北美患者援助技術市場規模、佔有率和趨勢分析報告：2025-2030 年按類型、國家和細分市場分類的預測

北美患者援助技術市場成長與趨勢

Grand View Research, Inc.最新報告顯示，到2030年，北美患者輔助科技市場規模預計將達到13.848億美元，2025年至2030年複合年成長率為10.6%。

製藥公司對以患者為中心的綜合參與解決方案的需求不斷增加，人工智慧技術的採用，患者援助計劃（PSP）中的聊天機器人，以及加強採用患者援助技術以提高用藥依從性正在推動整個市場，這是一個值得注意的因素這有助於成長。

例如，CONNECTED HEALTH 在已發表的案例研究中強調了在促進病人參與糖尿病教育和藥物補充方面的成功。該公司已將 HealthPrize Adherence Platform 整合到著名注射糖尿病治療專利權公司已建立的客戶關係管理 (CRM) 計劃中。研究發現藥物依從性顯著改善，研究期間平均增加了 2.9 個處方。這提高了品牌的投資收益，並為患者的用藥依從行為和表現提供了寶貴的見解。

市場分為獨立型和整合型。 2022年，整合細分市場佔據大部分市場佔有率，超過65%。這一優勢得益於技術的進步、簡化醫療流程的需求以及對以患者為中心的護理的日益關注。例如，AllazoHealth 的人工智慧患者支援計畫 (PSP) 顯著提高了用藥依從性。在一項已發表的案例研究中，參與該計劃的患者維持藥物依從性的時間是未接受 AI 援助的患者的 4.6 倍。

主要市場參與企業正在積極實施合併、收購、聯盟和產品發布等策略，以擴大其全球影響力和產品供應。 2023 年 7 月，Inizio Engage 宣布推出病患訪問服務，這是一套廣泛的病患援助服務，旨在改善獲得專業照護的機會並提高依從性。該舉措利用了 Trak360 平台的強大功能，該平台整合了先進的功能，可實現無縫、安全的病人參與。這些增強功能簡化了患者護理流程，確保從診斷到持續參與和支援的完全整合和一致的體驗。

北美患者援助技術市場報告亮點

• 按類型分類，市場分為獨立市場和整合市場。 2024年，整合細分市場將佔據主導地位。這種成長是由越來越重視以病人為中心的護理、技術進步以及對更精簡、更有效率的醫療流程的需求所推動的。
• 按地區分類，北美對患者援助技術的需求正在迅速成長。這是由於人們越來越關注以患者為中心的醫療保健、醫療保健產業持續的數位轉型，以及從按服務付費到基於價值的醫療模式的轉變。到 2024 年，由於尋求結構化資料和自動化解決方案的醫療保健組織越來越多，美國將主導北美市場。
• 市場上的知名參與企業始終優先考慮產品發布、夥伴關係和地理擴大策略，以維持其在市場上的地位。

目錄

第1章調查方法和範圍

第 2 章執行摘要

第 3 章：北美病患援助技術：市場變數、趨勢與範圍

• 市場體系展望
  • 母市場展望
• 市場動態
  • 市場促進因素分析
  • 市場限制因素分析
• 產業分析-波特五力分析
• 產業分析-PEST分析
• 案例研究- 病患援助技術
  • 案例研究1 - 德勤的 Convergehealth 將當地病患援助計畫與關鍵供應鏈成本指標結合起來
  • 案例研究2 - S3 Connected Health 在默克數位病患援助計畫 Msdialog 的行動和基於網路的系統的設計、開發和交付中發揮了關鍵作用。
  • 案例研究3 - 透過連線健診提高用藥依從性
  • 案例研究4 - 透過聊天機器人增強病人參與

第4章北美病患援助技術市場：類型分析

• 病患援助技術市場：類型分析
• 病患援助技術市場：類型變化分析
• 北美病患援助技術市場（按類型），2018-2030 年
• 獨立的
• 融合的

第 5 章 北美病患援助技術市場：2018-2030 年各國市場（百萬美元）

• 區域市場簡介
• 北美洲

第6章北美病患援助技術市場 - 競爭分析

• 市場參與分類
• 公司市場地位/佔有率分析，2024 年
• 公司簡介
  • Deloitte
  • Accenture
  • Mckesson Corporation
  • Cardinal Health
  • Inizio Engage
  • Datariver SRL
  • Assistrx
  • Medisafe

North America Patient Support Technology Market Growth & Trends:

The North America patient support technology market size is expected to reach USD 1,384.8 million by 2030, registering to grow at a CAGR of 10.6% from 2025 to 2030 according to a new report by Grand View Research, Inc. The increasing demand for comprehensive patient-centric engagement solutions in pharmaceutical firms, AI-enabled technologies, adoption of chatbots in Patient Support Programs (PSPs), and the enhanced adoption of patient support technology to improve medication adherence are the notable drivers contributing to overall market growth.

For instance, in a published case study, CONNECTED HEALTH highlighted its success in promoting patient engagement in diabetes education and medication refilling. The company integrated the HealthPrize adherence platform with a well-established Customer Relationship Management (CRM) program for a prominent injectable diabetes medication franchise. The study revealed a substantial increase in medication adherence, with an average of 2.9 additional prescription fills during the study period. This improved the brand's return on investment and also offered valuable insights into patient adherence behaviors and performance.

The market is divided into standalone and integrated type segments. In 2022, the integrated segment held the majority market share of over 65%. This dominance is attributed to technological advancements, demand for streamlined healthcare processes, and growing emphasis on patient-centered care. For instance, AllazoHealth's AI-powered Patient Support Program (PSP) has significantly enhanced medication adherence. In a published case study, patients participating in this program adhered 4.6 times longer than those without AI support.

Key market participants are actively implementing strategies such as mergers, acquisitions, partnerships, and product launches to broaden their global presence and product offerings. In July 2023, Inizio Engage introduced Patient Access Services, an extensive suite of patient support services tailored to enhance access to and comply adherence with specialty therapies. This initiative leverages the capabilities of the Trak360 platform, which integrates advanced features for seamless and secure patient engagement. These enhancements streamline the patients' treatment journeys, ensuring a fully integrated and cohesive experience from diagnosis to ongoing engagement and support.

North America Patient Support Technology Market Report Highlights:

• Based on type, the market is segmented into standalone and integrated segments. The integrated segment held the dominant position in 2024. This growth is propelled by an increased emphasis on patient-centered care, technological advancements, and the demand for more streamlined and efficient healthcare processes
• Based on region, North America is witnessing a surge in demand for patient support technology, driven by the growing emphasis on patient-centered healthcare, ongoing digital transformation in the healthcare industry, and the transition from fee-for-service to value-based care models. In 2024, the U.S. dominated the North American market due to the increased presence of healthcare organizations seeking structured data and automation solutions
• Notable players in the market are consistently prioritizing product launches, partnerships, and geographical expansion strategies to maintain their market presence.

Table of Contents

Chapter 1 Research Methodology & Scope

• 1.1 Market Segmentation & Scope
  • 1.1.1 Estimates & Forecast Timeline
• 1.2 Research Methodology
• 1.3 Information Procurement
  • 1.3.1 Purchased Database:
  • 1.3.2 Gvr's Internal Database
  • 1.3.3 Secondary Sources
  • 1.3.4 Primary Research:
  • 1.3.5 Details Of Primary Research
• 1.4 Information Or Data Analysis
  • 1.4.1 Data Analysis Models
• 1.5 Market Formulation & Validation
• 1.6 Model Details
  • 1.6.1 Patient Support Technology Market - Consensus-Based Estimates & Forecasting
    • 1.6.1.1 Commodity Flow Analysis
    • 1.6.1.2 Top-Down Market Estimation
    • 1.6.1.3 Country-Based Segment Share Calculation
    • 1.6.1.4 Multivariate Analysis
    • 1.6.1.5 Patient Support Technology Market: Cagr Calculation
• 1.7 List Of Secondary Sources
• 1.8 Objectives
  • 1.8.1 Objective 1:
  • 1.8.2 Objective 2:

Chapter 2 Executive Summary

• 2.1 Market Snapshot
• 2.2 Segment Snapshot
  • 2.2.1 Type Segment Snapshot
• 2.3 Competitive Landscape Snapshot

Chapter 3 North America Patient Support Technology: Market Variables Trends & Scope

• 3.1 Market Lineage Outlook
  • 3.1.1 Parent Market Outlook
• 3.2 Market Dynamics
  • 3.2.1 Market Driver Analysis
    • 3.2.1.1 Rising Adoption Of Ai In Patient Support Programs (Psps)
      • 3.2.1.1.1 Key Success Stories Highlights Ai Impact On Psps:
      • 3.2.1.1.2 Case Study - Allazohealth's Ai-Powered Psp Enhances Medication Adherence
    • 3.2.1.2 Growing Strategic Initiatives By Organizations
  • 3.2.2 Market Restraint Analysis
    • 3.2.2.1 Lack Of Awareness And Education
    • 3.2.2.2 Data Privacy & Security Concerns
• 3.3 Industry Analysis - Porter's
• 3.4 Industry Analysis - Pest Analysis
• 3.5 Case Study - Patient Support Technology
  • 3.5.1 Case Study 1 - Deloitte's Convergehealth Connects Regional Patient Support Program And Essential Supply Chain Cost Metrics
  • 3.5.2 Case Study 2 - S3 Connected Health Played A Pivotal Role In Designing, Developing, And Delivering The Mobile And Web-Based System For Merck's Digital Patient Support Program "Msdialog"
  • 3.5.3 Case Study 3 - Improving Medication Adherence With Connected Health
  • 3.5.4 Case Study 4 - Enhanced Patient Engagement Via Chatbots

Chapter 4 North America Patient Support Technology Market: Type Analysis

• 4.1 Patient Support Technology Market: Type Analysis
• 4.2 Patient Support Technology Market: Type Movement Analysis
• 4.3 North America Patient Support Technology Market, By Type, 2018 - 2030 (USD Million)
• 4.4 Standalone
  • 4.4.1 Standalone Market Estimates And Forecasts, 2018 - 2030 (USD Million)
• 4.5 Integrated
  • 4.5.1 Integrated Market Estimates And Forecasts, 2018 - 2030 (USD Million)

Chapter 5 North America Patient Support Technology Market: Country Market Analysis, By Type, 2018 - 2030 (USD Million)

• 5.1 Regional Market Snapshot
• 5.2 North America
  • 5.2.1 North America Patient Support Technology Market Estimates And Forecasts, 2018 - 2030 (USD Million)
  • 5.2.2 Regulatory Framework
  • 5.2.3 U.S.
    • 5.2.3.1 U.S. Patient Support Technology Estimates And Forecasts, 2018 - 2030 (USD Million)
  • 5.2.4 Canada
    • 5.2.4.1 Canada Patient Support Technology Estimates And Forecasts, 2018 - 2030 (USD Million)
  • 5.2.5 Mexico
    • 5.2.5.1 Mexico Patient Support Technology Estimates And Forecasts, 2018 - 2030 (USD Million)

Chapter 6 North America Patient Support Technology Market - Competitive Analysis

• 6.1 Market Participation Categorization
• 6.2 Company Market Position/Share Analysis, 2024
• 6.3 Company Profiles
  • 6.3.1. Deloitte
    • 6.3.1.1. Overview
    • 6.3.1.2. Financial Performance (Net Revenue/Sales/Ebitda/Gross Profit)
    • 6.3.1.3. Product Benchmarking
    • 6.3.1.4. Strategic Initiatives
  • 6.3.2. Accenture
    • 6.3.2.1. Overview
    • 6.3.2.2. Financial Performance (Net Revenue/Sales/Ebitda/Gross Profit)
    • 6.3.2.3. Product Benchmarking
    • 6.3.2.4. Strategic Initiatives
  • 6.3.3. Mckesson Corporation
    • 6.3.3.1. Overview
    • 6.3.3.2. Financial Performance (Net Revenue/Sales/Ebitda/Gross Profit)
    • 6.3.3.3. Product Benchmarking
    • 6.3.3.4. Strategic Initiatives
  • 6.3.4. Cardinal Health
    • 6.3.4.1. Overview
    • 6.3.4.2. Financial Performance (Net Revenue/Sales/Ebitda/Gross Profit)
    • 6.3.4.3. Product Benchmarking
    • 6.3.4.4. Strategic Initiatives
  • 6.4.5. Inizio Engage
    • 6.3.5.1. Overview
    • 6.3.5.2. Financial Performance (Net Revenue/Sales/Ebitda/Gross Profit)
    • 6.3.5.3. Product Benchmarking
    • 6.4.5.4. Strategic Initiatives
  • 6.3.6. Datariver S.R.L
    • 6.3.6.1. Overview
    • 6.3.6.2. Financial Performance (Net Revenue/Sales/Ebitda/Gross Profit)
    • 6.3.6.3. Product Benchmarking
    • 6.3.6.4. Strategic Initiatives
  • 6.3.7. Assistrx
    • 6.3.7.1. Overview
    • 6.3.7.2. Financial Performance (Net Revenue/Sales/Ebitda/Gross Profit)
    • 6.3.7.3. Product Benchmarking
    • 6.3.7.4. Strategic Initiatives
  • 6.3.8. Medisafe
    • 6.3.8.1. Overview
    • 6.3.8.2. Financial Performance (Net Revenue/Sales/Ebitda/Gross Profit)
    • 6.3.8.3. Product Benchmarking
    • 6.3.8.4. Strategic Initiatives

List of Tables

• Table 1 List of abbreviation
• Table 2 North America patient support technology market, by region, 2018 - 2030 (USD Million)
• Table 3 North America patient support technology market, by type, 2018 - 2030 (USD Million)
• Table 4 U.S. patient support technology market, by type, 2018 - 2030 (USD Million)
• Table 5 Canada patient support technology market, by type, 2018 - 2030 (USD Million)
• Table 6 Mexico patient support technology market, by type, 2018 - 2030 (USD Million)

List of Figures

• Fig. 1 North America Patient Support Technology Market Segmentation
• Fig. 2 Market Research Process
• Fig. 3 Data Triangulation Techniques
• Fig. 4 Primary Research Pattern
• Fig. 5 Market Research Approaches
• Fig. 6 Value-Chain-Based Sizing & Forecasting
• Fig. 7 QFD Modeling For Market Share Assessment
• Fig. 8 Market Formulation & Validation
• Fig. 9 Patient Support Technology Market - Commodity Flow Analysis
• Fig. 13 Global Patient Engagement Solutions Market Value, 2023 (USD Million)
• Fig. 14 Market Trends & Outlook
• Fig. 15 Benefits of AI In Patient Support Programs
• Fig. 16 Insights around PSPs
• Fig. 17 Significant Opportunities to Expand and Enhance Awareness Channels
• Fig. 18 Porter's Five Forces Analysis
• Fig. 19 PEST Analysis
• Fig. 20 Patient Support Technology Market Type Outlook: Key Takeaways
• Fig. 21 Patient Support Technology Market: Type Movement Analysis
• Fig. 22 Standalone Market Estimates And Forecasts, 2018 - 2030 (USD Million)
• Fig. 23 Integrated Market Estimates And Forecasts, 2018 - 2030 (USD Million)
• Fig. 24 Regional Marketplace: Key Takeaways
• Fig. 25 North America Patient Support Technology Market, 2018 - 2030 (USD Million)
• Fig. 26 U.S. Patient Support Technology Market, 2018 - 2030 (USD Million)
• Fig. 27 Canada Patient Support Technology Market, 2018 - 2030 (USD Million)
• Fig. 28 Mexico Patient Support Technology Market, 2018 - 2030 (USD Million)
• Fig. 29 Market Participant Categorization
• Fig. 30 Company Market Position Analysis