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市場調查報告書

商品編碼

1577350

馬術服飾市場、機會、成長動力、產業趨勢分析與預測，2024-2032

Equestrian Apparel Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

出版日期: 2024年08月23日 | 出版商:

Global Market Insights Inc. | 英文 112 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

2023 年，全球馬術服裝市場規模達 62 億美元，2024 年至 2032 年期間複合年成長率將達到 5.5%，這得益於人們對馬術運動的興趣日益濃厚以及馬術賽事的日益普及。隨著越來越多的人參與馬術活動，對滿足性能和安全標準的專業、高品質服裝的需求不斷增加。比賽和表演等重大馬術賽事進一步提高了市場知名度和消費者興趣。這一趨勢鼓勵人們參與和投資時尚和功能性的馬術服裝，從而推動市場的擴張。

馬術服裝產業根據產品類型、消費群體、服裝類型、類別、價格範圍、配銷通路和地區進行分類。

夾克、襯衫和背心需要先進的布料技術來提高性能，提供吸濕排汗、透氣和防紫外線等功能，這推動了上衣細分市場的銷售額在2023 年達到31 億美元，到2032 年將成長到51 億美元保護騎士的舒適性和安全性。此外，緊身褲、馬褲和騎行褲等下裝也因其耐用性和靈活性而受到青睞，採用強化布料和彈性材料來承受騎行的嚴酷考驗。手套、腰帶和圍巾等配件因其功能性和增強整體著裝的能力而受到重視，而增強抓力的手套和防風雨圍巾等特定功能則增加了額外的價值。

到 2023 年，棉花市場將佔據 41% 的佔有率，並將繼續成長。男性騎士通常注重服裝的技術性能方面，例如吸濕排汗布料、透氣材料和耐用結構，以增強騎乘過程中的舒適度和功能性。另一方面，女性騎士往往優先考慮時尚，尋求新潮時尚的設計，既反映最新流行趨勢，又保持實用功能。此外，可伸縮腰帶、可調式肩帶和可自訂尺寸等可調式功能對於適應成長中的兒童和延長服裝的可用性至關重要。

由於北美馬術運動傳統深厚，騎手和愛好者高度集中，2023年北美馬術服裝市場規模將達到19億美元，到2032年將達到31億美元。該地區廣泛的馬術賽事，例如大型比賽和表演，推動了對專業服裝的巨大需求。此外，人們對馬術活動的興趣日益濃厚，以及對高品質裝備的投資不斷增加，進一步推動了市場的成長。完善的馬術社區，加上消費者對高檔服裝日益成長的偏好，使北美成為市場擴張的關鍵貢獻者。

產業生態系統分析
- 影響價值鏈的因素
- 利潤率分析
- 干擾
- 未來展望
- 製造商
- 經銷商
供應商格局
利潤率分析
原料分析
重要新聞和舉措
監管環境
衝擊力
- 成長動力
  - 馬術運動日益普及
  - 注重安全和性能
  - 紡織技術的進步
  - 功能性和舒適性不斷增強的趨勢
- 產業陷阱與挑戰
  - 優質材料成本高
  - 監理合規性和安全標準
成長潛力分析
波特的分析
PESTEL分析

第 4 章：競爭格局

介紹
公司市佔率分析
競爭定位矩陣
戰略展望矩陣

第 5 章：市場估計與預測：按產品類型，2021-2032 年

主要趨勢
上衣
- 展示襯衫
- Polo 衫和上衣
- 展示夾克
- 其他（外套等）
底穿
- 馬褲/馬褲
- 緊身褲
- 其他（熱等）
其他（襪子等）

第 6 章：市場估計與預測：按服裝類型，2021-2032 年

主要趨勢
永續的
不永續

第 7 章：市場估計與預測：按類別，2021-2032

主要趨勢
專業騎手
休閒騎手

第 8 章：市場估計與預測：按消費者群體分類，2021-2032 年

主要趨勢
男性
女性
孩子們

第 9 章：市場估計與預測：按價格範圍，2021-2032

主要趨勢
低的
中
高的

第 10 章：市場估計與預測：按配銷通路分類，2021-2032 年

主要趨勢
線上
- 電子商務網站
- 公司網站
離線
- 專賣店
- 大型超市和超級市場
- 其他（百貨公司等）

第 11 章：市場估計與預測：按地區分類，2021-2032 年

主要趨勢
北美洲
- 美國
- 加拿大
歐洲
- 英國
- 德國
- 法國
- 義大利
- 西班牙
- 俄羅斯
- 歐洲其他地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 澳洲
- 亞太地區其他地區
拉丁美洲
- 巴西
- 墨西哥
- 拉丁美洲其他地區
MEA
- 南非
- 沙烏地阿拉伯
- 阿拉伯聯合大公國
- MEA 的其餘部分

第 12 章：公司簡介

Animo
Ariat International, Inc.
Charles Owen
Dublin
Equi-Star
Eskadron
Goode Rider
Helite
Horze
Kentucky Horsewear
Kingsland Equestrian
Pikeur
Riders International
Samshield
Tredstep Ireland

簡介目錄

Product Code: 5662

The Global Equestrian Apparel Market demonstrated USD 6.2 billion in 2023 and will grow at a 5.5% CAGR between 2024 and 2032, attributed to the rising interest in equestrian sports and the increasing popularity of equestrian events. As more individuals engage in equestrian activities, there is a heightened demand for specialized, high-quality apparel that meets both performance and safety standards. Major equestrian events, such as competitions and shows, further boost market visibility and consumer interest. This trend encourages both participation and investment in stylish and functional equestrian wear, fueling the market's expansion.

The equestrian apparel industry is divided based on product type, consumer group, apparel type, category, price range, distribution channel, and region.

The top wear segment achieved USD 3.1 billion in 2023 and will grow to USD 5.1 billion by 2032, fueled by the need for advanced fabric technologies in jackets, shirts, and vests that enhance performance, offering features like moisture-wicking, breathability, and UV protection for rider comfort and safety. Also, bottom wear, including tights, breeches, and riding pants, is sought for its durability and flexibility, with reinforced fabrics and stretch materials designed to endure the rigors of riding. Accessories like gloves, belts, and scarves are valued for their functionality and ability to enhance overall attire, with specific features such as grip-enhancing gloves and weather-resistant scarves adding extra value.

The cotton segment captured a 41% share in 2023 and will continue growing. Male riders typically focus on technical performance aspects in their apparel, such as moisture-wicking fabrics, breathable materials, and durable construction, which enhance comfort and functionality during riding. On the other hand, female riders often prioritize fashion, seeking trendy and stylish designs that reflect the latest fashion trends while maintaining practical functionality. Additionally, adjustable features like expandable waistbands, adjustable straps, and customizable sizes are crucial for accommodating growing children and extending the usability of the apparel.

North America equestrian apparel market upheld USD 1.9 billion in 2023 and will reach USD 3.1 billion by 2032 due to its strong tradition in equestrian sports and a high concentration of riders and enthusiasts. The region's extensive equestrian events, such as major competitions and shows, drive significant demand for specialized apparel. Moreover, the growing interest in equestrian activities and increasing investments in high-quality gear further boost market growth. The well-established equestrian community, combined with rising consumer preferences for premium apparel, positions North America as a key contributor to the market's expansion.

Chapter 1 Methodology and Scope

1.1 Market scope and definitions
1.2 Base estimates and calculations
1.3 Forecast calculations
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Industry 360° synopsis, 2021-2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
3.2 Supplier landscape
3.3 Profit margin analysis
3.4 Raw material analysis
3.5 Key news and initiatives
3.6 Regulatory landscape
3.7 Impact forces
- 3.7.1 Growth drivers
  - 3.7.1.1 Rising popularity of equestrian sports
  - 3.7.1.2 Focus on safety and performance
  - 3.7.1.3 Advancements in textile technology
  - 3.7.1.4 Increasing functionality and comfort trends
- 3.7.2 Industry pitfalls and challenges
  - 3.7.2.1 High cost of quality materials
  - 3.7.2.2 Regulatory compliance and safety standards
3.8 Growth potential analysis
3.9 Porter's analysis
3.10 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Product Type, 2021-2032 (USD Billion) (Million Units)

5.1 Key trends
5.2 Top wear
- 5.2.1 Show shirts
- 5.2.2 Polo shirts and tops
- 5.2.3 Show jackets
- 5.2.4 Other (Outwear, etc.)
5.3 Bottom wear
- 5.3.1 Breeches/Riding pants
- 5.3.2 Tights
- 5.3.3 Others (Thermal, etc.)
5.4 Others (Socks, etc.)

Chapter 6 Market Estimates and Forecast, By Apparel Type, 2021-2032 (USD Billion) (Million Units)

6.1 Key trends
6.2 Sustainable
6.3 Unsustainable

Chapter 7 Market Estimates and Forecast, By Category, 2021-2032 (USD Billion) (Million Units)

7.1 Key trends
7.2 Professional rider
7.3 Recreational rider

Chapter 8 Market Estimates and Forecast, By Consumer Group, 2021-2032 (USD Billion) (Million Units)

8.1 Key trends
8.2 Male
8.3 Female
8.4 Children

Chapter 9 Market Estimates and Forecast, By Price Range, 2021-2032 (USD Billion) (Million Units)

9.1 Key trends
9.2 Low
9.3 Mid
9.4 High

Chapter 10 Market Estimates and Forecast, By Distribution Channel, 2021-2032 (USD Billion) (Million Units)

10.1 Key trends
10.2 Online
- 10.2.1 E-commerce websites
- 10.2.2 Company websites
10.3 Offline
- 10.3.1 Specialty stores
- 10.3.2 Hypermarkets and supermarkets
- 10.3.3 Others (Departmental Stores, etc.)

Chapter 11 Market Estimates and Forecast, By Region, 2021-2032 (USD Billion) (Million Units)

11.1 Key trends
11.2 North America
- 11.2.1 U.S.
- 11.2.2 Canada
11.3 Europe
- 11.3.1 UK
- 11.3.2 Germany
- 11.3.3 France
- 11.3.4 Italy
- 11.3.5 Spain
- 11.3.6 Russia
- 11.3.7 Rest of Europe
11.4 Asia Pacific
- 11.4.1 China
- 11.4.2 India
- 11.4.3 Japan
- 11.4.4 South Korea
- 11.4.5 Australia
- 11.4.6 Rest of Asia Pacific
11.5 Latin America
- 11.5.1 Brazil
- 11.5.2 Mexico
- 11.5.3 Rest of Latin America
11.6 MEA
- 11.6.1 South Africa
- 11.6.2 Saudi Arabia
- 11.6.3 UAE
- 11.6.4 Rest of MEA