supported market growth. However, concerns around sugar content may restrain market expansion to some extent. On the other hand, innovation in flavors, ingredients, and healthy options present new opportunities. Product premiumization through introduction of premium and customizable options also works in favor of market players.
Key Features of the Study:
This report provides in-depth analysis of the global bubble tea market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global bubble tea market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include Bobabox Ltd., Bubble Tea House Company, Fokus, Inc., Gong Cha, ChaTime, Lollicup USA, Inc., Bubble Tea Supply, Inc., T Bun International, Ten Ren's Tea Time, Troika JC, Boba Guys, Chatime, Koi The, CoCo Fresh Tea & Juice, Tea Leaf, T4 (Tea for You), Vivi Bubble Tea, Kung Fu Tea, The Alley, and TP TEA
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global bubble tea market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global bubble tea market
Detailed Segmentation:
- By Product Type
- Classic Bubble Tea
- Fruit-Flavored Bubble Tea
- Specialty Bubble Tea
- By Packaging
- To-Go Cups
- Bottled/Canned
- Loose Powder/Concentrate
- By Region:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
- Key Players Insights
- Bobabox Ltd.
- Bubble Tea House Company
- Fokus, Inc.
- Gong Cha
- ChaTime
- Lollicup USA, Inc.
- Bubble Tea Supply, Inc.
- T Bun International
- Ten Ren's Tea Time
- Troika JC
- Boba Guys
- Chatime
- Koi The
- CoCo Fresh Tea & Juice
- Tea Leaf
- T4 (Tea for You)
- Vivi Bubble Tea
- Kung Fu Tea
- The Alley
- TP TEA
Table of Contents
1. RESEARCH OBJECTIVES AND ASSUMPTIONS
- Research Objectives
- Assumptions
- Abbreviations
2. MARKET PURVIEW
- Report Description
- Market Definition and Scope
- Executive Summary
- Bubble Tea Market, By Product Type
- Bubble Tea Market, By Packaging
- Bubble Tea Market, By Region
3. MARKET DYNAMICS, REGULATIONS, AND TRENDS ANALYSIS
- Market Dynamics
- Impact Analysis
- Key Highlights
- Regulatory Scenario
- Product Launches/Approvals
- PEST Analysis
- PORTER's Analysis
- Merger and Acquisition Scenario
4. Bubble Tea Market, By Product Type, 2024-2031, (USD Bn)
- Introduction
- Market Share Analysis, 2024 and 2031 (%)
- Y-o-Y Growth Analysis, 2020 - 2031
- Segment Trends
- Classic Bubble Tea
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019-2031, (USD Bn)
- Fruit-Flavored Bubble Tea
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019-2031, (USD Bn)
- Specialty Bubble Tea
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019-2031, (USD Bn)
5. Bubble Tea Market, By Packaging, 2024-2031, (USD Bn)
- Introduction
- Market Share Analysis, 2024 and 2031 (%)
- Y-o-Y Growth Analysis, 2020 - 2031
- Segment Trends
- To-Go Cups
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019-2031, (USD Bn)
- Bottled/Canned
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019-2031, (USD Bn)
- Loose Powder/Concentrate
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019-2031, (USD Bn)
6. Bubble Tea Market, By Region, 2019 - 2031, Value (USD Bn)
- Introduction
- Market Share (%) Analysis, 2024,2027 & 2031, Value (USD Bn)
- Market Y-o-Y Growth Analysis (%), 2019 - 2031, Value (USD Bn)
- Regional Trends
- North America
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, Value (USD Bn)
- Market Size and Forecast, By Packaging, 2019 - 2031, Value (USD Bn)
- U.S.
- Canada
- Latin America
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, Value (USD Bn)
- Market Size and Forecast, By Packaging, 2019 - 2031, Value (USD Bn)
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Europe
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, Value (USD Bn)
- Market Size and Forecast, By Packaging, 2019 - 2031, Value (USD Bn)
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, Value (USD Bn)
- Market Size and Forecast, By Packaging, 2019 - 2031, Value (USD Bn)
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, Value (USD Bn)
- Market Size and Forecast, By Packaging, 2019 - 2031, Value (USD Bn)
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, Value (USD Bn)
- Market Size and Forecast, By Packaging, 2019 - 2031, Value (USD Bn)
- South Africa
- North Africa
- Central Africa
7. COMPETITIVE LANDSCAPE
- Bobabox Ltd.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Bubble Tea House Company
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Fokus, Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Gong Cha
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- ChaTime
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Lollicup USA, Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Bubble Tea Supply, Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- T Bun International
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Ten Ren's Tea Time
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Troika JC
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Boba Guys
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Chatime
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Koi The
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- CoCo Fresh Tea & Juice
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Tea Leaf
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- T4 (Tea for You)
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Vivi Bubble Tea
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Kung Fu Tea
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- The Alley
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- TP TEA
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
8. Analyst Recommendations
- Wheel of Fortune
- Analyst View
- Coherent Opportunity Map
9. References and Research Methodology
- References
- Research Methodology
- About us
