市場調查報告書
商品編碼
1178668
智能自動售貨機市場規模,份額和趨勢分析報告:按產品(食品和飲料,零食,食品),應用(商業設施/零售店,辦公室,教育機構),地區,細分市場2023-2030Intelligent Vending Machines Market Size, Share & Trends Analysis Report By Product (Beverages, Snacks, Food), By Application (Commercial Malls & Retail Stores, Offices, Educational Institutes), By Region, And Segment Forecasts, 2023 - 2030 |
智能售貨機市場增長和趨勢
根據Grandview Research的最新研究,到2030年全球智能售貨機市場規模預計將達到555.2億美元,2023年至2030年將以14.0%的複合年增長率擴張。 由於自動化技術的進步和非接觸式自動售貨機的普及,歐洲和北美對自助服務技術的需求激增,預計將在預測期內推動行業增長。 智能售貨機集成了 LCD/觸摸屏、基於手勢的交互、無現金系統、遙測系統、語音識別、數字標牌和企業資源規劃 (ERP) 系統等技術。 這些集成機器通過借記卡和信用卡、手機錢包和二維碼等多種支付方式使自助訂購成為一種便捷的活動。
通過將智能售貨機與物聯網、雲、智能傳感器、語音/人臉識別、中央價格管理和實時銷售數據分析等現代技術相結合,自動售貨機與消費者之間的互動成為可能。 這些高級功能通過分析和響應消費者,賦予智能售貨機智能,在互動營銷促銷中提供卓越的視覺體驗。 智能售貨機的動態特性包括高效的庫存管理、預測性維護、智能支付選項和多種支付方式。
在 COVID-19 流行之後,消費者對無現金支付的偏好上升是支持智能自動售貨機市場增長的主要因素之一。 移動支付技術的進步以及近場通信 (NFC) 等技術使支付過程更快、更容易和非接觸式,降低了現金管理成本並顯著降低了盜竊和破壞的威脅。進一步促進了智能自動售貨機的採用製造業,商業商場和商業辦公室。 物聯網和高級分析有助於深入了解消費者的購買偏好、模式和平均支出。 交互式顯示器通過顯示營銷廣告和開發忠誠度計劃幫助供應商產生更多收入。 例如,2022 年 2 月,總部位於美國的瑪氏箭牌與瑞士 Selecta 合作開發智能售貨機。 通過此次合作,兩家公司將
通過此次合作,兩家公司將在歐洲地區推出具有 48 英寸觸摸屏、產品信息、消費者分析和智能支付功能的基於物聯網的智能售貨機。
COVID-19 大流行顯著改變了智能自動售貨機市場的動態。 辦公室、商業商場和零售店暫時關閉以遏制 COVID-19 的傳播,短期內對市場產生負面影響。 然而,隨著商業設施和製造業的恢復,市場經歷了顯著增長。
智能售貨機市場報告要點
由於健康飲品需求量的增加,飲品類占總量的30%以上,佔有壓倒性份額。
基於辦公室的智能自動售貨機有望獲得發展勢頭,因為消費者可以快速收集零食和雜貨,而不是訂購食物和等待送貨
由於印度和中國等新興國家消費者消費意願的上升和商業空間的開放,預計亞太地區將成為智能自動售貨機市場快速增長的地區
p>採用公司收購等無機增長戰略和專注於研發活動是主要參與者為實現市場增長而實施的一些戰略。
The global intelligent vending machines market size is anticipated to reach USD 55.52 billion by 2030, and expand at a CAGR of 14.0% from 2023 to 2030, according to a new study by Grand View Research, Inc. The surge in the demand for self-service technology across Europe and North America driven due to automation technology advancement and the rising adoption of contactless vending machines is expected to drive the industry growth over the forecast period. Intelligent vending machines are integrated with technologies such as LCD/touchscreen, gesture-based interaction, cashless systems, telemetry systems, voice recognition, digital signage, and enterprise resource planning (ERP) systems, among others. These integrated machines enable self-ordering as a convenient activity of payment for a variety of payment methods such as debit or credit cards, mobile wallets, and QR codes, among others.
The integration of intelligent vending machines with coming-of-the-age technologies such as IoT, cloud, smart sensors, voice & face recognition, and central pricing management & real-time sales data analytics enables interaction between the vending machine and the consumer. These advanced features provide intelligence to the intelligent vending machines by analyzing and responding to consumers and offer a superior visual experience with interactive marketing promotions. The dynamic features of the intelligent vending machine include efficient stock control, predictive maintenance, smart payment options, and multiple payment methods, among others.
Post-COVID-19 pandemic, the increasing preference of consumers toward cashless payments, is one of the major factors supporting the growth of the intelligent vending machines market. The advancement in mobile payment technologies due to technologies such as Near-field Communication (NFC), has made the payment process faster, easier, and a contactless process which decreases cash management costs and reduces theft & vandalism threats significantly, further promoting the adoption of intelligent vending machines in manufacturing, commercial malls, and commercial offices. IoT and advanced analytics help in gaining consumer insights on buying preferences, patterns, and average expenditures. Interactive displays help vendors to generate more revenue through the display of marketing advertisements and developing loyalty programs. For instance, in February 2022, U.S.-based Mars Wrigley partnered with Switzerland-based Selecta for the development of intelligent vending machines. With this partnership, both companies
plan to introduce IoT-based intelligent vending machines with 48-inch touch screens, product information, consumer analytics, and smart payment processing feature in the European region.
The COVID-19 pandemic has significantly changed the dynamics of the intelligent vending machine market. A temporary shutdown in offices, commercial malls & retail spaces for controlling the spread of COVID-19 negatively impacted the market in the short term. However, the market witnessed huge growth with the reopening of commercial offices and manufacturing activities.