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市場調查報告書
商品編碼
1529735

美國獨戶房屋住宅窗戶和露台門市場規模、佔有率和趨勢分析報告：按產品、最終用途和細分市場，2024-2030 年

U.S. Windows & Patio Doors Market For Single Family Homes Size, Share & Trends Analysis Report By Product, By End Use (New Construction, Refurbishment), And Segment Forecasts, 2024 - 2030
出版日期: | 出版商: Grand View Research | 英文 105 Pages | 商品交期: 2-10個工作天內

價格

美國獨戶房屋住宅窗戶和露台門市場的成長和趨勢

Grand View Research, Inc. 的一份新報告預計，從 2024 年到 2030 年，美國獨戶房屋住宅門窗市場將以 3.2% 的複合年成長率成長，到 2030 年將達到 103 億美元。這一成長是由於住宅維修支出增加，加上消費者可支配收入增加，導致住宅維修和改造活動增加。

由於多種因素的影響，家居裝修和翻新活動不斷成長，包括老化、消費者對個人化需求的增加以及 DIY（木工）趨勢的興起，推動了市場成長。美國現有的老住宅正在老化，住宅都需要維護、重建和改造。消費者經常投資採用最新設計和永續材料的住宅升級。這些因素預計將為窗戶和露台門創造成長機會。

此市場價值鏈的特點是存在原料供應商、製造商、分銷商和供應商以及最終用戶。價值鏈的初始階段著重於採購製造產品所需的原料。生產窗戶和庭院門的主要原料是木材、鋁和乙烯基。市場的主要企業涉及露台門窗的製造。此外，其中許多公司與較小的製造商合作，以消除競爭並在必要時提高產能。

這些產品透過直接供應管道和第三方經銷商（間接供應管道和線上供應管道）供應給最終用戶（參與新建和維修的人員）。大多數公司，例如 Pella Corporation，透過自己的網站銷售產品，從而節省了第三方賣家的成本。

政府制定的環境法規預計將影響門窗和露台門市場的成長。製造商必須遵守永續性要求和能源效率標準。遵守此類法規可以增加製造商對新技術的投資，從而增加整體生產成本並影響利潤率。預計這一因素將在未來幾年對門窗市場構成挑戰。

美國門窗市場由幾家大型製造商主導，包括 Andersen Corporation、Pella Corporation 和 JELD-WEN Inc.。許多製造商與各個應用領域的最終用戶簽訂了貿易協議，新進入者的機會很少。此外，美國市場是資本集中，這限制了新的進入。

美國獨戶房屋住宅窗戶和庭院門市場報告亮點

  • 以產品來看美國獨戶房屋住宅窗戶市場，雙層玻璃/單懸窗類別在 2023 年佔據市場主導地位，佔市場佔有率的 52.8%（基於銷售額）。這種成長是由於這些窗戶由於其靈活的設計而成為所有類型窗戶中最受歡迎的選擇。
  • 按最終用途分類，維修業在美國獨戶房屋住宅窗戶市場佔據主導地位，到 2023 年將佔 68.9% 的銷售佔有率。這個市場是由老化的房產、對個人化的渴望以及 DIY獨戶房屋住宅日益成長的趨勢等因素推動的。
  • 按產品查看美國獨戶房屋住宅露台門市場，滑動露台門細分市場在 2023 年佔據主導地位，佔據 43.3% 的市場佔有率（基於銷售額）。滑動露台門具有經典的吸引力，易於操作，並且能夠提供充足的自然光和通風，這有助於它們的生長。
  • 2023 年，最終用途整修對露台門的需求價值為 12.2 億美元。維修可以增強住宅的美感和功能，提高其轉售價值。這些因素正在推動住宅維修活動並推動市場。
  • 市場競爭非常激烈，許多大公司都提供由各種材料製成的產品。參與企業專注於實現最佳營運成本、提高產品品質和最大化產量，從而加劇市場參與企業之間的競爭。此外，製造商正在採取各種策略，如產品開拓、收購和業務擴張，以獲得市場優勢。

目錄

第1章調查方法與範圍

第 2 章執行摘要

第 3 章美國獨戶房屋住宅窗戶與庭院門市場變數、趨勢與範圍

  • 市場體系展望
    • 全球門窗市場
  • 價值鏈分析
  • 銷售管道分析
  • 法律規範
  • 技術概覽
  • 市場動態
    • 市場推動要素分析
    • 市場限制因素分析
    • 行業機會
    • 產業挑戰
  • 營商環境分析
    • 波特的分析
    • PESTEL 分析、SWOT
  • 市場擾動分析

第4章美國獨戶房屋住宅窗戶市場：依產品估算與趨勢分析

  • 產品要點
  • 2023-2030 年按產品分類的市場佔有率分析
  • 按產品分類，2018-2030
    • 推拉窗
    • 雙/單懸窗
    • 平開窗
    • 遮陽篷窗
    • 傾斜和轉動窗戶
    • 其他窗戶

第5章美國獨戶房屋住宅窗戶市場：依最終用途分類的估算與趨勢分析

  • 最終使用點
  • 2023-2030 年按最終用途分類的市場佔有率分析
  • 按最終用途分類，2018-2030
    • 新建築
    • 維修

第6章美國獨戶房屋住宅露台門市場：依產品估算與趨勢分析

  • 產品要點
  • 2023-2030 年按產品分類的市場佔有率分析
  • 按產品分類，2018-2030
    • 滑動
    • 生物褶皺
    • 法語

第7章美國獨戶房屋住宅露台門市場：依最終用途分類的估算與趨勢分析

  • 最終使用點
  • 2023-2030 年按最終用途分類的市場佔有率分析
  • 按最終用途分類，2018-2030
    • 新建築
    • 維修

第8章美國獨戶房屋住宅門窗市場：供應商資訊

  • 克拉里奇矩陣
  • 參與模式
  • 談判策略
  • 採購最佳實踐
  • 供應商選擇標準
  • 原物料供應商名錄

第9章 競爭格局

  • 主要市場參與企業的最新趨勢和影響分析
  • 競賽分類
  • 公司市場定位
  • 2023 年企業熱圖分析
  • 策略規劃，2023 年
  • 公司名錄
    • Andersen Corporation
    • Jeld-Wen, Inc.
    • The Pella Corporation
    • Profine International Group
    • PGT Innovation, Inc.
    • Cornerstone Building Brands
    • Starline Windows
    • MI Windows and Doors
    • Marvin
    • VELUX Group
    • Harvey Building Products
    • Apogee Enterprises, Inc.
    • Associated Materials Incorporated
Product Code: GVR-4-68040-340-8

U.S. Windows & Patio Doors Market For Single Family Homes Growth & Trends

The U.S. windows & patio doors market for single family homes is expected to reach USD 10.30 billion by 2030, growing at a CAGR of 3.2% from 2024 to 2030, according to a new report by Grand View Research, Inc. The growth is attributed to the increasing home renovation and remodeling activities coupled with rising consumer disposable income which is resulting in increased expenditure on home improvement.

Renovation and remodeling activities are growing due to several factors, such as aging properties, rising desire for personalization among consumers, and rising do-it-yourself (DIY) trend, which are boosting market growth. Existing old homes in the U.S. are aging, and many homes are at a point that requires maintenance, renovation, and remodeling. Consumers often invest in upgrading their homes with the latest designs and sustainable materials. These factors are expected to create growth opportunities for windows & patio doors.

The value chain of this market is characterized by the presence of raw material suppliers, manufacturers, distributors/suppliers, and end users. The initial stage of value chain focuses on procuring the necessary raw materials for the manufacturing products. The primary raw materials involved in the production of windows and patio doors are wood, aluminum, and vinyl. Major players in this market are involved in the manufacturing of both patio doors and windows. Furthermore, many of these companies partner with small-scale manufacturers to eliminate competition and increase their production capacities, whenever required.

These products are then supplied to the end users (people involved in new construction or refurbishment activities) via direct supply channels or third-party distributors (indirect supply channel and online supply channel). Most companies, such as, Pella Corporation sell their products through their websites, saving the cost of third-party distributors.

Environmental regulations formulated by the government are expected to affect the growth of the windows and patio doors market. Manufacturers need to comply with sustainability requirements and energy-efficient standards. Complying with these regulations may lead to higher investments in newer technologies by manufacturers, thus increasing the overall cost of production and affecting their profit margins. This factor is expected to pose a challenge to the windows and patio doors market in coming years.

The window & patio doors market in the U.S. is dominated by a few big players, such as Andersen Corporation, the Pella Corporation, and JELD-WEN Inc. who cater to most of the market segment. Many of the manufacturers have trade agreements with end-users in various application segments, which provide fewer opportunities for new market players. Additionally, the market in the U.S. is moderately capitally intensive, which restricts the entry of new players.

U.S. Windows & Patio Doors Market For Single Family Homes Report Highlights:

  • Based on product for the U.S. windows market for single family homes, the double/single-hung windows segment dominated the market with a share of 52.8% of the market, in terms of revenue, in 2023. This growth is attributed to the fact that these windows are the most preferred choice among all types of windows on account of their flexible designs.
  • Based on end use, Refurbishment segment dominated the U.S. windows market for single family homes with a share of 68.9%, in terms of revenue, in 2023. The market is driven by factors such as aging properties, the desire for personalization, and the rising do-it-yourself (DIY) trend for single family homes among the population.
  • Based on product for the U.S. patio doors market for single family homes, sliding patio doors segment dominated the market in 2023 by accounting for a share of 43.3% of the market, in terms of revenue. Sliding patio doors offer a classic appeal, ease of operation, and the ability to provide ample natural light and ventilation, which has contributed to their growth.
  • The demand for patio doors in refurbishment end use was valued at USD 1.22 billion in 2023. Renovations enhance the aesthetic appeal and functionality of homes and increase their resale value. This factor has driven refurbishment activities in housing units, thereby driving the market.
  • The market is highly competitive with the presence of numerous major players offering a variety of products in different materials. Players are focusing on achieving optimal operational costs, enhancing product quality, and maximizing production output, which is intensifying the competition among market participants. Furthermore, manufacturers are adopting various strategies such as product development, acquisition, and expansion to gain a competitive edge in the market.

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources
    • 1.3.4. Third-Party Perspectives
    • 1.3.5. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation and Publishing

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segmental Outlook
  • 2.3. Competitive Insights

Chapter 3. U.S. Windows & Patio Doors Market for Single Family Homes Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
    • 3.1.1. Global Windows and Doors market
  • 3.2. Value Chain Analysis
  • 3.3. Sales Channel Analysis
  • 3.4. Regulatory Framework
  • 3.5. Technology Overview
  • 3.6. Market Dynamics
    • 3.6.1. Market driver analysis
      • 3.6.1.1. Positive Outlook for the Construction Industry
      • 3.6.1.2. Rising Refurbishment Activities
    • 3.6.2. Market restraint analysis
      • 3.6.2.1. Windows & Patio Doors Manufacturing Contributes To Environmental Degradation
    • 3.6.3. Industry opportunity
    • 3.6.4. Industry challenges
  • 3.7. Business Environment Analysis
    • 3.7.1. Porter's Analysis
      • 3.7.1.1. Supplier Power
      • 3.7.1.2. Buyer Power
      • 3.7.1.3. Substitution Threat
      • 3.7.1.4. Threat from New Entrant
      • 3.7.1.5. Competitive Rivalry
    • 3.7.2. PESTEL Analysis, by SWOT
      • 3.7.2.1. Political Landscape
      • 3.7.2.2. Environmental Landscape
      • 3.7.2.3. Social Landscape
      • 3.7.2.4. Technology Landscape
      • 3.7.2.5. Economic Landscape
      • 3.7.2.6. Legal Landscape
  • 3.8. Market Disruption Analysis

Chapter 4. U.S. Windows Market For single Family Homes: Product Estimates & Trend Analysis

  • 4.1. Product Takeaways
  • 4.2. Product Market Share Analysis, 2023 - 2030
  • 4.3. U.S. Windows Market for Single Family Homes Estimates & Forecasts, by Product, 2018 - 2030 (USD Billion)
    • 4.3.1. Sliding Windows
      • 4.3.1.1. U.S. sliding windows market for single family homes estimates & Forecasts, 2018 - 2030 (USD Billion)
    • 4.3.2. Double/Single Hung Windows
      • 4.3.2.1. U.S. double/single hung windows market for single family homes estimates & Forecasts, 2018 - 2030 (USD Billion)
    • 4.3.3. Casement Windows
      • 4.3.3.1. U.S. casement windows market for single family homes estimates & Forecasts, 2018 - 2030 (USD Billion)
    • 4.3.4. Awning Windows
      • 4.3.4.1. U.S. awning windows market for single family homes estimates & Forecasts, 2018 - 2030 (USD Billion)
    • 4.3.5. Tilt & Turn Windows
      • 4.3.5.1. U.S. tilt & turn windows market for single family homes estimates & Forecasts, 2018 - 2030 (USD Billion)
    • 4.3.6. Other Windows
      • 4.3.6.1. U.S. windows market for single family homes estimates & Forecasts, by other windows, 2018 - 2030 (USD Billion)

Chapter 5. U.S. Windows Market For single Family Homes: End Use Estimates & Trend Analysis

  • 5.1. End Use Takeaways
  • 5.2. End Use Market Share Analysis, 2023 - 2030
  • 5.3. U.S. Windows Market for Single Family Homes Estimates & Forecasts, by End Use, 2018 - 2030 (USD Billion)
    • 5.3.1. New Construction
      • 5.3.1.1. U.S. windows market for single family homes estimates & Forecasts, for new construction, 2018 - 2030 (USD Billion)
      • 5.3.1.2. U.S. Windows Market for Single Family Homes New Construction Estimates & Forecasts, by Frame Material, 2018 - 2030 (USD Billion)
    • 5.3.2. Refurbishment
      • 5.3.2.1. U.S. windows market for single family homes estimates & Forecasts, for refurbishment, 2018 - 2030 (USD Billion)
      • 5.3.2.2. U.S. Windows Market for Single Family Homes Refurbishment Estimates & Forecasts, by Frame Material, 2018 - 2030 (USD Billion)

Chapter 6. U.S. Patio Doors Market For single Family Homes: Product Estimates & Trend Analysis

  • 6.1. Product Takeaways
  • 6.2. Product Market Share Analysis, 2023 - 2030
  • 6.3. U.S. Patio Doors Market for Single Family Homes Estimates & Forecasts, by Product, 2018 - 2030 (USD Billion)
    • 6.3.1. Sliding
      • 6.3.1.1. U.S. sliding patio doors market for single family homes estimates & Forecasts, 2018 - 2030 (USD Billion)
    • 6.3.2. Bio-Fold
      • 6.3.2.1. U.S. bio-fold market for single family homes estimates & Forecasts, 2018 - 2030 (USD Billion)
    • 6.3.3. French
      • 6.3.3.1. U.S. French patio doors market for single family homes estimates & Forecasts, 2018 - 2030 (USD Billion)

Chapter 7. U.S. Patio Doors Market For single Family Homes: End Use Estimates & Trend Analysis

  • 7.1. End Use Takeaways
  • 7.2. End Use Market Share Analysis, 2023 - 2030
  • 7.3. U.S. Patio Doors Market for Single Family Homes Estimates & Forecasts, by End Use, 2018 - 2030 (USD Billion)
    • 7.3.1. New Construction
      • 7.3.1.1. U.S. patio doors market for single family homes estimates & Forecasts, for new construction, 2018 - 2030 (USD Billion)
      • 7.3.1.2. U.S. patio doors Market for Single Family Homes New Construction Estimates & Forecasts, by Frame Material, 2018 - 2030 (USD Billion)
    • 7.3.2. Refurbishment
      • 7.3.2.1. U.S. patio doors market for single family homes estimates & Forecasts, for refurbishment, 2018 - 2030 (USD Billion)
      • 7.3.2.2. U.S. patio doors Market for Single Family Homes Refurbishment Estimates & Forecasts, by Frame Material, 2018 - 2030 (USD Billion)

Chapter 8. U.S. Windows and Patio Doors Market for Single Family Homes: Supplier Intelligence

  • 8.1. Kraljic Matrix
  • 8.2. Engagement Model
  • 8.3. Negotiation Strategies
  • 8.4. Sourcing Best Practices
  • 8.5. Vendor Selection Criteria
  • 8.6. List of Raw Material Suppliers

Chapter 9. Competitive Landscape

  • 9.1. Recent Developments & Impact Analysis, By Key Market Participants
  • 9.2. Competition Categorization
  • 9.3. Company Market Positioning
  • 9.4. Company Heat Map Analysis, 2023
  • 9.5. Strategy Mapping, 2023
  • 9.6. Company Listing
    • 9.6.1. Andersen Corporation
      • 9.6.1.1. Company Overview
      • 9.6.1.2. Financial Performance
      • 9.6.1.3. Product Benchmarking
      • 9.6.1.4. Strategic Initiatives
    • 9.6.2. Jeld-Wen, Inc.
      • 9.6.2.1. Company Overview
      • 9.6.2.2. Financial Performance
      • 9.6.2.3. Product Benchmarking
      • 9.6.2.4. Strategic Initiatives
    • 9.6.3. The Pella Corporation
      • 9.6.3.1. Company Overview
      • 9.6.3.2. Financial Performance
      • 9.6.3.3. Product Benchmarking
      • 9.6.3.4. Strategic Initiatives
    • 9.6.4. Profine International Group
      • 9.6.4.1. Company Overview
      • 9.6.4.2. Financial Performance
      • 9.6.4.3. Product Benchmarking
      • 9.6.4.4. Strategic Initiatives
    • 9.6.5. PGT Innovation, Inc.
      • 9.6.5.1. Company Overview
      • 9.6.5.2. Financial Performance
      • 9.6.5.3. Product Benchmarking
      • 9.6.5.4. Strategic Initiatives
    • 9.6.6. Cornerstone Building Brands
      • 9.6.6.1. Company Overview
      • 9.6.6.2. Financial Performance
      • 9.6.6.3. Product Benchmarking
      • 9.6.6.4. Strategic Initiatives
    • 9.6.7. Starline Windows
      • 9.6.7.1. Company Overview
      • 9.6.7.2. Financial Performance
      • 9.6.7.3. Product Benchmarking
      • 9.6.7.4. Strategic Initiatives
    • 9.6.8. MI Windows and Doors
      • 9.6.8.1. Company Overview
      • 9.6.8.2. Financial Performance
      • 9.6.8.3. Product Benchmarking
      • 9.6.8.4. Strategic Initiatives
    • 9.6.9. Marvin
      • 9.6.9.1. Company Overview
      • 9.6.9.2. Financial Performance
      • 9.6.9.3. Product Benchmarking
      • 9.6.9.4. Strategic Initiatives
    • 9.6.10. VELUX Group
      • 9.6.10.1. Company Overview
      • 9.6.10.2. Financial Performance
      • 9.6.10.3. Product Benchmarking
      • 9.6.10.4. Strategic Initiatives
    • 9.6.11. Harvey Building Products
      • 9.6.11.1. Company Overview
      • 9.6.11.2. Financial Performance
      • 9.6.11.3. Product Benchmarking
      • 9.6.11.4. Strategic Initiatives
    • 9.6.12. Apogee Enterprises, Inc.
      • 9.6.12.1. Company Overview
      • 9.6.12.2. Financial Performance
      • 9.6.12.3. Product Benchmarking
      • 9.6.12.4. Strategic Initiatives
    • 9.6.13. Associated Materials Incorporated
      • 9.6.13.1. Company Overview
      • 9.6.13.2. Financial Performance
      • 9.6.13.3. Product Benchmarking
      • 9.6.13.4. Strategic Initiatives

List of Tables

  • Table 1 Regulatory Framework
  • Table 2 U.S. Windows Market for Single Family Homes Estimates & Forecasts, by Product, 2018 - 2030 (USD Billion)
  • Table 3 U.S. Windows Market for Single Family Homes Estimates & Forecasts, by End Use, 2018 - 2030 (USD Billion)
  • Table 4 U.S. Windows Market for Single Family Homes New Construction Estimates & Forecasts, by Frame Material, 2018 - 2030 (USD Billion)
  • Table 5 U.S. Windows Market for Single Family Homes Refurbishment Estimates & Forecasts, by Frame Material, 2018 - 2030 (USD Billion)
  • Table 6 U.S. Patio Doors Market for Single Family Homes Estimates & Forecasts, by Product, 2018 - 2030 (USD Billion)
  • Table 7 U.S. Patio Doors Market for Single Family Homes Estimates & Forecasts, by End Use, 2018 - 2030 (USD Billion)
  • Table 8 U.S. Patio Doors Market for Single Family Homes New Construction Estimates & Forecasts, by Frame Material, 2018 - 2030 (USD Billion)
  • Table 9 U.S. Patio Doors Market for Single Family Homes Refurbishment Estimates & Forecasts, by Frame Material, 2018 - 2030 (USD Billion)
  • Table 10 Recent Developments & Impact Analysis, By Key Market Participants
  • Table 11 Company Heat Map Analysis, 2023

List of Figures

  • Fig. 1 U.S. Windows and Patio Doors Market for Single Family Homes Segmentation
  • Fig. 2 Information Procurement
  • Fig. 3 Data Analysis Models
  • Fig. 4 Market Formulation And Validation
  • Fig. 5 Data Validating & Publishing
  • Fig. 6 Market Outlook
  • Fig. 7 Segmental Outlook
  • Fig. 8 Segmental Outlook
  • Fig. 9 Competitive Outlook
  • Fig. 10 U.S. Windows and Patio Doors Market for Single Family Homes - Industry Value Chain Analysis
  • Fig. 11 U.S. Windows & Patio Door Market for Single Family Homes Driver Impact Analysis
  • Fig. 12 U.S. Construction Spending (Seasonally Adjusted Total Construction), 2018 - 2023 (USD Billion)
  • Fig. 13 Market restraint analysis
  • Fig. 14 Industry Analysis - PORTERS
  • Fig. 15 Industry Analysis - PESTEL by SWOT
  • Fig. 16 Product: Key takeaways
  • Fig. 17 Product: Market Share, 2023 & 2030
  • Fig. 18 U.S. sliding windows market for single family homes estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 19 U.S. double/single hung windows market for single family homes estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 20 U.S. casement windows market for single family homes estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 21 U.S. awning windows market for single family homes estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 22 U.S. tilt & turn windows market for single family homes estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 23 U.S. windows market for single family homes estimates & forecasts, by other windows 2018 - 2030 (USD Billion)
  • Fig. 24 End Use: Key Takeaways
  • Fig. 25 End Use: Market Share, 2023 & 2030
  • Fig. 26 U.S. windows market for single family homes estimates & forecasts, for new construction 2018 - 2030 (USD Billion)
  • Fig. 27 U.S. windows market for single family homes estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 28 Product: Key takeaways
  • Fig. 29 Product: Market Share, 2023 & 2030
  • Fig. 30 U.S. sliding patio doors market for single family homes estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 31 U.S. bio-fold patio doors market for single family homes estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 32 U.S. French patio doors market for single family homes estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 33 End Use: Key Takeaways
  • Fig. 34 End Use: Market Share, 2023 & 2030
  • Fig. 35 U.S. patio doors market for single family homes estimates & forecasts, for new construction 2018 - 2030 (USD Billion)
  • Fig. 36 U.S. patio doors market for single family homes estimates & forecasts, for refurbishment 2018 - 2030 (USD Billion)
  • Fig. 37 U.S. windows and patio doors market for single family homes estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 38 Kraljic Matrix
  • Fig. 39 Engagement Model
  • Fig. 40 Sourcing Best Practices
  • Fig. 41 Vendor Selection Criteria
  • Fig. 42 Competition Categorization
  • Fig. 43 Market Position Analysis
  • Fig. 44 Strategy Mapping, 2023