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市場調查報告書
商品編碼
1572451

唇部與臉部底漆市場、機會、成長動力、產業趨勢分析與預測，2024-2032 年

Lip and Face Primer Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032
出版日期: | 出版商: Global Market Insights Inc. | 英文 140 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2023 年，全球唇部和臉部底漆市場估值為68 億美元。 ，底漆為光滑、均勻的妝容奠定了基礎。隨著化妝藝術變得更加複雜和高清，對底漆的依賴也隨之加劇，以確保畫布無可挑剔並提升整體效果。

創新技術，包括微球顆粒和封裝成分，可增強底漆功效。這些進步提供了毛孔填充、控油和延長磨損等功能。融合護膚和彩妝功效的混合產品，例如注入 SPF 的底漆、含有抗氧化劑和抗衰老成分的產品，迎合了尋求多功能的消費者。隨著自我照顧和個人美容日益受到重視，對提升護膚和化妝習慣的優質產品的需求不斷增加。以新品牌和新產品為標誌的全球美容行業的擴張加劇了底漆細分市場的競爭並刺激了創新。

消費者喜歡含有天然、有機和無毒成分的底漆，這反映了更廣泛的清潔美容運動。人們也越來越重視永續包裝，優先使用可回收或可生物分解的材料，以減少對環境的影響。此外，隨著社會規範的發展，男性對化妝品和美容產品的接受度越來越高，從而刺激了針對男性皮膚量身定做的底漆的開發。

整個唇部和臉部底漆市場根據皮膚類型、價格範圍、成分類型、配銷通路、產品類型和地區進行分類。

依產品類型細分，市場包括乳霜類、凝膠類、有機矽類、水性、粉末、棒狀底漆等。乳霜底漆市場將在 2023 年佔據主導地位，價值 22 億美元，預計到 2032 年將飆升至 39 億美元。這些底漆不僅可以撫平肌膚，還可以填充細紋，打造光滑的外觀。它們的可混合性和舒適性使它們吸引了那些尋求保濕和無縫妝容的人。

依皮膚類型分類，唇部和臉部底漆市場包括油性皮膚、乾性皮膚、混合性皮膚、敏感皮膚和易長粉刺皮膚等類別。 2023 年，專為油性肌膚量身訂製的底漆佔了 36% 的市場佔有率，並有望持續成長。油性皮膚底漆旨在控制多餘油脂並減少油光，在油性皮膚人群中需求量很大。

北美市場估值在 2023 年約為 18 億美元，預計到 2032 年將達到 32 億美元。隨著消費者擴大尋求化妝品和護膚領域的尖端技術，對創新美容產品（尤其是高性能底漆）的需求也隨之增強。品牌正在利用數位行銷來擴大影響力，突出主要優勢以提高知名度和消費者興趣。由於消費者在化妝品和護膚品（包括底漆）上的支出增加，美國美容和個人護理行業正處於上升軌道。數位平台透過正面的評論和化妝教程，向消費者介紹各種底漆的好處，促進試用和購買。

目錄

第 1 章：方法與範圍

第 2 章：執行摘要

第 3 章：產業洞察

  • 產業生態系統分析
    • 影響價值鏈的因素
    • 利潤率分析
    • 干擾
    • 未來展望
    • 製造商
    • 經銷商
  • 供應商格局
  • 利潤率分析
  • 成分分析
  • 重要新聞和舉措
  • 監管環境
  • 衝擊力
    • 成長動力
      • 不斷變化的美容標準和趨勢
      • 底漆配方的創新
      • 個人打扮和自我照顧的進步
      • 擴大美容和個人護理行業
    • 產業陷阱與挑戰
      • 市場飽和，競爭激烈
      • 成分安全問題
  • 成長潛力分析
  • 波特的分析
  • PESTEL分析

第 4 章：競爭格局

  • 介紹
  • 公司市佔率分析
  • 競爭定位矩陣
  • 戰略展望矩陣

第 5 章：市場估計與預測：按產品類型，2021-2032 年

  • 主要趨勢
  • 乳霜底漆
  • 凝膠底漆
  • 有機矽底漆
  • 水性底漆
  • 粉末底漆
  • 棒底漆
  • 其他

第 6 章：市場估計與預測：按皮膚類型，2021-2032

  • 主要趨勢
  • 油性肌膚
  • 乾性皮膚
  • 混合性肌膚
  • 敏感肌膚
  • 容易長粉刺的肌膚
  • 其他

第 7 章：市場估計與預測：按價格範圍，2021-2032

  • 主要趨勢
  • 低的
  • 中
  • 高的

第 8 章：市場估計與預測：按成分類型，2021-2032

  • 主要趨勢
  • 自然的
  • 合成的

第 9 章：市場估計與預測：按配銷通路，2021-2032 年

  • 主要趨勢
  • 線上
    • 電子商務網站
    • 品牌擁有的網站
  • 離線
    • 超市/大賣場
    • 專賣店
    • 其他

第 10 章：市場估計與預測：按地區分類，2021-2032 年

  • 主要趨勢
  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 義大利
    • 西班牙
    • 俄羅斯
    • 歐洲其他地區
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲
    • 亞太地區其他地區
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 拉丁美洲其他地區
  • MEA
    • 南非
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • MEA 的其餘部分

第 11 章：公司簡介

  • Avon Products, Inc.
  • Beiersdorf AG
  • Clarins Group
  • Coty Inc.
  • Estee Lauder Companies Inc.
  • Johnson and Johnson
  • Kose Corporation
  • Kylie Cosmetics, Inc.
  • L'Oreal Group
  • LVMH Moet Hennessy Louis Vuitton
  • Mary Kay Inc.
  • Procter and Gamble Co.
  • Revlon Inc.
  • Shiseido Company, Limited
  • Unilever
簡介目錄
Product Code: 10837

The Global Lip and Face Primer Market was valued at USD 6.8 billion in 2023. Projections indicate a growth at a CAGR of 6.4% from 2024 to 2032. The quest for a flawless, airbrushed look drives demand for primers, which lay a smooth, even foundation for makeup. As makeup artistry becomes more intricate and high-definition, the reliance on primers intensifies, ensuring an impeccable canvas and elevating the overall finish.

Innovative technologies, including micro-sphere particles and encapsulated ingredients, enhance primer efficacy. These advancements offer features like pore-filling, oil control, and extended wear. Hybrid products that merge skincare and makeup benefits-such as SPF-infused primers, those with antioxidants, and anti-aging components-cater to consumers seeking multifunctionality. As self-care and personal grooming gain prominence, there's a heightened demand for premium products that elevate both skincare and makeup routines. The global beauty industry's expansion, marked by new brands and products, intensifies competition and spurs innovation within the primer segment.

Reflecting a wider clean beauty movement, consumers prefer primers with natural, organic, and non-toxic ingredients. There's also a growing emphasis on sustainable packaging, with a preference for recyclable or biodegradable materials to lessen environmental impact. Furthermore, as societal norms evolve, there's an increasing acceptance of cosmetics and grooming products among men, spurring the creation of primers tailored for male skin.

The overall lip and face primer market is categorized based on skin type, price range, ingredient type, distribution channel, product type, and region.

Segmented by product type, the market encompasses cream-based, gel-based, silicone-based, water-based, powder, stick primers, and others. Dominating the market in 2023, cream-based primers segment, valued at USD 2.2 billion, is projected to surge to USD 3.9 billion by 2032. Their moisturizing attributes make cream-based primers a top choice for individuals with dry or mature skin. These primers not only smoothen the skin but also fill fine lines, offering a polished appearance. Their blendable nature and comfort make them appealing to those seeking hydration and a seamless finish.

Classified by skin type, the lip and face primer market includes categories like oily, dry, combination, sensitive, and acne-prone skin. In 2023, primers tailored for oily skin commanded a 36% market share and are poised for continued growth. Designed to manage excess oil and diminish shine, oily skin primers are in high demand among those with oily skin.

North America, with a market valuation of approximately USD 1.8 billion in 2023, is projected to reach USD 3.2 billion by 2032. This growth is fueled by rising consumer expenditure on cosmetics and skincare, including primers. As consumers increasingly seek cutting-edge advancements in makeup and skincare, the appetite for innovative beauty products, especially high-performance primers, intensifies. Brands are harnessing digital marketing to broaden their reach, spotlighting primer benefits to boost visibility and consumer interest. The U.S. beauty and personal care sector is on an upward trajectory, spurred by heightened consumer spending on cosmetics and skincare, primers included. Digital platforms, through positive reviews and makeup tutorials, are enlightening consumers on diverse primer benefits, catalyzing trials and purchases.

Table of Contents

Chapter 1 Methodology and Scope

  • 1.1 Market scope and definitions
  • 1.2 Base estimates and calculations
  • 1.3 Forecast calculations
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry 360° synopsis, 2021-2032

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factor affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
  • 3.2 Supplier landscape
  • 3.3 Profit margin analysis
  • 3.4 Ingredient analysis
  • 3.5 Key news and initiatives
  • 3.6 Regulatory landscape
  • 3.7 Impact forces
    • 3.7.1 Growth drivers
      • 3.7.1.1 Evolving beauty standards and trends
      • 3.7.1.2 Innovations in primer formulations
      • 3.7.1.3 Growth in personal grooming and self-care
      • 3.7.1.4 Expanding beauty and personal care industry
    • 3.7.2 Industry pitfalls and challenges
      • 3.7.2.1 Market saturation and intense competition
      • 3.7.2.2 Ingredient safety concerns
  • 3.8 Growth potential analysis
  • 3.9 Porter's analysis
  • 3.10 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Product Type, 2021-2032 (USD Billion) (Million Units)

  • 5.1 Key trends
  • 5.2 Cream-Based primers
  • 5.3 Gel-Based primers
  • 5.4 Silicone-Based primers
  • 5.5 Water-Based primers
  • 5.6 Powder primers
  • 5.7 Stick primers
  • 5.8 Others

Chapter 6 Market Estimates and Forecast, By Skin Type, 2021-2032 (USD Billion) (Million Units)

  • 6.1 Key trends
  • 6.2 Oily skin
  • 6.3 Dry skin
  • 6.4 Combination skin
  • 6.5 Sensitive skin
  • 6.6 Acne-Prone skin
  • 6.7 Others

Chapter 7 Market Estimates and Forecast, By Price Range, 2021-2032 (USD Billion) (Million Units)

  • 7.1 Key trends
  • 7.2 Low
  • 7.3 Mid
  • 7.4 High

Chapter 8 Market Estimates and Forecast, By Ingredient Type, 2021-2032 (USD Billion) (Million Units)

  • 8.1 Key trends
  • 8.2 Natural
  • 8.3 Synthetic

Chapter 9 Market Estimates and Forecast, By Distribution Channel, 2021-2032 (USD Billion) (Million Units)

  • 9.1 Key trends
  • 9.2 Online
    • 9.2.1 E-commerce websites
    • 9.2.2 Brand-owned websites
  • 9.3 Offline
    • 9.3.1 Supermarkets/Hypermarkets
    • 9.3.2 Specialty stores
    • 9.3.3 Others

Chapter 10 Market Estimates and Forecast, By Region, 2021-2032 (USD Billion) (Million Units)

  • 10.1 Key trends
  • 10.2 North America
    • 10.2.1 U.S.
    • 10.2.2 Canada
  • 10.3 Europe
    • 10.3.1 UK
    • 10.3.2 Germany
    • 10.3.3 France
    • 10.3.4 Italy
    • 10.3.5 Spain
    • 10.3.6 Russia
    • 10.3.7 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 China
    • 10.4.2 India
    • 10.4.3 Japan
    • 10.4.4 South Korea
    • 10.4.5 Australia
    • 10.4.6 Rest of Asia Pacific
  • 10.5 Latin America
    • 10.5.1 Brazil
    • 10.5.2 Mexico
    • 10.5.3 Rest of Latin America
  • 10.6 MEA
    • 10.6.1 South Africa
    • 10.6.2 Saudi Arabia
    • 10.6.3 UAE
    • 10.6.4 Rest of MEA

Chapter 11 Company Profiles

  • 11.1 Avon Products, Inc.
  • 11.2 Beiersdorf AG
  • 11.3 Clarins Group
  • 11.4 Coty Inc.
  • 11.5 Estee Lauder Companies Inc.
  • 11.6 Johnson and Johnson
  • 11.7 Kose Corporation
  • 11.8 Kylie Cosmetics, Inc.
  • 11.9 L'Oreal Group
  • 11.10 LVMH Moet Hennessy Louis Vuitton
  • 11.11 Mary Kay Inc.
  • 11.12 Procter and Gamble Co.
  • 11.13 Revlon Inc.
  • 11.14 Shiseido Company, Limited
  • 11.15 Unilever