市場調查報告書
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1446844
中東和北非GPS(全球定位系統)市場Middle East and North Africa GPS (Global Positioning System) Market |
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概述
中東和北非GPS(全球定位系統)市場2023年達到43億美元,預計2031年將達到107億美元,2024-2031年預測期間CAGR為12.1%。
由於國內連網設備(包括智慧型手機、平板電腦、手錶和其他物聯網設備)數量的增加,對 GPS 以及個人化通訊和服務管道的需求不斷增加。包括銀行、零售企業、醫療機構等在內的最終用戶希望能夠利用 GPS 等技術透過基於位置的應用程式提供行銷和其他服務,這將推動市場成長。
谷歌與阿布達比市政和交通部的綜合交通中心於 2023 年 5 月建立合作夥伴關係。此次合作旨在利用谷歌的人工智慧資料和技術平台來分析來自谷歌地圖的大量資料。該合作的主要目標是估計交通模式並確定全國範圍內可能出現交通堵塞的位置。
2023年,阿拉伯聯合大公國預計將成為成長最快的地區,佔據中東和北非GPS市場約15%的佔有率。由於市場參與者採取的投資和協作商業實踐,該國取得了顯著成長。例如,2023年4月,IT解決方案供應商Intelloger與整合定位和追蹤技術製造商Navigin合作,為阿拉伯聯合大公國提供即時定位解決方案、資產追蹤和室內導航解決方案,推動市場成長。
動力學
由於旅遊業和易腐貨物的成長,物流需求不斷成長
由於人口成長和旅遊業蓬勃發展,阿拉伯聯合大公國對需要冷藏的易腐爛食品的需求不斷增加,導致對食品的需求增加而不影響產品質量,這增加了該國的物流需求,為基於地點的服務創造了機會在阿拉伯聯合大公國,因為他們需要最佳化路線、追蹤貨運和監控車輛性能。
例如,2023年7月,全球綜合物流公司AP穆勒-馬士基擴建了其位於阿拉伯聯合大公國杜拜的第三個倉儲和配送設施,帶動了該國物流車隊的數量,增加了對智慧物流的需求並支持市場成長將來。
智慧交通的日益普及
該國不斷成長的國際遊客數量增加了對智慧交通網路的需求,從而為該國的運輸和物流行業創造了對基於位置的服務的需求。該國公共機構和其他道路運輸提供者採用智慧交通系統預計將在預測期內推動市場發展。
例如,2022 年 8 月,杜拜計程車公司為其校車打造了一系列智慧功能,例如監視攝影機和系統,以確保旅程結束時沒有兒童留在車上,並追蹤學生在途中的活動情況GPS 追蹤,證明了交通運輸領域對GPS 解決方案的需求。
有限的網路連線和基礎設施
網路連線較差,特別是在該地區的農村和偏遠地區,可能會導致 GPS 技術難以取得和使用。網路覆蓋差、網速慢和基礎設施差距可能會阻礙 GPS 應用程式的使用,特別是在不已開發地區。與城市相比,追蹤定位在最佳位置(例如戶外或開闊的天空視野)效果最佳。
GPS 訊號必須通過眾多衛星在大氣層中傳輸很長的距離才能到達目的地,因此訊號的品質至關重要。如果衛星不在某些區域的正上方,精確追蹤就會變得更加困難,從而降低 GPS 訊號的準確性。國家和地區之間技術標準、資料格式和基礎設施能力的差異可能會限制 GPS資料的無縫交換和整合,從而減緩市場成長。
Overview
Middle East and North Africa GPS (Global Positioning System) Market reached US$ 4.3 billion in 2023 and is expected to reach US$ 10.7 billion by 2031, growing with a CAGR of 12.1% during the forecast period 2024-2031.
The demand for GPS and personalised channels of communications and service offerings has increased due to the rise in the number of connected devices in the nation, including smartphones, tablets, watches and other Internet of Things devices. End users, including banks, retail businesses, healthcare institutions and others, want to be able to offer their marketing and other services through location-based applications by utilising technologies like GPS, which will drive market growth.
Google and the Abu Dhabi Department of Municipalities and Transport's Integrated Transport Centre partnered in May 2023. The partnership intends to use Google's AI data and technology platforms to analyse large amounts of data that come from Google Maps. The collaboration's main goal is to estimate traffic patterns and identify locations around the nation that are likely to experience traffic congestion.
In 2023, UAE is expected to be the fastest-growing region, holding about 15% of Middle East and North Africa GPS market. The country has grown significantly as a result of investments and collaborative business practices taken by market players. For example, in April 2023, Intelloger, an IT solution provider and Navigine, a manufacturer of integrated positioning and tracking technologies, partnered to provide solutions for Real-Time Location Solutions, Asset Tracking and Indoor Navigation to UAE, driving market growth.
Dynamics
Rising Demand for Logistics Due to Growth in Tourism and Perishable Goods
The demand for perishables requiring cold storage is increasing in UAE as a result of its growing population and robust tourism, leading to increased demand for foods without compromising product quality, which has increased logistical demand in the country, creating an opportunity for location-based services in UAE due to their need to optimize routes, track shipments and monitor vehicle performance.
For example, in July 2023, A.P. Moller-Maersk, a globally integrated logistics company, widened its third Warehousing and distribution facility in Dubai, UAE, driving the number of logistic fleets in the country, increasing the demand for smart logistics and supporting market growth in the future.
Growing Adoption of Smart Transportation
The growing number of international tourists in the country has boosted the need for smart transport networks, creating a demand for location-based services in the country's transport and logistics industry. The adoption of smart transport systems by the country's public agencies and other road transport providers is expected to drive the market during the forecast period.
For example, in August 2022, Dubai Taxi Corporation created its school buses with a range of intelligent features, such as surveillance cameras and systems to make sure no child remains on board at the completion of a journey and to track student movement while in transit through GPS tracking, demonstrating the need for GPS solutions in the transportation sector.
Limited Internet Connectivity and Infrastructure
Poor internet connectivity, particularly in rural and distant portions of the region, can make GPS technology less accessible and usable. Poor network coverage, sluggish internet speeds and infrastructural gaps may hinder the use of GPS-enabled applications, particularly in undeveloped areas. Tracking positioning works best in optimal locations, such as outdoors or open sky views, as opposed to urban cities.
GPS signals must travel a long distance through the atmosphere from numerous satellites before reaching their destination, so the quality of the signal is critical. If a satellite is not directly overhead in certain regions, it is far more difficult to track precisely, reducing the GPS signal accuracy. Differences in technology standards, data formats and infrastructural capabilities between countries and regions might limit the seamless interchange and integration of GPS data, slowing market growth.
The Middle East and North Africa GPS (Global Positioning System) Market is segmented based on type, deployment, application and region.
Rising Demand for Smart Transportation Drives the Segment Growth
Road application is expected to be the dominant segment with over 1/3rd of the market during the forecast period 2024-2031. As a result of the country's reliance on international trade via maritime channels, smart transport and logistics are critical to its economic prosperity. Furthermore, the country's growing number of international tourists has boosted the demands for smart transportation networks in the region, generating a demand for GPS solutions for the transportation and logistics sectors.
For example, in March 2023, the country's Department of Municipalities and Transport launched a smartphone app that provides real-time access to Abu Dhabi's maritime safety maps for navigational information, such as connectivity routes, speed limits and designated areas for recreational maritime activities. During the projection period, the adoption of smart transport systems by the country's public services and other road transport providers will be pushing the market.
Rising Govenrment Initiatives in Saudi Arabia
Saudi Arabia is expected to be the dominant region in Middle East and North Africa GPS (global positioning system) market covering less than 20% of the market. Collaboration with globally technology providers, GPS manufacturers and industry groups promotes innovation, knowledge sharing and market expansion in the Middle Eastern and North African GPS markets.
The Saudi government's initiatives, including Vision 2031 and the National Transformation Programme, fuel demand for GPS solutions across a variety of industries. Government expenditures in infrastructure development, smart cities and digital transformation projects promote the use of GPS technology to improve public services, transit systems and economic diversification efforts.
The major global players in the market include GPS Middle East & Africa, Gulf Project Solutions, Global Process Systems Inc., Bureau Veritas, Indus Novateur Softech Pvt Ltd., RUPTELA, Trimble Navigation Limited, Google LLC, Location Solutions Telemetics LLC and TomTom International BV.
COVID-19 Impact
The pandemic increased the demand for location-based services like contact tracing, geofencing and location analytics to help with public health activities and pandemic responses. GPS-enabled applications for COVID-19 testing, vaccination delivery and epidemiological surveillance have been used by governments and healthcare agencies throughout the Middle East and North Africa.
The COVID-19 crisis drove digital transformation projects in the Middle East and North Africa region, including the deployment of cloud-based GPS platforms, mobile applications and IoT (Internet of Things) devices. Businesses and governments used GPS technology to optimize logistics, increase operational efficiency and provide services remotely.
Russia-Ukraine War Impact
The conflict between Russia and Ukraine heightened global tensions and instability, with ramifications for the Middle East and North Africa region. Increased political uncertainty could cause market volatility, influencing investment decisions and corporate operations in the GPS sector. It resulted in adjustments to GPS technology sourcing strategy, with governments looking for alternative suppliers or partners to offset the risks associated with geopolitical instability.
The significance of the Middle East and North Africa as significant oil and gas producers, as well as events in global energy markets influenced by the war, have an indirect impact on the GPS market. Changes in energy pricing, investment patterns and infrastructure projects impacted the need for GPS systems in areas such as energy exploration, production and distribution.
The Middle East and North Africa GPS (global positioning system) market report would provide approximately 42 tables, 33 figures and 155 pages.
Target Audience 2024
LIST NOT EXHAUSTIVE