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市場調查報告書
商品編碼
1354315
線上洗衣服務市場規模,依服務類型(洗衣護理、乾洗、羽絨被清潔)、最終用途(住宅、商業)和預測,2023 - 2032 年Online Laundry Service Market Size, By Service Type (Laundry Care, Dry Clean, Duvet Clean), By End Use (Residential, Commercial) & Forecast, 2023 - 2032 |
由於全球對便利性和省時服務的需求不斷成長,線上洗衣服務市場規模預計從 2023 年到 2032 年複合年成長率將超過 18.5%。
智慧型手機和網際網路等數位技術的廣泛採用徹底改變了消費者獲取和使用洗衣服務的方式。線上平台提供了透過方便用戶使用的行動應用程式或網站安排洗衣、選擇服務和付款的便利。例如,2022年12月,知名智慧洗衣技術平台Tumble推出了Tumble Pickup & Delivery,這是一種更快、更可靠、更透明的隨選洗滌服務。此外,日益成長的便利性和衛生問題也促進了行業的成長。
線上洗衣服務市場根據服務類型、最終用途和地區進行細分。
根據服務類型,乾洗領域的線上洗衣服務市場將在 2023 年至 2032 年間獲得顯著成長,原因是企業界和生活方式忙碌的個人對乾淨、保養良好的衣服的需求更高。線上乾洗服務為顧客提供了便捷的方式來保養職業裝和精緻衣物。消費者偏好的不斷提高以及對方便、省時的解決方案的更高需求將推動該細分市場的成長。
就最終用途而言,商業領域的行業價值將在2022 年產生可觀的收入,預計到2032 年將實現強勁成長。線上洗衣服務可確保無縫運營,並透過提供批量服務來管理商業客戶的洗衣需求,提供高效率的解決方案。清潔、布草保養、及時交付。隨著飯店、餐廳和醫療機構等企業優先考慮成本效益和優質服務,對線上洗衣服務的需求可能會進一步擴大。
從地區來看,由於城市人口的迅速成長、生活方式的改變以及可支配收入的增加,亞太地區的線上洗衣服務市場預計將在 2023 年至 2032 年間經歷可觀的成長。此外,衛生和清潔意識的不斷提高,特別是在新冠肺炎 (COVID-19) 大流行之後,迫使更多人轉向專業洗衣服務,從而為行業參與者提供了潛在的成長機會。例如,2022年5月,Bigbasket聯合創辦人Abhinay Choudhary推出了線上洗衣服務業務LaundryMate,在其平台上提供洗滌、乾洗、熨燙和蒸氣熨燙等服務。
Online Laundry Service Market size is set to expand at more than 18.5% CAGR from 2023 to 2032, attributed to the increasing demand for convenience and time-saving services worldwide.
The widespread adoption of digital technology, including smartphones and the internet has revolutionized the way consumers access and use laundry services. Online platforms offer the convenience of scheduling laundry pickups, selecting services, and making payments through user-friendly mobile apps or websites. For instance, In December 2022, well-known smart laundry technology platform Tumble, launched Tumble Pickup & Delivery, a quicker, more dependable, and transparent on-demand washing service. Moreover, the burgeoning convenience and hygiene concerns is also contributing to the industry growth.
The online laundry service market is segmented as per service type, end-use, and region.
Based on service type, the online laundry service market from the dry-cleaning segment will gain significant traction between 2023 and 2032, driven by the higher need for clean, well-maintained clothing in the corporate world and among individuals with busy lifestyles. Online dry-cleaning services provide convenient ways to customers to maintain their professional attire and delicate garments. The rising consumer preference and the higher demand for convenient and time-saving solutions will propel the segment growth.
In terms of end-use, the industry value from the commercial segment generated substantial revenue in 2022 and is expected to depict robust growth through 2032. Online laundry services ensure seamless operation and provide efficient solutions for managing the laundry needs of commercial clients by offering bulk cleaning, linen maintenance, and timely delivery. With businesses, such as hotels, restaurants, and healthcare facilities prioritizing cost-efficiency and quality service, the demand for online laundry services is further likely to expand.
Regionally, the online laundry service market in Asia Pacific is set to experience considerable growth between 2023 and 2032 due to the burgeoning urban population, changing lifestyles, and increasing disposable incomes. Moreover, the rising awareness of hygiene and cleanliness particularly in the wake of the COVID-19 pandemic has compelled more people to turn to professional laundry services, thereby offering potential growth opportunities to the industry players. For instance, in May 2022, Abhinay Choudhary, co-founder of Bigbasket, launched LaundryMate, an online laundry services business to provide services, such as washing, dry cleaning, ironing, and steam ironing on its platform.