市場調查報告書
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1297846
全球冷榨果汁市場 - 2023-2030年Global Cold Pressed Juice Market - 2023-2030 |
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全球冷榨果汁市場在2022年達到16億美元,預計到2030年將見證有利可圖的成長,達到25億美元。在2023-2030年的預測期間,該市場的複合年成長率為6.2%。
近年來,全球冷榨果汁市場一直在激增,部分原因是液壓和原汁機的日益普及。這些榨汁方法可以最大限度地保留營養物質和味道,使冷壓果汁成為註重健康的消費者高度追求的飲料。
冷壓果汁混合物和鮮榨果汁也促進了冷壓果汁市場的成長。公司正在投資開發新的和創新的果汁混合物以及行銷和分銷策略,以跟上不斷變化的消費者偏好,並在冷壓果汁市場保持競爭力。
隨著消費者的生活方式越來越繁忙,他們正在尋找既能快速方便地消費,又能提供他們所期望的健康益處的食品和飲料選擇。這一趨勢為冷壓果汁行業的企業創造了巨大的冷壓果汁市場機會。
製造商也在投資通過配銷通路擴大他們的產品,使冷壓果汁在便利店和自動售貨機中更廣泛地供應。例如,2023年3月13日,總部位於美國的冷壓果汁和植物性食品品牌Pressed擴大了其飲料產品的範圍,推出了Beauty Shot。這一新產品在網上和Pressed的分店都有銷售。
消費者擴大尋求天然和有機的選擇,因為他們變得更加註重健康,並意識到食品和飲料中的人工添加劑和防腐劑可能帶來的健康風險。冷壓果汁市場的製造商正在通過強調其產品中使用的天然和有機成分來應對這一趨勢。他們還投資於研究和開發,創造創新的新果汁混合物和口味,以迎合不斷變化的消費者偏好。
這種大流行病擾亂了全世界的供應鏈,影響了用於冷壓果汁生產的水果和蔬菜的採購和供應。封鎖措施、運輸限制和勞動力短缺導致原料採購困難,從而導致生產和供應的潛在中斷。
然而,這場大流行帶來了消費者行為的明顯變化,包括對健康和保健的更多關注。隨著個人努力提高他們的免疫系統和保持健康的生活方式,對冷壓果汁等產品的需求越來越大,這些產品以其天然和營養豐富的特性而聞名。
人工智慧(AI)也增強了果汁保存技術,如高壓處理(HPP)。通過分析壓力水平、持續時間和溫度數據,人工智慧算法可以最佳化HPP工藝,延長冷壓果汁的保存期限,同時保持其營養價值和新鮮度。
這有助於製造商在不影響品質的情況下滿足消費者對更持久產品的需求。此外,人工智慧使公司能夠通過分析關於消費者偏好、口味特徵和成分組合的大量數據,開發出創新的冷壓果汁混合物。
The Global Cold Pressed Juice Market reached US$ 1.6 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 2.5 billion by 2030. The market is growing at a CAGR of 6.2% during the forecast period 2023-2030.
The Global Cold Pressed Juice Market has been proliferating in recent years, driven partly by the increasing popularity of hydraulic and raw juice presses. These methods of juice extraction allow for the maximum retention of nutrients and flavors, making cold-pressed juice a highly sought-after beverage for health-conscious consumers.
Cold-pressed juice blends and fresh-pressed juice are also contributing to the growth of the cold-pressed juice market. Companies are investing in developing new and innovative juice blends and marketing and distribution strategies to keep up with evolving consumer preferences and stay competitive in the cold-pressed juice market.
As consumers increasingly lead busy and hectic lifestyles, they are looking for food and beverage options that are quick and easy to consume while still providing the health benefits they desire. This trend has created significant cold-pressed juice market opportunities for businesses in the cold-pressed juice industry.
Manufacturers are also investing in expanding their products through distribution channels to make cold-pressed juice more widely available in convenience stores and vending machines. For instance, on March 13, 2023, Pressed, a US-based cold-pressed juice and plant-based treats brand, expanded its range of shot offerings and launched the Beauty Shot. This new addition was made available online and at Pressed locations.
Consumers increasingly seek natural and organic options as they become more health conscious and aware of the potential health risks associated with artificial additives and preservatives in food and beverages. Manufacturers in the cold-pressed juice market are responding to this trend by emphasizing the natural and organic ingredients used in their products. They also invest in research and development to create innovative new juice blends and flavors that cater to changing consumer preferences.
The pandemic has disrupted supply chains worldwide, affecting the sourcing and availability of fruits and vegetables used in cold-pressed juice production. Lockdown measures, transportation restrictions, and labor shortages have resulted in difficulties in procuring raw materials, leading to potential disruptions in production and supply.
However, the pandemic has brought about notable changes in consumer behavior, including an increased focus on health and wellness. As individuals strive to boost their immune systems and maintain a healthy lifestyle, there has been a growing demand for products like cold-pressed juice, known for their natural and nutrient-rich properties.
Artificial intelligence (AI) also enhances juice preservation techniques such as high-pressure processing (HPP). By analyzing pressure levels, duration, and temperature data, AI algorithms can optimize the HPP process to extend the shelf-life of cold-pressed juices while maintaining their nutritional value and freshness.
This helps manufacturers meet consumer demands for longer-lasting products without compromising on quality. Furthermore, AI enables companies to develop innovative cold-pressed juice blends by analyzing vast amounts of data on consumer preferences, flavor profiles, and ingredient combinations.
The Global Cold Pressed Juice Market is segmented based on type, nature, distribution channel, and region.
The fruit juices segment has emerged as the largest and most prominent segment in the Global Cold-Pressed Juice Market, capturing a significant market share. Fruit juices are known for their natural sweetness and refreshing taste, making them popular among consumers seeking healthier alternatives to sugary beverages. To meet consumer demands, manufacturers are also developing innovative products, which has driven the fruit juice segment revenue in the global market. For instance, on October 1, 2021, Better Plant Sciences Inc. announced the addition of five 355 ml cold-pressed juices and two 60 ml juice shots to the Jusu brand's product lineup. This expansion marked an important milestone for Jusu, as it offered 14 cold-pressed juices based on proprietary blends.
The Asia Pacific region has emerged as the dominant player in the Global Cold Pressed Juice Market, experiencing significant growth and a substantial market share of about 32% in 2022. The Asia Pacific region has witnessed a surge in health-conscious consumers seeking nutritious and natural food and beverage options.
Manufacturers in the area have embraced innovation and implemented effective marketing strategies to promote cold-pressed juices. For instance, on January 3, 2023, OMJOOS expanded its range of fresh and 100% natural cold-pressed juices by introducing two new cold-pressed juices that provided a refreshing and delightful experience in their purest natural. Introducing these new cold-pressed juices showcased OMJOOS' commitment to meeting health-conscious consumers' diverse needs and preferences.
The major Global Cold Pressed Juice Market players include: PepsiCo, Starbucks, Hain Celestial, Suja Life, Evergreen Juices Inc., Pressed Juicery, Liquiteria, Evolution Press, JustPressed, and Juice Generation.
The Global Cold Pressed Juice Market Report Would Provide Approximately 61 Tables, 57 Figures And 118 pages.
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