觀賞向日葵市場：按類型、應用程式和地區

2025年全球觀賞向日葵市場規模估計為 1.69億美元，預計到2032年將達到 2.318億美元，2025-2032年的年複合成長率為 4.6%。

圖：2025年各地區觀賞向日葵市場佔有率（%）

觀賞向日葵是用來裝飾住宅和商業景觀的雜交品種。有各種鮮豔的顏色，包括黃色、橙色、紅色和酒紅色。觀賞向日葵因其花朵大、色彩鮮豔以及吸引蜜蜂等傳粉昆蟲的能力而受到重視。由於它耐乾燥，花期長，因此常用於裝飾花園、陽台、花壇、容器等。消費者對色彩鮮豔的花朵的需求不斷增加，家庭園藝和垂直農業的趨勢日益成長，刺激了觀賞向日葵在世界各地的流行。

市場動態：

全球觀賞向日葵市場的成長受到人們對城市園藝和垂直農業日益關注的推動。人們越來越意識到觀賞向日葵在減少碳排放的環境效益，這推動了其需求。快速的都市化使得使用塔、棚架和屋頂農場進行垂直種植成為必要，促進了觀賞向日葵的生長。此外，不使用殺蟲劑的有機和環保園藝實踐的日益普及也對市場成長產生了積極影響。然而，商業化種植所需的高額初始投資可能會阻礙市場成長。氣候依賴性和不可預測的天氣也帶來了挑戰。機會在於透過基因編輯開發抗病雜交品種。向日葵基因組圖譜將有助於識別控制開花時間、形狀和顏色的基因。

本研究的主要特點

本報告對全球觀賞向日葵市場進行了詳細分析，以2024年為基準年，並提供了預測期（2025-2032）的市場規模（百萬美元）和年複合成長率（CAGR%）。

強調了各個領域的潛在商機，並說明了該市場的有吸引力的投資提案矩陣。

提供有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景和主要企業採用的競爭策略的主要考察。

全球觀賞向日葵市場的主要企業根據公司亮點、產品系列、關鍵亮點、績效和策略等參數進行分析。

主要企業包括 Dummen Orange、Syngenta Flowers、Sakata Seed Corporation、PanAmerican Seed、Ball Horticultural Company、Floranova、Proven Winners、Selecta One、Benary、Takii &Co., Ltd.、Westhoff 和 Fides。

本報告的見解將使負責人和公司經營團隊能夠就未來的產品發布、類型升級、市場擴張和行銷策略做出明智的決策。

本研究報告針對該產業的各個相關人員，包括投資者、供應商、產品製造商、經銷商、新進業者和財務分析師。

相關人員將透過用於分析全球觀賞向日葵市場的各種策略矩陣來做出決策。

目錄

第1章 調查目的與前提條件

• 研究目標
• 先決條件
• 簡稱

第2章 市場展望

• 報告描述
  • 市場定義和範圍
• 執行摘要

第3章 市場動態、法規與趨勢分析

• 市場動態
• 影響分析
• 主要亮點
• 監管情景
• 產品發布/核准
• PEST分析
• 波特分析
• 市場機會
• 監管情景
• 主要進展
• 產業趨勢

第4章 2020年至2032年全球觀賞向日葵市場（依類型）

• 單株向日葵
• 分枝向日葵
• 迷你向日葵
• 其他

第5章 2020-2032年全球觀賞向日葵市場（依應用）

• 住宅
• 商業
• 活動和裝飾
• 其他

第6章 2020-2032年全球觀賞向日葵市場（依地區）價值

• 北美洲
• 拉丁美洲
• 歐洲
• 亞太地區
• 中東
• 非洲

第7章 競爭格局

• Dummen Orange
• Syngenta Flowers
• Sakata Seed Corporation
• PanAmerican Seed
• Ball Horticultural Company
• Floranova
• Proven Winners
• Selecta One
• Benary
• Takii & Co., Ltd.
• Westhoff
• Fides

第8章 分析師建議

• 機會
• 分析師觀點
• Coherent Opportunity Map

第9章 參考文獻與調查方法

• 參考
• 調查方法
• 關於出版商

Global Ornamental Sunflower Market is estimated to be valued at USD 169.0 Mn in 2025 and is expected to reach USD 231.8 Mn by 2032, growing at a compound annual growth rate (CAGR) of 4.6% from 2025 to 2032.

Figure. Ornamental Sunflower Market Share (%), By Region 2025

Ornamental sunflowers are hybrid varieties of sunflowers that are grown for decorative purposes in residential and commercial landscapes. They come in a wide variety of vibrant colors like yellow, orange, red, and burgundy. Ornamental sunflowers are valued for their large colorful blooms and ability to attract pollinators like bees. Their drought tolerance and long vase life make them a popular choice for brightening up gardens, borders, beds, and containers. Increasing consumer demand for colorful flowers along with growing trend of home gardening and vertical farming is fueling the adoption of ornamental sunflowers across the world.

Market Dynamics:

The global ornamental sunflower market growth is driven by rising focus on urban gardening and vertical farming. Growing awareness about the environmental benefits of ornamentals in reducing carbon footprint has boosted their demand. Rapid urbanization has necessitated vertical cultivation using towers, trellises, and rooftop farms which favors the growth of ornamental sunflowers. Moreover, increasing popularity of organic and eco-friendly gardening free from pesticides is positively impacting the market growth. However, high upfront investment required for commercial cultivation could hamper the market growth. Also, dependency on climate and unfavorable weather conditions pose a challenge. Opportunities lie in developing hybrid varieties resistant to diseases through gene editing. Genome mapping of sunflowers can aid in the identification of genes, controlling flowering time, shape, and color.

Key Features of the Study:

This report provides in-depth analysis of the global ornamental sunflower market, and provides market size (USD Mn) and compound annual growth rate (CAGR%) for the forecast period (2025-2032), considering 2024 as the base year

It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market

This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players

It profiles key players in the global ornamental sunflower market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies

Key companies covered as a part of this study include Dummen Orange, Syngenta Flowers, Sakata Seed Corporation, PanAmerican Seed, Ball Horticultural Company, Floranova, Proven Winners, Selecta One, Benary, Takii & Co., Ltd., Westhoff, and Fides

Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics

The global ornamental sunflower market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts

Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global ornamental sunflower market

Market Segmentation

• By Type Insights (Revenue, USD Mn, 2020 - 2032)
  • Single-head Sunflowers
  • Multi-Head Sunflowers
  • Dwarf Sunflowers
  • Others
• By Application Insights (Revenue, USD Mn, 2020 - 2032)
  • Residential
  • Commercial
  • Events and Decorations
  • Others
• Regional Insights (Revenue, USD Mn, 2020 - 2032)
  • North America
  • U.S.
  • Canada
  • Latin America
  • Brazil
  • Argentina
  • Mexico
  • Rest of Latin America
  • Europe
  • Germany
  • U.K.
  • Spain
  • France
  • Italy
  • Russia
  • Rest of Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • ASEAN
  • Rest of Asia Pacific
  • Middle East
  • GCC Countries
  • Israel
  • Rest of Middle East
  • Africa
  • South Africa
  • North Africa
  • Central Africa
• Key Players Insights
  • Dummen Orange
  • Syngenta Flowers
  • Sakata Seed Corporation
  • PanAmerican Seed
  • Ball Horticultural Company
  • Floranova
  • Proven Winners
  • Selecta One
  • Benary
  • Takii & Co., Ltd.
  • Westhoff
  • Fides

Table of Contents

1. Research Objectives and Assumptions

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Global Ornamental Sunflower Market, By Type
  • Global Ornamental Sunflower Market, By Application
  • Global Ornamental Sunflower Market, By Region

3. Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
• Impact Analysis
• Key Highlights
• Regulatory Scenario
• Product Launches/Approvals
• PEST Analysis
• PORTER's Analysis
• Market Opportunities
• Regulatory Scenario
• Key Developments
• Industry Trend

4. Global Ornamental Sunflower Market, By Type, 2020-2032, (USD Mn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Single-head Sunflowers
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Multi-Head Sunflowers
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Dwarf Sunflowers
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Others
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)

5. Global Ornamental Sunflower Market, By Application, 2020-2032, (USD Mn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Residential
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Commercial
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Events and Decorations
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Others
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)

6. Global Ornamental Sunflower Market, By Region, 2020 - 2032, Value (USD Mn)

• Introduction
  • Market Share (%) Analysis, 2025,2028 & 2032, Value (USD Mn)
  • Market Y-o-Y Growth Analysis (%), 2021 - 2032, Value (USD Mn)
  • Regional Trends
• North America
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Mn)
    • U.S.
    • Canada
• Latin America
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Mn)
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
• Europe
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Mn)
    • Germany
    • U.K.
    • Spain
    • France
    • Italy
    • Russia
    • Rest of Europe
• Asia Pacific
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Mn)
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
• Middle East
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Mn)
    • GCC Countries
    • Israel
    • Rest of Middle East
• Africa
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country/Region, 2020 - 2032, Value (USD Mn)
    • South Africa
    • North Africa
    • Central Africa

7. Competitive Landscape

• Dummen Orange
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Syngenta Flowers
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Sakata Seed Corporation
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• PanAmerican Seed
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Ball Horticultural Company
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Floranova
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Proven Winners
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Selecta One
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Benary
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Takii & Co., Ltd.
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Westhoff
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Fides
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies

8. Analyst Recommendations

• Wheel of Fortune
• Analyst View
• Coherent Opportunity Map

9. References and Research Methodology

• References
• Research Methodology
• About us