市場調查報告書
商品編碼
1395910
純電動車(BEV) OEM電池售後服務概述Overview of Original Equipment Manufacturer Battery Electric Vehicle Battery Aftersales Services |
價值鏈中長期、永續的合作夥伴關係支撐著電動車OEM電池售後服務的成長潛力
電動車(EV) 電池的售後服務是電動車客戶旅程的重要方面,因為它影響汽車的性能、可靠性和壽命。目標商標產品(OEM) 必須提供創新和客製化的解決方案,解決客戶的痛點和偏好,例如電池健康監控、保固延期、回收和再利用。透過這樣做,OEM可以使自己從競爭中脫穎而出,並建立客戶忠誠度和信任。在充滿活力且競爭激烈的市場中,電動車電池售後服務為OEM及其通路合作夥伴帶來了挑戰和機會。
本報告涵蓋了北美和歐洲主要電動車OEM的電池售後服務策略,涵蓋電池維修、保養、保固、電池4R、電池管理系統、遠距離診斷和預後診斷、電池逆向物流和車隊電池。從服務等方面進行綜合分析和對標。
該研究還簡要分析了 OES 管道之外其他著名電動車OEM和價值鏈參與者的潛在下游機會。本報告介紹了傑出合作夥伴的最佳實踐和案例研究,並確定了OEM增強電動車電池售後服務的方法。最後,它還提供了寶貴的見解和建議,以幫助OEM和電動車售後服務生態系統中的其他相關人員利用這個充滿活力的領域的新趨勢和機會。基準年為2022年,預測期間為2023年至2030年。
Long-term Sustainable Partnerships in the Value Chain Will Be the Base for Growth Potential in Electric Vehicle OEM Battery Aftersales
Electric vehicle (EV) battery aftersales are a key aspect of the EV customer journey, as they affect the vehicle's performance, reliability, and lifespan. Original equipment manufacturers (OEMs) need to offer innovative and tailored solutions that address customer pain points and preferences, such as battery health monitoring, warranty extension, recycling, and reuse. By doing so, OEMs can differentiate themselves from competitors and build customer loyalty and trust. EV battery aftersales present both challenges and opportunities for OEMs and their channel partners in a fast-changing and competitive market.
This report provides a comprehensive analysis and benchmarking of the leading EV OEM's battery aftersales strategies in North America and Europe, covering various aspects such as battery repair, maintenance and warranty, battery 4R, battery management system, battery remote diagnostics and prognostics, battery reverse logistics, and battery services for fleets.
This study also includes a brief analysis of the other notable EV OEMs and the potential downstream opportunities for value chain participants outside the OES channel. The report showcases best practices and case studies of standout partnerships and identifies avenues for OEMs to enhance their EV battery aftersales offerings. Finally, it also provides valuable insight and recommendations for OEMs and other stakeholders in the EV aftersales ecosystem to help them leverage the emerging trends and opportunities in this dynamic space. The base year is 2022, and the forecast period is from 2023 to 2030.