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市場調查報告書
商品編碼
1541506
2024-2032 年按類型、過濾技術(高效顆粒吸收、活性碳、離子過濾器等)、配銷通路和地區分類的家用空氣清淨機市場報告Residential Air Purifiers Market Report by Type, Filtration Technology (High-efficiency Particulate Absorbing, Activated Carbon, Ionic Filters, and Others), Distribution Channel, and Region 2024-2032 |
IMARC Group年,全球家用空氣清淨機市場規模達43億美元。大眾對健康和保健的日益關注、技術的不斷進步、快速城市化和室內品質的惡化以及氣候變遷對空氣品質的影響日益加大是推動市場成長的一些因素。
主要市場促進因素:由於人們對與空氣品質不佳相關的健康相關問題的認知不斷增強,該市場正在經歷適度成長。
主要市場趨勢:智慧空氣清淨機的興起,包括物聯網(IoT)連接,可以使用智慧型手機遠端操作,正在推動住宅空氣清淨機市場的成長。自動調節和即時空氣品質監測是這些系統的共同特徵。
地理趨勢:由於主要城市的高污染水平以及可支配收入不斷增加的中產階級不斷壯大,亞太地區主導了市場。
競爭格局:住宅空氣清淨機產業的一些主要市場參與者包括 AllerAir Industries Inc.、Daikin Industries Ltd.、Dyson Ltd.、Honeywell International Inc.、IQAir、Koninklijke Philips NV、LG Electronics Inc.、Panasonic Holdings Corporation、三星電子有限公司、夏普公司、聯合利華公司、惠而浦公司、小米公司等。
挑戰與機會:挑戰包括空氣清淨機價格的上漲。儘管如此,製造商正在設計價格實惠的型號,以保持空氣淨化效果,從而可能擴大其客戶範圍。
根據 GlobalData 的數據,2021 年印度的都市化率為 1.34%。此外,烹飪和清潔等常見家務活動產生的污染物,以及家具和建築材料的排放,也是造成室內空氣品質低落的原因。城市居民對這些問題的認知不斷提高,推動了對住宅空氣清淨機的需求。對於有兒童或老年人的家庭來說,建立更乾淨、更健康的生活空間的願望尤其明顯,因為他們更容易受到空氣污染的負面影響。根據聯合國 (UN) 報告,80 歲及以上人口數量正在快速增加。到2021 年,全球人口中約有10% 為65 歲或以上,預計到2050 年,這一比例將增加到六分之一。 。
呼吸系統疾病的發生率不斷上升
群眾中呼吸系統疾病和過敏的發生率增加是推動住宅空氣清淨機需求的關鍵因素。由於室內空間經常存在灰塵、花粉、寵物皮屑和顆粒物等污染物,氣喘、支氣管炎和過敏性鼻炎等健康問題會惡化。根據美國疾病管制與預防中心 (CDC) 的訊息,到 2022 年,4.6% 的成年患者有慢性阻塞性肺病 (COPD)、肺氣腫或慢性支氣管炎的背景。空氣清淨機配備高效能顆粒吸收 (HEPA) 濾網等先進過濾系統,可有效消除空氣中的刺激物,打造更健康的生活環境,減少過敏和氣喘症狀和發作。健康專業人士和個人都認知到這個積極主動策略的重要性,使空氣清淨機成為患有這些疾病的個人家庭的重要補充。
不斷進步的技術進步提高了產品效率和客戶便利性,為家用空氣清淨機的市場前景提供了良好的前景。現代空氣清淨機配備了先進的過濾器,例如 HEPA 過濾器,可捕捉小至 0.3 微米的顆粒。新技術包括根據空氣品質資料調整設定的感測器,以及允許用戶透過智慧型手機應用程式監控和控制其設備的連接設備。這些技術進步既提高了空氣清淨機去除空氣污染物的效率,也提高了使用者滿意度,對精通技術的使用者有吸引力。大金於 2024 年 1 月推出了一款將紫外線 (UV) 技術與 Streamer 技術相結合的空氣清淨器,具有獨特的紫外線過濾器,可在 30 分鐘內抑制 99% 以上的病毒。嚴格的安全協議和創新的佈局設計可確保有效的紫外線輻射而不洩漏,解決了對確認不可見紫外線和安全性的擔憂。
IMARC Group提供了每個細分市場的主要趨勢的分析,以及 2024-2032 年全球、區域和國家層面的預測。我們的報告根據類型、過濾技術和配銷通路對市場進行了分類。
獨立式/攜帶式
管道內
獨立式/攜帶式在市場上佔據明顯主導地位
報告還提供了基於類型的詳細市場細分和分析。這包括獨立式/攜帶式和管道式。報告顯示,獨立式/攜帶式佔據了最大的市場佔有率。
與管道系統相比,獨立/攜帶式部分因其多功能性、易於安裝且經濟實惠而在市場上最受歡迎。這些易於運輸的設備吸引了各種各樣的用戶,因為它們可以輕鬆放置在任何房間並根據需要重新放置,提供的多功能性在無法永久設置的租賃空間或家庭中特別有用。獨立式空氣清淨機通常採用先進的過濾方法,例如 HEPA 過濾器、活性炭,有時還採用紫外線或電離器,這些方法可有效去除污染物,從而增加其吸引力。製造商不斷尋找新方法來改善空氣清淨機的外觀、降低噪音並添加智慧功能,以滿足對高效能、便利解決方案日益成長的需求。 Nirvana Being 於2023 年11 月推出印度首款攜帶式MESP 空氣清淨器,採用尖端技術實現高效能空氣清潔、節能和可重複使用的過濾器,能夠消除PM2.5、灰塵、花粉、煙霧、病毒等多種污染物和細菌。該產品非常適合提高室內空氣質量,具有先進的功能和永續性,有助於最大限度地減少昂貴的過濾器更換需求。
高效微粒吸收 (HEPA)
活性碳
離子過濾器
其他
高效能顆粒吸收器 (HEPA) 主導市場
該報告根據過濾技術對市場進行了詳細的細分和分析。這包括高效顆粒吸收 (HEPA)、活性碳、離子過濾器等。根據該報告,高效能顆粒吸收器(HEPA)代表了最大的部分。
高效顆粒吸收 (HEPA) 領域在市場上佔有最大佔有率,主要是因為其在捕獲各種空氣顆粒(包括花粉、塵蟎和其他過敏原)方面已被證明有效,而且效率很高。 HEPA 濾網在住宅環境中備受青睞,因為它們可顯著改善室內空氣質量,對於患有過敏、氣喘和擔心接觸空氣污染物的家庭至關重要。配備 HEPA 的空氣清淨機的可靠性和性能使其成為尋求可靠空氣淨化解決方案的人們的首選,促使製造商不斷創新和改進這些過濾器,以滿足不斷提高的用戶期望和監管標準。例如,2024 年1 月,Coway 推出了Airmega 100,這是一款圓柱形空氣清淨器,具有3 級HEPA 過濾系統,非常適合810 平方英尺以下的較小空間,具有即時空氣品質指示器和超靜音睡眠模式。它能有效過濾有害污染物,捕捉99.999%小至0.01微米的奈米顆粒,包括過敏原、細菌、黴菌和病毒,促進更健康的生活環境。
線上
離線
報告還提供了基於配銷通路的詳細市場細分和分析。這包括線上和線下。
線上配銷通路主要由電子商務平台的便利性及其提供的廣泛覆蓋範圍所推動。該部分允許個人輕鬆地比較不同的型號、閱讀客戶評論以及存取詳細的產品資訊和規格,所有這些都可以在舒適的家中完成。此外,根據IMARC Group的數據,到 2023 年,全球電子商務產業的價值將達到 21.1 兆美元。此外,與傳統零售店相比,線上管道通常提供有競爭力的價格、促銷優惠和更多樣化的產品選擇。數位行銷策略和行動購物應用程式的激增加速了線上購物的興起,使其成為製造商瞄準精通技術的用戶並擴大全球客戶群的重要途徑。
線下仍然是市場的重要組成部分,人們通常更喜歡從家居裝飾店、專賣店和百貨公司等實體零售店購買這些設備。這種偏好是因為有機會親自檢查產品、評估其尺寸和設計,並從銷售人員那裡獲得即時的專家建議。線下通路也受惠於從知名零售品牌購買時所感受到的信任和可靠性,以及無需等待或運輸成本即可立即獲得產品。許多買家仍然看重實體門市提供的觸覺體驗和個人化服務,以保持其在市場格局中的相關性。
北美洲
美國
加拿大
亞太
中國
日本
印度
韓國
澳洲
印尼
其他
歐洲
德國
法國
英國
義大利
西班牙
俄羅斯
其他
拉丁美洲
巴西
墨西哥
其他
中東和非洲
亞太地區引領市場,佔據最大的家用空氣清淨機市場佔有率
該報告還對所有主要區域市場進行了全面分析,其中包括北美(美國和加拿大);亞太地區(中國、日本、印度、韓國、澳洲、印尼等);歐洲(德國、法國、英國、義大利、西班牙、俄羅斯等);拉丁美洲(巴西、墨西哥等);以及中東和非洲。報告稱,亞太地區是住宅空氣清淨機最大的區域市場。
亞太地區是市場中最大的部分,主要是由中國和印度等人口大國的高污染水平所推動的。快速的城市化、工業成長以及人們對不良空氣品質對健康影響的認知不斷提高,是導致該地區空氣清淨機需求強勁的重要因素。根據世界銀行提供的資料,預計2045年全球城市人口將增加至60億,成長1.5倍。此外,隨著可支配收入的增加,中產階級人口的增加也擴大投資於健康和保健產品,包括空氣清淨機。該地區各國政府也正在實施更嚴格的空氣品質法規,這進一步促進了家用空氣清淨機的銷售。這些因素結合在一起,使亞太地區成為一個充滿活力且快速擴張的空氣淨化技術市場。
家用空氣清淨機市場研究報告也對市場競爭格局進行了全面分析。也提供了所有主要公司的詳細資料。住宅空氣清淨機產業的一些主要市場參與者包括 AllerAir Industries Inc.、Daikin Industries Ltd.、Dyson Ltd.、Honeywell International Inc.、IQAir、Koninklijke Philips NV、LG Electronics Inc.、Panasonic Holdings Corporation、Samsung Electronics Co.有限公司、夏普公司、聯合利華公司、惠而浦公司和小米公司。
(請注意,這僅代表部分公司名單,完整名單已在報告中提供。)
市場主要參與者都集中精力創新和技術整合,以提高其產品的效率和功能。它們採用了 HEPA 和活性碳等先進過濾技術,並整合了用於遠端監控和控制的物聯網連接等智慧功能。例如,2022年11月,IQAir推出了PerfectPro(R)全屋空氣清淨機系列,為屋主提供高性能空氣淨化解決方案。該系列具有緊湊的設計和高效的顆粒過濾功能,可滿足人們日益關注空氣污染物的情況下對清潔室內空氣的需求。此外,公司還透過策略併購(M&A)以及與科技公司建立合作夥伴關係以利用尖端技術來積極擴大其市場佔有率。這種競爭格局的特點是不斷努力改善產品供應、增加用戶信任並擴展到新興市場,同時強調永續性和能源效率。
2021 年 6 月:大金工業有限公司推出攜帶式空氣清淨器,提供 HEPA 過濾和 MERV 13 過濾器,以提高室內空氣質量,並易於設定和操作,適合各種環境。新系列支持大金致力於提供有效解決方案以改善商業和工業空間的空氣品質和健康的承諾。
2023 年10 月:Dyson有限公司推出Big+Quiet 清淨器,採用Cone Aerodynamics 技術,可投射10 米潔淨空氣,HEPA H-13 過濾器可捕獲99.95% 的污染物,並透過LCD 顯示器和MyDyson 進行即時空氣品質監測應用程式整合。它集強大的性能和安靜的操作於一體,適合面積達 1000 平方英尺的大空間。
2021 年12 月:Secure Connection 推出了霍尼韋爾空氣清淨機新系列,配備HEPA H13 過濾器,可去除高達99.97% 的顆粒物,透過三個類別滿足各種用戶需求:超值系列、白金系列和旗艦系列。該系列包括 UV LED、離子發生器和加濕器功能,旨在解決人們對空氣污染和整體健康日益成長的擔憂。
The global residential air purifiers market size reached US$ 4.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 6.4 Billion by 2032, exhibiting a growth rate (CAGR) of 4.4% during 2024-2032. The growing focus on health and wellness among the masses, continuous improvements in technology, rapid urbanization and deterioration of indoor quality, and rising impact of climate change on air quality are some of the factors impelling the market growth.
Major Market Drivers: The market is experiencing moderate growth owing to the increasing awareness about health-related issues associated with poor air quality.
Key Market Trends: The rise of smart air purifiers, which include internet of things (IoT) connectivity and can be operated remotely using smartphones is bolstering the residential air purifiers market growth. Automated adjustment and real-time air quality monitoring are common features of these systems.
Geographical Trends: Asia Pacific dominates the market because of high pollution levels in major cities and a growing middle class with increasing disposable income.
Competitive Landscape: Some of the major market players in the residential air purifiers industry include AllerAir Industries Inc., Daikin Industries Ltd., Dyson Ltd., Honeywell International Inc., IQAir, Koninklijke Philips N.V., LG Electronics Inc., Panasonic Holdings Corporation, Samsung Electronics Co. Ltd., Sharp Corporation, Unilever plc, Whirlpool Corporation, Xiaomi Inc., among many others.
Challenges and Opportunities: Challenges consist of the increasing prices of air purifiers. Nevertheless, manufacturers are designing affordable models that maintain air purification effectiveness, possibly increasing their customer reach.
According to GlobalData, India's urbanization rate stood at 1.34% in 2021. Urbanization is resulting in more crowded living areas and increasing indoor air pollution from sources such as traffic, industrial operations, and building projects. Additionally, pollutants generated by common household tasks like cooking and cleaning, as well as emissions from furniture and construction materials, are responsible for the low quality of air indoors. The rising awareness among urban residents regarding these issues are driving the demand for residential air purifiers. The desire to establish a cleaner, healthier living space is especially notable in households with children or older individuals, who are more vulnerable to the negative consequences of air pollution. As per the United Nations (UN) report, the population of individuals who are 80 years or older is increasing at a rapid rate. Around 10% of the global population were 65 or older in 2021 and this proportion is expected to increase to 1 in 6 by 2050. Moreover, the worldwide population of individuals aged 65 and above is projected to reach 1.6 billion by 2050.
Growing Occurrence of Respiratory Diseases
The increasing occurrence of respiratory illnesses and allergies among the masses is a key factor driving the residential air purifiers demand. Health issues like asthma, bronchitis, and allergic rhinitis worsen due to pollutants like dust, pollen, pet dander, and particulate matter often present in indoor spaces. According to information from the Center for Disease Control and Prevention (CDC), 4.6% of adult patients in 2022 had a background of chronic obstructive pulmonary disease (COPD), emphysema, or chronic bronchitis. Air purifiers with advanced filtration systems like high-efficiency particulate absorbing (HEPA) filters effectively eliminate irritants from the air, resulting in a healthier living environment that can reduce allergy and asthma symptoms and attacks. Health professionals and individuals are both acknowledging the importance of this proactive strategy, making air purifiers a crucial addition to the homes of individuals with these conditions.
Continuous technological advancements that improve product effectiveness and customer convenience are offering a favorable residential air purifiers market outlook. Contemporary air purifiers come with advanced filters such as HEPA filters, which can capture particles as tiny as 0.3 microns. New technologies include sensors that adjust settings based on air quality data, and connected devices that allow users to monitor and control their appliances via smartphone apps. These advancements in technology enhance both the efficiency of air purifiers in removing airborne contaminants and enhance user satisfaction, appealing to users who are tech-savvy. Daikin unveiled an air purifier in January 2024 that integrates ultraviolet (UV) technology with Streamer technology, featuring a unique UV filter for over 99% virus suppression within 30 minutes. Stringent safety protocols and innovative layout designs guarantee efficient UV radiation without leaks, addressing concerns about confirming invisible UV light and safety.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on type, filtration technology, and distribution channel.
Stand-alone/Portable
In-Duct
Stand-alone/portable exhibits a clear dominance in the market
A detailed breakup and analysis of the market based on the type have also been provided in the report. This includes stand-alone/portable and in-duct. According to the report, stand-alone/portable accounted for the largest market share.
The stand-alone/portable segment is the most popular in the market because of its versatility, ease of installation, and affordability when compared to in-duct systems. These easily transportable devices attract a wide variety of users as they can be conveniently placed in any room and relocated as required, offering versatility that is especially useful in rental spaces or homes where permanent setups are not possible. Stand-alone air purifiers commonly include advanced filtration methods such as HEPA filters, activated carbon, and occasionally UV lights or ionizers, which increase their attractiveness by providing effective pollutant removal. Manufacturers are constantly finding new ways to improve the look, lower noise, and add smart features to air purifiers to meet the growing need for efficient and convenient solutions. Nirvana Being introduced India's initial portable MESP air purifier in November 2023, employing cutting-edge technology for efficient air cleaning, energy conservation, and a reusable filter, with the ability to eliminate multiple pollutants like PM2.5, dust, pollen, smoke, viruses, and bacteria. Perfect for enhancing the air quality indoors, this product includes advanced features and sustainability, which helps minimize the need for expensive filter changes.
High-efficiency Particulate Absorbing (HEPA)
Activated Carbon
Ionic Filters
Others
High-efficiency particulate absorbing (HEPA) dominates the market
The report has provided a detailed breakup and analysis of the market based on the filtration technology. This includes high-efficiency particulate absorbing (HEPA), activated carbon, ionic filters, and others. According to the report, high-efficiency particulate absorbing (HEPA) represented the largest segment.
High-efficiency particulate absorbing (HEPA) segment holds the biggest share in the market, primarily due to its proven effectiveness in capturing a wide range of airborne particles, including pollen, dust mites, and other allergens, with a high efficiency rate. HEPA filters are highly favored in residential settings because they notably improve indoor air quality, making them essential for households with allergy sufferers, asthmatics, and those concerned about exposure to airborne pollutants. Their reliability and performance are making HEPA-equipped air purifiers the go-to choose for people seeking dependable air purification solutions, prompting manufacturers to continually innovate and improve these filters to meet rising user expectations and regulatory standards. For instance, in January 2024, Coway introduced the Airmega 100, a cylindrical air purifier, featuring a 3-stage HEPA filtration system, ideal for smaller spaces up to 810 square feet, with real-time air quality indicator and whisper-quiet sleep mode. It efficiently filters harmful pollutants, capturing 99.999% of nano-sized particles down to 0.01 microns, including allergens, bacteria, mold, and viruses, promoting healthier living environments.
Online
Offline
A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes online and offline.
Online distribution channel is mainly driven by the convenience of e-commerce platforms and the expansive reach they offer. This segment allows individuals to easily compare different models, read customer reviews, and access detailed product information and specifications, all from the comfort of their home. Moreover, the global e-commerce sector was valued at US$ 21.1 trillion in 2023 according to the IMARC Group. Additionally, online channels often provide competitive pricing, promotional deals, and more diverse product selections than traditional retail outlets. The rise of online shopping is accelerated by digital marketing strategies and the proliferation of mobile shopping apps, making it a crucial avenue for manufacturers to target tech-savvy users and expand their customer base globally.
Offline remains a vital part of the market, with people often preferring to purchase these devices from physical retail stores like home improvement stores, specialty stores, and department stores. This preference is driven by the opportunity to physically inspect products, assess their size and design, and receive immediate, expert advice from sales personnel. Offline channels also benefit from the trust and reliability perceived in purchasing from established retail brands and the immediate product availability without the wait or cost of shipping. Many buyers still value the tactile experience and personalized service that offline stores offer, maintaining their relevance in the market landscape.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Asia Pacific leads the market, accounting for the largest residential air purifiers market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific represents the largest regional market for residential air purifiers.
The Asia Pacific region is the largest segment in the market, primarily driven by high pollution levels in populous countries like China and India. Rapid urbanization, industrial growth, and increasing awareness about the health implications of poor air quality are significant factors contributing to the robust demand for air purifiers in this region. Based on the data provided by the World Bank, global urban population is projected to rise to 6 billion people by 2045, a 1.5-fold increase. Additionally, the rising middle-class population with growing disposable incomes is increasingly investing in health and wellness products, including air purifiers. Governments across the region are also implementing stricter air quality regulations, which further boosts the sales of residential air purifiers. These factors combined make Asia Pacific a dynamic and rapidly expanding market for air purification technologies.
The residential air purifiers market research report has also provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the major market players in the residential air purifiers industry include AllerAir Industries Inc., Daikin Industries Ltd., Dyson Ltd., Honeywell International Inc., IQAir, Koninklijke Philips N.V., LG Electronics Inc., Panasonic Holdings Corporation, Samsung Electronics Co. Ltd., Sharp Corporation, Unilever plc, Whirlpool Corporation and Xiaomi Inc.
(Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.)
Key players in the market are intensively focusing on innovation and technology integration to enhance the efficiency and functionality of their products. They are incorporating advanced filtration technologies, such as HEPA and activated carbon, and integrating smart features like IoT connectivity for remote monitoring and control. For instance, in November 2022, IQAir introduced the PerfectPro(R) Whole House Air Purifier Series, offering homeowners a high-performance air cleaning solution. The series features compact designs and high-efficiency particle filtration, addressing the need for clean indoor air amid increasing concerns about airborne pollutants. Additionally, companies are actively expanding their market presence through strategic mergers and acquisitions (M&A), and by forming partnerships with technology firms to leverage cutting-edge technologies. This competitive landscape is marked by a continual effort to improve product offerings, increase user trust, and expand into emerging markets, all while emphasizing sustainability and energy efficiency.
June 2021: Daikin Industries Ltd. unveiled portable air purifiers, offering HEPA filtration and MERV 13 filters to enhance indoor air quality, catering to various settings with ease of setup and operation. The new line supports Daikin's commitment to providing effective solutions for improved air quality and health in commercial and industrial spaces.
October 2023: Dyson Ltd. launched the Purifier Big+Quiet, featuring Cone Aerodynamics tech for a 10-meter clean air projection, HEPA H-13 filter capturing 99.95% of pollutants, and real-time air quality monitoring via an LCD display and MyDyson app integration. It offers a blend of powerful performance and quiet operation, catering to large spaces up to 1000 sq feet.
December 2021: Secure Connection introduced a new lineup of Honeywell Air Purifiers featuring HEPA H13 filters that remove up to 99.97% of particles, catering to various user needs with three categories: Value, Platinum, and Ultimate Series. The range includes UV LED, Ionizer, and Humidifier functionalities, aiming to address rising concerns about air pollution and overall well-being.