豪華包裝市場機會、成長動力、產業趨勢分析及 2024 年至 2032 年預測

2023 年，全球豪華包裝市場規模達到 172 億美元，預計 2024 年至 2032 年年複合成長率(CAGR) 為 4.6%。品牌擴大選擇個人化、高品質的包裝，以增強產品的吸引力和知名度。電子商務的興起進一步推動了這一趨勢，因為包裝在確保產品安全交付方面發揮著至關重要的作用。此外，2D碼和NFC等智慧包裝技術的結合，使品牌能夠提供互動體驗並提供即時產品訊息，從而滿足消費者需求並在競爭激烈的市場中脫穎而出。

市場按材料分為紙板、塑膠、玻璃、金屬和其他選擇。紙板市場預計將以超過 5% 的複合年成長率強勁成長，到 2032 年將達到 90 億美元以上。紙板的高度可自訂性使品牌能夠創造出複雜且視覺上引人注目的設計，從而增強消費者的開箱體驗。此外，其可回收性和永續採購非常符合對環保包裝解決方案不斷成長的需求。隨著永續發展繼續成為人們關注的焦點，紙板在奢侈品包裝中的作用必將擴大。

該市場也按最終用途行業進行分類，包括消費品、食品和飲料、藥品等。食品和飲料領域成長最快，預計 2024 年至 2032 年複合年成長率將超過 5%。產品展示並與奢侈品牌保持一致的包裝。此外，人們對永續發展意識的增強正在推動食品和飲料公司採用環保包裝方案，這與具有環保意識的消費者產生了共鳴。

北美佔據全球奢侈品包裝市場佔有率的30%以上。由於化妝品、香水和高階商品等行業對優質產品的需求不斷成長，美國市場正在蓬勃發展。該地區非常重視品牌差異化和永續性，領先公司推動創新並採用環保材料來解決環境問題。

目錄

第 1 章：方法與範圍

第 2 章：執行摘要

第 3 章：產業洞察

• 產業生態系統分析
  • 影響價值鏈的因素
  • 干擾
  • 未來展望
  • 製造商
  • 經銷商
• 利潤率分析
• 重要新聞和舉措
• 監管環境
• 衝擊力
  • 成長動力
    • 消費者對優質產品的需求不斷成長
    • 越來越注重個人化和客製化
    • 強調永續性和環保實踐
    • 電商平台快速成長
    • 智慧包裝解決方案整合
  • 產業陷阱與挑戰
    • 永續材料的成本
    • 包裝廢棄物對環境的影響
• 成長潛力分析
• 波特的分析
• PESTEL分析

第 4 章：競爭格局

• 介紹
• 公司市佔率分析
• 競爭定位矩陣
• 戰略展望矩陣

第 5 章：市場估計與預測：按材料分類，2021-2032 年

• 主要趨勢
• 紙板
• 塑膠
• 玻璃
• 金屬
• 其他

第 6 章：市場估計與預測：依產品類型，2021-2032 年

• 主要趨勢
• 包包
• 瓶子
• 袋
• 盒子
• 其他

第 7 章：市場估計與預測：按應用分類，2021-2032 年

• 主要趨勢
• 化妝品和個人護理
• 家居裝飾和家具
• 時尚配件與服裝
• 優質酒精
• 巧克力和糖果
• 營養保健品
• 其他

第 8 章：市場估計與預測：依最終用途產業，2021-2032 年

• 主要趨勢
• 消費品
• 食品和飲料
• 藥品
• 其他

第 9 章：市場估計與預測：按地區，2021-2032 年

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 法國
  • 義大利
  • 西班牙
  • 俄羅斯
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 澳洲
• 拉丁美洲
  • 巴西
  • 墨西哥
• MEA
  • 南非
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國

第 10 章：公司簡介

• Amcor
• Cosfibel Group
• Crown Holdings
• Delta Global
• DS Smith
• GPA Global
• HH Deluxe Packaging
• Hunter Luxury
• IPL Packaging
• Keenpac
• Lucas Luxury Packaging
• McLaren Packaging
• Packhelp
• PackMojo
• Premier Packaging
• Stoelzle Glass Group
• Tinshine Tin Box
• WestRock

The Global Luxury Packaging Market reached USD 17.2 billion in 2023 and is projected to grow at a compound annual growth rate (CAGR) of 4.6% from 2024 to 2032. The shift in consumer preferences and technological advancements present considerable opportunities for growth in this sector. Brands are increasingly opting for personalized, high-quality packaging to enhance product appeal and visibility. The rise of e-commerce further fuels this trend, as packaging plays a crucial role in ensuring the safe delivery of products. Moreover, the incorporation of smart packaging technologies, such as QR codes and NFC, enables brands to offer interactive experiences and provide real-time product information, allowing them to cater to consumer demands and differentiate themselves in a competitive market.

The market is segmented by material into paperboard, plastic, glass, metal, and other options. The paperboard segment is expected to grow at a robust CAGR of over 5%, reaching more than USD 9 billion by 2032. This growth is driven by the material's eco-friendly nature and premium appeal. Paperboard's high level of customizability allows brands to create intricate and visually striking designs that enhance the consumer's unboxing experience. Additionally, its recyclability and sustainable sourcing align well with the increasing demand for environmentally conscious packaging solutions. As sustainability continues to be a key focus, paperboard's role in luxury packaging is set to expand.

The market is also categorized by end-use industries, including consumer goods, food and beverages, pharmaceuticals, and others. The food and beverages segment is the fastest-growing, with a projected CAGR of over 5% from 2024 to 2032. This segment growth is backed by growing consumer necessity for premium, artisanal, and gourmet products, prompting brands to invest in high-end packaging that enhances product presentation and aligns with luxury branding. Moreover, increased awareness of sustainability is pushing food and beverage companies to adopt eco-friendly packaging options, which resonate with environmentally conscious consumers.

North America accounts for more than 30% of the global luxury packaging market share. The U.S. market is thriving due to the growing demand for premium products across sectors like cosmetics, fragrances, and high-end goods. There is a strong emphasis on brand differentiation and sustainability in the region, with leading companies driving innovation and adopting eco-friendly materials to address environmental concerns.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope & definitions
• 1.2 Base estimates & calculations
• 1.3 Forecast calculations
• 1.4 Data sources
  • 1.4.1 Primary
  • 1.4.2 Secondary
    • 1.4.2.1 Paid sources
    • 1.4.2.2 Public sources

Chapter 2 Executive Summary

• 2.1 Industry synopsis, 2021-2032

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Factor affecting the value chain
  • 3.1.2 Disruptions
  • 3.1.3 Future outlook
  • 3.1.4 Manufacturers
  • 3.1.5 Distributors
• 3.2 Profit margin analysis
• 3.3 Key news & initiatives
• 3.4 Regulatory landscape
• 3.5 Impact forces
  • 3.5.1 Growth drivers
    • 3.5.1.1 Rising consumer demand for premium products
    • 3.5.1.2 Increasing focus on personalization and customization
    • 3.5.1.3 Emphasis on sustainability and eco-friendly practices
    • 3.5.1.4 Rapid growth of e-commerce platforms
    • 3.5.1.5 Integration of smart packaging solutions
  • 3.5.2 Industry pitfalls & challenges
    • 3.5.2.1 Cost of sustainable materials
    • 3.5.2.2 Environmental impact of packaging waste
• 3.6 Growth potential analysis
• 3.7 Porter's analysis
• 3.8 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Material, 2021-2032 (USD Million)

• 5.1 Key trends
• 5.2 Paperboard
• 5.3 Plastic
• 5.4 Glass
• 5.5 Metal
• 5.6 Others

Chapter 6 Market Estimates & Forecast, By Product Type, 2021-2032 (USD Million)

• 6.1 Key trends
• 6.2 Bags
• 6.3 Bottle
• 6.4 Pouches
• 6.5 Boxes
• 6.6 Others

Chapter 7 Market Estimates & Forecast, By Application, 2021-2032 (USD Million)

• 7.1 Key trends
• 7.2 Cosmetics and personal care
• 7.3 Home decor and furnishings
• 7.4 Fashion accessories & apparels
• 7.5 Premium alcohol
• 7.6 Chocolates and confectioneries
• 7.7 Nutraceuticals
• 7.8 Others

Chapter 8 Market Estimates & Forecast, By End Use Industry, 2021-2032 (USD Million)

• 8.1 Key trends
• 8.2 Consumer goods
• 8.3 Food and beverages
• 8.4 Pharmaceuticals
• 8.5 Others

Chapter 9 Market Estimates & Forecast, By Region, 2021-2032 (USD Million)

• 9.1 Key trends
• 9.2 North America
  • 9.2.1 U.S.
  • 9.2.2 Canada
• 9.3 Europe
  • 9.3.1 UK
  • 9.3.2 Germany
  • 9.3.3 France
  • 9.3.4 Italy
  • 9.3.5 Spain
  • 9.3.6 Russia
• 9.4 Asia Pacific
  • 9.4.1 China
  • 9.4.2 India
  • 9.4.3 Japan
  • 9.4.4 South Korea
  • 9.4.5 Australia
• 9.5 Latin America
  • 9.5.1 Brazil
  • 9.5.2 Mexico
• 9.6 MEA
  • 9.6.1 South Africa
  • 9.6.2 Saudi Arabia
  • 9.6.3 UAE

Chapter 10 Company Profiles

• 10.1 Amcor
• 10.2 Cosfibel Group
• 10.3 Crown Holdings
• 10.4 Delta Global
• 10.5 DS Smith
• 10.6 GPA Global
• 10.7 HH Deluxe Packaging
• 10.8 Hunter Luxury
• 10.9 IPL Packaging
• 10.10 Keenpac
• 10.11 Lucas Luxury Packaging
• 10.12 McLaren Packaging
• 10.13 Packhelp
• 10.14 PackMojo
• 10.15 Premier Packaging
• 10.16 Stoelzle Glass Group
• 10.17 Tinshine Tin Box
• 10.18 WestRock