全球高階音響市場：市場展望

預計2023年高階音響市場規模將維持穩定，出貨量小幅下降0.3%至56.5萬台，零售額達29億美元（成長2.4%）。

尤其是條形音箱，受到消費者在疫情期間升級了家庭娛樂系統，現在在戶外活動上花費了更多的特別影響。

整體經濟情勢和地緣政治不確定性影響全球消費者信心。在亞洲，中國正遭遇經濟衰退，近年來推動奢侈品市場的富裕階層正養成更保守的消費習慣。

2024年的重要選舉里程碑也意味著消費者將購買決定推遲到選舉結果公佈之後。這尤其影響了美國和英國這兩個高階音響的主要市場的需求。

本報告研究了全球高階音響市場並提供了最新的市場展望。高階音響設備的定義是每台價格超過 5,000 美元，或每對揚聲器價格超過 10,000 美元。符合條件的設備包括揚聲器、雙通道擴大機、轉盤、多通道擴大機、接收器和聲音處理器、條形音箱、耳機和無線揚聲器。

目錄

• 全面的PDF 報告
• 執行摘要
• 社會經濟發展的影響
• 市場概況及展望
• 依地區細分
• 高傳真音響設備
• 個別產品類別的前景
• 揚聲器
• 2 聲道放大器
• 唱盤
• 多聲道擴大機、接收器、聲音處理器
• 條形音箱
• 耳機
• 無線揚聲器

This luxury audio market report provides an updated outlook for global developments in high-end audio equipment, defined as items that cost more than $5,000 per unit, or $10,000 per pair in the case of loudspeakers. Devices covered include loudspeakers, two-channel amplifiers, turntables, multichannel amps, receivers and sound processors, soundbars, headphones and wireless speakers.

The data in this report is based on original primary research conducted by a team of audio market specialists at Futuresource Consulting in Q4 2024. The methodology involved a combination of leveraging in-house market figures and expertise, and original research with vendors and channel partners operating within the global luxury audio equipment market.

The report provides a strategic framework for any enterprise with an interest in the home premium audio equipment market.

Current market trends:

2023 has been a flat year for the luxury audio market, with shipments slightly declining by 0.3% to 565k units and generating a retail value of $2.9bn (up 2.4%). This performance is the result of multiple combined factors in 2023:

• The post-Covid slowdown and the overstock that resulted from it means that sales have dropped for some categories in 2023, notably soundbars, which have been particularly impacted by consumers favouring spending more on out-of-home activities after having already upgraded their home-entertainment system during the pandemic.
• An overall climate of economic and geo-political uncertainty has impacted consumer confidence globally. In Asia, China has suffered from poor economic performance, prompting wealthy individuals, who had been driving the luxury market forward in recent years, to adopt more conservative consumption habits.
• Key election milestones in 2024 also meant that consumers have postponed purchasing decisions to after the election results. This especially impacted demand in the US and UK, which are both key markets for luxury audio.

Areas Explored:

• An updated outlook for the worldwide luxury audio market
• Market size in units and retail value from 2020 to 2026
• Market segmentation by equipment type in volume and value
• Major market players and their market shares by volume and value
• Average retail prices
• Market commentary relating to market trends and forecast assumptions

Did you Know?

Futuresource has been tracking, researching and consulting on the CE landscape for the last 30 years. This publication is one in a series of research reports, produced to provide businesses with a fully-rounded view of the market.

Any business operating within the home audio space and related sectors will benefit from this report, particularly:

• Manufacturers and their suppliers
• Intermediaries and supply chain
• Retailers
• CE market strategists, marketing and sales professionals
• Investors

Table of Contents

• Comprehensive PDF report
• Executive summary
• Impact of socio-economic developments
• Market overview and outlook
• Regional breakdown
• High-fidelity audio equipment
• Individual product category outlook
• Loudspeakers
• 2-channel amplifiers
• Turntables
• Multichannel amps, receivers and sound processors
• Soundbars
• Headphones
• Wireless speakers