市場調查報告書
商品編碼
1561605
2024-2032 年按類型、技術、價格、配銷通路、最終用戶和地區分類的自行車市場報告Bicycle Market Report by Type, Technology, Price, Distribution Channel, End User, and Region 2024-2032 |
2023年全球自行車IMARC Group規模達798億美元。政府機構推出優惠政策以盡量減少車輛碳排放水平,再加上電動自行車的發展,主要是提高了市場佔有率。
電動自行車的普及率不斷提高
燃料價格不斷上漲和交通堵塞加劇,特別是在城市和大都市地區,正在增加消費者對電動自行車的偏好。除此之外,由於有大量的機會和便利的交通,越來越多的人正在轉移到城市,這將進一步導致更多的交通堵塞。根據聯合國經濟和社會事務部預測,到2050年,全球68%的人口將居住在城市地區。此外,電動自行車使更廣泛的人群更容易騎自行車,包括那些因身體限制或健身水平而可能無法使用傳統自行車的人。電動輔助可幫助騎士行駛更遠的距離並輕鬆應對山丘,使其成為城市通勤和休閒騎行的實用交通選擇。因此,政府當局正在採取有利措施促進自行車的使用,預計這將在預測期內促進市場成長。例如,世界衛生組織 (WHO) 和聯合國 (UN) 宣布 6 月 3 日為世界自行車日,以表彰自行車對經濟實惠且環保的交通機制的貢獻。
不斷增加的政府舉措
根據最近的自行車市場前景,政府當局正在大力投資自行車基礎設施的發展,例如專用自行車道、自行車共享計畫和安全的自行車停車設施。這些基礎設施的改善使騎自行車變得更安全、更方便,鼓勵更多人騎自行車。此外,實施促進自行車運動的立法和政策,例如自行車友善城市規劃、確保騎自行車者安全的法規以及鼓勵企業支持員工騎自行車的激勵措施。這些措施為自行車運動創造了更有利的環境。例如,根據觀察者研究基金會最近發布的一份報告,政府機構已在西孟加拉邦和比哈爾邦啟動了各種為女學生提供自行車的舉措,其結果因縮小中等教育中的性別差距而受到讚揚。同樣,西孟加拉邦監管機構發起的 Saboojsathi 計畫因其對學童的社會影響而榮獲 2019 年資訊社會世界高峰會 (WSIS) 電子化政府類別獎。此外,各國政府也提供財政激勵措施來鼓勵騎自行車,例如購買自行車或電動自行車的補貼、騎自行車者的稅收減免以及自行車基礎設施項目的補助等。這些激勵措施有助於減少與騎自行車相關的成本障礙。例如,蘇格蘭政府推出了一項計劃,向買不起自行車的學齡兒童免費分發自行車。
日益關注健康與保健
騎自行車有助於提高健身水平、增強肌肉和燃燒卡路里。隨著人們越來越注重健康,他們開始轉向騎自行車等活動來保持活躍和健康。例如,德里的 Samagra Shiksha 成立了一個健康俱樂部,為公立學校 9 至 12 年級的學生提供有關健康生活的教育。除此之外,隨著心血管疾病盛行率的增加,越來越多的人開始騎自行車來改善健康並降低風險。例如,根據世界衛生組織最近發布的報告,心血管疾病繼續困擾著全球超過 5 億人,到 2021 年將導致 2,050 萬人死亡。
自行車賽事數量不斷增加
人們越來越傾向於冒險活動,這使得自行車在健行和休閒活動中的使用增多,從而促進了市場的成長。此外,各種公眾人物、名人也紛紛參與和推廣自行車運動,這使得對自行車的需求不斷增加。此外,這些活動透過鼓勵人們設定目標並針對特定活動進行訓練來促進健康和健身。參與者在完成活動後通常會體驗到健康程度的提升和成就感。例如,根據 Allgemeiner Deutscher Fahrrad-Club (ADFC) 在 2022 年進行的研究,大約 96% 的受訪者表示「他們在德國騎自行車。」此外,根據愛爾蘭體育委員會的數據,2022 年愛爾蘭體育局向愛爾蘭自行車運動撥款約52 萬歐元,旨在激勵消費者參與該國一系列與自行車相關的活動。的舉措支持了自行車市場佔有率。
The global bicycle market size reached US$ 79.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 115.8 Billion by 2032, exhibiting a growth rate (CAGR) of 4.1% during 2024-2032. The launch of favorable policies by government bodies to minimize carbon emissions levels that are released from vehicles, coupled with the development of electric bicycles, is primarily bolstering the market share.
Growing Adoption of E-Bikes
The escalating prices of fuel and the rising traffic congestion, especially in urban and metropolitan areas, are increasing the preferences of consumers towards electric bicycles. Besides this, the growing number of individuals are shifting to cities, owing to the availability of numerous opportunities and ease in access to transport, which will further lead to more traffic congestion. According to the United Nations Department of Economic and Social Affair, 68% of the global population will live in urban areas by 2050. This is expected to increase the number of vehicles on the road, thereby causing difficulty in mobility. Moreover, e-bikes make cycling more accessible to a wider range of people, including those who may not be able to use traditional bikes due to physical limitations or fitness levels. The electric assistance helps riders travel longer distances and tackle hills with ease, making them a practical transportation option for urban commuting and recreational riding. Consequently, government authorities are taking favorable measures to promote the use of bicycles, which is expected to augment the market growth over the forecasted period. For example, the World Health Organization (WHO) and the United Nations (UN) declared 3rd June as World Bicycle Day to recognize the contribution of bicycles towards affordable and eco-friendly transport mechanisms.
Rising Government Initiatives
According to the recent bicycle market outlook, government authorities are investing significantly in the development of cycling infrastructures, such as dedicated bike lanes, bike-sharing programs, and secure bike parking facilities. These infrastructural improvements make cycling safer and more convenient, encouraging more individuals to take up cycling. Moreover, the implementation of legislation and policies to promote cycling, such as bike-friendly urban planning, regulations to ensure cyclist safety, and incentives for businesses to support cycling among employees. These measures create a more supportive environment for cycling. For instance, according to a recent report published by the Observer Research Foundation, various initiatives by government bodies to provide schoolgirls bicycles have been started in West Bengal and Bihar, and the results have been praised for closing the gender gap in secondary education. Similarly, the Saboojsathi program launched by regulatory bodies in West Bengal won the World Summit on the Information Society (WSIS) Award in 2019, under the e-governance category, on account of its social impact among school going children. Moreover, governments of various countries offer financial incentives to encourage cycling, such as subsidies for purchasing bicycles or e-bikes, tax breaks for cyclists, and grants for cycling infrastructure projects. These incentives help to reduce the cost barrier associated with cycling. For instance, the government in Scotland introduced a scheme to distribute free bicycles to school-age children who cannot afford them.
Growing Focus on Health and Wellness
Cycling aids in improving fitness levels, strengthening muscles, and burning calories. As individuals become more health-conscious, they are turning to activities like cycling to stay active and maintain their fitness. For instance, Samagra Shiksha in Delhi has launched a wellness club to educate students in government-run schools in classes 9 through 12 about leading healthy lives. Besides this, as the prevalence of cardiovascular diseases increases, more people are turning to cycling to improve their health and reduce their risk. For instance, according to a recent report published by the World Health Federation, cardiovascular illnesses continued to afflict over half a billion people worldwide, accounting for 20.5 million deaths in 2021. As a result, bicycles find extensive applications for fitness purposes across the globe.
Growing Number of Cycling Events
The increasing inclination towards adventurous activities is inflating the adoption of bicycles in trekking and recreational events, thereby proliferating the growth of the market. Moreover, various public figures and celebrities are participating and promoting cycling, which is escalating the demand for bicycles. Moreover, these events promote health and fitness by encouraging people to set goals and train for a specific event. Participants often experience improved fitness levels and a sense of accomplishment upon completing the event. For example, according to the study done in 2022 by the Allgemeiner Deutscher Fahrrad-Club (ADFC), around 96% of the respondents said that" they rode the bikes in Germany.'' Furthermore, as per the Irish Sports Council, in 2022, Sport Ireland allocated around €520,000 to Cycling Ireland with the aim of motivating customers to engage in a range of cycling-related activities in the country. The ultimate objective of the event was to enhance the city's acceptance of bicycles and raise awareness of them. Such awareness-raising initiatives support the bicycle market share.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on type, technology, price, distribution channel, and end user.
The report has provided a detailed breakup and analysis of the market based on the type. This includes road bicycle, mountain bicycle, hybrid bicycle, others.
Mountain bicycles are extensively used in trekking, owing to the rising penetration towards adventure activities. Moreover, the majority of the population is switching towards the road and hybrid bicycles to commute shorter distances. This diverse range of product variants allows retailers and manufacturers to target specific consumer segments, thereby meeting the unique demands of numerous cycling enthusiasts.
The report has provided a detailed breakup and analysis of the market based on the technology. This includes electric and conventional.
Conventional bicycles provide an excellent means of exercise, which helps to improve cardiovascular health, muscle strength, overall fitness, etc. Furthermore, e-bikes can reach higher speeds with less effort, which can make commuting faster and more convenient.
The report has provided a detailed breakup and analysis of the market based on the price. This includes premium, mid-range, and low-range.
The demand for bicycles across premium, mid, and low ranges vary based on several factors, including economic conditions, consumer preferences, and trends in cycling.
The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes online stores and offline stores.
The sale of bicycles is increasing in both online and offline stores, as they cater to the needs of the consumers depending upon their preferences. Online bicycle stores offer the convenience of browsing and purchasing bikes from the comfort of home, 24/7, without the need to visit a physical store. Moreover, the growing penetration of high-speed internet is encouraging vendors to sell their products via online platforms, including Amazon, Ali Express, Flipkart, etc. On the other hand, offline stores allow customers to physically inspect and test ride bicycles before making a purchase, providing a tactile shopping experience.
The report has provided a detailed breakup and analysis of the market based on the end-user. This includes men, women, and kids.
The elevating usage of bicycles among men, women, and kids is based on various factors including comfort, safety, trends, commuting and transportation choices, etc. As such, the number of men riding bicycles is higher than women and kids. According to the statistical data presented by the Department for Transport U.K., in 2019, on average, the U.K. male population made 25 cycling trips in a year than 10 cycling trips by the women in the same year.
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa.
Countries, including Japan, Singapore, China, etc., are emphasizing on building necessary infrastructures to support and encourage bicycle commutation. Some of the cities in Japan, such as Tokyo, are known for their lowest accident rates and are hence considered ideal cities for urban bicycling. Moreover, bicycle-sharing companies in China are extensively targeting countries, such as Australia and India, to expand their operations, which is expected to bolster the demand for bicycles over the forecasted period.
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)