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1639186

如廁訓練和踏凳市場機會、成長促進因素、產業趨勢分析和預測 2024 - 2032 年

Potty Training and Step Stools Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032

出版日期: 2024年11月18日 | 出版商:

Global Market Insights Inc. | 英文 230 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2023 年，全球如廁訓練和踏凳市場價值為 2.314 億美元，預計 2024 年至 2032 年複合年成長率為 4%。

產品創新在擴大如廁訓練和踏凳市場方面繼續發揮重要作用。製造商正在整合各種功能，以增強可用性、安全性以及對兒童和家長的吸引力。新設計包括可調節高度、防滑表面和易於清潔的材料，使如廁訓練過程更加簡單和愉快。此外，多功能產品，例如兼具收納功能的踏凳或攜帶式便盆座，提供了更多的便利性和多功能性。這些創新滿足了人們對實用、有吸引力和安全產品不斷成長的需求，進一步推動了市場成長。

市場分為兩種主要產品類型：如廁訓練產品和踏凳。 2023 年如廁訓練領域的銷售額為 1.744 億美元，預計 2024 年至 2032 年複合年成長率為 4.1%。隨著父母更加重視教導幼兒獨立和衛生，便盆座椅、訓練便盆和攜帶式產品等產品的採用率越來越高。

市場範圍
開始年份	2023年
預測年份	2024-2032
起始值	2.314 億美元
預測值	3.291 億美元
複合年成長率	4%

從材質上來說，市場上分為塑膠、木質、其他材質。到 2023 年，塑膠將成為主導材料，佔據 56% 的市場。預計在預測期內複合年成長率為 4.6%。塑膠因其經濟性、耐用性和易於製造而受到青睞。其輕巧的特性使父母和孩子都可以方便地使用如廁訓練產品。此外，與其他材料相比，塑膠的成本較低，使製造商能夠提供經濟實惠的選擇，使其成為消費者的熱門選擇。塑膠的多功能性還可以創造各種形狀、尺寸和鮮豔的顏色，從而增加產品的吸引力。

北美是如廁訓練和踏凳市場的領頭羊，2023 年產值達 9,040 萬美元，預計到 2032 年將達到 1.281 億美元。北美的父母越來越認知到兒童早期發展的重要性，選擇支持孩子獨立成長的產品。

產業生態系統分析
- 影響價值鏈的因素
- 利潤率分析
- 干擾
- 未來展望
- 製造商
- 經銷商
供應商格局
利潤率分析
重要新聞和舉措
監管環境
衝擊力
- 成長動力
  - 產品創新
  - 衛生意識不斷提高
  - 越來越關注兒童早期發展
- 產業陷阱與挑戰
  - 市場競爭激烈
  - 跨地區不同的文化規範
消費者購買行為分析
- 人口趨勢
- 影響購買決策的因素
- 消費品採用
- 首選配銷通路
- 首選價格範圍
成長潛力分析
波特的分析
PESTEL分析

第 4 章：競爭格局

介紹
公司市佔率分析
競爭定位矩陣
戰略展望矩陣

第 5 章：市場估計與預測：依產品類型，2021-2032 年

主要趨勢
如廁訓練
- 便盆椅
- 廁所訓練座椅
- 3合1座位
踏腳凳
- 單步凳
- 雙踏腳凳
- 可折疊凳子

第 6 章：市場估計與預測：按材料分類，2021-2032 年

主要趨勢
塑膠
木頭
其他（聚丙烯、松木）

第 7 章：市場估計與預測：依定價 2021-2032

主要趨勢
低（5$-15$）
中（15$-30$）
高（30$以上）

第 8 章：市場估計與預測：依年齡層分類，2021-2032

主要趨勢
新生兒（0-6個月）
嬰兒（6個月至2歲）
幼兒（2-5 歲）
其他（5年以上）

第 9 章：市場估計與預測：依最終用途，2021-2032 年

主要趨勢
個人使用
商業用途
- 日間護理
- 學前班和幼兒園花園
- 衛生保健
- 其他（酒店業）

第 10 章：市場估計與預測：依配銷通路分類，2021-2032 年

主要趨勢
線上
- 電子商務
- 公司網站
離線
- 大型零售店
- 專賣店
- 其他（個體店等）

第 11 章：市場估計與預測：按地區分類，2021-2032 年

主要趨勢
北美洲
- 美國
- 加拿大
歐洲
- 英國
- 德國
- 法國
- 義大利
- 西班牙
- 俄羅斯
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 澳洲
拉丁美洲
- 巴西
- 墨西哥
MEA
- 南非
- 沙烏地阿拉伯
- 阿拉伯聯合大公國

第 12 章：公司簡介

Mattel
Tomy International
Gatvin Technologies
Baby Bjorn
Oxo
Munchkin
Dream Baby
Prince Lionheart
Skip Hop
Beaba
Rabbit Baby Products
Ubbi
Kol craft
Kids2
Regalo

簡介目錄

Product Code: 12296

The Global Potty Training and Step Stools Market was valued at USD 231.4 million in 2023 and is projected to grow at 4% CAGR from 2024 to 2032. The increasing focus on early childhood development is one of the key factors driving market growth.

Product innovation continues to play a significant role in expanding the potty training and step stools market. Manufacturers are integrating features that enhance usability, safety, and appeal for children and parents. New designs include adjustable heights, non-slip surfaces, and easy-to-clean materials, which make the potty training process more straightforward and enjoyable. Additionally, multifunctional products, such as step stools that double as storage or portable potty seats, provide added convenience and versatility. These innovations cater to the growing demand for practical, engaging, and safe products, further boosting market growth.

The market is categorized into two main product types: potty training products and step stools. The potty training segment accounted for USD 174.4 million in 2023 and is expected to grow at a CAGR of 4.1% from 2024 to 2032. The demand for potty training products remains high, as they are essential for early childhood development. As parents place more emphasis on teaching independence and hygiene to young children, products such as potty seats, training potties, and portable options have seen increased adoption.

Market Scope
Start Year	2023
Forecast Year	2024-2032
Start Value	$231.4 Million
Forecast Value	$329.1 Million
CAGR	4%

In terms of material, the market is divided into plastic, wood, and other materials. Plastic emerged as the dominant material in 2023, holding 56% of the market share. This is expected to grow at a CAGR of 4.6% during the forecast period. Plastic is preferred for its affordability, durability, and ease of manufacturing. Its lightweight nature makes it convenient for both parents and children to use potty training products. Additionally, plastic's lower cost compared to other materials allows manufacturers to offer budget-friendly options, making it a popular choice among consumers. The versatility of plastic also enables the creation of various shapes, sizes, and vibrant colors, increasing product appeal.

North America led the potty training and step stools market, generating USD 90.4 million in 2023, and is projected to reach USD 128.1 million by 2032. The regional market growth is driven by high consumer awareness and disposable income. Parents in North America increasingly recognize the significance of early childhood development, opting for products that support their children's independence and growth.

Chapter 1 Methodology & Scope

1.1 Market scope & definitions
1.2 Base estimates & calculations
1.3 Forecast calculations
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Industry synopsis, 2021-2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
3.2 Supplier landscape
3.3 Profit margin analysis
3.4 Key news & initiatives
3.5 Regulatory landscape
3.6 Impact forces
- 3.6.1 Growth drivers
  - 3.6.1.1 Innovations in products
  - 3.6.1.2 Rising awareness of hygiene
  - 3.6.1.3 Growing focus on early childhood development
- 3.6.2 Industry pitfalls & challenges
  - 3.6.2.1 Highly competitive market
  - 3.6.2.2 Diverse cultural norms across regions
3.7 Consumer buying behavior analysis
- 3.7.1 Demographic trends
- 3.7.2 Factors affecting buying decision
- 3.7.3 Consumer product adoption
- 3.7.4 Preferred distribution channel
- 3.7.5 Preferred price range
3.8 Growth potential analysis
3.9 Porter's analysis
3.10 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021-2032 (USD Million) (Thousand Units)

5.1 Key trends
5.2 Potty training
- 5.2.1 Potty chair
- 5.2.2 Toilet training seat
- 5.2.3 3 in 1 seat
5.3 Step stools
- 5.3.1 Single step stools
- 5.3.2 Dual step stools
- 5.3.3 Foldable stools

Chapter 6 Market Estimates & Forecast, By Material, 2021-2032 (USD Million) (Thousand Units)

6.1 Key trends
6.2 Plastic
6.3 Wood
6.4 Others (polypropylene, pinewood)

Chapter 7 Market Estimates & Forecast, By Pricing 2021-2032 (USD Million) (Thousand Units)

7.1 Key trends
7.2 Low (5$-15$)
7.3 Medium (15$-30$)
7.4 High (Above 30$)

Chapter 8 Market Estimates & Forecast, By Age Group, 2021-2032 (USD Million) (Thousand Units)

8.1 Key trends
8.2 Newborn (0-6 months)
8.3 Infants (6 month- 2years)
8.4 Toddlers (2-5 years)
8.5 Others (above 5 years)

Chapter 9 Market Estimates & Forecast, By End Use, 2021-2032 (USD Million) (Thousand Units)

9.1 Key Trends
9.2 Individual use
9.3 Commercial use
- 9.3.1 Day cares
- 9.3.2 Preschool & kinder gardens
- 9.3.3 Healthcare
- 9.3.4 Others (hospitality )

Chapter 10 Market Estimates & Forecast, By Distribution Channel, 2021-2032 (USD Million) (Thousand Units)

10.1 Key Trends
10.2 Online
- 10.2.1 E commerce
- 10.2.2 company websites
10.3 Offline
- 10.3.1 Mega retail stores
- 10.3.2 Specialty Stores
- 10.3.3 Others (Individual Store, etc.)

Chapter 11 Market Estimates & Forecast, By Region, 2021-2032 (USD Million) (Thousand Units)

11.1 Key trends
11.2 North America
- 11.2.1 U.S.
- 11.2.2 Canada
11.3 Europe
- 11.3.1 UK
- 11.3.2 Germany
- 11.3.3 France
- 11.3.4 Italy
- 11.3.5 Spain
- 11.3.6 Russia
11.4 Asia Pacific
- 11.4.1 China
- 11.4.2 India
- 11.4.3 Japan
- 11.4.4 South Korea
- 11.4.5 Australia
11.5 Latin America
- 11.5.1 Brazil
- 11.5.2 Mexico
11.6 MEA
- 11.6.1 South Africa
- 11.6.2 Saudi Arabia
- 11.6.3 UAE