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市場調查報告書
商品編碼
1519784
2024-2032 年電鍋市場報告(按產品、產能、配銷通路、最終用戶和地區)Electric Rice Cooker Market Report by Product, Capacity, Distribution Channel, End User, and Region 2024-2032 |
2023年全球電鍋市場規模達42IMARC Group美元。人們對健康家常飯菜的日益青睞、電飯鍋在簡化烹飪過程中提供的便利性、產品的多功能性以及包括米飯在內的亞洲美食的日益受歡迎是推動市場的一些主要因素。
電鍋是一種旨在簡化煮飯過程的廚房電器。它由金屬或不沾內鍋、外殼和加熱元件組成。使用者將所需量的米和水添加到內鍋中,炊具會自動調節烹飪過程。加熱元件加熱鍋,將水煮沸,然後將火調至小火,使米飯均勻煮熟。米飯煮熟後,炊具會切換到保溫模式,將米飯保持在最佳溫度,直到準備好食用。電鍋無需持續監控,只需最少的努力即可提供一致且鬆軟的米飯。
推動市場的主要因素之一是人們對健康家庭烹飪的偏好不斷增加。電鍋提供了一種輕鬆的煮飯方式,鼓勵人們將其作為自製餐點的主食。此外,電鍋通常具有針對不同類型米飯的設置,允許用戶自訂他們的烹飪體驗。此外,電鍋透過簡化煮飯過程提供了便利。它們消除了持續監控和攪拌的需要,允許使用者設定計時器。這種節省時間的特性引起了忙碌的個人和家庭的共鳴,使電鍋成為一種有吸引力的廚房用具。除此之外,以米飯為主的亞洲美食日益受歡迎,在全球廣受歡迎。隨著人們探索多樣化的烹飪體驗,對電鍋的需求激增。
對健康家常飯菜的偏好不斷上升
人們越來越喜歡健康的家常飯菜,鼓勵人們將米飯納入飲食,從而推動了電飯鍋市場的發展。這些炊具提供了一種方便、無憂的煮飯方式,使注重健康的人能夠更輕鬆地在家中烹飪營養膳食。電鍋具有可編程設定和煮不同類型米飯的能力等功能,可滿足注重健康、尋求控制食材和烹飪方法的個人的特定需求。
方便又省時
電鍋提供了一種無憂且高效的方式,可以簡化烹飪過程並節省個人時間。透過可程式設定和自動化功能,使用者可以設定所需的烹飪時間,並允許使用者在米飯完美煮熟的同時從事其他任務。節省時間的特點對於忙碌的個人、專業人士和尋求快速、輕鬆的膳食準備的家庭來說特別有吸引力。
亞洲美食越來越受歡迎
電鍋專為烹飪亞洲美食中常用的不同類型的米飯而設計,確保最佳的質地和風味。隨著越來越多的人探索和擁抱多樣化的烹飪體驗,在家複製正宗亞洲菜餚的願望也越來越強烈。電鍋成為實現一致和美味的結果的重要工具,推動了那些想要在自己的廚房裡享用亞洲風味餐點的人的採用,從而促進了市場的成長。
The global electric rice cooker market size reached US$ 4.2 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 6.7 Billion by 2032, exhibiting a growth rate (CAGR) of 5.3% during 2024-2032. The rising preference for healthy home-cooked meals, convenience offered by electric cookers in simplifying the cooking process, versatility of the product, and increasing popularity of Asian cuisines that includes rice dishes are some of the major factors propelling the market.
An electric rice cooker is a kitchen appliance designed to simplify the process of cooking rice. It consists of a metal or non-stick inner pot, an outer shell, and a heating element. The user adds the desired amount of rice and water to the inner pot, and the cooker automatically regulates the cooking process. The heating element heats the pot, bringing the water to a boil and then reducing the heat to a simmer to cook the rice evenly. Once the rice is cooked, the cooker switches to a keep warm mode, maintaining the rice at an optimal temperature until it is ready to be served. Electric rice cookers eliminate the need for constant monitoring and provide consistent and fluffy rice with minimal effort.
One of the primary factors driving the market is the rising preference for healthy-home cooked meals. Electric rice cookers provide a hassle-free way to cook rice, encouraging individuals to include this as a staple food in their homemade meals. Moreover, rice cookers often feature settings for different types of rice, allowing users to customize their cooking experience. Additionally, electric rice cookers offer convenience by simplifying the rice cooking process. They eliminate the need for constant monitoring and stirring, allowing users to set the timer. This time-saving aspect resonates with busy individuals and households, making electric rice cookers an attractive kitchen appliance. Other than this, the increasing popularity of Asian cuisines, which prominently includes rice dishes, has gained widespread popularity globally. As people explore diverse culinary experiences, the demand for electric rice cookers has surged.
Rising Preference for Healthy Home-Cooked Meals
The rising preference for healthy home-cooked meals propels the electric rice cooker market by encouraging individuals to incorporate rice dishes into their diet. These cookers offer a convenient and hassle-free way to prepare rice, making it easier for health-conscious individuals to cook nutritious meals at home. With features, such as programmable settings and the ability to cook different types of rice, electric rice cookers cater to the specific needs of health-conscious individuals who seek control over their ingredients and cooking methods.
Convenience and Time Saving
Electric rice cookers offer a hassle-free and efficient way that simplify the cooking process and save time of individuals. With programmable settings and automated functions, users can set the desired cooking time and allows users to engage in other tasks while the rice cooks perfectly. The time-saving aspect is particularly appealing to busy individuals, working professionals, and families seeking quick and effortless meal preparation.
Increasing Popularity of Asian Cuisines
Electric rice cookers are designed to cook different types of rice commonly used in Asian cuisine, ensuring optimal texture and flavor. As more people explore and embrace diverse culinary experiences, the desire to replicate authentic Asian dishes at home is growing. The electric rice cooker becomes an essential tool to achieve consistent and delicious results, driving its adoption among individuals who want to enjoy Asian-inspired meals in their own kitchens, thereby contributing to the growth of the market.
IMARC Group provides an analysis of the key trends in each segment of the global electric rice cooker market report, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on product, capacity, distribution channel, and end user.
Electric Rice Cooker Market
Standard
Multifunctional
Induction
Others
Standard electric rice cookers represent the most popular product
The report has provided a detailed breakup and analysis of the electric rice cooker market based on the product. This includes standard, multifunctional, induction, and others. According to the report, standard electric rice cookers represented the largest segment.
Standard electric rice cookers provide a simple and affordable solution for cooking rice. These basic models provide essential features such as automatic cooking and keep-warm functions, making them accessible to a wide range of consumers. They appeal to individuals seeking a no-frills option for cooking rice without any additional complexities. The affordability and ease-of-use of standard electric rice cookers make them a popular choice for those looking for a straightforward and reliable cooking appliance.
Small Volume
Medium Volume
Large Volume
Extra Large Volume
Small volume cookers dominate the market
A detailed breakup and analysis of the electric rice cooker market based on capacity has also been provided in the report. This includes small volume, medium volume, large volume, extra-large volume. According to the report, small volume rice cookers accounted for the largest market share.
Small volume electric rice cookers drive the market by catering to individuals or small households with lower rice consumption. These compact and portable models typically have a capacity of 1 to 3 cups of uncooked rice. They offer convenience for those who need to cook smaller portions, ensuring efficient rice preparation without wastage. Small volume electric rice cookers are popular among students, singles, or small families who value space-saving appliances and the ability to cook just the right amount of rice for their needs.
Supermarkets and Hypermarkets
Specialty Stores
Online Stores
Others
The majority of the electric rice cookers are distributed though supermarkets and hypermarkets
A detailed breakup and analysis of the electric rice cooker market based on the distribution channel has also been provided in the report. This includes supermarkets and hypermarkets, specialty stores, online stores, and others. According to the report, supermarkets and hypermarkets represented the largest segment.
Supermarkets and hypermarkets are large-scale retail stores that offer a wide range of products, including various models and brands of electric rice cookers. The convenience of one-stop shopping and the ability to compare different options side by side attract consumers seeking an electric rice cooker. Supermarkets and hypermarkets often provide competitive pricing, promotional offers, and discounts, making them an accessible and cost-effective avenue for consumers to purchase electric rice cookers, thus driving the market through increased visibility and availability.
Household
Commercial
Household is the largest end user segment
A detailed breakup and analysis of the electric rice cooker market based on the end user has also been provided in the report. This includes household and commercial. According to the report, household accounted for the majority of the market share.
Electric rice cookers are mostly used in households, providing a convenient and efficient way to cook rice. With various sizes, capacities, and features available, electric rice cookers cater to the needs of individual households, small families, and large families alike. The desire for quick, hassle-free rice preparation, along with the growing popularity of diverse rice dishes in home cooking, contributes to the sustained demand for electric rice cookers among households, driving the market forward.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Asia Pacific exhibits a clear dominance in the market, accounting for the largest electric rice cooker market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific was the largest market for electric rice cookers.
Asia Pacific is a significant driver of the electric rice cooker market due to its rich culinary heritage and large population. The region's preference for rice-based dishes and the rising disposable incomes contribute to the growing demand for electric rice cookers. The convenience, time-saving features, and versatility of electric rice cookers align with the busy lifestyles of individuals in Asia Pacific. The expanding middle-class population and urbanization drive the market's growth as numerous households adopt electric rice cookers for their everyday cooking needs. Moreover, the strong cultural connection to rice consumption ensures the sustained demand for electric rice cookers in the region.
The key players invest in research and development (R&D) to innovate and introduce advanced features in their electric rice cooker models. This includes technologies like smart controls, programmable settings, and enhanced safety mechanisms. Additionally, key players focus on product differentiation by providing a diverse range of electric rice cooker models with varying capacities, sizes, and design aesthetics to cater to different consumer preferences. Marketing and promotional activities play a crucial role in driving the electric rice cooker market. Key players invest in advertising campaigns, digital marketing strategies, and partnerships with influencers to create brand awareness and reach a wider audience. They also engage in promotional offers, discounts, and attractive pricing strategies to attract customers and gain a competitive edge. Key players also prioritize distribution and retail partnerships to ensure wider availability of their products. They collaborate with supermarkets, specialty stores, and online platforms to reach consumers in various geographical locations. Strategic partnerships with retailers and e-commerce platforms help in expanding market reach and ensuring product visibility.
AB Electrolux
Bajaj Electricals Ltd.
Breville Group Limited
Groupe SEB
Koninklijke Philips N.V.
Newell Brands
Panasonic Corporation
Tiger Corporation
Toshiba Corporation
TTK Prestige Ltd.
Wonderchef Home Appliances Pvt. Ltd.
Zojirushi Corporation
Koninklijke Philips N.V. launched a 5-layer Bakuhanseki coating rice cooker, which is six times harder than normal coatings. It ensures that the product lasts longer, and the 3D heating system delivers 360 degrees heat circulation.
TTK Prestige Ltd. launched India's first IoT-enabled rice cooker that can be controlled remotely by consumers through the prestige smart app in their mobile phones.
Zojirushi Corporation launched Zojirushi NS-TSC10 micom rice cooker and warmer with easy-to-clean clear coated stainless-steel exterior and micro computerized fuzzy logic technology.