市場調查報告書
商品編碼
1561501
2024-2032 年按產品類型、材料類型、價格範圍、配銷通路和地區分類的家庭辦公家具市場報告Home Office Furniture Market Report by Product Type, Material Type, Price Range, Distribution Channel, and Region 2024-2032 |
2023年全球家庭辦公家具IMARC Group規模達275億美元。該市場的推動因素包括越來越多的電子商務平台提供全面的產品描述、規格和卓越的視覺效果、建立高效工作空間的需求不斷成長以及遠距工作文化的增強,因為這有助於保持工作與生活的平衡。
數位化工作數量不斷增加
由於數位工作傾向於提供在任何地點工作的靈活性,遠距工作安排正在增加。越來越多的在家工作的專業人士以及由此產生的對專用且實用的家庭辦公空間的需求推動了對家庭辦公家具的需求。在零工經濟中,人們以獨立承包商或自由工作者的身分工作,其中包括許多網路就業。為了完成工作,自由工作者和零工經常設立家庭辦公室。購買高品質的家庭辦公家具,例如寬敞的辦公桌、舒適的座椅和充足的照明,有助於建立高效的工作空間。隨著越來越多的人在家工作,設計舒適健康的工作空間的需求也不斷成長。根據世界經濟論壇網站2024年發布的白皮書,預計到2030年數位化就業機會將增加25%左右。
主要參與者專注於擴張
透過改進線上零售平台,企業正在利用不斷擴大的電子商務領域並接觸更廣泛的受眾。企業總是想出新的想法並擴大產品線,包括客製化選項、智慧家具和人體工學設計。為了吸引不同客戶的注意力,各大公司都提供各種各樣的家具來滿足不同的需求和偏好。透過進入新的地理位置,主要參與者正在滿足全球不斷成長的家庭辦公家具市場需求,同時增加家庭辦公家具的可及性。例如,2024 年,哈爾濱岳陽家具慶祝其位於中國哈爾濱的新阿什利家具家居店展廳盛大開幕並剪綵。主要參與者正在與科技公司合作,將先進元素融入家具中,或與設計師合作創造獨特的系列。透過收購小型或專業企業,他們正在增加產品供應和市場佔有率。
蓬勃發展的電子商務產業
根據IMARC Group的報告,2023年全球電子商務市場規模將達到21.1兆美元。這對於職業人士特別有用。客戶可以透過電子商務平台從其所在地區可能無法提供的各種家庭辦公家具款式、品牌和價位中進行選擇。電子商務平台提供的產品描述、規格和視覺效果使其非常受人們歡迎。這些功能有助於他們在購買家庭辦公家具時做出更好的決策。人們還可以比較幾個商家的成本,以確保他們獲得最好的報價。
IMARC Group提供了每個細分市場的主要趨勢分析,以及 2024-2032 年全球、區域和國家層面的預測。我們的報告根據產品類型、材料類型、價格範圍和配銷通路對市場進行了分類。
座椅佔大部分市場佔有率
該報告根據產品類型對市場進行了詳細的細分和分析。這包括座椅、儲物單元和文件櫃、書桌和桌子等。根據該報告,座位是最大的細分市場。
隨著遠距工作變得越來越普遍,符合人體工學的座椅變得越來越重要。舒適且有支撐性的坐姿可以讓人們工作更長時間而不會感到不適,從而大大提高工作效率。借助符合人體工學的椅子,可以保持正確的姿勢並降低背部不適、頸部拉傷以及其他與久坐相關的肌肉骨骼問題的風險。椅子是任何家庭辦公室佈置的必要組成部分,因為它們在工作日中不斷被使用。
木材在業界佔有最大佔有率
報告中還根據材料類型提供了詳細的市場細分和分析。這包括木材、金屬、塑膠、玻璃等。報告稱,木材佔據最大的市場佔有率。
木材具有永恆、經典的外觀,與傳統和現代家居裝飾趨勢完美契合。橡木、楓木、胡桃木和櫻桃木等各種木材品種和塗層提供了一系列視覺可能性,可滿足客戶的不同品味。木材是一種可靠的家具材料,因其強度和耐用性而經久耐用。優質的木製家具可以承受大量使用和濫用,而不會失去其結構完整性或美學吸引力。各種家庭辦公家具,如桌子、座椅、書櫃、架子和櫥櫃都是由木材製成的。木製家具的尺寸、風格和飾面都可以輕鬆改變,以滿足個人的要求和品味。
中型代表領先的細分市場
該報告根據價格範圍對市場進行了詳細的細分和分析。這包括低、中和高。根據該報告,媒體代表了最大的細分市場。
由於它在價格和品質之間取得了平衡,中等價格範圍吸引了廣泛的客戶,包括那些預算緊張的客戶和那些準備多花一點錢以獲得卓越功能的客戶。買家認為中等價位的家具物有所值、耐用且功能齊全,而且沒有高階家具的高價標籤。人們對品質的大多數期望通常可以透過中等價格類別的家具來滿足,這些家具具有足夠的壽命和耐用性,適合頻繁使用。中等價格家具的生產經常使用可靠的材料和施工方法,確保了可觀的使用壽命和性能。
專賣店市場主導地位明顯
報告還提供了基於配銷通路的詳細市場細分和分析。這包括超市和大賣場、專賣店、網路商店等。報告顯示,專賣店佔最大的市佔率。
專賣店只銷售家具,這使他們能夠提供普通零售商可能無法提供的深入的產品知識和專業建議。專賣店員工通常更了解家庭辦公家具的微妙之處,例如人體工學、材料和設計趨勢。專業零售商通常出售更廣泛的家庭辦公家具,包括主流零售商店中可能找不到的高階和專業商品。他們經常提供客製化選項,使客戶能夠根據自己的獨特要求、品味和家庭辦公設定來安裝家具,這對家庭辦公家具市場的洞察產生了積極影響。
歐洲引領市場,佔據最大的家庭辦公家具市場佔有率
該報告還對所有主要區域市場進行了全面分析,其中包括北美(美國和加拿大);亞太地區(中國、日本、印度、韓國、澳洲、印尼等);歐洲(德國、法國、英國、義大利、西班牙、俄羅斯等);拉丁美洲(巴西、墨西哥等);以及中東和非洲。報告稱,歐洲是家庭辦公家具最大的區域市場。
歐洲國家更自由地採用了彈性的工作規則,包括遠距就業。隨著越來越多的人建立家庭辦公室,這些空間對家具的需求也隨之增加。在歐洲,對工作與生活平衡的重視促進了舒適而有效率的家庭辦公室的設計。由於其強勁的經濟和大量的可支配現金,一些歐洲國家鼓勵其公民購買高品質的家庭辦公家具。該市場也受到政府針對家庭辦公室和遠距工作的多項舉措和激勵措施的推動。歐洲人偏好堅固且美觀的家庭辦公產品,因為他們重視設計精良、高品質的家具。此外,主要參與者正在開設新的陳列室以滿足人們的需求。例如,2024 年,Bisley 在都柏林開設了第二個陳列室,以鞏固其在都柏林建築師和設計界的地位。
(請注意,這只是關鍵參與者的部分列表,報告中提供了完整列表。)
The global home office furniture market size reached US$ 27.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 48.6 Billion by 2032, exhibiting a growth rate (CAGR) of 6.3% during 2024-2032. The market is driven by the growing number of e-commerce platforms that provide thorough product descriptions, specifications, and superior visuals, rising need to establish a productive workspace, and increasing culture of remote work, as it helps in maintaining work-life balance.
Growing number of digital jobs
Remote work arrangements are growing because of digital jobs' tendency to provide flexibility to work from any location. The need for home office furniture is driven by the growing number of professionals who work from home and the resulting requirement for dedicated and practical home office spaces. The gig economy, in which people work as independent contractors or freelancers, includes many internet employment. To complete their jobs, freelancers and gig workers frequently set up home offices. Purchasing high-quality home office furniture, such as desks that are roomy, comfortable seats, and sufficient lighting, can assist establish a productive workspace. As more people work from home, the need of designing cozy and healthful workspaces is growing. As per the whitepaper published in 2024 on the website of the World Economic Forum, digital jobs are estimated to grow by around 25% by 2030.
Focus of key players on expansion
By improving online retail platforms, businesses are taking advantages of the expanding e-commerce sector and reaching a wider audience. Businesses are always coming up with new ideas and growing their product lines to include customized options, smart furniture, and ergonomic designs. To gain the attention of various clients, major firms are offering a broad range of furniture to cater to various demands and preferences. By entering new geographic locations, key players are addressing the growing home office furniture market demand around the world while increasing accessibility to home office furniture. For instance, in 2024, Harbin Yueyang Furnishing celebrated the Grand Opening and Ribbon Cutting of its new Ashley Furniture HomeStore showroom located in Harbin, China. Key players are collaborating with tech firms to include advanced elements into furniture items or working with designers to create exclusive lines. By acquiring smaller or specialist businesses, they are increasing their product offerings and market share.
Thriving e-commerce industry
According to the IMARC Group's report, the global e-commerce market reached US$ 21.1 Trillion in 2023. Internet retailers are open 24/7, making it convenient for buyers to shop whenever they want. This is especially useful for working professionals. Customers can choose from a wide range of home office furniture styles, brands, and price points that may not be offered in their area by using e-commerce platforms. Product descriptions, specifications, and visuals provided by e-commerce platforms make them highly preferable among people. These features help them in making better decisions while purchasing home office furniture. People can also compare costs from several merchants to ensure that they are getting the best offer.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on product type, material type, price range, and distribution channel.
Seating accounts for the majority of the market share
The report has provided a detailed breakup and analysis of the market based on the product type. This includes seating, storage units and file cabinets, desks and tables, and others. According to the report, seating represents the largest segment.
Ergonomic seating is becoming increasingly important as remote work is becoming more prevalent. Sitting comfortably and supportively allows people to work longer hours without experiencing discomfort, which can greatly increase productivity. Maintaining proper posture and lowering the risk of back discomfort, neck strain, and other musculoskeletal problems linked to extended sitting are made possible with the help of ergonomic chairs. Chairs are a necessary component of any home office arrangement because they are utilized constantly during the workday.
Wood holds the largest share of the industry
A detailed breakup and analysis of the market based on the material type have also been provided in the report. This includes wood, metal, plastic, glass, and others. According to the report, wood accounts for the largest market share.
Wood has a timeless, classic appearance that goes well with both traditional and modern home decor trends. A variety of wood species and coatings like oak, maple, walnut, and cherry offer a range of visual possibilities that cater to different tastes among customers. Wood is a dependable material for furniture that lasts a long time because of its strength and durability. Wooden furniture of superior quality may endure heavy use and abuse without losing its structural integrity or aesthetic appeal. A variety of home office furniture pieces, such as desks, seats, bookcases, shelves, and cupboards, are made of wood. Size, style, and finish can all be readily altered in wooden furniture to suit individual requirements and tastes.
Medium represents the leading market segment
The report has provided a detailed breakup and analysis of the market based on the price range. This includes low, medium, and high. According to the report, medium represents the largest segment.
Because it strikes a balance between price and quality, the medium price range appeals to a wide spectrum of customers, both those on a tight budget and those who are prepared to shell out a little extra for superior features. Furniture that is priced in the middle is seen by buyers as having good value for the money, durability, and functionality without the premium price tag of higher-end items. Most expectations of people for quality are typically met by furniture in the medium price category, which offers sufficient longevity and durability for frequent usage. Reliable materials and construction methods are frequently used in the production of medium-priced furniture, guaranteeing a respectable lifespan and performance.
Specialty stores exhibit a clear dominance in the market
A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets and hypermarkets, specialty stores, online stores, and others. According to the report, specialty stores account for the largest market share.
Specialty stores only sell furniture, which enables them to provide in-depth product knowledge and professional advice that normal retailers might not be able to. Specialty store employees are frequently more knowledgeable about the subtleties of home office furniture, such as ergonomics, materials, and design trends. Specialty retailers usually carry a wider range of home office furniture, including high-end and specialist items that may not be found in mainstream retail stores. They frequently provide customization options, enabling clients to fit furniture to their unique requirements, tastes, and home office setups, which is positively influencing the home office furniture market insights.
Europe leads the market, accounting for the largest home office furniture market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe represents the largest regional market for home office furniture.
European countries have adopted flexible work rules, including remote employment, more freely. As more people are setting up home offices, this is increasing the need for furnishings for those spaces. In Europe, the emphasis on work-life balance promotes the design of cozy and effective home offices. Due to their strong economies and large levels of disposable cash, several European nations encourage their citizens to purchase high-quality home office furniture. The market is also driven by several government initiatives and incentives for home offices and remote work. European people have a predisposition for robust and aesthetically beautiful home office products because they value well-designed, high-quality furniture. Moreover, key players are opening new showrooms to cater to the demand of people. For instance, in 2024, Bisley opened its second showroom in Dublin to consolidate their position within Dublin's architect and design community.
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)