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市場調查報告書

商品編碼

1573851

商用觸控顯示器市場、機會、成長動力、產業趨勢分析與預測，2024-2032

Commercial Touch Display Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

出版日期: 2024年08月28日 | 出版商:

Global Market Insights Inc. | 英文 210 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

2023 年，全球商用觸控顯示器市場估值為57.9 億美元。進步。更高的觸控靈敏度、卓越的顯示解析度和更強的耐用性等創新正在增強觸控顯示器對商業用途的吸引力。此外，光學黏合技術的突破和觸控螢幕的無縫整合不僅提高了性能，還降低了成本，為不同行業的更廣泛採用鋪平了道路。

零售、教育和企業領域等領域對互動式解決方案的需求不斷成長，推動了這個市場的成長。觸控顯示器現在在製作互動式資訊亭、動態數位看板和協作工作空間方面發揮關鍵作用。他們在提供動態內容和促進用戶互動方面的能力正在增強客戶參與度，從而刺激對觸控顯示技術的投資。

目前，商用觸控顯示領域的一個突出趨勢是人工智慧（AI）和機器學習（ML）的注入。這些進步增強了觸控顯示器的效能，引入了預測分析、語音辨識和客製化內容交付等功能。透過人工智慧，觸控顯示器可以即時解釋用戶交互，提供客製化建議並提升整體用戶體驗。

整個產業分為觸控技術、長寬比、螢幕尺寸、解析度、最終用途產業和地區。

按螢幕尺寸分類市場，我們可以看到7至27英吋、28至65英吋以及超過65英吋的分類。值得注意的是，65吋以上細分市場在預測期內的複合年成長率預計將超過10%。這類大型顯示器對於在機場、購物中心和廣闊的零售環境等繁華場所指揮數位看板變得不可或缺。他們有效吸引註意力和傳遞訊息的能力是這項需求的主要驅動力。

按解析度分類，細分市場包括高清 (HD)、全高清 (FHD) 和 4K 解析度。 FHD 細分市場預計將引領全球市場，目標是到 2032 年收入超過 50 億美元。這種平衡使其成為各種應用的首選，涵蓋零售標牌、企業展示和教育工具。

北美成為全球商業觸控顯示領域的領跑者，到2023 年將佔據超過25% 的佔有率。創新與發展。此外，研發方面的大量投資以及充滿活力的消費性電子領域，進一步加快了最先進的觸控顯示器在各領域的整合。

產業生態系統分析
供應商矩陣
利潤率分析
技術和創新格局
專利分析
重要新聞和舉措
監管環境
衝擊力
- 成長動力
  - 技術進步增強顯示能力
  - 對互動式解決方案的需求不斷成長
  - 數位看板應用的擴展
  - 智慧零售技術的成長
  - 更加關注遠距工作工具
- 產業陷阱與挑戰
  - 先進技術的初始成本較高
  - 科技快速過時問題
成長潛力分析
波特的分析
PESTEL分析

第 4 章：競爭格局

介紹
公司市佔率分析
競爭定位矩陣
戰略展望矩陣

第 5 章：市場估計與預測：按觸控技術，2021-2032 年

主要趨勢
紅外線觸摸
電阻式觸摸
光學成像
電容式觸控
表面聲波

第 6 章：市場估計與預測：按縱橫比，2021-2032

主要趨勢
方塊
寬的

第 7 章：市場估計與預測：按螢幕尺寸，2021-2032 年

主要趨勢
7英寸至27英寸
28英寸至65英寸
65吋以上

第 8 章：市場估計與預測：依決議，2021-2032

主要趨勢
高清晰度 (HD)
全高清 (FHD)
4K解析度

第 9 章：市場估計與預測：按最終用途產業，2021-2032 年

主要趨勢
BFSI
公司的
教育
款待
衛生保健
零售
體育及娛樂
運輸
其他

第 10 章：市場估計與預測：按地區分類，2021-2032 年

主要趨勢
北美洲
- 美國
- 加拿大
歐洲
- 英國
- 德國
- 法國
- 義大利
- 西班牙
- 歐洲其他地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 澳新銀行
- 亞太地區其他地區
拉丁美洲
- 巴西
- 墨西哥
- 拉丁美洲其他地區
MEA
- 阿拉伯聯合大公國
- 南非
- 沙烏地阿拉伯
- MEA 的其餘部分

第 11 章：公司簡介

AUO Corporation
Baanto International Ltd.
Barco
BOE Technology Group Co., Ltd.
Boxlight
Crystal Display Systems Limited
Elo Touch Solutions, Inc.
GestureTek
Horizon Display Inc.
Innolux Corporation
Leyard
LG Display Co., Ltd.
NEC Corporation
Panasonic Holdings Corporation
Promethean Limited
Qisda Corporation
Samsung
Sharp Corporation
Tianma Microelectronics Co., Ltd.
Truly International Holdings Limited
Vestel
ViewSonic Corporation

簡介目錄

Product Code: 11080

The Global Commercial Touch Display Market was valued at USD 5.79 billion in 2023. Projections indicate a growth trajectory, with an expected CAGR of over 9% from 2024 to 2032. This robust expansion is largely attributed to rapid technological advancements. Innovations like heightened touch sensitivity, superior display resolutions, and bolstered durability are amplifying the appeal of touch displays for commercial uses. Furthermore, breakthroughs in optical bonding technology and the seamless integration of touch panels are not only enhancing performance but also driving down costs, paving the way for broader adoption across diverse industries.

The surging appetite for interactive solutions across sectors like retail, education, and corporate arenas is propelling this market growth. Touch displays are now pivotal in crafting interactive kiosks, dynamic digital signage, and collaborative workspaces. Their prowess in delivering dynamic content and fostering user interaction is amplifying customer engagement, subsequently spurring investments in touch display technologies.

Currently, a prominent trend in the commercial touch display realm is the infusion of Artificial Intelligence (AI) and Machine Learning (ML). These advancements are supercharging touch displays, introducing capabilities like predictive analytics, voice recognition, and tailored content delivery. With AI, touch displays can interpret user interactions on-the-fly, providing bespoke recommendations and elevating the overall user experience.

The overall industry is segmented into touch technology, aspect ratio, screen size, resolution, end-use industry, and region.

Segmenting the market by screen size, we see divisions of 7 to 27 inches, 28 to 65 inches, and those exceeding 65 inches. Notably, the segment above 65 inches is projected to witness a CAGR surpassing 10% during the forecast period. Such large displays are becoming indispensable for commanding digital signage in bustling locales like airports, shopping malls, and expansive retail environments. Their capacity to seize attention and relay messages effectively is a primary driver of this demand.

When categorized by resolution, the market segments include High Definition (HD), Full High Definition (FHD), and 4K resolution. The FHD segment is poised to lead the global market, targeting revenues exceeding USD 5 billion by 2032. With a resolution of 1920x1080 pixels, FHD strikes a balance, offering high-quality visuals without breaking the bank. This equilibrium positions it as the go-to choice for diverse applications, spanning retail signage and corporate displays to educational tools.

North America emerged as the front runner in the global commercial touch display arena, clinching over 25% share in 2023. This dominance is underpinned by the region's advanced technological infrastructure and the influential presence of top-tier tech firms, both of which catalyze innovation and the embrace of next-gen display technologies. Moreover, substantial investments in research and development, alongside a vibrant consumer electronics landscape, further expedite the integration of state-of-the-art touch displays across myriad sectors.

Chapter 1 Methodology and Scope

1.1 Market scope and definition
1.2 Base estimates and calculations
1.3 Forecast calculation
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Industry 360º synopsis, 2021 - 2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
3.2 Vendor matrix
3.3 Profit margin analysis
3.4 Technology and innovation landscape
3.5 Patent analysis
3.6 Key news and initiatives
3.7 Regulatory landscape
3.8 Impact forces
- 3.8.1 Growth drivers
  - 3.8.1.1 Technological advancements enhancing display capabilities
  - 3.8.1.2 Rising demand for interactive solutions
  - 3.8.1.3 Expansion of digital signage applications
  - 3.8.1.4 Growth in smart retail technologies
  - 3.8.1.5 Increased focus on remote work tools
- 3.8.2 Industry pitfalls and challenges
  - 3.8.2.1 High initial costs for advanced technology
  - 3.8.2.2 Rapid technological obsolescence issues
3.9 Growth potential analysis
3.10 Porter's analysis
- 3.10.1 Supplier power
- 3.10.2 Buyer power
- 3.10.3 Threat of new entrants
- 3.10.4 Threat of substitutes
- 3.10.5 Industry rivalry
3.11 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Touch Technology, 2021-2032 (USD Million and Units)

5.1 Key trends
5.2 Infrared touch
5.3 Resistive touch
5.4 Optical imaging
5.5 Capacitive touch
5.6 Surface acoustic wave

Chapter 6 Market Estimates and Forecast, By Aspect Ratio, 2021-2032 (USD Million and Units)

6.1 Key trends
6.2 Square
6.3 Wide

Chapter 7 Market Estimates and Forecast, By Screen Size, 2021-2032 (USD Million and Units)

7.1 Key trends
7.2 7 inches to 27 inches
7.3 28 inches to 65 inches
7.4 above 65 inches

Chapter 8 Market Estimates and Forecast, By Resolution, 2021-2032 (USD Million and Units)

8.1 Key trends
8.2 High Definition (HD)
8.3 Full High Definition (FHD)
8.4 4K resolution

Chapter 9 Market Estimates and Forecast, By End-use Industry, 2021-2032 (USD Million and Units)

9.1 Key trends
9.2 BFSI
9.3 Corporate
9.4 Education
9.5 Hospitality
9.6 Healthcare
9.7 Retail
9.8 Sports and entertainment
9.9 Transportation
9.10 Others

Chapter 10 Market Estimates and Forecast, By Region, 2021-2032 (USD Million and Units)

10.1 Key trends
10.2 North America
- 10.2.1 U.S.
- 10.2.2 Canada
10.3 Europe
- 10.3.1 UK
- 10.3.2 Germany
- 10.3.3 France
- 10.3.4 Italy
- 10.3.5 Spain
- 10.3.6 Rest of Europe
10.4 Asia Pacific
- 10.4.1 China
- 10.4.2 India
- 10.4.3 Japan
- 10.4.4 South Korea
- 10.4.5 ANZ
- 10.4.6 Rest of Asia Pacific
10.5 Latin America
- 10.5.1 Brazil
- 10.5.2 Mexico
- 10.5.3 Rest of Latin America
10.6 MEA
- 10.6.1 UAE
- 10.6.2 South Africa
- 10.6.3 Saudi Arabia
- 10.6.4 Rest of MEA