市場調查報告書
商品編碼
1616014
工作場所壓力管理市場機會、成長動力、產業趨勢分析和 2024 年至 2032 年預測Workplace Stress Management Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 to 2032 |
2023 年,全球工作場所壓力管理市場估值為106 億美元,2024 年至2032 年複合年成長率預計為7.7%。 、壓力管理技術、和虛擬治療課程。 Headspace for Work 和 Calm for Business 等平台提供針對工作環境量身打造的冥想和放鬆工具,幫助員工管理日程安排中的壓力。市場按服務類型分為壓力評估、彈性培訓服務和進度追蹤指標。復原力培訓服務部門在 2023 年創造了 59 億美元的收入。
計畫通常包括工作坊、研討會和互動會議,旨在培養情緒恢復能力和壓力管理技能。市場參與者正在增加工業活動,預計這將促進細分市場的成長。 2024 年 3 月,復原力研究所宣布計劃擴大在加拿大和美國的服務範圍,提供心理健康和福祉計畫。 2023 年,室內細分市場佔據主導地位,市佔率為 72.8%。
室內活動可能會佔據更大的市場佔有率,因為它們更容易融入現有的工作場所日常活動,並且對方便的現場壓力管理解決方案的持續需求。室內壓力管理活動包括瑜珈課程、冥想課程和在工作場所進行的放鬆技巧。線上細分市場將在 2023 年佔據市場主導地位,預計到預測期結束時將達到 136 億美元。線上壓力管理解決方案包括虛擬諮詢、壓力評估數位工具和線上健康計劃。
市場範圍 | |
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開始年份 | 2023年 |
預測年份 | 2024-2032 |
起始值 | 106 億美元 |
預測值 | 205 億美元 |
複合年成長率 | 7.7% |
線上模式提供了靈活性和可訪問性,允許員工從任何地點使用壓力管理資源。該行業正在見證大量個人化產品的推出,預計將在預測期內加速細分市場的成長。 2021 年 10 月,Noom 推出了一個新的數位平台,以解決日常壓力和焦慮。新平台採用先進療法來解決心理問題和行為健康。
2023 年,北美工作場所壓力管理市場收入達 39 億美元。該公司正在投資全面的健康計劃,以在競爭激烈的就業市場中吸引和留住頂尖人才。谷歌和微軟等大公司提供廣泛的健康計劃,包括壓力管理研討會、正念培訓和復原力建設活動。
The Global Workplace Stress Management Market was valued at USD 10.6 billion in 2023 and is set to grow at 7.7% CAGR from 2024 to 2032. Companies are increasingly using apps and online platforms to provide employees with easy access to mindfulness exercises, stress management techniques, and virtual therapy sessions. Platforms like Headspace for Work and Calm for Business offer meditation and relaxation tools tailored for workplace environments, helping employees manage stress on their schedules. The market is segmented by service type into stress assessment, resilience training services, and progress tracking metrics. The resilience training services segment generated a revenue of USD 5.9 billion in 2023. Resilience training enhances employees' ability to cope with stress and adapt to challenging situations.
Programs often include workshops, seminars, and interactive sessions, designed to build emotional resilience and stress management skills. Market players are increasing industrial activities, which are estimated to boost segment growth. In March 2024, Resilience Institute announced plans to expand its services in Canada and the U.S. to provide mental health and wellbeing programs. The indoor segment dominated the market in 2023 with a market share of 72.8%.
Indoor activities are likely to hold a larger market share due to their easier integration into existing workplace routines and the consistent demand for convenient, on-site stress management solutions. Indoor stress management activities include yoga classes, meditation sessions, and relaxation techniques conducted within the workplace. The online segment dominated the market in 2023 and is anticipated to reach USD 13.6 billion by the end of the forecast period. Online stress management solutions include virtual counseling, digital tools for stress assessment, and online wellness programs.
Market Scope | |
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Start Year | 2023 |
Forecast Year | 2024-2032 |
Start Value | $10.6 Billion |
Forecast Value | $20.5 Billion |
CAGR | 7.7% |
The online mode offers flexibility and accessibility, allowing employees to engage with stress management resources from any location. The industry is witnessing a substantial number of personalized product launches, which are expected to accelerate segment growth during the forecast period. In October 2021, Noom launched a new digital platform to address daily stress and anxieties. The new platform incorporates advanced therapies to address mental issues and behavioral health.
North America workplace stress management market accounted for USD 3.9 billion in revenue in 2023. The demand for workplace stress management is rising due to increasing awareness of mental health issues and the recognition of their impact on employee productivity. Companies are investing in comprehensive wellness programs to attract and retain top talent in a competitive job market. Major corporations like Google and Microsoft offer extensive wellness initiatives, including stress management workshops, mindfulness training, and resilience-building activities.