市場調查報告書
商品編碼
1422830
按技術(LTE 廣播、5G 廣播)、最終用戶(視訊點播、行動電視、連網汽車、緊急警報、體育場館、電子報紙和電子雜誌、無線電數據饋送和通知)分類的 LTE 和 5G 廣播市場其他)和地區2024-2032LTE and 5G Broadcast Market by Technology (LTE Broadcast, 5G Broadcast), End User (Video-On-Demand, Mobile TV, Connected Cars, Emergency Alerts, Stadiums, E-Newspapers and E-Magazines, Radio Data Feed and Notifications, and Others), and Region 2024-2032 |
2023年全球LTE和5G廣播市場規模達到7.83億美元。展望未來, IMARC Group預計到2032年市場規模將達到17.454億美元,2024-2032年複合年成長率(CAGR)為9.04%。由於全球資料使用量的增加、技術的快速進步、智慧設備的日益普及、物聯網 (IoT) 的不斷擴張以及政府和行業支持的不斷增加,該市場正在快速成長。
市場成長與規模:在高速資料和先進行動通訊技術需求不斷成長的推動下,市場正在穩定成長。此外,全球向數位化的轉變和智慧型設備的普及也有利於市場成長。
主要市場促進因素:影響市場成長的主要促進因素包括政府和產業支援、串流媒體、線上遊戲和物聯網 (IoT) 擴展等服務導致的資料使用量激增,以及消費者對高速、可靠的期望不斷成長網路連線。
技術進步:最新的創新,例如第五代 (5G) 中的大規模 MIMO、波束成形和網路切片,以及長期演進 (LTE) 技術的發展,對於增強網路容量、覆蓋範圍和效率至關重要。市場成長。
產業應用:物聯網 (IoT)、自動駕駛汽車、智慧城市和工業自動化領域對 LTE 和 5G 技術的市場需求很高,以實現更快、更可靠的通訊和資料傳輸。
主要市場趨勢:主要市場趨勢涉及向個人化、高品質內容交付的持續轉變,如 VoD 和行動電視領域所示。此外,物聯網的擴展以及連網汽車和智慧基礎設施中 5G 的採用正在推動市場成長。
地理趨勢:由於高科技的採用和投資,北美引領市場。在龐大的人口基數、技術進步和不斷擴大的基礎設施的推動下,其他地區也出現了顯著的成長。
競爭格局:該市場的特點是電信業者、網路設備製造商和技術供應商混合在一起。他們專注於研發 (R&D)、網路部署、合作夥伴關係以及解決監管和安全問題,以增強其市場地位。
挑戰與機會:市場面臨各種挑戰,例如解決安全問題、管理頻譜資源以及確保不同地區的公平存取。然而,最近網路解決方案的創新、新興市場的擴張以及利用 5G 功能的新應用的開發正在為市場成長創造新的機會。
全球資料使用量不斷增加
由於視訊串流、線上遊戲、基於雲端的應用程式和社交媒體平台等數據密集型服務的消費不斷增加,全球資料使用量激增,正在推動市場成長。此外,4K 和 8K 視訊串流等高畫質 (HD) 內容的出現,促使採用更高的頻寬和更快的網路速度,也促進了市場的成長。除此之外,資料使用量的增加,需要強大而高效的行動網路來處理大量資料流量,而不會出現明顯的延遲或品質損失,這是另一個推動成長的因素。與此一致的是,LTE網路和5G技術有望提供更大的容量、速度和效率,有助於支援超高速資料傳輸。
快速的技術進步
與前幾代產品相比,技術進步可顯著提高資料速度、減少延遲並增加網路容量,從而推動市場成長。與此一致的是,大規模多輸入多輸出(MIMO)技術的引入,允許在基地台中使用更多數量的天線,從而顯著增加網路的容量和覆蓋範圍,從而促進了市場的成長。此外,波束成形的進步提高了訊號精度和效率,使網路能夠更有效地為高密度區域提供服務,這對市場成長產生了積極影響。此外,5G 中網路切片的結合允許在同一實體基礎設施上建立多個虛擬網路,滿足從低功耗物聯網網路到高速行動寬頻的不同需求和用例,正在加強市場成長。
智慧型裝置日益普及
智慧型設備的激增在推動 LTE 和 5G 市場的成長中發揮關鍵作用。智慧型手機、平板電腦、穿戴式裝置和無數物聯網裝置在很大程度上依賴快速可靠的網路連線。它超越了傳統通訊,涵蓋了從串流高畫質 (HD) 媒體到執行即時導航和擴增實境等複雜任務的廣泛應用。此外,智慧型設備融入日常生活的各個方面,包括家庭自動化、健康監測和智慧交通,不斷擴大互聯設備的生態系統,正在促進市場成長。與此一致,LTE和5G網路提供更高的頻寬、更高的可靠性和更低的延遲,從而確保無縫連接和更高的效率。
物聯網 (IoT) 的不斷擴展
物聯網(IoT)的擴張是推動市場成長的重要因素。物聯網廣泛應用於從智慧家庭設備和穿戴式健康監測器到工業感測器和智慧城市基礎設施等應用。物聯網設備的激增需要網路基礎設施能夠同時處理大量連接,而不會影響速度或可靠性。與此一致的是,5G網路以其高頻寬、低延遲和連接大量設備的能力,非常適合滿足這些要求。它們可以實現更有效率、更即時的資料傳輸,這對於自動駕駛汽車和即時遠端監控等許多物聯網應用至關重要。
政府和產業支持不斷增加
全球各國政府和產業正在透過資金、政策制定和頻譜分配等各種措施積極支持 5G 網路的推出,這有助於市場成長。他們認知到 5G 技術在促進經濟成長、增強通訊服務以及支援自動駕駛汽車、遠距醫療和智慧城市等創新技術方面的潛力。除此之外,許多政府正在實施政策並提供財政激勵措施來鼓勵5G基礎設施的開發和部署。此外,他們正在促進 5G 使用無線電頻譜的可用性,這對於該技術在各個地區和行業的部署和擴展至關重要。
The global LTE and 5G broadcast market size reached US$ 783.0 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 1,745.4 Million by 2032, exhibiting a growth rate (CAGR) of 9.04% during 2024-2032. The market is growing rapidly driven by increasing data usage across the globe, rapid technological advancements, increasing proliferation of smart devices, growing expansion of the Internet of Things (IoT), and rising government and industry support.
Market Growth and Size: The market is witnessing stable growth, driven by the increasing demand for high-speed data and advanced mobile communication technologies. Additionally, the global shift towards digitalization and the proliferation of smart devices is favoring the market growth.
Major Market Drivers: Key drivers influencing the market growth include government and industry support, surge in data usage due to services like streaming, online gaming, and the Internet of Things (IoT) expansion, and the growing consumer expectation for high-speed, reliable internet connectivity.
Technological Advancements: Recent innovations, such as massive MIMO, beamforming, and network slicing in fifth-generation (5G), and the development of long term evolution (LTE) technologies, that are pivotal in enhancing network capacity, coverage, and efficiency are supporting the market growth.
Industry Applications: The market is experiencing high demand for LTE and 5G technologies in the Internet of Things (IoT), autonomous vehicles, smart cities, and industrial automation for faster, more reliable communication and data transfer.
Key Market Trends: The key market trends involve the ongoing shift towards personalized, high-quality content delivery, as seen in the VoD and Mobile TV segments. Additionally, the expansion of IoT and the adoption of 5G in connected cars and smart infrastructure are bolstering the market growth.
Geographical Trends: North America leads the market due to high technology adoption and investment. Other regions are also showing significant growth, fueled by large population base, tech advancements, and expanding infrastructure.
Competitive Landscape: The market is characterized by a mix of telecom operators, network equipment manufacturers, and technology providers. They are focusing on research and development (R&D), network deployment, partnerships, and addressing regulatory and security aspects to enhance their market positions.
Challenges and Opportunities: The market faces various challenges, such as addressing security concerns, managing spectrum resources, and ensuring equitable access across diverse regions. However, recent innovation in network solutions, expansion in emerging markets, and the development of new applications leveraging 5G capabilities are creating new opportunities for the market growth.
The increasing data usage across the globe
The surge in data usage across the globe, fueled by the escalating consumption of data-intensive services, such as video streaming, online gaming, cloud-based applications, and social media platforms, is propelling the market growth. Furthermore, the advent of high-definition (HD) content, such as 4K and 8K video streaming, prompting the adoption of higher bandwidth and faster internet speeds, is contributing to the market growth. Along with this, the increase in data usage, which necessitates robust and efficient mobile networks capable of handling large volumes of data traffic without significant latency or loss of quality, is acting as another growth-inducing factor. In line with this, LTE networks and 5G technology promise greater capacity, speed, and efficiency, which aids in supporting ultra-high-speed data transmission.
Rapid technological advancements
Technological advancements that enable significantly higher data speeds, reduced latency, and increased network capacity compared to previous generations are boosting the market growth. In line with this, the introduction of massive multiple input multiple out (MIMO) technology that allows a greater number of antennas to be used in base stations, which dramatically increases the network's capacity and coverage, is contributing to the market growth. Furthermore, the advancements in beamforming, which improves signal precision and efficiency, enabling networks to serve high-density areas more effectively, are positively influencing the market growth. Additionally, the incorporation of network slicing in 5G, which allows for the creation of multiple virtual networks on the same physical infrastructure, catering to diverse needs and use cases, ranging from low-power IoT networks to high-speed mobile broadband, is strengthening the market growth.
Increasing proliferation of smart devices
The proliferation of smart devices is playing a pivotal role in driving the growth of the LTE and 5G market. Smartphones, tablets, wearables, and a myriad of IoT devices rely heavily on fast and reliable internet connectivity. It extends beyond traditional communication, encompassing a wide range of applications from streaming high-definition (HD) media to performing complex tasks like real-time navigation and augmented reality. Furthermore, the integration of smart devices in various aspects of daily life, including home automation, health monitoring, and smart transportation, which is continuously expanding the ecosystem of connected devices, is contributing to the market growth. In line with this, LTE and 5G networks provide higher bandwidth, greater reliability, and lower latency, which ensure seamless connectivity and better efficiency.
Growing expansion of the Internet of Things (IoT)
The expansion of the Internet of Things (IoT) is a significant factor fueling the market growth. IoT is widely used in applications ranging from smart home devices and wearable health monitors to industrial sensors and smart city infrastructures. The proliferation of IoT devices requires a network infrastructure that can handle a massive number of connections simultaneously without compromising on speed or reliability. In line with this, 5G networks, with their high bandwidth, low latency, and ability to connect a vast number of devices, are ideally suited to meet these requirements. They enable more efficient and real-time data transfer, which is critical for many IoT applications, such as autonomous vehicles and real-time remote monitoring.
Rising government and industry support
Governments and industries across the globe are actively supporting the rollout of 5G networks through various initiatives, including funding, policy-making, and spectrum allocation, which are contributing to the market growth. They recognize the potential of 5G technology in boosting economic growth, enhancing communication services, and supporting innovative technologies, such as autonomous vehicles, telemedicine, and smart cities. Besides this, many governments are implementing policies and providing financial incentives to encourage the development and deployment of 5G infrastructure. Moreover, they are facilitating the availability of radio spectrum for 5G use, which is essential for the technology's deployment and expansion across various regions and sectors.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on technology and end user.
LTE Broadcast
5G Broadcast
LTE broadcast accounts for the majority of the market share
The report has provided a detailed breakup and analysis of the market based on the technology. This includes LTE broadcast and 5G broadcast. According to the report, LTE broadcast represented the largest segment.
The LTE broadcast segment holds the largest market share due to its widespread adoption and mature technology. LTE broadcast allows for efficient delivery of high-quality video and other content to a large number of users simultaneously. It is particularly beneficial in areas where traditional broadcast and multicast methods are limited, such as live event streaming, media delivery in crowded areas, and even in public safety scenarios for mass alerts and communications. Additionally, the increasing demand for high-quality video content on mobile devices, as well as the need for more efficient use of network resources, is facilitating the demand for LTE broadcast.
5G broadcast offers several advantages over LTE broadcast, including higher data rates, lower latency, and the ability to support a larger number of devices simultaneously. It is ideal for next-generation applications, such as ultra-high-definition (UHD) video streaming, augmented and virtual reality (AR/VR), and connected vehicle systems. Moreover, 5G Broadcast has the potential to enable new use cases in areas such as distance education, emergency communications, and IoT applications, where its enhanced capabilities can be fully leveraged.
Video-On-Demand
Mobile TV
Connected Cars
Emergency Alerts
Stadiums
E-Newspapers and E-Magazines
Radio Data Feed and Notifications
Others
Video-on-demand holds the largest share in the industry
A detailed breakup and analysis of the market based on the end user have also been provided in the report. This includes video-on-demand, mobile TV, connected cars, emergency alerts, stadiums, e-newspapers and e-magazines, radio data feed and notifications, and others. According to the report, video-on-demand accounted for the largest market share.
The video-on-demand (VoD) segment holds the largest market share due to the escalating consumer demand for streaming services. It benefits significantly from the enhanced capabilities of LTE and 5G networks, such as higher bandwidth and reduced latency, which are crucial for streaming high-quality video content. Additionally, the increasing popularity of VoD services, owing to their convenience, allowing users to access a wide range of content, including movies, television (TV) shows, and documentaries, anytime and anywhere, is contributing to the market growth. Besides this, the rapid proliferation of smart devices and improvements in network technologies, which have enabled seamless and buffer-free streaming experiences, is catalyzing the market growth.
The mobile TV segment encompasses the delivery of television content over mobile networks to smartphones, tablets, and other portable devices. It caters to the modern lifestyle, where mobility and instant access to media are highly valued. LTE and 5G networks have drastically improved the quality and reliability of Mobile TV services by supporting higher-resolution video and reducing buffering and loading times.
Connected cars utilize LTE and 5G networks to enhance the driving experience through advanced connectivity features. This segment includes services, such as real-time navigation, traffic updates, in-car entertainment, remote diagnostics, and enhanced safety features. LTE and 5G networks play a critical role in enabling these services by providing the necessary bandwidth and low latency for seamless communication between vehicles and network infrastructure.
The emergency alerts segment involves the utilization of LTE and 5G networks for the delivery of critical information during emergencies, such as natural disasters, public health crises, and security threats. These networks enable the rapid dissemination of alerts and instructions to a wide audience, enhancing public safety and response efficiency.
Stadiums use LTE and 5G networks to provide high-speed internet access, live streaming of events, interactive experiences, and efficient crowd management within stadium environments. Furthermore, the high density of users in stadiums presents a challenge for network capacity, which LTE and 5G technologies address with their enhanced bandwidth and data handling capabilities.
The e-newspapers and e-magazines segment involves the distribution of digital versions of newspapers and magazines over LTE and 5G networks. It capitalizes on the shift from traditional print media to digital platforms, offering users instant access to a wide range of publications on their mobile devices. Additionally, the high-speed and reliable connectivity provided by LTE and 5G networks enables the quick download and smooth streaming of media-rich content, including high-resolution images and videos.
The radio data feed and notifications segment encompasses the delivery of audio content and information services over LTE and 5G networks. It includes traditional radio broadcasting services adapted for digital delivery, as well as modern data services, such as traffic updates, weather alerts, and personalized notifications. LTE and 5G networks facilitate the reliable and efficient transmission of audio content and data services to a wide range of devices, including smartphones, connected cars, and smart home devices.
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
North America leads the market, accounting for the largest LTE and 5G broadcast market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.
North America represents the largest segment, driven by high levels of technology adoption, significant investments in network infrastructure, and a robust telecommunications industry. Additionally, the region is at the forefront of deploying advanced mobile network technologies. Furthermore, the presence of major technology and telecom companies in this region, along with supportive government policies and substantial consumer demand for high-speed mobile services, is bolstering the market growth. Moreover, the rising focus on innovation and development in sectors like autonomous vehicles and industrial automation, which further drives the demand for high-capacity, low-latency network connections, is strengthening the market growth.
The LTE and 5G broadcast market in the Asia Pacific region is fueled by the large population base, increasing smartphone penetration, and substantial investments in network infrastructure by key economies. Additionally, the region hosts some of the world's leading technology companies, which are actively involved in the development and deployment of 5G technologies.
Europe's LTE and 5G broadcast market is characterized by strong regulatory frameworks, advanced technological infrastructure, and a focus on innovation and sustainability. Additionally, the widespread adoption and promotion of advanced mobile network technologies to improve connectivity across the region, including rural and underserved areas, is contributing to the market growth.
The LTE and 5G broadcast market in Latin America is driven by increasing mobile penetration, digital transformation initiatives, and investments in telecommunications infrastructure. Furthermore, the growing demand for mobile services in the region, which is driven by a young and increasingly connected population, is boosting the market growth. Additionally, the widespread adoption of mobile technologies for various applications, including e-commerce, education, and entertainment, is supporting the market growth.
The LTE and 5G broadcast market in the Middle East and Africa (MEA) region is characterized by a diverse range of economies with varying levels of technology adoption and infrastructure development. Additionally, the ongoing strategic investments in technology and initiatives to promote digital transformation are positively influencing the market growth. Moreover, the growing interest in expanding mobile connectivity to support economic growth, bridge digital divides, and enable access to digital services is driving the market growth.
Leading players are engaging in a range of strategic activities to strengthen their market positions and capitalize on the growing demand for advanced mobile network technologies. They are focusing on the deployment of 5G networks, with efforts geared towards expanding coverage, enhancing network capacities, and reducing latency to meet the evolving needs of consumers and businesses. Besides this, several companies are forming strategic partnerships and collaborations with other industry stakeholders, including government bodies, to facilitate the roll-out of 5G and to develop new use cases and applications, particularly in areas like IoT, autonomous vehicles, smart cities, and industrial automation. Additionally, major players are working on improving compatibility and interconnectivity standards to ensure seamless integration of various devices and systems within the 5G ecosystem.
AT&T Inc.
Athonet srl
Cisco Systems Inc.
Enensys Technologies SA
Huawei Technologies Co. Ltd.
KT Corporation
NEC Corporation
Nokia Corporation
Reliance Jio Infocomm Limited
Spinner Group
Telstra Corporation
In November 2020, Huawei Technologies launched a new 5G microwave long-reach E-band solution to further accelerate the deployment of 5G.
In March 2020, Cisco Systems Inc. launched a converged SDN transport, which enables PLDT (Philippines) to unleash the complete potential of 5G for a better customer experience.
In August 2023, Reliance Jio completed the minimum-roll out obligation of 5G services in 22 telecom circles of India.