市場調查報告書
商品編碼
1422810
2024-2032 年帶外身份驗證市場報告(按組件、身份驗證通道、部署模式、企業規模、垂直行業和地區)Out-of-Band Authentication Market Report by Component, Authentication Channel, Deployment Mode, Enterprise Size, Industry Vertical, and Region 2024-2032 |
2023 年,全球帶外 (OOB) 身分驗證市場規模達到 12 億美元。展望未來, IMARC Group預計到 2032 年,該市場將達到 66 億美元,2024 年複合年成長率 (CAGR) 為 19.69% -2032 。在網路攻擊和資料外洩威脅不斷升級的推動下,市場正在經歷穩定成長,這需要強力的安全措施、智慧型手機的廣泛採用和行動技術的進步,以及各行業嚴格的監管合規要求。
資料外洩和網路安全威脅的發生率不斷增加
全球市場受到資料外洩和網路安全威脅發生率上升的顯著影響。隨著數位交易和線上活動的不斷成長,企業和個人面臨更高的網路攻擊風險。 OOB 驗證透過利用單獨的通訊通道進行驗證,提供了超越傳統方法(例如密碼和 PIN)的額外安全層。這種方法對於防止未經授權的存取和資料竊取變得越來越重要。此外,組織對保護敏感資訊和遵守監管標準重要性的認知不斷增強,也推動了這項需求。此外,網路攻擊的頻率和複雜性不斷升級,需要強力的安全措施,從而推動 OOB 身份驗證在銀行、醫療保健和政府等各個領域的採用。
行動技術的進步和智慧型手機的廣泛使用
行動技術的普及和智慧型手機的廣泛使用是推動全球市場的關鍵因素。智慧型手機的普及使得這些方法(例如基於簡訊的驗證或推播通知)能夠無縫整合到日常活動中。這些方法利用行動裝置作為驗證交易或登入的輔助管道,為使用者提供便利性並增強安全性。同時,行動技術的不斷進步,包括改進的網際網路連接和複雜的行動應用程式的開發,正在促進採用。此外,企業正在利用這些技術進步來提供安全且使用者友好的身份驗證體驗。全球智慧型手機普及率的提高,尤其是在新興經濟體,正在擴大潛在的用戶群,為市場成長做出重大貢獻。
嚴格的監理合規要求
嚴格的監管合規要求的執行是影響全球市場成長的另一個主要因素。與此一致的是,法規以及其他各種區域和特定部門的法律要求採取嚴格的資料保護和隱私措施。這些法規通常需要實施強大的身份驗證流程,以確保資料安全並防止未經授權的存取。 OOB 身份驗證透過提供安全且可驗證的方法來確認使用者身份,幫助組織遵守這些監管標準。在處理敏感資訊的行業(例如金融、醫療保健和政府服務)中,合規性的需求尤其明顯。隨著法規變得更加嚴格和廣泛,對可靠且合規的身份驗證解決方案的需求進一步推動市場成長。
The global out-of-band (OOB) authentication market size reached US$ 1.2 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 6.6 Billion by 2032, exhibiting a growth rate (CAGR) of 19.69% during 2024-2032. The market is experiencing steady growth driven by the escalating threat of cyberattacks and data breaches, which necessitate robust security measures, the widespread adoption of smartphones and advances in mobile technology, and stringent regulatory compliance requirements across various industries.
Increasing incidence of data breaches and cybersecurity threats
The global market is significantly influenced by the rising incidence of data breaches and cybersecurity threats. As digital transactions and online activities continue to grow, businesses and individuals face heightened risks of cyberattacks. OOB authentication provides an additional layer of security beyond traditional methods, such as passwords and PINs, by utilizing a separate communication channel for verification. This method has become increasingly critical in preventing unauthorized access and data theft. Additionally, the growing awareness among organizations about the importance of safeguarding sensitive information and complying with regulatory standards is also propelling the demand. Moreover, the escalating frequency and sophistication of cyberattacks necessitate robust security measures, thereby driving the adoption of OOB authentication in various sectors, including banking, healthcare, and government.
Advancements in mobile technology and widespread smartphone usage
The proliferation of mobile technology and widespread smartphone usage are pivotal factors driving the global market. The ubiquity of smartphones is enabling the seamless integration of these methods, such as SMS-based verification or push notifications, into everyday activities. These methods leverage the mobile device as a secondary channel for authenticating transactions or logins, offering convenience and enhanced security to users. Along with this, the continuous advancements in mobile technology, including improved internet connectivity and the development of sophisticated mobile applications are facilitating the adoption. In addition, businesses are leveraging these technological advancements to provide secure and user-friendly authentication experiences. The global increase in smartphone penetration, particularly in emerging economies, is expanding the potential user base, thereby contributing significantly to market growth.
Stringent regulatory compliance requirements
The enforcement of stringent regulatory compliance requirements is another major factor influencing the growth of the global market. In confluence with this, regulations, and various other regional and sector-specific laws, mandate strict data protection and privacy measures. These regulations often require the implementation of robust authentication processes to ensure data security and prevent unauthorized access. OOB authentication, by providing a secure and verifiable method of confirming user identities, helps organizations comply with these regulatory standards. The need for compliance is particularly pronounced in industries handling sensitive information, such as finance, healthcare, and government services. As regulations become more rigorous and widespread, the demand for reliable and compliant authentication solutions further propelling market growth.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on component, authentication channel, deployment mode, enterprise size, and industry vertical.
Solution
Hardware
Software
Services
Solution accounts for the majority of the market share
The report has provided a detailed breakup and analysis of the out-of-band (OOB) authentication market based on the component. This includes solution (hardware and software) and services. According to the report, solution (hardware and software) represented the largest segment.
SMS
Push Notification
Voice
Token-based
Others
SMS holds the largest share in the industry
A detailed breakup and analysis of the market based on the authentication channel have also been provided in the report. This includes SMS, email, push notification, voice, token-based, and others. According to the report, SMS accounted for the largest market share.
On-premises
Cloud-based
Cloud-based represents the leading market segment
The report has provided a detailed breakup and analysis of the out-of-band (OOB) authentication market based on the deployment mode. This includes on-premises and cloud-based. According to the report, cloud-based represented the largest segment.
Large Enterprises
Small and Medium-sized Enterprises
Large Enterprises exhibits a clear dominance in the market
A detailed breakup and analysis of the market based on the enterprise size have also been provided in the report. This includes large enterprises, small and medium-sized enterprises. According to the report, large enterprises accounted for the largest market share.
BFSI
IT and Telecom
Government and Defense
Retail
Healthcare
Media and Entertainment
Others
BFSI dominates the market
A detailed breakup and analysis of the market based on the industry vertical have also been provided in the report. This includes BFSI, IT and telecom, government and defense, retail, healthcare, media and entertainment, and others. According to the report, BFSI accounted for the largest market share.
North America
United States
Canada
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
North America leads the market, accounting for the largest out-of-band (OOB) authentication market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.
Deepnet Security
Early Warning Services LLC
i-Sprint Innovations Pte Ltd
OneSpan
Ping Identity Corporation
RSA Security LLC
SAASPASS
SecurEnvoy (Shearwater Group plc)
SolidPass
StrikeForce Technologies Inc.
Thales Group