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全球機上連接市場 - 2024-2031Global In Flight Connectivity Market - 2024-2031 |
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概述
2023 年,全球機上連接市場規模達到 61 億美元,預計到 2031 年將達到 117 億美元,2024-2031 年預測期間複合年成長率為 8.4%。
隨著航空公司採用技術來提高效率和永續性,全球機上連接市場正在不斷發展。例如,墨西哥航空與松下航空電子公司的合作展示了互聯性如何透過準時銷售、最佳化庫存和支援環境目標來減少浪費。這項創新不僅改善了乘客體驗,還幫助航空公司最大限度地減少了生態足跡,標誌著航空業向綠色實踐的轉變。
AirFi 的 LEO 技術(可將阻力降低 4%)和 Intelsat 的輕型 ESA 天線(無需移動部件即可提供高速連接)等創新解決方案正在推動這一發展。這些進步凸顯出機上連接的範圍不僅限於娛樂;這對於促進航空業的永續實踐至關重要。隨著乘客體驗日益受到重視,航空公司可能會大力投資科技來增強 Wi-Fi 和娛樂選擇。
北美透過各種合作主導了全球機上連接市場。例如,聯合航空與 SpaceX 於 2024 年 9 月建立的合作夥伴關係。透過設定新的連接標準,特別是在具有挑戰性的航線上,該舉措突顯了北美在增強乘客體驗方面的技術領先地位和創新能力。
動力學
乘客對機上連線的需求不斷成長
旅客越來越期望在飛行時能夠實現無縫連接,因為他們尋求訪問社交媒體、串流媒體服務和基本工作工具。這種趨勢在商務旅客中尤其明顯,他們依靠可靠的網路來管理飛行期間的工作量。因此,提供高品質機上連接的航空公司可以提高客戶滿意度和忠誠度,將自己定位為擁擠市場中的競爭領導者。
此外,旅行習慣的改變,越來越多的休閒旅客在飛行期間尋求娛樂選擇,進一步刺激了對機上連接的需求。隨著各個地區的法規越來越支持互聯互通的實施,航空公司被迫投資這些服務,以滿足不斷變化的乘客期望並佔領更大的市場佔有率。
創新的航太解決方案和增強的連接性
在技術快速進步和乘客需求變化的推動下,全球機上連接市場將在 2024 年大幅成長。近地軌道 (LEO) 衛星的引入,例如來自 SpaceX 星鏈的衛星,將提供更快、更可靠的網際網路接入,即使在長途飛行中也是如此。連接性的飛躍將改變機上體驗,使航空公司能夠滿足精通技術的旅客日益成長的期望。
此外,向藍牙座椅到螢幕串流媒體和自帶設備娛樂模式的轉變正在提高乘客的參與度。透過讓旅客能夠在自己的設備上存取個人化內容,航空公司可以提供更量身定做的體驗。因此,創新的航太解決方案和增強的連接選項的結合將顯著推動全球機上連接市場的發展,使其成為現代航空旅行的重要方面。
基礎設施成本高昂
高昂的基礎設施成本為全球機上連接市場帶來了重大挑戰。航空公司面臨衛星系統和機載 Wi-Fi 技術的大量投資,這些投資可能太昂貴,尤其是對於規模較小的航空公司而言。這種財務障礙限制了他們提供有競爭力的連接選項的能力,導致廉價航空公司和高階航空公司之間的服務品質存在差異。
此外,機上連接系統所需的持續維護和升級也增加了財務壓力。隨著乘客對更快、更可靠服務的期望不斷提高,航空公司必須持續投資於技術進步。這種持續的成本負擔可能會阻礙許多航空公司增強其連接服務,最終阻礙市場成長。
Overview
Global In-Flight Connectivity Market reached US$ 6.1 billion in 2023 and is expected to reach US$ 11.7 billion by 2031, growing with a CAGR of 8.4% during the forecast period 2024-2031.
The global in-flight connectivity market is evolving as airlines adopt technology to enhance efficiency and sustainability. For instance, Aeromexico's partnership with Panasonic Avionics illustrates how connectivity can reduce waste through just-in-time sales, optimizing inventory and supporting environmental goals. This innovation not only improves passenger experiences but also helps airlines minimize their ecological footprint, marking a shift toward greener practices in aviation.
Innovative solutions like AirFi's LEO technology, which cuts drag by 4% and Intelsat's lightweight ESA antenna, which offers high-speed connectivity without moving parts, are driving this evolution. The advancements highlight that in-flight connectivity extends beyond entertainment; it is essential for promoting sustainable practices within the aviation industry. With a growing emphasis on passenger experience, airlines are likely to invest heavily in technology to enhance Wi-Fi and entertainment options.
North America dominates the global in-flight connectivity market with various collaborations. For instance, the partnership between United Airlines and SpaceX in September 2024. This collaboration aims to equip United's fleet with Starlink, offering free high-speed internet access to passengers. By setting a new standard for connectivity, especially on challenging routes, this initiative underscores North America's technological leadership and innovation in enhancing the passenger experience.
Dynamics
Growing Demand from Passengers for In-Flight Connectivity
Travelers increasingly expect seamless connectivity while flying as they seek access to social media, streaming services and essential work tools. This trend is particularly increasing among business travelers, who rely on reliable internet to manage their workloads during flights. Consequently, airlines that offer high-quality in-flight connectivity can enhance customer satisfaction and loyalty, positioning themselves as competitive leaders in a crowded market.
Additionally, changing travel habits, with more leisure travelers seeking entertainment options during flights, further fuel the demand for in-flight connectivity. As regulations in various regions increasingly support the implementation of connectivity, airlines are compelled to invest in these services to meet evolving passenger expectations and capture a larger market share.
Innovative Aerospace Solutions And Enhanced Connectivity
The global in-flight connectivity market experiencing substantial growth in 2024, driven by rapid advancements in technology and shifting passenger demands. The introduction of Low Earth Orbit (LEO) satellites, such as those from SpaceX's Starlink, will provide faster and more reliable internet access, even on long-haul flights. This leap in connectivity will transform the inflight experience, allowing airlines to meet the rising expectations of tech-savvy travelers.
In addition, the shift towards Bluetooth seat-to-screen streaming and Bring Your Own Device entertainment models is enhancing passenger engagement. By enabling travelers to access personalized content on their own devices, airlines can offer a more tailored experience. As a result, the combination of innovative aerospace solutions and enhanced connectivity options will significantly propel the global in-flight connectivity market forward, making it a vital aspect of modern air travel.
High Infrastructure Costs
High infrastructure costs pose a significant challenge for the global in-flight connectivity market. Airlines face substantial investments in satellite systems and onboard Wi-Fi technology, which can be prohibitively expensive, especially for smaller carriers. This financial barrier limits their ability to offer competitive connectivity options, creating a disparity in service quality between budget and premium airlines.
Moreover, the ongoing maintenance and upgrades required for in-flight connectivity systems add to the financial strain. As passenger expectations for faster and more reliable service continue to rise, airlines must invest continuously in technology advancements. This ongoing cost burden can deter many airlines from enhancing their connectivity offerings, ultimately stunting market growth.
The global in-flight connectivity market is segmented based on technology type, service model, connectivity, aircraft type, end-user and region.
Greater Coverage And Reliability of Satellite Connectivity
The global in-flight connectivity market is segmented based on technology type into satellite connectivity, air-to-ground connectivity and hybrid connectivity. Satellite connectivity has emerged as a leading force in inflight internet services, offering unmatched global coverage and reliability. Unlike air-to-ground systems, which are constrained by terrestrial infrastructure, satellite systems provide consistent internet access across vast distances, including oceans and remote areas.
Innovative developments are driving the segment dominance. For instance, in May 2024, SES introduced its SES Open Orbits Inflight Connectivity Network. By partnering with regional satellite network operators, SES is creating a fully interoperable Ka-band platform that integrates geostationary (GEO) and medium earth orbit (MEO) satellite networks. This initiative highlights the aviation industry's increasing reliance on satellite technology to meet passenger demands for reliable internet service.
Larger Air Travel Market in North America
North America dominates the global in-flight connectivity market due to a combination of high demand, technological advancements and a favorable regulatory environment. US features a large and affluent air travel market where passengers increasingly expect Wi-Fi and connectivity as standard amenities. In 2022, US airlines carried a remarkable 853 million passengers, reflecting a 30% increase from the 658 million passengers in 2021, according to the Bureau of Transportation Statistics.
The surge in passenger volume underscores a significant rebound in air travel, which is expected to drive heightened demand for in-flight connectivity services. This demand drives airlines to prioritize these services, investing in innovative technologies like satellite-based systems and air-to-ground networks that enhance reliability and quality. Favorable regulations also facilitate quicker implementation of these services, allowing airlines to remain competitive.
The major global players in the market include Gilat Satellite Network, Gogo Business Aviation LLC, Satixfy UK Limited, Viasat, Inc., Hughes Network Systems, LLC, SES S.A., Deutsche Telekom AG, Thales S.A., EUTELSAT COMMUNICATIONS SA and Iridium Communications Inc.
Russia-Ukraine War Impact
The Russia-Ukraine war has created challenges for the in-flight connectivity market, it has also opened up opportunities for innovation and adaptation as airlines and technology providers respond to evolving needs and conditions. The closure of airspace to Russian airlines by 36 countries, including those in the EU, UK and US, has significantly impacted the global in-flight connectivity market.
As airlines are forced to reroute flights to avoid Russian airspace, the demand for reliable satellite-based connectivity solutions has increased, making it essential for maintaining service over longer and altered routes. In response to these restrictions, airlines are facing heightened competition to provide seamless in-flight connectivity. This situation is driving innovation among connectivity providers, as airlines seek to enhance passenger experience.
The global in-flight connectivity market report would provide approximately 78 tables, 72 figures and 208 pages.
Target Audience 2024
LIST NOT EXHAUSTIVE