GPS 追蹤設備市場機會、成長動力、產業趨勢分析及 2025-2034 年預測

2024 年全球 GPS 追蹤設備市場規模達到 37 億美元，預計 2025 年至 2034 年的複合年成長率為 14.1%。市場擴張的動力來自電子商務和配送服務的日益普及、醫療保健領域使用率的提高以及投資回報率的提高。消費者對網上購物的依賴日益增加，迫使企業提高履行速度和效率。因此，電子商務公司和大型零售商正在整合 GPS 追蹤設備，以簡化車隊管理、最佳化運輸路線、改善用戶體驗，同時降低運輸成本。

在醫療保健領域，GPS 追蹤在救護車調度追蹤、醫療用品分發和防盜方面越來越受到關注。醫療用品盜竊已成為一個嚴重的問題，促使公司採用支援 GPS 的防盜措施。即時追蹤可以實現持續監控，並在發生盜竊時提供有價值的資料以供恢復。

運輸和物流行業是另一個關鍵的採用者，該行業投資 GPS 追蹤以實現即時車隊監控、路線最佳化和改善客戶溝通。企業受益於安全事故的減少、燃料成本的降低以及路線的改善，從而提高了營運效率和獲利能力。尋求競爭優勢的公司應該專注於提供即時交通更新和天氣預報的人工智慧 GPS 追蹤設備，確保動態路線最佳化和成本降低。

GPS 追蹤設備市場按類型分為獨立 GPS、高級追蹤器和 OBD 設備。獨立 GPS 市場規模在 2023 年達到 11 億美元，獨立營運，依靠衛星訊號進行資料擷取和位置計算。先進的追蹤器市場在 2022 年的估值為 12 億美元，可提供精確的車輛性能和位置資料。 OBD 設備整合到車輛 OBD 端口，可實現無縫追蹤，2021 年價值為 6.523 億美元。

根據應用，市場分為車輛追蹤、資產追蹤和個人追蹤。車輛追蹤領域佔 2024 年市場的 47.2%，包括車隊管理、被竊車輛追回和租賃服務。資產追蹤佔 31.9%，涉及監控貨物、設備和機械。個人追蹤佔21%的佔有率，用於老年人和患者的安全、健身追蹤和寵物監控。

市場還按最終用途行業分類，包括運輸和物流、金屬和採礦、建築、零售和電子商務以及醫療保健。 2024 年，運輸和物流以 14 億美元的規模引領市場，利用 GPS 即時監控車輛和貨物。 2023 年，金屬和採礦業的收入為 3.067 億美元，最佳化了運輸和車隊管理。建築和重型設備產業價值 2024 年為 6.572 億美元，採用 GPS 來追蹤設備使用情況並防止竊盜。零售和電子商務利用 GPS 進行安全供應鏈管理，到 2023 年將達到 4.532 億美元；而醫療保健則依靠 GPS 進行資產追蹤和環境監測，到 2022 年將達到 3.693 億美元。

2024 年，北美佔據市場主導地位，佔有 35.8% 的佔有率，這得益於多個行業廣泛採用 GPS。光是美國市場的價值就達到 11 億美元，而受即時車輛性能追蹤和數據驅動的營運洞察的需求推動，加拿大市場預計到 2034 年將達到 3.209 億美元。

目錄

第1章：方法論與範圍

• 市場範圍和定義
• 基礎估算與計算
• 預測計算
• 資料來源
  • 基本的
  • 次要
    • 付費來源
    • 公共資源

第2章：執行摘要

第3章：行業洞察

• 產業生態系統分析
  • 影響價值鏈的因素
  • 利潤率分析
  • 中斷
  • 未來展望
  • 製造商
  • 經銷商
• 供應商格局
• 利潤率分析
• 重要新聞和舉措
• 監管格局
• 衝擊力
  • 成長動力
    • 物聯網技術的採用日益增多
    • 車隊管理解決方案和營運效率的需求不斷增加
    • 越來越關注安全和監控
    • 電子商務與物流的擴張
  • 產業陷阱與挑戰
    • 隱私問題和資料安全
    • 初期投資成本高
• 成長潛力分析
• 波特的分析
• PESTEL分析

第4章：競爭格局

• 介紹
• 公司市佔率分析
• 競爭定位矩陣
• 戰略展望矩陣

第5章：市場估計與預測：依類型，2021-2034

• 主要趨勢
• 獨立 GPS
• 進階追蹤器
• OBD設備

第6章：市場估計與預測：按應用，2021-2034

• 主要趨勢
• 車輛追蹤
  • 車隊管理
  • 汽車租賃服務
  • 被竊車輛追回
• 資產追蹤
  • 設備和機械
  • 貨物和貨運
• 個人追蹤
  • 老年人和病人安全
  • 健身與運動
  • 寵物追蹤

第7章：市場估計與預測：按最終用途產業，2021-2034 年

• 主要趨勢
• 運輸與物流
• 金屬與礦業
• 建築和重型設備
• 零售與電子商務
• 衛生保健
• 其他

第8章：市場估計與預測：按地區，2021-2034

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 法國
  • 義大利
  • 西班牙
  • 俄羅斯
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 澳洲
• 拉丁美洲
  • 巴西
  • 墨西哥
• MEA
  • 南非
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國

第9章：公司簡介

• Arusnavi
• ATrack Technology Inc.
• Calamp Corporation
• Geotab Inc.
• Hexagon AB
• Meitrack Group
• Navtelecom LLC
• Orbcomm Inc.
• Queclink Wireless Solutions Co., Ltd.
• Ruptela
• Shenzhen Jimi IoT Co., Ltd
• Sierra Wireless
• Teltonika
• TomTom International BV
• Trackimo Inc.

The Global GPS Tracking Device Market reached USD 3.7 billion in 2024 and is projected to grow at a CAGR of 14.1% from 2025 to 2034. Market expansion is driven by the rising adoption of e-commerce and delivery services, increased usage in healthcare, and higher returns on investment. Consumers' growing dependence on online shopping has forced businesses to enhance fulfillment speed and efficiency. As a result, e-commerce companies and major retailers are integrating GPS tracking devices to streamline fleet management, optimize delivery routes, and improve user experience while cutting transportation costs.

In healthcare, GPS tracking is gaining traction for ambulance dispatch tracking, medical supply distribution, and theft prevention. Theft of medical supplies has become a significant concern, prompting companies to adopt GPS-enabled anti-theft measures. Real-time tracking enables constant monitoring and provides valuable data for recovery in case of theft.

The transportation and logistics sector is another key adopter, investing in GPS tracking for real-time fleet monitoring, route optimization, and improved customer communication. Businesses benefit from reduced safety incidents, lower fuel costs, and enhanced routing, leading to increased operational efficiency and profitability. Companies seeking a competitive edge should focus on AI-powered GPS tracking devices that provide real-time traffic updates and weather forecasts, ensuring dynamic route optimization and cost reduction.

The GPS tracking device market is segmented by type into standalone GPS, advanced trackers, and OBD devices. The standalone GPS segment reached USD 1.1 billion in 2023 and operates independently, relying on satellite signals for data acquisition and position computation. The advanced tracker market garnered a valuation of USD 1.2 billion in 2022, offering precise vehicle performance and location data. OBD devices, valued at USD 652.3 million in 2021, are integrated into vehicle OBD ports for seamless tracking.

By application, the market is divided into vehicle tracking, asset tracking, and personal tracking. The vehicle tracking segment, making up 47.2% of the market in 2024, includes fleet management, stolen vehicle recovery, and rental services. Asset tracking, contributing 31.9%, involves monitoring cargo, equipment, and machinery. Personal tracking, holding a 21% share, is used for elderly and patient safety, fitness tracking, and pet monitoring.

The market is also categorized by end-use industries, including transportation and logistics, metal and mining, construction, retail and e-commerce, and healthcare. Transportation and logistics led the market in 2024 with USD 1.4 billion, leveraging GPS for real-time monitoring of vehicles and shipments. The metal and mining sector accounted for USD 306.7 million in 2023, optimizing haulage and fleet management. The construction and heavy equipment sector, valued at USD 657.2 million in 2024, employs GPS to track equipment use and prevent theft. Retail and e-commerce, reaching USD 453.2 million in 2023, utilize GPS for secure supply chain management, while healthcare, valued at USD 369.3 million in 2022, relies on GPS for asset tracking and environmental monitoring.

North America dominated the market in 2024, holding a 35.8% share, driven by widespread GPS adoption across multiple industries. The U.S. market alone was valued at USD 1.1 billion, while Canada's market is expected to reach USD 320.9 million by 2034, fueled by demand for real-time vehicle performance tracking and data-driven operational insights.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope & definitions
• 1.2 Base estimates & calculations
• 1.3 Forecast calculations
• 1.4 Data sources
  • 1.4.1 Primary
  • 1.4.2 Secondary
    • 1.4.2.1 Paid sources
    • 1.4.2.2 Public sources

Chapter 2 Executive Summary

• 2.1 Industry synopsis, 2021-2034

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Factor affecting the value chain
  • 3.1.2 Profit margin analysis
  • 3.1.3 Disruptions
  • 3.1.4 Future outlook
  • 3.1.5 Manufacturers
  • 3.1.6 Distributors
• 3.2 Supplier landscape
• 3.3 Profit margin analysis
• 3.4 Key news & initiatives
• 3.5 Regulatory landscape
• 3.6 Impact forces
  • 3.6.1 Growth drivers
    • 3.6.1.1 Rising adoption of IoT technologies
    • 3.6.1.2 Increasing demand for fleet management solutions and operational efficiency
    • 3.6.1.3 Growing focus on security and surveillance
    • 3.6.1.4 Expansion of e-commerce and logistics
  • 3.6.2 Industry pitfalls & challenges
    • 3.6.2.1 Privacy concerns and data security
    • 3.6.2.2 High initial investment cost
• 3.7 Growth potential analysis
• 3.8 Porter's analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Type, 2021-2034 (USD Million)

• 5.1 Key trends
• 5.2 Standalone GPS
• 5.3 Advance tracker
• 5.4 OBD device

Chapter 6 Market Estimates & Forecast, By Application, 2021-2034 (USD Million)

• 6.1 Key trends
• 6.2 Vehicle tracking
  • 6.2.1 Fleet management
  • 6.2.2 Car rental services
  • 6.2.3 Stolen vehicle recovery
• 6.3 Asset tracking
  • 6.3.1 Equipment & machinery
  • 6.3.2 Cargo & freight
• 6.4 Personal tracking
  • 6.4.1 Elderly & patient safety
  • 6.4.2 Fitness & sports
  • 6.4.3 Pet tracking

Chapter 7 Market Estimates & Forecast, By End-Use Industry, 2021-2034 (USD Million)

• 7.1 Key trends
• 7.2 Transportation & logistics
• 7.3 Metal & Mining
• 7.4 Construction & heavy equipment
• 7.5 Retail & e-commerce
• 7.6 Healthcare
• 7.7 Others

Chapter 8 Market Estimates & Forecast, By Region, 2021-2034 (USD Million)

• 8.1 Key trends
• 8.2 North America
  • 8.2.1 U.S.
  • 8.2.2 Canada
• 8.3 Europe
  • 8.3.1 UK
  • 8.3.2 Germany
  • 8.3.3 France
  • 8.3.4 Italy
  • 8.3.5 Spain
  • 8.3.6 Russia
• 8.4 Asia Pacific
  • 8.4.1 China
  • 8.4.2 India
  • 8.4.3 Japan
  • 8.4.4 South Korea
  • 8.4.5 Australia
• 8.5 Latin America
  • 8.5.1 Brazil
  • 8.5.2 Mexico
• 8.6 MEA
  • 8.6.1 South Africa
  • 8.6.2 Saudi Arabia
  • 8.6.3 UAE

Chapter 9 Company Profiles

• 9.1 Arusnavi
• 9.2 ATrack Technology Inc.
• 9.3 Calamp Corporation
• 9.4 Geotab Inc.
• 9.5 Hexagon AB
• 9.6 Meitrack Group
• 9.7 Navtelecom LLC
• 9.8 Orbcomm Inc.
• 9.9 Queclink Wireless Solutions Co., Ltd.
• 9.10 Ruptela
• 9.11 Shenzhen Jimi IoT Co., Ltd
• 9.12 Sierra Wireless
• 9.13 Teltonika
• 9.14 TomTom International BV
• 9.15 Trackimo Inc.