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2023-2030 年全球飲料預混料市場
市場調查報告書
商品編碼
1176569

2023-2030 年全球飲料預混料市場

Global Beverage Premix Market - 2023-2030
出版日期: | 出版商: DataM Intelligence | 英文 170 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

市場概覽

在預測期內 (2023-2030)，飲料預混料市場預計將以 5.45% 的複合年增長率增長。

飲料預混料因其製備時間短和消費者方便而成為最受年輕人和企業歡迎的產品。 飲料預混料使消費者能夠在辦公室或家中快速製備飲料。 此外，千禧一代在旅行時更喜歡家庭式的茶和咖啡，這有望推動全球飲料預混料市場的增長。 咖啡館、餐廳、機場等對風味速溶飲料預混料的需求不斷增加，預計將推動全球速溶飲料預混料市場的增長。

此外，消費者對飲料預混料的健康益處的認識不斷提高，預計將為現有和新參與者創造機會。 現有市場的主要參與者正在投資研發，以開發具有新口味的新預混料，以吸引更多消費者。 人們還相信，消費者對防腐劑意識的增強將為製造商創造機會，將不含防腐劑的預混料推向市場。

市場動態：越來越多的職業女性，即飲 (RTD) 飲料越來越受歡迎

工作女性人口的激增導致對飲料預混料的需求增加，從而推動了市場增長。 過去，職業女性很少，她們大多以全職主婦的身份負責，只從事家務勞動。 因此，對即飲速溶飲料和限時飲料預混料的需求正在增加。 這樣，很難在有限的時間內兼顧工作和家務。 因此，女性選擇預調飲料而不是傳統方法。 此外，由於職業女性的增加、城市化、可支配收入的增加和生活方式的改變，消費者的飲食方式正在迅速改變。 例如，根據 Teamstage.io 的數據，到 2020 年，女性將佔全球勞動力的 47.7%。

此外，這些因素還受到職業女性的偏好和購買模式的影響，增加了家庭對飲料預混料的需求。 例如，據 phD Eassy 稱，到 2022 年，近 100% 的女性將工作 9-1□□0 小時以上，而 60% 的女性將沒有時間自己做飯。 30% 的女性不止一次喜歡即食或即飲產品。 因此，區域對飲料預混料需求的增加正在推動市場的增長。

但是，防腐劑、添加劑和人工色素的存在提高了人們對與預混合飲料產品相關的健康問題的認識。 這些添加劑會導致健康問題，例如哮喘、支氣管炎和心髒病。 因此，這些因素可能會抑制市場增長。

市場細分：茶基預混料佔據全球飲料預混料市場的最高份額

2021 年，茶基預混料主導了市場。 無論是綠茶、紅茶還是其他類型，人們越來越意識到茶對健康的好處，預計在預測期內將使整個行業受益。 此外，對可在旅途中飲用的飲料的需求不斷增長，預計也將推動未來的市場增長。 可支配收入的增加、生活方式的改變以及行業的持續研發也是推動市場增長的因素。

此外，該細分市場的市場參與者正在推出速溶茶預混料，預計這將使市場長期受益。 例如，2021 年 8 月，印度品牌 Wagh Bakri 推出了兩款速溶茶：Wagh Bakri Instant Express 和 Wagh Bakri Instant Saffron Tea。 因此，由於每家公司的努力，速溶茶預混料市場預計將在預測期內受益。

地理滲透：北美將成為預測期內的主導區域

北美在 2021 年的收入份額最高。 該地區擁有發達的餐飲業。 在美國、加拿大和墨西哥，不僅飲料預混料而且各種即飲飲料也越來越受歡迎。 隨著北美工作人口的不斷增長，消費者開始轉向省時、營養豐富的預混合飲料。 此外，工薪階層人口以及新技術創新、繁忙的工作日程以及消費者個人可支配收入的快速增長最終將推動該地區對飲料預混料的需求，從而推動市場增長。使他們能夠使用預混料來節省開支他們的時間來補充。 例如，Coffeeanatics 表示，到 2021 年，8% 的人將使用速溶咖啡，8% 的人將選擇即飲咖啡。

內容

第1章調查方法及範圍

  • 調查方法
  • 市場範圍

第2章主要趨勢與發展

第 3 章執行摘要

  • 按類型細分的市場
  • 按類型細分的市場
  • 按地區劃分的市場細分

第4章市場動態

  • 市場影響因素
    • 司機
    • 約束因素
    • 商機
  • 影響分析

第5章行業分析

  • 波特的五力分析
  • 價值鏈分析
  • 監管分析
  • 供應鏈分析

第 6 章 COVID-19 分析

  • COVID-19 市場分析
    • COVID-19 之前的市場情景
    • COVID-19 的當前市場情景
    • COVID-19 後或未來情景
  • COVID-19 期間的價格動態
  • 供需範圍
  • 大流行期間與市場相關的政府舉措
  • 製造商的戰略舉措

第7章形態學

  • 黏貼
  • 粉末
  • 顆粒劑
  • 液體

第 8 章按類型

  • 棕色預混料
  • 咖啡預混料
  • 湯預混料
  • 健康飲品預混料
  • 牛奶預混料
  • 其他

第9章按地區

  • 北美
    • 美國
    • 加拿大
    • 墨西哥
  • 南美洲
    • 巴西
    • 阿根廷
    • 其他南美洲
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 西班牙
    • 意大利
    • 其他歐洲地區
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 澳大利亞
    • 其他亞太地區
  • 中東和非洲

第10章競爭格局

  • 競爭場景
  • 競爭戰略分析
  • 市場情況/份額分析
  • 併購分析

第11章公司簡介

  • 億滋國際公司
    • 公司概況
    • 產品組合和說明
    • 主要亮點
    • 財務摘要
  • The Coca-Cola Co.
  • Panama Foods
  • Neel Beverages Pvt Ltd
  • Tweak Beverages
  • Om Sai Foods
  • Nestle
  • Unilever
  • Ken Global
  • SK Cafe Brooke Hots Pvt. Ltd.

第12章 DataM

簡介目錄
Product Code: DMFB6052

Market Overview

Beverage Premix Market was valued at USD YY million in 2022. It is forecasted to reach USD YY million by 2030, growing at a CAGR of 5.45% during the forecast period (2023-2030).

Beverage premix is most popular product among the young generation and corporate houses due to its less preparation time and convenience for consumers. Beverage premix enables consumers to make beverages at the office or home within less time. In addition, millennials prefer a homelike cup of tea and coffee while traveling which is expected to propel the growth of global beverage premix market. Increasing demand for flavored instant beverage premix in cafes, restaurants, and airports is expected to drive the growth of global instant beverage premix.

Furthermore, increasing awareness about the health benefits of beverage premix among the consumers is expected to create opportunities for existing and new players. As existing market key players are investing in research and development to develop new premixes with new flavors to attract more consumers. In addition to this, beverage premixes derived from organic source is expected to drive the growth of global beverage premix market and increasing awareness associated with preservatives among consumers creates an opportunity for the manufacturer to introduce preservative-free premix in the market.

Market Dynamics: Growing number of working women and rising popularity of ready to drink or easy to make beverages

The rapid growth in working population specifically women resulted in the rise in demand for beverage premixes which is driving the growth of the market. Earlier, very less women were working and most of them were following the responsibility as housewives, and were limited only to the household chores, but as the society has changes, women are seeking employment. Thus, there has been rise in demand for ready to drink, instant and beverage premixes owing to limited time. Thus, it is hard to maintain the work and domestic tasks due to limited time. This has resulted in women choosing beverage premixes over traditional methods. In addition to this, the sudden shift of consumers towards their eating and drinking patterns owing to increase in number of working women, urbanization, rise in disposable income, change in lifestyle and others. For instance, in 2020, according to Teamstage.io, women account for 47.7% of global workforce.

Furthermore, these factors are influenced by the working women preferences and their purchasing patterns which increase the demand for beverage premixes at home. For instance, in 2022, according to phD Eassy, almost 100% women have working hours more than 9-10 hours, 60% don't get time to cook themselves. 30% women prefer ready-to-eat and ready-to-drink products more than once. Thus, increasing demand for beverage premixes across the regions is driving the growth of the market.

However, rise in awareness about the health concerns related to beverage premixes products owing the presence of preservatives, additives, artificial drink colors and others. As, these additives may causes health conditions such as asthma, bronchitis, cardiac issues and others. Thus, these factors may restraint the growth of the market.

Market Segmentation: Tea premix stands for the highest share in global beverage premix market

In 2021, the tea premix dominated the market and accounted for YY share of the global revenue. The growing awareness about the health benefits offered by tea whether its green tea, black tea, and other varieties is expected to benefit the industry during the forecast period. In addition, increasing demand for on-the-go beverages is projected to support the market growth in the coming time. Also, the other factors that adds to the market growth include increasing disposable income, changing lifestyles, and ongoing R&D in the industry.

Furthermore, the market players in the segmentare launching instant tea premixes which is expected to benefit the market in the long run. For instance, in August 2021, Wagh Bakri, an India-based brand, introduced its instant tea in two variants- Wagh Bakri Instant Express & Wagh Bakri Instant Saffron Tea. Thus, owing to these initiatives by the players the market for instant tea premixes is anticipated to benefit during the forecast period.

Geographical Penetration: North America is the dominating region during the forecast period

In 2021, North America had the highest revenue share of YY percent. The region has well-developed food & Beverage industry. In addition, different types of ready-to-drink beverages as well as beverage premixes have been popular in the U.S., Canada, and Mexico. The growing working population in North America enabling consumers to prefer the beverage premixes that can save their time and also can provide them with good nutrition. Furthermore, new technological innovations, busy and hectic work schedules along with rapid growth in personal disposable income of consumers enabling the working-class population adopt the premixes to save their time which ultimately increases the demand of the beverage premixes in the region and adds to the growth of the market. For instance, in 2021, according to Coffeenatics 8% use instant, while 8% choose ready-to-drink coffee.

Competitive Landscape:

The global beverage premix market is competitive and comprises players such as Mondelez International, Inc., The Coca-Cola Co., Panama Foods, Neel Beverages Pvt Ltd, Tweak Beverages, Om Sai Foods, Nestle, Unilever, Ken Global and SK Cafe Brooke Hots Pvt. Ltd. among others. The beverage premix market competitiveness is estimated to increase over the forecast period as the key players focus on various strategies such as player acquisitions, collaborations, new product launches, product innovation with fortification according to the consumer demand along with marketing & advertising of the beverage premixes and their health benefits. Furthermore, growing demand for easy to make and ready drinks & products to save time and energy is propelling the market growth.

For instance,

  • In November 2021, Unilever announced that it has entered into an agreement to sell its global Tea business, ekaterra, to CVC Capital Partners Fund VIII for €4.5 billion on a cash-free, debt-free basis. The transaction perimeter excludes Unilever's Tea business in India, Indonesia, and Nepal as well as Unilever's interests in the Pepsi Lipton ready-to-drink Tea joint ventures and associated distribution businesses.
  • In March 2020, The Coca-Cola Company acquired the remaining stake in fairlife LLC from its joint venture partner Select Milk Producers. Thus, Coca-Cola now owns 100% of fairlife, up from its previous 42.5% minority stake. Financial terms of the transaction were not disclosed.

COVID-19 Impact: Positive impact on global beverage premix market

The COVID-19 pandemic has adversely affected various industries and the economies.

During the COVID-19 pandemic majority of the population was working from home, as a result of this, there has been extended working hours, major time constraints more pressure along with money saving has seen. Thus, these factors influenced the consumers to buy the products which are easy to make and are instant. For instance, in 2020, according to a recent survey done by Assocham (Associated Chamber of Commerce and Industry of India) says about 79% of Indian households today prefer to have instant drinks due to time constraints.

In addition, the easy availability of the beverages premixes on online platform increased the sale of the products during COVID-19. Thus, the beverage premixes is considered as millennial's new favorite owing to its easy availability, variety and new product innovations by manufacturers even during and after the COVID-19 pandemic. Thus, the growing working population, changing purchasing patterns and time constraints enable consumers to buy beverage premixes products. In addition, the surety of sanitization, hygiene and safe products is driving the growth of the market.

The global beverage premix market report would provide an access to approximately 53 market data tables, 44 figures and 170 pages.

Table of Contents

1. Scope and Methodology

  • 1.1. Research Methodology
  • 1.2. Scope of the Market

2. Key Trends and Developments

3. Executive Summary

  • 3.1. Market Snippet by Form
  • 3.2. Market Snippet by Type
  • 3.3. Market Snippet by Region

4. Market Dynamics

  • 4.1. Market impacting factors
    • 4.1.1. Drivers
    • 4.1.2. Restraints
    • 4.1.3. Opportunities
  • 4.2. Impact analysis

5. Industry Analysis

  • 5.1. Porter's five forces analysis
  • 5.2. Value chain analysis
  • 5.3. Regulatory Analysis
  • 5.4. Supply chain analysis

6. COVID-19 Analysis

  • 6.1. Analysis of Covid-19 on the Market
    • 6.1.1. Before COVID-19 Market Scenario
    • 6.1.2. Present COVID-19 Market Scenario
    • 6.1.3. After COVID-19 or Future Scenario
  • 6.2. Pricing Dynamics Amid Covid-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives

7. By Form

  • 7.1. Introduction
    • 7.1.1. Market size analysis, and y-o-y growth analysis (%), By Form Segment
    • 7.1.2. Market attractiveness index, By Product Form Segment
  • 7.2. Paste*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis, US$ Million, 2020-2029 And Y-O-Y Growth Analysis (%), 2021-2029
  • 7.3. Powder
  • 7.4. Granules
  • 7.5. Liquid

8. By Type

  • 8.1. Introduction
    • 8.1.1. Market size analysis, and y-o-y growth analysis (%), By Type Segment
    • 8.1.2. Market attractiveness index, By Type Segment
  • 8.2. Tea Premix*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis, US$ Million, 2020-2029 And Y-O-Y Growth Analysis (%), 2021-2029
  • 8.3. Coffee Premix
  • 8.4. Soup Premix
  • 8.5. Healthy Drinks Premix
  • 8.6. Milk Based Premix
  • 8.7. Others

9. By Region

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Region
    • 9.1.2. Market Attractiveness Index, By Region
  • 9.2. North America
    • 9.2.1. Introduction
    • 9.2.2. Key region-specific dynamics
    • 9.2.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Form
    • 9.2.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Application
    • 9.2.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
      • 9.2.5.1. U.S.
      • 9.2.5.2. Canada
      • 9.2.5.3. Mexico
  • 9.3. South America
    • 9.3.1. Introduction
    • 9.3.2. Key Region-Specific Dynamics
    • 9.3.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Form
    • 9.3.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Application
    • 9.3.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
      • 9.3.5.1. Brazil
      • 9.3.5.2. Argentina
      • 9.3.5.3. Rest of South America
  • 9.4. Europe
    • 9.4.1. Introduction
    • 9.4.2. Key Region-Specific Dynamics
    • 9.4.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Form
    • 9.4.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Application
    • 9.4.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
      • 9.4.5.1. Germany
      • 9.4.5.2. U.K.
      • 9.4.5.3. France
      • 9.4.5.4. Spain
      • 9.4.5.5. Italy
      • 9.4.5.6. Rest of Europe
  • 9.5. Asia Pacific
    • 9.5.1. Introduction
    • 9.5.2. Key Region-Specific Dynamics
    • 9.5.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Form
    • 9.5.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Application
    • 9.5.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
      • 9.5.5.1. China
      • 9.5.5.2. India
      • 9.5.5.3. Japan
      • 9.5.5.4. Australia
      • 9.5.5.5. Rest of Asia Pacific
  • 9.6. Middle East and Africa
    • 9.6.1. Introduction
    • 9.6.2. Key Region-Specific Dynamics
    • 9.6.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Form
    • 9.6.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Application

10. Competitive Landscape

  • 10.1. Competitive scenario
  • 10.2. Competitor strategy analysis
  • 10.3. Market positioning/share analysis
  • 10.4. Mergers and acquisitions analysis

11. Company Profiles

  • 11.1. Mondelez International, Inc.*
    • 11.1.1. Company Overview
    • 11.1.2. Product Portfolio and Description
    • 11.1.3. Key Highlights
    • 11.1.4. Financial Overview
  • 11.2. The Coca-Cola Co.
  • 11.3. Panama Foods
  • 11.4. Neel Beverages Pvt Ltd
  • 11.5. Tweak Beverages
  • 11.6. Om Sai Foods
  • 11.7. Nestle
  • 11.8. Unilever
  • 11.9. Ken Global
  • 11.10. SK Cafe Brooke Hots Pvt. Ltd.
  • List not Exhaustive*

12. DataM

  • 12.1. Appendix
  • 12.2. About us and services
  • 12.3. Contact us