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市場調查報告書
商品編碼
1379207

2023-2028 年跨境 B2C 電子商務市場報告（按類別、產品、付款方式、最終用戶和地區）

Cross-border B2C E-commerce Market Report by Category, Offering, Payment Method, End User, and Region 2023-2028
出版日期: | 出版商: IMARC | 英文 138 Pages | 商品交期: 2-3個工作天內

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簡介目錄

概要

2022年全球跨國B2C電商市場規模達9,690億美元。展望2028年， IMARC Group預估市場規模將達3,8998億美元，2022-2028年CAGR為26.1% 。企業與本地和國際實體之間日益加強的合作夥伴關係、不斷增加的貿易展覽和展覽、對跨境購物優勢的日益了解以及消費者對國際產品偏好的轉變是推動市場發展的一些因素。

跨境B2C電子商務是指跨境直接向消費者線上購買和銷售產品。在數位平台和全球物流網路的推動下，這種現象廣受歡迎。消費者現在可以購買來自不同國家的各種產品，提供獨特的選擇和具有競爭力的價格。這一趨勢是由網際網路連接的增強、安全的線上支付系統和簡化的海關程序推動的。它為消費者提供了舒適的家中購物的便利，同時允許企業開拓全球客戶群。它重塑了零售業，促進了文化交流並促進了經濟成長。它將讓小公司能夠接觸到全球受眾，同時消費者也能享受更廣泛的產品選擇。隨著技術和物流的發展，這一趨勢將對國際貿易和業務擴張做出重大貢獻。

全球市場主要由網際網路普及率和全球連接性的提高所推動。據此，消費者受益於不受當地供應限制的多樣化產品，為市場做出了重大貢獻。此外，消費者還可以跨國比較價格，找到性價比高的選擇。這反過來又對市場產生正面影響。除此之外，有利的匯率可以使國際購買更具吸引力，從而刺激市場。此外，不斷發展的安全支付系統和不斷成長的經濟正在推動市場。此外，快速的物流發展、有利的貿易政策和簡化的海關手續正在刺激市場。此外，人們對獨特的全球產品的認知和需求不斷升級，也推動了市場的發展。

跨境B2C電子商務市場趨勢/促進因素：

行動購物趨勢日益明顯

行動購物的成長趨勢正在提振市場。隨著智慧型手機和行動裝置的廣泛採用，消費者現在可以隨時隨地瀏覽、比較和購買產品。行動購物應用程式和最佳化的行動網站提供無縫的用戶體驗，使跨境購物變得更加便利和有吸引力。行動購物的便利性非常符合現代消費者快節奏的生活方式。他們只需輕按幾下即可探索國際產品、閱讀評論並完成交易。此外，行動錢包和安全支付系統的整合增強了跨境交易的信任。這一趨勢影響著購買行為，並影響企業如何開展線上業務。電子商務平台和公司正在投資響應式設計、方便用戶使用的介面和行動支付選項，以滿足這個不斷成長的以行動為中心的市場。隨著行動購物趨勢持續興起，它將進一步推動跨境電子商務成長，重塑消費者與全球產品和品牌的連結方式。

社群媒體平台的影響力不斷上升

社群媒體平台影響力的不斷上升正在培育市場。社群媒體已從一種溝通方式發展成為消費者發現和接觸國際產品的動態市場。 Instagram、Pinterest 和 TikTok 等視覺平台讓品牌能夠創意地展示產品，吸引消費者的注意力並激發對獨特跨境產品的興趣。影響力行銷是社群媒體的關鍵組成部分，對於向全球受眾推廣國際產品至關重要。有影響力的人分享他們的產品經驗，以彌合跨境賣家和買家之間的差距。社群媒體的互動性質也鼓勵即時參與，使消費者能夠在跨境購買之前尋求資訊、評論和建議。社群平台購物功能的無縫整合進一步簡化了跨國購買流程，將消費者興趣轉化為交易。因此，社群媒體平台的影響力不斷增強，正在重塑市場格局，以以前難以想像的方式將消費者與全球產品和文化聯繫起來。

有利的貿易協定和關稅減免

有利的貿易協定和關稅削減正在為市場創造積極的前景。這些協定透過減少或消除國家之間的關稅、稅收和貿易壁壘，促進國際貿易更加順暢。這些協議透過降低進出口貨物的成本，為跨境交易創造了更經濟可行的環境。這些有利的貿易條件意味著企業獲利能力的提高，從而實現有競爭力的定價和更大的利潤率。消費者還可以透過以更實惠的價格獲得更廣泛的國際產品而受益。此外，關稅降低鼓勵企業開拓新市場，擴大跨境客戶群。隨著各國認知到跨境電子商務的經濟效益和全球貿易成長的潛力，他們積極談判和實施貿易協定，為跨境交易創造有利的環境。這些協議在塑造國際線上商務格局、推動市場成長和促進全球經濟整合方面​​發揮關鍵作用。

跨境B2C電商產業細分：

IMARC Group提供了跨境 B2C 電子商務市場報告各細分市場主要趨勢的分析，以及 2023-2028 年區域和國家層級的預測。我們的報告根據類別、產品、支付方式和最終用戶對市場進行了分類。

按類別細分：

服飾及配件

個人護理和美容

娛樂和教育

醫療保健和營養

食品與飲品

其他

服裝和配件主導市場

該報告根據類別提供了詳細的市場細分和分析。這包括服裝和配件、個人護理和美容、娛樂和教育、醫療保健和營養、食品和飲料等。報告稱，服裝和配件是最大的細分市場。

全球消費者尋求獨特的時尚潮流和個人護理產品，跨境平台透過提供來自不同文化和地區的廣泛選擇來滿足這些需求。服裝和配件類別讓消費者接觸到全球不同的服裝風格和流行趨勢，從而增強他們的個性和自我表達意識。

相反，個人護理和美容領域滿足了對國際護膚、化妝品和美容產品的需求，為消費者提供了更廣泛的選擇來增強他們的個人護理習慣。這些類別利用了線上購物的便利性，使客戶能夠探索、比較和購買來自不同國家的產品，從而改變了傳統的購物體驗。服裝和配件以及個人護理和美容細分市場透過提供獨特的產品和滿足個人喜好，有效地推動了市場發展。

按產品分類：

什錦品牌

自有品牌

各類品牌主導市場

該報告根據發行提供了詳細的市場細分和分析。這包括各種品牌和內部品牌。根據該報告，各種品牌代表了最大的細分市場。

各種品牌涵蓋來自不同國際製造商和銷售商的產品。此類別讓消費者有多種選擇，營造動態的購物體驗，滿足不同的品味與偏好。

另一方面，自有品牌部分包括由電子商務平台開發和行銷的產品。這種方法使公司能夠建立自己的身份，並向消費者提供獨家、精心策劃的選擇。自有品牌通常注重品質和獨特性，吸引尋求獨特產品的消費者。

透過提供各類品牌和自有品牌，跨境 B2C 電子商務平台迎合了更廣泛的消費者群體，從尋求全球認可品牌的消費者到對獨家和差異化產品感興趣的消費者。這種細分策略透過提供與不同消費者偏好和購物動機產生共鳴的選擇，有效地推動了市場成長。

依付款方式細分：

數位錢包

網路銀行

信用卡/金融卡

其他

信用卡/金融卡主導市場

該報告根據支付方式對市場進行了詳細的細分和分析。這包括數位錢包、網路銀行、信用卡/金融卡等。根據該報告，信用卡/金融卡佔據了最大的佔有率。

信用卡/金融卡為消費者進行國際交易提供了方便、安全的方式，消除了對傳統銀行方式的需求。它們允許以各種貨幣進行無縫跨境支付，降低複雜性並增強購物體驗。

此外，作為一種支付方式，網路銀行促進了直接、安全的跨境資金轉移。它允許消費者使用銀行帳戶支付購物費用，從而無需信用卡。這種方法可以確保交易安全和財務控制。

這些多樣化的支付方式的出現擴大了跨境B2C電子商務的範圍，迎合了喜歡各種交易方式的消費者。這種細分策略透過適應不同的支付偏好來推動市場成長，使跨境購物更容易進行並吸引更廣泛的全球受眾。

按最終用戶分類：

成年人

青少年/千禧世代

長者

其他

該報告提供了基於最終用戶的詳細市場細分和分析。這包括成年人、青少年/千禧世代、老年人等。

尋求便利、多樣化和獨特產品的成年人被跨境平台所吸引，因為它們提供多樣化的產品，並且能夠不受地域限制地購買國際商品。

此外，身為數位原住民的青少年和千禧世代是跨境電子商務採用的推動力。他們對科技和線上購物的適應促使他們探索全球產品和趨勢。這個群體重視獨特性和文化多樣性，因此跨國購物非常適合。

按地區分類：

北美洲

美國

加拿大

歐洲

德國

法國

英國

義大利

西班牙

其他

亞太地區

中國

日本

印度

韓國

澳洲

印尼

其他

拉丁美洲

巴西

墨西哥

其他

中東和非洲

亞太地區表現出明顯的主導地位，佔據最大的市場佔有率

該報告還對所有主要區域市場進行了全面分析，其中包括北美（美國和加拿大）；歐洲（德國、法國、英國、義大利、西班牙等）；亞太地區（中國、日本、印度、韓國、澳洲、印尼等）；拉丁美洲（巴西、墨西哥等）；以及中東和非洲。報告顯示，亞太地區佔據最大的市場佔有率。

亞太地區強大的技術基礎設施和高消費能力推動了對國際產品的需求。跨境平台提供多種選擇，讓消費者探索獨特的全球產品。

另一方面，在歐洲，文化和偏好相近，跨境B2C電子商務彌合了地理界限。歐洲消費者尋求本地市場以外的產品，以增強他們的選擇和體驗。跨境購物平台的便利性有助於該地區電子商務採用的成長。

這些平台有效地針對不同的消費者行為和偏好。這種方法透過滿足每個地區的獨特需求、將消費者與全球產品聯繫起來以及塑造不斷發展的國際線上商務格局來推動市場成長。

競爭格局：

頂尖公司在透過策略性舉措和創新促進市場成長方面發揮關鍵作用。他們投資於使用者友善的平台，透過直覺的介面和安全的支付閘道器提供無縫的購物體驗，提高消費者對跨國交易的信任。這些公司也利用先進的物流網路，確保及時可靠地交付國際產品。此外，頂級企業還建立全球合作夥伴關係，與當地賣家和製造商合作，使產品供應多樣化並迎合特定的市場偏好。他們利用資料分析的力量來個人化推薦，提高消費者參與度並推動銷售。創新的行銷策略擴大了其影響力和影響力，例如影響者合作和有針對性的社交媒體活動。這些公司透過專注於在地化、語言適應和區域支付方式來彌合文化差距並與不同受眾產生共鳴。他們對客戶服務、無憂退貨和透明溝通的承諾在競爭激烈的環境中培養了忠誠度。

報告對跨境B2C電商市場競爭格局進行了全面分析。也提供了所有主要公司的詳細資料。

阿里巴巴集團

亞馬遜公司

安坎托私人有限公司有限公司

盒子我

易趣公司

京東公司

樂天Group Limited

謝因

SIA Joom（拉脫維亞）

心願公司

薩蘭多SE

本報告回答的關鍵問題：

  • 迄今為止，全球跨境B2C電子商務市場表現如何，未來幾年將如何表現？
  • 全球跨國B2C電商市場的促進因素、限制因素和機會是什麼？
  • 各個促進因素、限制因素與機會對全球跨國B2C電商市場有何影響？
  • 主要區域市場有哪些？
  • 哪些國家是最具吸引力的跨境B2C電子商務市場？
  • 根據類別分類的市場是怎麼樣的？
  • 全球跨國B2C電商市場最具吸引力的品類是？
  • 根據發行情況，市場的詳細情形如何？
  • 全球跨境B2C電商市場最具吸引力的產品是什麼？
  • 基於支付方式的市場區隔是什麼？
  • 全球跨國B2C電商市場最具吸引力的支付方式為何？
  • 基於最終用戶的市場區隔是什麼？
  • 全球跨境B2C電商市場最具吸引力的終端用戶是誰？
  • 全球跨國B2C電商市場競爭格局如何？
  • 全球跨境B2C電子商務市場的主要參與者/公司有哪些？

本報告回答的關鍵問題：

  • 迄今為止，全球跨境B2C電子商務市場表現如何，未來幾年將如何表現？
  • 全球跨國B2C電商市場的促進因素、限制因素和機會是什麼？
  • 各個促進因素、限制因素與機會對全球跨國B2C電商市場有何影響？
  • 主要區域市場有哪些？
  • 哪些國家是最具吸引力的跨境B2C電子商務市場？
  • 根據類別分類的市場是怎麼樣的？
  • 全球跨國B2C電商市場最具吸引力的品類是？
  • 根據發行情況，市場的詳細情形如何？
  • 全球跨境B2C電商市場最具吸引力的產品是什麼？
  • 基於支付方式的市場區隔是什麼？
  • 全球跨國B2C電商市場最具吸引力的支付方式為何？
  • 基於最終用戶的市場區隔是什麼？
  • 全球跨境B2C電商市場最具吸引力的終端用戶是誰？
  • 全球跨國B2C電商市場競爭格局如何？
  • 全球跨境B2C電子商務市場的主要參與者/公司有哪些？

目錄

第 1 章：前言

第 2 章：範圍與方法

  • 研究目的
  • 利害關係人
  • 資料來源
    • 主要資源
    • 二手資料
  • 市場預測
    • 自下而上的方法
    • 自上而下的方法
  • 預測方法

第 3 章：執行摘要

第 4 章：全球跨境 B2C 電子商務市場 - 簡介

  • 概述
  • 市場動態
  • 產業動態
  • 競爭情報

第五章：全球跨境B2C電商市場格局

  • 歷史與當前市場趨勢（2017-2022）
  • 市場預測（2023-2028）

第六章：全球跨國B2C電商市場－依類別細分

  • 服飾及配件
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 個人護理和美容
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 娛樂和教育
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 醫療保健和營養
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 食品與飲品
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 其他
    • 歷史與當前市場趨勢（2017-2022）
    • 市場預測（2023-2028）
  • 按類別分類的有吸引力的投資建議

第7章 ：全球跨國B2C電商市場－產品分化

  • 各類品牌
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 自有品牌
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 透過發行提供有吸引力的投資建議

第8章 ：全球跨國B2C電商市場－依支付方式細分

  • 數位錢包
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 網路銀行
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 信用卡/金融卡
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 其他
    • 歷史與當前市場趨勢（2017-2022）
    • 市場預測（2023-2028）
  • 按付款方式分類的有吸引力的投資建議

第 9 章：全球跨境 B2C 電子商務市場 - 按最終用戶分類

  • 成年人
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 青少年/千禧世代
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 長者
    • 概述
    • 歷史與當前市場趨勢（2017-2022）
    • 市場區隔
    • 市場預測（2023-2028）
  • 其他
    • 歷史與當前市場趨勢（2017-2022）
    • 市場預測（2023-2028）
  • 最終用戶有吸引力的投資主張

第10章 ：全球跨國B2C電商市場-按地區分類

  • 北美洲
    • 美國
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 加拿大
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
  • 歐洲
    • 德國
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 法國
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 英國
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分

10. 2.3.4 按產品分類的市場區隔

10. 2.3.5 按支付方式分類的市場

10. 2.3.6 最終用戶市場區隔

      • 關鍵參與者
      • 市場預測（2023-2028）
    • 義大利
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 西班牙
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 其他
      • 歷史與當前市場趨勢（2017-2022）
      • 市場預測（2023-2028）
  • 亞太地區
    • 中國
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 日本
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 印度
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 韓國
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 澳洲
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 印尼
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 其他
      • 歷史與當前市場趨勢（2017-2022）
      • 市場預測（2023-2028）
  • 拉丁美洲
    • 巴西
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 墨西哥
      • 市場促進因素
      • 歷史與當前市場趨勢（2017-2022）
      • 按類別分類的市場細分
      • 按產品分類的市場細分
      • 按支付方式分類的市場細分
      • 按最終用戶分類的市場細分
      • 關鍵參與者
      • 市場預測（2023-2028）
    • 其他
      • 歷史與當前市場趨勢（2017-2022）
      • 市場預測（2023-2028）
  • 中東和非洲
    • 市場促進因素
    • 歷史與當前市場趨勢（2017-2022）
    • 按類別分類的市場細分
    • 按產品分類的市場細分
    • 按支付方式分類的市場細分
    • 按最終用戶分類的市場細分
    • 按國家/地區分類的市場細分
    • 關鍵參與者
    • 市場預測（2023-2028）
  • 按地區分類的有吸引力的投資建議

第 11 章：全球跨境 B2C 電子商務市場 - 競爭格局

  • 概述
  • 市場結構
  • 關鍵參與者的市場佔有率
  • 市場參與者定位
  • 最佳制勝策略
  • 競爭儀表板
  • 公司評估象限

第 12 章：關鍵參與者簡介

  • Alibaba Group
  • Amazon.com Inc.
  • Anchanto Pte. Ltd.
  • BoxMe
  • eBay Inc.
  • JD.com, Inc.
  • Rakuten Group, Inc.
  • SHEIN
  • SIA Joom (Latvia)
  • Wish Inc.
  • Zalando SE

第十三章：全球跨境B2C電商市場-產業分析

  • 促進因素、限制因素和機會
    • 概述
    • 促進要素
    • 限制
    • 機會
    • 影響分析
  • 波特五力分析
    • 概述
    • 買家的議價能力
    • 供應商的議價能力
    • 競爭程度
    • 新進入者的威脅
    • 替代品的威脅
  • 價值鏈分析

第 14 章：策略建議

第 15 章：附錄

簡介目錄
Product Code: SR112023A11291

Abstract

The global cross-border B2C e-commerce market size reached US$ 969.0 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 3,899.80 Billion by 2028, exhibiting a growth rate (CAGR) of 26.1% during 2022-2028. The increasing collaborative partnerships between businesses and local and international entities, the rising trade shows and exhibitions, the growing understanding of cross-border shopping benefits, and the shifting consumer preferences for international products are some of the factors propelling the market.

Cross-border B2C e-commerce refers to the online buying and selling of products across international borders directly to consumers. Enabled by digital platforms and global logistics networks, this phenomenon has gained immense popularity. Consumers can now access various products from different countries, offering unique choices and often competitive prices. This trend is driven by increased internet connectivity, secure online payment systems, and simplified customs procedures. It gives consumers the convenience of shopping from the comfort of their homes while allowing businesses to tap into a global customer base. It has reshaped retail, fostering cultural exchange and boosting economic growth. It will enable smaller firms to reach a global audience while consumers enjoy a wider product selection. This trend will contribute significantly to international trade and business expansion as technology and logistics evolve.

The global market is majorly driven by increasing internet penetration and global connectivity. In line with this, the consumers benefit from a diverse range of products not limited by local availability, significantly contributing to the market. Furthermore, consumers can also compare prices across borders, finding cost-effective options. This, in turn, is positively influencing the market. Apart from this, favorable exchange rates can make international purchases more appealing, catalyzing the market. Moreover, the rising secure payment systems and the growing economies are propelling the market. Besides, rapid logistics advancements, favorable trade policies, and simplified customs procedures are stimulating the market. Additionally, the escalating awareness and demand for unique and global products is providing a boost to the market.

Cross-border B2C E-commerce Market Trends/Drivers:

Increasing trend of mobile shopping

The increasing trend of mobile shopping is bolstering the market. With the widespread adoption of smartphones and mobile devices, consumers can now browse, compare, and purchase products from anywhere, at any time. Mobile shopping apps and optimized mobile websites offer seamless user experiences, making cross-border shopping more accessible and appealing. The convenience of mobile shopping aligns well with the fast-paced lifestyles of modern consumers. They can explore international products, read reviews, and complete transactions with just a few taps. Moreover, the integration of mobile wallets and secure payment systems enhances trust in cross-border transactions. The trend influences buying behavior and shapes how businesses approach their online presence. E-commerce platforms and companies are investing in responsive design, user-friendly interfaces, and mobile payment options to cater to this growing mobile-centric market. As the mobile shopping trend continues to rise, it is poised to drive cross-border e-commerce growth further, reshaping how consumers connect with global products and brands.

The rising influence of social media platforms

The rising influence of social media platforms is fostering the market. Social media has evolved from a means of communication to a dynamic marketplace where consumers discover and engage with international products. Visual platforms like Instagram, Pinterest, and TikTok allow brands to showcase products creatively, capturing consumer attention and sparking interest in unique cross-border offerings. Influencer marketing, a pivotal social media component, is vital in promoting international products to a global audience. Influencers share their experiences with products, bridging the gap between sellers and buyers across borders. Social media's interactive nature also encourages real-time engagement, enabling consumers to seek information, reviews, and recommendations before making cross-border purchases. The seamless integration of shopping features on social platforms further streamlines the cross-border purchasing process, converting consumer interest into transactions. The rising influence of social media platforms is thus reshaping the market landscape, connecting consumers with global products and cultures in previously unimaginable ways.

Favorable trade agreements and tariff reductions

Favorable trade agreements and tariff reductions are creating a positive outlook for the market. These agreements facilitate smoother international trade by reducing or eliminating tariffs, taxes, and trade barriers between countries. These agreements create a more economically viable environment for cross-border transactions by reducing the cost of importing and exporting goods. These favorable trade conditions mean increased profitability for businesses, enabling competitive pricing and wider profit margins. Consumers also benefit by accessing a broader array of international products at more affordable prices. Moreover, tariff reductions encourage businesses to explore new markets, expanding their customer base beyond borders. As countries recognize the economic benefits of cross-border e-commerce and the potential for global trade growth, they actively negotiate and implement trade agreements that foster a conducive environment for cross-border transactions. These agreements play a pivotal role in shaping the landscape of international online commerce, driving market growth, and promoting global economic integration.

Cross-border B2C E-commerce Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the cross-border B2C E-commerce market report, along with forecasts at the regional and country levels from 2023-2028. Our report has categorized the market based on category, offering, payment method, and end user.

Breakup by Category:

Apparel and Accessories

Personal Care and Beauty

Entertainment and Education

Healthcare and Nutrition

Food and Beverage

Others

Apparel and accessories dominates the market

The report has provided a detailed breakup and analysis of the market based on the category. This includes apparel and accessories, personal care and beauty, entertainment and education, healthcare and nutrition, food and beverage, and others. According to the report, apparel and accessories represented the largest segment.

Consumers globally seek unique fashion trends and personal care products, and cross-border platforms cater to these desires by offering a wide range of options from different cultures and regions. The apparel and accessories category allows consumers to access diverse clothing styles and fashion trends worldwide, contributing to their sense of individuality and self-expression.

On the contrary, the personal care and beauty segment addresses the demand for international skincare, cosmetics, and grooming products, providing consumers with a broader selection to enhance their personal care routines. These categories leverage the ease of online shopping, enabling customers to explore, compare, and purchase products from various countries, transforming traditional shopping experiences. The Apparel and Accessories and Personal Care and Beauty segments effectively fuel the market by offering distinctive products and addressing individual preferences.

Breakup by Offering:

Assorted Brand

In-House Brands

Assorted brand dominates the market

The report has provided a detailed breakup and analysis of the market based on the offering. This includes assorted brands and in-house brands. According to the report, assorted brand represented the largest segment.

Assorted brands encompass products from a diverse range of international manufacturers and sellers. This category allows consumers to access various choices, fostering a dynamic shopping experience that caters to varied tastes and preferences.

On the other hand, the in-house brands segment includes products developed and marketed by the e-commerce platforms. This approach allows companies to establish their identity and offer exclusive, curated selections to consumers. In-house brands often focus on quality and uniqueness, drawing in consumers seeking distinct products.

By offering both assorted and in-house brands, cross-border B2C e-commerce platforms cater to a broader consumer base, ranging from those seeking globally recognized labels to those interested in exclusive and differentiated offerings. This segmentation strategy effectively drives market growth by providing options that resonate with diverse consumer preferences and shopping motivations.

Breakup by Payment Method:

Digital Wallets

Internet Banking

Credit/Debit Cards

Others

Credit/debit cards dominates the market

The report has provided a detailed breakup and analysis of the market based on the payment method. This includes digital wallets, internet banking, credit/debit cards, and others. According to the report, credit/debit cards represented the largest segment.

Credit/debit cards offer convenient and secure ways for consumers to make international transactions, eliminating the need for traditional banking methods. They allow seamless cross-border payments in various currencies, reducing complexities and enhancing the shopping experience.

Furthermore, as a payment method, internet banking facilitates direct and secure fund transfers across borders. It allows consumers to pay for purchases using their bank accounts, eliminating the need for credit cards. This method provides reassurance regarding transaction security and control over finances.

The availability of these diverse payment options expands the reach of cross-border B2C e-commerce, catering to consumers who prefer various ways of conducting transactions. This segmentation strategy drives market growth by accommodating different payment preferences, making cross-border shopping more accessible and appealing to a wider global audience.

Breakup by End User:

Adults

Teenagers/Millennial

Senior Citizens

Others

The report has provided a detailed breakup and analysis of the market based on the end user. This includes adults, teenagers/millennial, senior citizens, and others.

Adults seeking convenience, variety, and unique products are drawn to cross-border platforms for their diverse offerings and the ability to purchase international goods without geographical limitations.

Furthermore, teenagers and millennials, who are digital natives, are the driving forces behind the adoption of cross-border e-commerce. Their comfort with technology and online shopping drives them to explore global products and trends. This demographic values uniqueness and cultural diversity, making cross-border shopping a perfect fit.

Breakup by Region:

North America

United States

Canada

Europe

Germany

France

United Kingdom

Italy

Spain

Others

Asia Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Asia Pacific exhibits a clear dominance, accounting for the largest market share

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific accounted for the largest market share.

The robust technological infrastructure and high consumer spending power in Asia Pacific fuel the demand for international products. Cross-border platforms offer various options, allowing consumers to explore unique global offerings.

On the other hand, in Europe, where diverse cultures and preferences exist within proximity, cross-border B2C e-commerce bridges geographical boundaries. European consumers seek products beyond their local markets, enhancing their choices and experiences. The accessibility of cross-border shopping platforms contributes to the growth of e-commerce adoption across the region.

These platforms effectively target distinct consumer behaviors and preferences. This approach drives market growth by catering to the unique demands of each region, connecting consumers with global products, and shaping the evolving landscape of international online commerce.

Competitive Landscape:

Top companies are pivotal in fortifying market growth through strategic initiatives and innovations. They invest in user-friendly platforms, offering seamless shopping experiences with intuitive interfaces and secure payment gateways, boosting consumer trust in cross-border transactions. These companies also leverage advanced logistics networks, ensuring timely and reliable delivery of international products. Moreover, top players foster global partnerships, collaborating with local sellers and manufacturers to diversify product offerings and cater to specific market preferences. They harness the power of data analytics to personalize recommendations, enhancing consumer engagement and driving sales. Innovative marketing strategies amplify their reach and impact, such as influencer collaborations and targeted social media campaigns. These companies bridge cultural gaps and resonate with diverse audiences by focusing on localization, language adaptation, and regional payment methods. Their commitment to customer service, hassle-free returns, and transparent communication cultivates loyalty in a competitive landscape.

The report has provided a comprehensive analysis of the competitive landscape in the cross-border B2C E-commerce market. Detailed profiles of all major companies have also been provided.

Alibaba Group

Amazon.com Inc.

Anchanto Pte. Ltd.

BoxMe

eBay Inc.

JD.com, Inc.

Rakuten Group, Inc.

SHEIN

SIA Joom (Latvia)

Wish Inc.

Zalando SE

Key Questions Answered in This Report:

  • How has the global cross-border B2C E-commerce market performed so far, and how will it perform in the coming years?
  • What are the drivers, restraints, and opportunities in the global cross-border B2C E-commerce market?
  • What is the impact of each driver, restraint, and opportunity on the global cross-border B2C E-commerce market?
  • What are the key regional markets?
  • Which countries represent the most attractive cross-border B2C E-commerce market?
  • What is the breakup of the market based on the category?
  • Which is the most attractive category in the global cross-border B2C E-commerce market?
  • What is the breakup of the market based on the offering?
  • Which is the most attractive offering in the global cross-border B2C E-commerce market?
  • What is the breakup of the market based on the payment method?
  • Which is the most attractive payment method in the global cross-border B2C E-commerce market?
  • What is the breakup of the market based on the end user?
  • Which is the most attractive end user in the global cross-border B2C E-commerce market?
  • What is the competitive structure of the global cross-border B2C E-commerce market?
  • Who are the key players/companies in the global cross-border B2C E-commerce market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Global Cross-border B2C E-commerce Market - Introduction

  • 4.1 Overview
  • 4.2 Market Dynamics
  • 4.3 Industry Trends
  • 4.4 Competitive Intelligence

5 Global Cross-border B2C E-commerce Market Landscape

  • 5.1 Historical and Current Market Trends (2017-2022)
  • 5.2 Market Forecast (2023-2028)

6 Global Cross-border B2C E-commerce Market - Breakup by Category

  • 6.1 Apparel and Accessories
    • 6.1.1 Overview
    • 6.1.2 Historical and Current Market Trends (2017-2022)
    • 6.1.3 Market Segmentation
    • 6.1.4 Market Forecast (2023-2028)
  • 6.2 Personal Care and Beauty
    • 6.2.1 Overview
    • 6.2.2 Historical and Current Market Trends (2017-2022)
    • 6.2.3 Market Segmentation
    • 6.2.4 Market Forecast (2023-2028)
  • 6.3 Entertainment and Education
    • 6.3.1 Overview
    • 6.3.2 Historical and Current Market Trends (2017-2022)
    • 6.3.3 Market Segmentation
    • 6.3.4 Market Forecast (2023-2028)
  • 6.4 Healthcare and Nutrition
    • 6.4.1 Overview
    • 6.4.2 Historical and Current Market Trends (2017-2022)
    • 6.4.3 Market Segmentation
    • 6.4.4 Market Forecast (2023-2028)
  • 6.5 Food and Beverage
    • 6.5.1 Overview
    • 6.5.2 Historical and Current Market Trends (2017-2022)
    • 6.5.3 Market Segmentation
    • 6.5.4 Market Forecast (2023-2028)
  • 6.6 Others
    • 6.6.1 Historical and Current Market Trends (2017-2022)
    • 6.6.2 Market Forecast (2023-2028)
  • 6.7 Attractive Investment Proposition by Category

7 Global Cross-border B2C E-commerce Market - Breakup by Offering

  • 7.1 Assorted Brands
    • 7.1.1 Overview
    • 7.1.2 Historical and Current Market Trends (2017-2022)
    • 7.1.3 Market Segmentation
    • 7.1.4 Market Forecast (2023-2028)
  • 7.2 In-House Brands
    • 7.2.1 Overview
    • 7.2.2 Historical and Current Market Trends (2017-2022)
    • 7.2.3 Market Segmentation
    • 7.2.4 Market Forecast (2023-2028)
  • 7.3 Attractive Investment Proposition by Offering

8 Global Cross-border B2C E-commerce Market - Breakup by Payment Method

  • 8.1 Digital Wallets
    • 8.1.1 Overview
    • 8.1.2 Historical and Current Market Trends (2017-2022)
    • 8.1.3 Market Segmentation
    • 8.1.4 Market Forecast (2023-2028)
  • 8.2 Internet Banking
    • 8.2.1 Overview
    • 8.2.2 Historical and Current Market Trends (2017-2022)
    • 8.2.3 Market Segmentation
    • 8.2.4 Market Forecast (2023-2028)
  • 8.3 Credit/Debit Cards
    • 8.3.1 Overview
    • 8.3.2 Historical and Current Market Trends (2017-2022)
    • 8.3.3 Market Segmentation
    • 8.3.4 Market Forecast (2023-2028)
  • 8.4 Others
    • 8.4.1 Historical and Current Market Trends (2017-2022)
    • 8.4.2 Market Forecast (2023-2028)
  • 8.5 Attractive Investment Proposition by Payment Method

9 Global Cross-border B2C E-commerce Market - Breakup by End User

  • 9.1 Adults
    • 9.1.1 Overview
    • 9.1.2 Historical and Current Market Trends (2017-2022)
    • 9.1.3 Market Segmentation
    • 9.1.4 Market Forecast (2023-2028)
  • 9.2 Teenagers/Millennial
    • 9.2.1 Overview
    • 9.2.2 Historical and Current Market Trends (2017-2022)
    • 9.2.3 Market Segmentation
    • 9.2.4 Market Forecast (2023-2028)
  • 9.3 Senior Citizens
    • 9.3.1 Overview
    • 9.3.2 Historical and Current Market Trends (2017-2022)
    • 9.3.3 Market Segmentation
    • 9.3.4 Market Forecast (2023-2028)
  • 9.4 Others
    • 9.4.1 Historical and Current Market Trends (2017-2022)
    • 9.4.2 Market Forecast (2023-2028)
  • 9.5 Attractive Investment Proposition by End User

10 Global Cross-border B2C E-commerce Market - Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Drivers
      • 10.1.1.2 Historical and Current Market Trends (2017-2022)
      • 10.1.1.3 Market Breakup by Category
      • 10.1.1.4 Market Breakup by Offering
      • 10.1.1.5 Market Breakup by Payment Method
      • 10.1.1.6 Market Breakup by End User
      • 10.1.1.7 Key Players
      • 10.1.1.8 Market Forecast (2023-2028)
    • 10.1.2 Canada
      • 10.1.2.1 Market Drivers
      • 10.1.2.2 Historical and Current Market Trends (2017-2022)
      • 10.1.2.3 Market Breakup by Category
      • 10.1.2.4 Market Breakup by Offering
      • 10.1.2.5 Market Breakup by Payment Method
      • 10.1.2.6 Market Breakup by End User
      • 10.1.2.7 Key Players
      • 10.1.2.8 Market Forecast (2023-2028)
  • 10.2 Europe
    • 10.2.1 Germany
      • 10.2.1.1 Market Drivers
      • 10.2.1.2 Historical and Current Market Trends (2017-2022)
      • 10.2.1.3 Market Breakup by Category
      • 10.2.1.4 Market Breakup by Offering
      • 10.2.1.5 Market Breakup by Payment Method
      • 10.2.1.6 Market Breakup by End User
      • 10.2.1.7 Key Players
      • 10.2.1.8 Market Forecast (2023-2028)
    • 10.2.2 France
      • 10.2.2.1 Market Drivers
      • 10.2.2.2 Historical and Current Market Trends (2017-2022)
      • 10.2.2.3 Market Breakup by Category
      • 10.2.2.4 Market Breakup by Offering
      • 10.2.2.5 Market Breakup by Payment Method
      • 10.2.2.6 Market Breakup by End User
      • 10.2.2.7 Key Players
      • 10.2.2.8 Market Forecast (2023-2028)
    • 10.2.3 United Kingdom
      • 10.2.3.1 Market Drivers
      • 10.2.3.2 Historical and Current Market Trends (2017-2022)
      • 10.2.3.3 Market Breakup by Category

10. 2.3.4 Market Breakup by Offering

10. 2.3.5 Market Breakup by Payment Method

10. 2.3.6 Market Breakup by End User

      • 10.2.3.7 Key Players
      • 10.2.3.8 Market Forecast (2023-2028)
    • 10.2.4 Italy
      • 10.2.4.1 Market Drivers
      • 10.2.4.2 Historical and Current Market Trends (2017-2022)
      • 10.2.4.3 Market Breakup by Category
      • 10.2.4.4 Market Breakup by Offering
      • 10.2.4.5 Market Breakup by Payment Method
      • 10.2.4.6 Market Breakup by End User
      • 10.2.4.7 Key Players
      • 10.2.4.8 Market Forecast (2023-2028)
    • 10.2.5 Spain
      • 10.2.5.1 Market Drivers
      • 10.2.5.2 Historical and Current Market Trends (2017-2022)
      • 10.2.5.3 Market Breakup by Category
      • 10.2.5.4 Market Breakup by Offering
      • 10.2.5.5 Market Breakup by Payment Method
      • 10.2.5.6 Market Breakup by End User
      • 10.2.5.7 Key Players
      • 10.2.5.8 Market Forecast (2023-2028)
    • 10.2.6 Others
      • 10.2.6.1 Historical and Current Market Trends (2017-2022)
      • 10.2.6.2 Market Forecast (2023-2028)
  • 10.3 Asia Pacific
    • 10.3.1 China
      • 10.3.1.1 Market Drivers
      • 10.3.1.2 Historical and Current Market Trends (2017-2022)
      • 10.3.1.3 Market Breakup by Category
      • 10.3.1.4 Market Breakup by Offering
      • 10.3.1.5 Market Breakup by Payment Method
      • 10.3.1.6 Market Breakup by End User
      • 10.3.1.7 Key Players
      • 10.3.1.8 Market Forecast (2023-2028)
    • 10.3.2 Japan
      • 10.3.2.1 Market Drivers
      • 10.3.2.2 Historical and Current Market Trends (2017-2022)
      • 10.3.2.3 Market Breakup by Category
      • 10.3.2.4 Market Breakup by Offering
      • 10.3.2.5 Market Breakup by Payment Method
      • 10.3.2.6 Market Breakup by End User
      • 10.3.2.7 Key Players
      • 10.3.2.8 Market Forecast (2023-2028)
    • 10.3.3 India
      • 10.3.3.1 Market Drivers
      • 10.3.3.2 Historical and Current Market Trends (2017-2022)
      • 10.3.3.3 Market Breakup by Category
      • 10.3.3.4 Market Breakup by Offering
      • 10.3.3.5 Market Breakup by Payment Method
      • 10.3.3.6 Market Breakup by End User
      • 10.3.3.7 Key Players
      • 10.3.3.8 Market Forecast (2023-2028)
    • 10.3.4 South Korea
      • 10.3.4.1 Market Drivers
      • 10.3.4.2 Historical and Current Market Trends (2017-2022)
      • 10.3.4.3 Market Breakup by Category
      • 10.3.4.4 Market Breakup by Offering
      • 10.3.4.5 Market Breakup by Payment Method
      • 10.3.4.6 Market Breakup by End User
      • 10.3.4.7 Key Players
      • 10.3.4.8 Market Forecast (2023-2028)
    • 10.3.5 Australia
      • 10.3.5.1 Market Drivers
      • 10.3.5.2 Historical and Current Market Trends (2017-2022)
      • 10.3.5.3 Market Breakup by Category
      • 10.3.5.4 Market Breakup by Offering
      • 10.3.5.5 Market Breakup by Payment Method
      • 10.3.5.6 Market Breakup by End User
      • 10.3.5.7 Key Players
      • 10.3.5.8 Market Forecast (2023-2028)
    • 10.3.6 Indonesia
      • 10.3.6.1 Market Drivers
      • 10.3.6.2 Historical and Current Market Trends (2017-2022)
      • 10.3.6.3 Market Breakup by Category
      • 10.3.6.4 Market Breakup by Offering
      • 10.3.6.5 Market Breakup by Payment Method
      • 10.3.6.6 Market Breakup by End User
      • 10.3.6.7 Key Players
      • 10.3.6.8 Market Forecast (2023-2028)
    • 10.3.7 Others
      • 10.3.7.1 Historical and Current Market Trends (2017-2022)
      • 10.3.7.2 Market Forecast (2023-2028)
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Drivers
      • 10.4.1.2 Historical and Current Market Trends (2017-2022)
      • 10.4.1.3 Market Breakup by Category
      • 10.4.1.4 Market Breakup by Offering
      • 10.4.1.5 Market Breakup by Payment Method
      • 10.4.1.6 Market Breakup by End User
      • 10.4.1.7 Key Players
      • 10.4.1.8 Market Forecast (2023-2028)
    • 10.4.2 Mexico
      • 10.4.2.1 Market Drivers
      • 10.4.2.2 Historical and Current Market Trends (2017-2022)
      • 10.4.2.3 Market Breakup by Category
      • 10.4.2.4 Market Breakup by Offering
      • 10.4.2.5 Market Breakup by Payment Method
      • 10.4.2.6 Market Breakup by End User
      • 10.4.2.7 Key Players
      • 10.4.2.8 Market Forecast (2023-2028)
    • 10.4.3 Others
      • 10.4.3.1 Historical and Current Market Trends (2017-2022)
      • 10.4.3.2 Market Forecast (2023-2028)
  • 10.5 Middle East and Africa
    • 10.5.1 Market Drivers
    • 10.5.2 Historical and Current Market Trends (2017-2022)
    • 10.5.3 Market Breakup by Category
    • 10.5.4 Market Breakup by Offering
    • 10.5.5 Market Breakup by Payment Method
    • 10.5.6 Market Breakup by End User
    • 10.5.7 Market Breakup by Country
    • 10.5.8 Key Players
    • 10.5.9 Market Forecast (2023-2028)
  • 10.6 Attractive Investment Proposition by Region

11 Global Cross-border B2C E-commerce Market - Competitive Landscape

  • 11.1 Overview
  • 11.2 Market Structure
  • 11.3 Market Share by Key Players
  • 11.4 Market Player Positioning
  • 11.5 Top Winning Strategies
  • 11.6 Competitive Dashboard
  • 11.7 Company Evaluation Quadrant

12 Profiles of Key Players

  • 12.1 Alibaba Group
    • 12.1.1 Business Overview
    • 12.1.2 Product Portfolio
    • 12.1.3 Business Strategies
    • 12.1.4 SWOT Analysis
    • 12.1.5 Major News and Events
  • 12.2 Amazon.com Inc.
    • 12.2.1 Business Overview
    • 12.2.2 Product Portfolio
    • 12.2.3 Business Strategies
    • 12.2.4 SWOT Analysis
    • 12.2.5 Major News and Events
  • 12.3 Anchanto Pte. Ltd.
    • 12.3.1 Business Overview
    • 12.3.2 Product Portfolio
    • 12.3.3 Business Strategies
    • 12.3.4 SWOT Analysis
    • 12.3.5 Major News and Events
  • 12.4 BoxMe
    • 12.4.1 Business Overview
    • 12.4.2 Product Portfolio
    • 12.4.3 Business Strategies
    • 12.4.4 SWOT Analysis
    • 12.4.5 Major News and Events
  • 12.5 eBay Inc.
    • 12.5.1 Business Overview
    • 12.5.2 Product Portfolio
    • 12.5.3 Business Strategies
    • 12.5.4 SWOT Analysis
    • 12.5.5 Major News and Events
  • 12.6 JD.com, Inc.
    • 12.6.1 Business Overview
    • 12.6.2 Product Portfolio
    • 12.6.3 Business Strategies
    • 12.6.4 SWOT Analysis
    • 12.6.5 Major News and Events
  • 12.7 Rakuten Group, Inc.
    • 12.7.1 Business Overview
    • 12.7.2 Product Portfolio
    • 12.7.3 Business Strategies
    • 12.7.4 SWOT Analysis
    • 12.7.5 Major News and Events
  • 12.8 SHEIN
    • 12.8.1 Business Overview
    • 12.8.2 Product Portfolio
    • 12.8.3 Business Strategies
    • 12.8.4 SWOT Analysis
    • 12.8.5 Major News and Events
  • 12.9 SIA Joom (Latvia)
    • 12.9.1 Business Overview
    • 12.9.2 Product Portfolio
    • 12.9.3 Business Strategies
    • 12.9.4 SWOT Analysis
    • 12.9.5 Major News and Events
  • 12.10 Wish Inc.
    • 12.10.1 Business Overview
    • 12.10.2 Product Portfolio
    • 12.10.3 Business Strategies
    • 12.10.4 SWOT Analysis
    • 12.10.5 Major News and Events
  • 12.11 Zalando SE
    • 12.11.1 Business Overview
    • 12.11.2 Product Portfolio
    • 12.11.3 Business Strategies
    • 12.11.4 SWOT Analysis
    • 12.11.5 Major News and Events

Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

13 Global Cross-border B2C E-commerce Market - Industry Analysis

  • 13.1 Drivers, Restraints, and Opportunities
    • 13.1.1 Overview
    • 13.1.2 Drivers
    • 13.1.3 Restraints
    • 13.1.4 Opportunities
    • 13.1.5 Impact Analysis
  • 13.2 Porters Five Forces Analysis
    • 13.2.1 Overview
    • 13.2.2 Bargaining Power of Buyers
    • 13.2.3 Bargaining Power of Suppliers
    • 13.2.4 Degree of Competition
    • 13.2.5 Threat of New Entrants
    • 13.2.6 Threat of Substitutes
  • 13.3 Value Chain Analysis

14 Strategic Recommendations

15 Appendix