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市場調查報告書

商品編碼

1609844

2025-2033 年日本動力運動市場報告（按車輛類型（全地形車輛、並排車輛、雪地車、私人船隻、重型摩托車）、推進類型、應用和地區）

Japan Powersports Market Report by Vehicle Type (All-Terrain Vehicles, Side-By-Side Vehicles, Snowmobiles, Personal Watercraft, Heavyweight Motorcycle), Propulsion Type, Application, and Region 2025-2033

出版日期: 2024年12月05日 | 出版商:

IMARC | 英文 118 Pages | 商品交期: 5-7個工作天內

價格

簡介目錄

2024 年日本動力運動IMARC Group規模達到 21 億美元。高可支配收入水準、個人對戶外運動的熱情不斷高漲、探險旅遊不斷成長、技術進步顯著、人口結構迅速變化以及賽車和體育賽事數量不斷增加，是推動市場發展的一些關鍵因素。

動力運動車是指專為戶外和越野活動而設計的一大類休閒和多功能車輛。這些車輛涵蓋多種產品，包括全地形車 (ATV)、雪地摩托車、摩托車和私人船隻。動力運動車輛通常由引擎提供動力，為愛好者提供了探索各種地形和戶外探險的方式。近年來，由於消費者可支配收入的增加、人們對戶外休閒活動的興趣日益濃厚，以及技術進步催生了更先進、更強大的車輛，動力運動在日本獲得了巨大的吸引力。

日本動力運動市場趨勢：

日本穩定的經濟和國民高水準的可支配收入對動力運動市場產生了重大影響。隨著人們擁有更多的財力，他們越來越傾向於投資休閒車輛和設備。此外，該國的自然景觀，包括山脈、森林和海岸線，為戶外休閒活動提供了巨大的機會。日本民眾對大自然和冒險的熱愛推動了對全地形車、摩托車和私人船隻等動力運動車輛的需求。除此之外，日本的旅遊業每年吸引數百萬遊客尋求冒險體驗。全地形車之旅、水上摩托車和越野摩托車之旅等動力運動活動深受遊客歡迎，推動了市場成長。除此之外，國家還有嚴格的環境法規，特別是在城市地區。這導致了對更清潔、更環保的動力運動車輛的需求，包括電動摩托車和混合動力替代品，這符合日本對永續發展的承諾。與此一致的是，日本人口結構的變化、人口老化和具有不同偏好的年輕一代影響了動力運動汽車的需求類型。此外，日本舉辦各種賽車運動和動力運動賽事，吸引了愛好者並促進了該行業的發展。這些活動創造了展示新產品和技術的平台。除此之外，日本文化非常重視嗜好和休閒活動。從事動力運動等娛樂和冒險活動被認為是放鬆和享受生活的一種方式。這種文化影響培養了人們對動力運動的持續興趣。政府透過鼓勵環保汽車的法規、對電動動力運動的補貼以及對製造商朝此方向創新的激勵措施的持續支持，在推動市場成長方面發揮著至關重要的作用。此外，日本製造商以其在汽車和休閒車技術方面的創新而聞名。動力運動車輛中先進功能的引入、改進的安全機制和連接選項吸引了精通技術的消費者。政府以補貼和激勵的形式支持環保汽車的使用，可以顯著影響動力運動市場。

日本動力運動市場細分：

車輛類型見解：

全地形車 (ATV)
並排車輛
雪地摩托車
個人船隻
重量級摩托車

推進類型見解：

汽油
電的
柴油引擎

應用見解：

公路上
越野

競爭格局：

市場研究報告也對競爭格局進行了全面分析。報告涵蓋了市場結構、關鍵參與者定位、最佳制勝策略、競爭儀表板和公司評估象限等競爭分析。此外，也提供了所有主要公司的詳細資料。

本報告回答的關鍵問題：

到目前為止，日本動力運動市場表現如何，未來幾年又會如何表現？
COVID-19 對日本動力運動市場有何影響？
日本動力運動市場依車款分類是怎樣的？
日本動力運動市場以推進類型分類是怎樣的？
日本動力運動市場在應用上的細分如何？
日本動力運動市場價值鏈的各個階段是什麼？
日本動力運動的關鍵促進因素和挑戰是什麼？
日本動力運動市場的結構如何？
日本動力運動市場的競爭程度如何？

本報告回答的關鍵問題：

到目前為止，日本動力運動市場表現如何，未來幾年又會如何表現？
COVID-19 對日本動力運動市場有何影響？
日本動力運動市場依車款分類是怎樣的？
日本動力運動市場以推進類型分類是怎樣的？
日本動力運動市場在應用上的細分如何？
日本動力運動市場價值鏈的各個階段是什麼？
日本動力運動的關鍵促進因素和挑戰是什麼？
日本動力運動市場的結構如何？
日本動力運動市場的競爭程度如何？

全地形車 (ATV)
- 概述
- 歷史與當前市場趨勢（2019-2024）
- 市場預測（2025-2033）
並排車輛
- 概述
- 歷史與當前市場趨勢（2019-2024）
- 市場預測（2025-2033）
雪地摩托車
- 概述
- 歷史與當前市場趨勢（2019-2024）
- 市場預測（2025-2033）
個人船隻
- 概述
- 歷史與當前市場趨勢（2019-2024）
- 市場預測（2025-2033）
重量級摩托車
- 概述
- 歷史與當前市場趨勢（2019-2024）
- 市場預測（2025-2033）

第 7 章：日本動力運動市場 - 細分：按推進類型

汽油
- 概述
- 歷史與當前市場趨勢（2019-2024）
- 市場預測（2025-2033）
電的
- 概述
- 歷史與當前市場趨勢（2019-2024）
- 市場預測（2025-2033）
柴油引擎
- 概述
- 歷史與當前市場趨勢（2019-2024）
- 市場預測（2025-2033）

第 8 章：日本動力運動市場 - 細分：依應用分類

公路上
- 概述
- 歷史與當前市場趨勢（2019-2024）
- 市場預測（2025-2033）
越野
- 概述
- 歷史與當前市場趨勢（2019-2024）
- 市場預測（2025-2033）

第 9 章：日本動力運動市場 - 競爭格局

概述
市場結構
市場參與者定位
最佳制勝策略
競爭儀表板
公司評估象限

第 10 章：關鍵參與者簡介

Company A

Business Overview
Product Portfolio
Business Strategies
SWOT Analysis
Major News and Events

Company B

Business Overview
Product Portfolio
Business Strategies
SWOT Analysis
Major News and Events

Company C

Business Overview
Product Portfolio
Business Strategies
SWOT Analysis
Major News and Events

Company D

Business Overview
Product Portfolio
Business Strategies
SWOT Analysis
Major News and Events

Company E

Business Overview
Product Portfolio
Business Strategies
SWOT Analysis
Major News and Events

第 11 章：日本動力運動市場 - 產業分析

促進因素、限制因素和機會
- 概述
- 促進要素
- 限制
- 機會
波特五力分析
- 概述
- 買家的議價能力
- 供應商的議價能力
- 競爭程度
- 新進入者的威脅
- 替代品的威脅
價值鏈分析

第 12 章：附錄

簡介目錄

Product Code: SR112024A19693

The Japan powersports market size reached USD 2.1 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 3.7 Billion by 2033, exhibiting a growth rate (CAGR) of 6.3% during 2025-2033. The high disposable income levels, rising enthusiasm of individuals for outdoor sports, growing adventure tourism, significant technological advancements, rapidly changing demographics, and increasing number of racing and sports events represent some of the key factors driving the market.

Powersports refer to a broad category of recreational and utility vehicles that are designed for outdoor and off-road activities. These vehicles encompass a wide range of products, including all-terrain vehicles (ATVs), snowmobiles, motorcycles, and personal watercraft. Powersports vehicles are typically powered by engines and offer enthusiasts a means to explore various terrains and engage in outdoor adventures. In recent years, powersports have has gained immense traction in Japan due to the rising consumer disposable income, growing interest in outdoor recreational activities, and technological advancements that have led to more sophisticated and powerful vehicles.

Japan Powersports Market Trends:

The stable economy of Japan and high levels of disposable income among its citizens have a significant impact on the powersports market. As people have more financial resources, they are becoming more inclined to invest in recreational vehicles and equipment. Additionally, the natural landscape of the country, including mountains, forests, and coastlines, provides vast opportunities for outdoor recreational activities. The love for nature and adventure among the Japanese population drives the demand for powersports vehicles like ATVs, motorcycles, and personal watercraft. Other than this, the tourism industry of Japan attracts millions of visitors every year to seek adventurous experiences. Powersports activities, such as ATV tours, jet skiing, and off-road motorcycle excursions, have gained popularity among tourists, boosting the market growth. Besides this, the nation has stringent environmental regulations, particularly in urban areas. This has led to a demand for cleaner and more eco-friendly powersports vehicles, including electric motorcycles and hybrid alternatives, aligning with Japan's commitment to sustainability. In line with this, the shifting demographics in Japan, with an aging population and a younger generation with different preferences, impact the types of powersports vehicles in demand. Furthermore, Japan hosts various motorsports and powersports events, attracting enthusiasts and promoting the industry. These events create a platform for showcasing new products and technologies. Apart from this, Japanese culture places a significant emphasis on hobbies and leisure activities. Engaging in recreational and adventurous pursuits like powersports is considered a way to unwind and enjoy life. This cultural influence fosters a continued interest in powersports among the population. Continued government support through regulations that encourage eco-friendly vehicles, subsidies for electric powersports, and incentives for manufacturers to innovate in this direction play a crucial role in driving market growth. Moreover, Japanese manufacturers are known for their innovations in automotive and recreational vehicle technology. The introduction of advanced features, improved safety mechanisms, and connectivity options in powersports vehicles attracts tech-savvy consumers. Government support in the form of subsidies and incentives for the adoption of eco-friendly vehicles can significantly influence the powersports market.

Japan Powersports Market Segmentation:

Vehicle Type Insights:

All-Terrain Vehicles (ATV)
Side-By-Side Vehicles
Snowmobiles
Personal Watercraft
Heavyweight Motorcycle

Propulsion Type Insights:

Gasoline
Electric
Diesel

Application Insights:

On-Road
Off-Road

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

How has the Japan powersports market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the Japan powersports market?
What is the breakup of the Japan powersports market on the basis of vehicle type?
What is the breakup of the Japan powersports market on the basis of propulsion type?
What is the breakup of the Japan powersports market on the basis of application?
What are the various stages in the value chain of the Japan powersports market?
What are the key driving factors and challenges in the Japan powersports?
What is the structure of the Japan powersports market and who are the key players?
What is the degree of competition in the Japan powersports market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Japan Powersports Market - Introduction

4.1 Overview
4.2 Market Dynamics
4.3 Industry Trends
4.4 Competitive Intelligence

5 Japan Powersports Market Landscape

5.1 Historical and Current Market Trends (2019-2024)
5.2 Market Forecast (2025-2033)

6 Japan Powersports Market - Breakup by Vehicle Type

6.1 All-Terrain Vehicles (ATV)
- 6.1.1 Overview
- 6.1.2 Historical and Current Market Trends (2019-2024)
- 6.1.3 Market Forecast (2025-2033)
6.2 Side-By-Side Vehicles
- 6.2.1 Overview
- 6.2.2 Historical and Current Market Trends (2019-2024)
- 6.2.3 Market Forecast (2025-2033)
6.3 Snowmobiles
- 6.3.1 Overview
- 6.3.2 Historical and Current Market Trends (2019-2024)
- 6.3.3 Market Forecast (2025-2033)
6.4 Personal Watercraft
- 6.4.1 Overview
- 6.4.2 Historical and Current Market Trends (2019-2024)
- 6.4.3 Market Forecast (2025-2033)
6.5 Heavyweight Motorcycle
- 6.5.1 Overview
- 6.3.2 Historical and Current Market Trends (2019-2024)
- 6.3.3 Market Forecast (2025-2033)

7 Japan Powersports Market - Breakup by Propulsion Type

7.1 Gasoline
- 7.1.1 Overview
- 7.1.2 Historical and Current Market Trends (2019-2024)
- 7.1.3 Market Forecast (2025-2033)
7.2 Electric
- 7.2.1 Overview
- 7.2.2 Historical and Current Market Trends (2019-2024)
- 7.2.3 Market Forecast (2025-2033)
7.3 Diesel
- 7.3.1 Overview
- 7.3.2 Historical and Current Market Trends (2019-2024)
- 7.3.3 Market Forecast (2025-2033)

8 Japan Powersports Market - Breakup by Application

8.1 On-Road
- 8.1.1 Overview
- 8.1.2 Historical and Current Market Trends (2019-2024)
- 8.1.3 Market Forecast (2025-2033)
8.2 Off-Road
- 8.2.1 Overview
- 8.2.2 Historical and Current Market Trends (2019-2024)
- 8.2.3 Market Forecast (2025-2033)

9 Japan Powersports Market - Competitive Landscape

9.1 Overview
9.2 Market Structure
9.3 Market Player Positioning
9.4 Top Winning Strategies
9.5 Competitive Dashboard
9.6 Company Evaluation Quadrant

10 Profiles of Key Players

10.1 Company A
- 10.1.1 Business Overview
- 10.1.2 Product Portfolio
- 10.1.3 Business Strategies
- 10.1.4 SWOT Analysis
- 10.1.5 Major News and Events
10.2 Company B
- 10.2.1 Business Overview
- 10.2.2 Product Portfolio
- 10.2.3 Business Strategies
- 10.2.4 SWOT Analysis
- 10.2.5 Major News and Events
10.3 Company C
- 10.3.1 Business Overview
- 10.3.2 Product Portfolio
- 10.3.3 Business Strategies
- 10.3.4 SWOT Analysis
- 10.3.5 Major News and Events
10.4 Company D
- 10.4.1 Business Overview
- 10.4.2 Product Portfolio
- 10.4.3 Business Strategies
- 10.4.4 SWOT Analysis
- 10.4.5 Major News and Events
10.5 Company E
- 10.5.1 Business Overview
- 10.5.2 Product Portfolio
- 10.5.3 Business Strategies
- 10.5.4 SWOT Analysis
- 10.5.5 Major News and Events

11 Japan Powersports Market - Industry Analysis

11.1 Drivers, Restraints, and Opportunities
- 11.1.1 Overview
- 11.1.2 Drivers
- 11.1.3 Restraints
- 11.1.4 Opportunities
11.2 Porters Five Forces Analysis
- 11.2.1 Overview
- 11.2.2 Bargaining Power of Buyers
- 11.2.3 Bargaining Power of Suppliers
- 11.2.4 Degree of Competition
- 11.2.5 Threat of New Entrants
- 11.2.6 Threat of Substitutes
11.3 Value Chain Analysis