市場調查報告書
商品編碼
1382486
位置智慧市場規模-按服務(諮詢、系統整合和實施、支援和維護)、部署模型(本地、雲端)、位置類型、解決方案類型、應用程式、行業垂直和全球預測,2023-2032 年Location Intelligence Market Size-By Services (Consulting, System Integration & Implementation, Support & Maintenance), Deployment Model (On-premises, Cloud), Location Type, Solution Type, Application, Industry Vertical & Global Forecast, 2023-2032 |
在各產業對空間資料分析需求激增的推動下,位置智慧市場規模預計從 2023 年到 2032 年將以超過 15% 的CAGR擴大。支援 GPS 的設備的激增和基於位置的服務的日益普及刺激了對高級地圖和地理空間分析的需求。
最近,多家企業正在利用位置智慧來最佳化決策、增強客戶體驗和高效的資源分配。例如,2023 年 9 月,印度最重要的完全整合物流服務供應商 Delhivery 推出了 LocateOne,這是一種位置智慧解決方案,旨在擴大 OS1 平台上的軟體產品範圍。此外,監管合規要求的湧入正在推動基於位置的廣告的重要性日益增加。物聯網的擴展,加上人工智慧和機器學習的更高整合度,以實現即時位置洞察,將進一步推動市場成長。
位置智慧市場根據解決方案類型、服務、位置類型、部署模型、應用、產業垂直和區域進行分類。
基於服務,在複雜的基於位置的技術的日益採用的推動下,預計支援和維護領域將在 2023 年至 2032 年間積累相當大的市場佔有率。對持續系統最佳化、軟體更新和快速回應的客戶幫助的需求不斷成長也將有助於行業的成長。
就部署模式而言,預計到 2032 年,雲端部分的位置智慧市場佔有率將以複合CAGR大幅成長。這是由於對可擴展且具有成本效益的解決方案的需求不斷成長。雲端模型將位置智慧無縫整合到不同業務應用程式的能力也將推動該細分市場的成長。
由於對高效員工追蹤和資源最佳化的需求不斷成長,勞動力管理應用程式領域的市場價值預計到 2032 年將快速成長。位置智慧服務提供的增強的營運生產力和即時位置洞察將促進其在勞動力管理中的應用。
從地區來看,歐洲位置情報產業預計在預測期內將以強勁的CAGR擴張。先進技術的不斷採用、空間資料分析需求的增加以及各行業基於位置的服務的整合將推動區域市場的成長。
Location intelligence market size is slated to expand at over 15% CAGR from 2023 to 2032, driven by the surge in demand for spatial data analytics across diverse industries. The proliferation of GPS-enabled devices and the rising adoption of location-based services is spurring the need for advanced mapping and geospatial analysis.
Of late, multiple businesses are leveraging location intelligence to render optimized decision-making, enhanced customer experiences, and efficient resource allocation. For instance, in September 2023, Delhivery, India's foremost fully integrated logistics services provider, introduced LocateOne, a location intelligence solution to broaden the range of software offerings on the OS1 platform. Moreover, the influx of regulatory compliance requirements is driving the increasing significance of location-based advertising. The expansion of IoT coupled with the higher integration of AI and machine learning for real-time location insights will further boost the market growth.
The location intelligence market is segregated based on solution type, services, location type, deployment model, application, industry vertical and region.
Based on services, the support and maintenance segment is estimated to accumulate sizeable market share between 2023 and2032, driven by the increasing adoption of sophisticated location-based technologies. The rising need for ongoing system optimization, software updates, and responsive customer assistance will also assist the industry growth.
In terms of deployment model, the location intelligence market share from the cloud segment is projected to increase at significant CAGR through 2032. This is owing to the escalating demand for scalable and cost-effective solutions. The ability of cloud models to integrate location intelligence seamlessly into diverse business applications will also fuel the segment growth.
The market value from the workforce management application segment is slated to increase at a rapid pace through 2032, driven by the rising need for efficient employee tracking and resource optimization. The enhanced operational productivity and real-time location insights offered by location intelligence services will boost its application in workforce management.
Regionally, the Europe location intelligence industry is projected to expand at robust CAGR during the forecast period. The rising adoption of advanced technologies, increased demand for spatial data analytics along with the integration of location-based services across various industries will boost the regional market growth.