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市場調查報告書
商品編碼
1477917
髮圈市場 - 按材質(織物、緞子、水晶、天鵝絨、其他)、按價格範圍(低、中、高)、按尺寸(小、中、大)、按顏色類型(單色、多色、印刷版),2024 - 2032 年預測Hair Scrunchies Market - By Material (Fabric, Satin, Crystal, Velvet, Others), By Price Range (Low, Medium, High), By Size (Small, Medium, Large), By Color Type (Single colored, Multi-colored, Printed), Forecast 2024 - 2032 |
由於人們對個人修飾和髮型設計的日益重視、運動休閒服的日益普及以及社交媒體對時尚趨勢的影響,全球髮圈市場規模在 2024 年至 2032 年期間將以 5.4% 的複合年成長率成長。
人口向城市中心的遷移導致了現代生活方式的採用,其特徵是更注重個人修飾和風格。例如,根據世界銀行的統計,目前全球超過50%的人口居住在城市地區。預計到2045年,全球城市人口將激增至60億,成長1.5倍。
髮圈的便利性和多功能性使其吸引了快節奏生活並需要快速而時尚的髮型解決方案的城市居民。同時,時尚偏好的轉變正在推動髮圈的復興。受名人代言、社群媒體影響者和文化現象的影響,尋求在保持時尚的同時為自己的造型注入復古魅力的消費者對髮圈的需求猛增。城市生活與動態時尚潮流的融合為髮圈的普及創造了肥沃的土壤,使其成為注重時尚的人士衣櫃中的必備配件。
髮圈市場根據材料、價格範圍、尺寸、顏色類型和地區進行分類。
隨著消費者在日常髮型中尋求優雅和魅力,材料領域的水晶裝飾髮圈將在 2024 年至 2032 年大幅成長。水晶的加入為傳統髮圈增添了奢華美感,使其適合休閒和正式場合。市場參與者正在利用這一趨勢,推出各種水晶裝飾髮圈,從而促進細分市場的成長。
隨著消費者在負擔能力和品質之間尋求平衡,到 2032 年,中等價格的髮圈市場佔有率將迅速擴大。中等價格的髮圈兼具耐用性、舒適性和時尚感,使其能夠為廣大消費者所接受,同時又不會影響產品性能。隨著人們越來越注重以價值為導向的購買,中等價格的髮圈對於精打細算的購物者來說是有吸引力的選擇。
在可支配收入增加、城市化和時尚偏好變化的推動下,亞太髮圈產業將在 2024 年至 2032 年期間獲得巨大收益。在社群媒體影響力、名人代言以及線上購物平台日益普及的推動下,中國、日本、韓國和印度等國家對髮飾的需求激增。
Global Hair Scrunchies Market Size will grow at 5.4% CAGR during 2024-2032, driven by the increasing emphasis on personal grooming and hairstyling, the rising popularity of athleisure and casual wear, and social media influence on fashion trends.
The migration of populations to urban centers has led to the adoption of modern lifestyles characterized by an increased focus on personal grooming and style. For instance, as per the World Bank, currently, over 50% of the world's population resides in urban areas. Anticipations indicate that by 2045, the global urban population will surge to 6 billion, marking a 1.5-fold increase.
The convenience and versatility of hair scrunchies make them appealing to urban dwellers who lead fast-paced lives and require quick yet fashionable hairstyling solutions. Simultaneously, shifting fashion preferences are driving the resurgence of hair scrunchies. Influenced by celebrity endorsements, social media influencers, and cultural phenomena, the demand for hair scrunchies has soared among consumers seeking to infuse their look with a touch of vintage charm while staying on-trend. The convergence of urban living and dynamic fashion trends creates a fertile ground for the proliferation of hair scrunchies as a staple accessory in the wardrobes of style-conscious individuals.
The Hair Scrunchies Market is classified based on material, price range, size, color type, and region.
Crystal-embellished hair scrunchies from the material segment will grow substantially over 2024-2032 as consumers seek a touch of elegance and glamour in their everyday hairstyles. The incorporation of crystals adds a luxurious aesthetic to traditional scrunchies, making them suitable for both casual and formal occasions. Market players are leveraging this trend by introducing a diverse range of crystal-embellished scrunchies, thereby inducing segment growth.
Medium-priced hair scrunchies market share will expand rapidly through 2032 as consumers seek a balance between affordability and quality. Medium-priced scrunchies offer a blend of durability, comfort, and style, making them accessible to a wide range of consumers without compromising product performance. With an increasing focus on value-driven purchases, medium-priced scrunchies are positioned as attractive options for budget-conscious shoppers.
Asia Pacific Hair Scrunchies Industry will garner tremendous gains during 2024-2032, driven by rising disposable incomes, urbanization, and changing fashion preferences. Countries like China, Japan, South Korea, and India are witnessing a surge in demand for hair accessories, fueled by the influence of social media influencers, celebrity endorsements, and the growing popularity of online shopping platforms.