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市場調查報告書
商品編碼
1442015
OTC 助聽器市場 - 按產品(耳道式接收器 [RIC]、完全耳道式 [CIC]、耳塞)、類型(預設式、自配式)、配銷通路(實體店、電子商務) , 全球預測,2024 - 2032OTC Hearing Aids Market - By Product (Receiver in Canal [RIC], Completely-in-the-Canal [CIC], Earbuds), Type (Preset, Self-fitting), Distribution Channel (Brick & Mortar Stores, E-commerce), Global Forecast, 2024 - 2032 |
由於人口老化和聽力損失盛行率的增加,預計 2024 年至 2032 年 OTC 助聽器市場規模的CAGR將達到 5.8%。快速的技術進步正在促進更實惠、更方便的助聽設備的開發,進一步推動尋求經濟高效解決方案的個人對產品的採用。例如,2023年6月,德國音訊裝置製造商森海塞爾針對美國市場推出了兩款新型助聽器-All-Day Clear和All-Day Slim。
法規的變化允許銷售非處方助聽器而無需專業驗配,這增加了消費者的可及性和便利性。人們越來越認知到早期干預聽力損失的重要性,以及對謹慎和可自訂聽力解決方案的渴望也將推動產業的成長。
OTC 助聽器市場按產品、類型、配銷通路和地區分類。
就產品而言,在無線和隱藏式聽力解決方案日益普及的推動下,2024 年至 2032 年耳塞市場的行業需求預計將以 5.9% 的CAGR成長。耳塞式設計時尚而不顯眼,對尋求更隱密的助聽器選擇的用戶很有吸引力。人們對藍牙連接和可自訂聲音設定檔的日益青睞也將增強產品的可用性和消費者吸引力。
在分析期間,自配式助聽器市場的 OTC 助聽器市場收入預計將實現 5.6% 的CAGR。這是由於對方便易用的聽力解決方案的需求不斷增加。自驗配助聽器可讓使用者自訂自己的聽力體驗,無需專業協助,提供更大的自主性和便利性。自驗配技術的不斷發展,包括使用者友好的介面和自動校準過程,也使自驗配助聽器變得更加方便用戶使用和有吸引力。
Regionally, the Europe OTC hearing aids industry size is anticipated to exhibit 5.7% CAGR between 2024 and 2032. This can be ascribed to the aging population, increasing awareness about hearing health, and changes in regulations for the sale of over-the-counter hearing愛滋病.聲音品質和連接功能的改進等快速進步使 OTC 助聽器對消費者更具吸引力。對經濟實惠且易於使用的聽力解決方案的需求不斷成長也將推動整個地區的產品需求。
OTC Hearing Aids Market size is projected to witness 5.8% CAGR from 2024 to 2032, due to the rising aging population and the increasing prevalence of hearing loss. Rapid technological advancements are promoting the development of more affordable and accessible hearing aid devices, further driving the product adoption among individuals seeking cost-effective solutions. For instance, in June 2023, Sennheiser, a German audio equipment manufacturer, introduced two new hearing aids- All-Day Clear and All-Day Slim for the U.S. market.
The changes in regulations allowing the sale of OTC hearing aids without the need for professional fitting are increasing the accessibility and convenience for consumers. The growing awareness about the importance of early intervention for hearing loss and the desire for discreet and customizable hearing solutions will also drive the industry growth.
The OTC hearing aids market is segregated into product, type, distribution channel, and region.
In terms of product, the industry demand from the earbuds segment is projected to rise at 5.9% CAGR from 2024 to 2032, driven by the increasing popularity of wireless and discreet hearing solutions. Earbuds offer sleek and inconspicuous designs that are appealing to users seeking a more discreet hearing aid option. Growing preference for Bluetooth connectivity and customizable sound profiles will also enhance the product usability and consumer appeal.
OTC hearing aids market revenue from the self-fitting type segment is estimated to witness 5.6% CAGR during the analysis timeline. This is owing to the increasing demand for convenient and accessible hearing solutions. Self-fitting hearing aids allow users to customize their hearing experience without the need of professional assistance for providing greater autonomy and convenience. Growing developments in self-fitting technology, including user-friendly interfaces and automated calibration processes are also making self-fitting hearing aids more user-friendly and attractive.
Regionally, the Europe OTC hearing aids industry size is anticipated to exhibit 5.7% CAGR between 2024 and 2032. This can be ascribed to the aging population, increasing awareness about hearing health, and changes in regulations for the sale of over-the-counter hearing aids. Rapid advancements including improved sound quality and connectivity features, are making OTC hearing aids more appealing to consumers. The rising demand for affordable and accessible hearing solutions will also fuel the product demand across the region.