市場調查報告書
商品編碼
1464847
汽車OEM塗料市場:按技術、類型、樹脂類型、車型分類 - 2024-2030 年全球預測Automotive OEM Coatings Market by Technology (Solvent Borne Coatings, UV-Cured Coatings, Water Borne Coatings), Type (Basecoat, Clearcoat, Electrocoat), Resin Type, Vehicle Type - Global Forecast 2024-2030 |
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預計2023年汽車OEM塗料市場規模為70.8億美元,預計2024年將達74.4億美元,2030年將達100.5億美元,複合年成長率為5.13%。
汽車目的地設備製造商 (OEM) 油漆是在製造過程中直接塗布車輛的油漆和塗料。這些塗層不僅對於車輛的外觀和顏色至關重要,而且還可以針對各種環境因素(例如紫外線、腐蝕和磨損)提供一層保護。 OEM塗料包括各種產品,包括底漆、底塗層、透明塗層和特殊密封劑,每種產品均旨在增強車輛的耐用性、耐用性和整體美觀性。汽車OEM塗料遵循嚴格的行業標準,確保車輛長期保持外觀和結構完整性,使其成為汽車製造業的關鍵組成部分。隨著世界各地汽車產量的增加,各種OEM塗料的應用不斷擴大。此外,提供更好性能和更長使用壽命的塗料技術進步和創新也對市場成長做出了重大貢獻。嚴格的環保法規和消費者意識導致人們對環保和高性能塗料的偏好,這也是市場擴張的驅動力。然而,不斷上漲的原料成本和嚴格的環境法規為市場成長帶來了挑戰。包括石油產品和金屬在內的原料價格波動對塗料成本有重大影響。然而,塗料技術的創新,例如紫外線固化塗料和水性塗料的開發,提供了顯著的成長前景。
主要市場統計 | |
---|---|
基準年[2023] | 70.8億美元 |
預測年份 [2024] | 74.4億美元 |
預測年份 [2030] | 100.5億美元 |
複合年成長率(%) | 5.13% |
技術 水性塗料作為環保選擇的普及
溶劑型塗料歷來因其高品質的表面處理、耐用性和性能而受到汽車行業的青睞。這些塗料使用有機溶劑作為介質來分散塗料成分,從而實現平滑的塗布和均勻的外觀。優點包括優異的附著力、削片和耐化學性,以及多種飾面。溶劑型技術的創新繼續專注於減少溶劑含量,同時不影響塗料的高性能。紫外線固化塗料是汽車OEM塗料中不斷發展的技術,具有在紫外線輻射下快速固化的特性。該技術具有顯著的優勢,包括更快的乾燥時間、更低的能耗以及不使用溶劑而減少的環境足跡。紫外光固化塗料具有優異的耐久性、硬度、耐磨性、耐化學性和耐候性。由於其優異的飾面品質和高效的製造程序,其在汽車行業的應用正從外飾件和飾面擴展到內裝件。水性塗料作為傳統溶劑型塗料的環保替代品而受到關注。這些塗料以水為主要溶劑,顯著減少VOC排放並滿足嚴格的環保法規。水性塗料不僅環保,而且耐耐腐蝕、耐用,並且有多種顏色和飾面可供選擇。
車輛類型:提供高品質的表面處理,顏色鮮豔,光澤明亮,易於在小客車中使用。
汽車OEM塗料在商用車的耐用性、外觀和壽命方面發揮著至關重要的作用。這些車輛,包括卡車、巴士、貨車等,暴露在惡劣的條件下,例如大量使用、變化的天氣條件以及暴露在化學物質和紫外線下。 OEM塗料在商用車上的應用是多方面的,不僅可以作為防腐蝕和磨損的保護層,還可以增強美學吸引力和品牌形象。採用高性能塗層來確保防刮擦、凹痕和褪色,從而保持車輛的價值和使用壽命。對於小客車(包括轎車、SUV、掀背車和其他個人交通工具),汽車OEM塗料對於保護和美觀至關重要。這些塗層的主要功能是提供具有鮮豔色彩和光澤的高品質飾面,吸引消費者,並保護車輛免受太陽輻射、雨、雪和污染物等環境因素的影響。採用先進的塗層技術,提高抗刮性、自癒能力和疏水性,便於清潔並長期維持車輛外觀。底漆、底塗層和透明塗層通常分層塗覆,以確保最大的附著力、耐用性和保色性。
區域洞察
由於美國汽車工業的復甦,美洲汽車OEM塗料市場呈現穩定成長的特徵。水性塗料和粉末塗料等環保塗料的創新正在推動市場發展。領先的製造商專注於永續實踐,以滿足監管要求,特別是在環境法規嚴格的美國和加拿大。在歐洲、中東和非洲 (EMEA),歐盟嚴格的環境政策正在塑造市場動態,增加對環保和高性能塗料的需求。在該地區,大力支持低VOC排放的水性塗料。德國是主要的汽車製造國,在歐洲汽車OEM塗料市場中扮演重要角色。由於中國、印度和東南亞國家汽車工業的快速成長,亞太地區預計將快速成長。快速都市化、可支配收入增加和汽車產量增加是推動市場成長的主要因素。中國是世界上最大的汽車生產國,主導著該地區的市場。該地區也出現了向環保塗料的重大轉變,對水性塗料和高固體分塗料的需求增加,以減少對環境的影響。
FPNV定位矩陣
FPNV定位矩陣對於評估汽車OEM塗料市場至關重要。我們檢視與業務策略和產品滿意度相關的關鍵指標,以對供應商進行全面評估。這種深入的分析使用戶能夠根據自己的要求做出明智的決策。根據評估,供應商被分為四個成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可以對汽車OEM塗料市場供應商的現狀進行深入而詳細的研究。全面比較和分析供應商在整體收益、基本客群和其他關鍵指標方面的貢獻,以便更好地了解公司的績效及其在爭奪市場佔有率時面臨的挑戰。此外,該分析還提供了對該行業競爭特徵的寶貴見解,包括在研究基準年觀察到的累積、分散主導地位和合併特徵等因素。這種詳細程度的提高使供應商能夠做出更明智的決策並制定有效的策略,從而在市場上獲得競爭優勢。
1. 市場滲透率:提供有關主要企業所服務的市場的全面資訊。
2. 市場開拓:我們深入研究利潤豐厚的新興市場,並分析其在成熟細分市場的滲透率。
3. 市場多元化:提供有關新產品發布、開拓地區、最新發展和投資的詳細資訊。
4. 競爭評估和情報:對主要企業的市場佔有率、策略、產品、認證、監管狀況、專利狀況和製造能力進行全面評估。
5. 產品開發與創新:提供對未來技術、研發活動和突破性產品開發的見解。
1.汽車OEM塗料市場的市場規模與預測為何?
2.汽車OEM塗料市場預測期間需要考慮投資的產品、細分市場、應用和領域有哪些?
3.汽車OEM塗料市場的技術趨勢和法規結構是什麼?
4.汽車OEM塗料市場主要供應商的市場佔有率是多少?
5.進入汽車OEM塗料市場的合適型態和策略手段是什麼?
[190 Pages Report] The Automotive OEM Coatings Market size was estimated at USD 7.08 billion in 2023 and expected to reach USD 7.44 billion in 2024, at a CAGR 5.13% to reach USD 10.05 billion by 2030.
Automotive original equipment manufacturer (OEM) Coatings are the paint and coating solutions applied to vehicles directly during their manufacturing process. These coatings are essential for providing vehicles not only with their visual appeal and color but also with a protective layer against various environmental factors such as UV radiation, corrosion, and wear. OEM Coatings encompass a range of products, including primers, base coats, clear coats, and specialized sealants, each designed to enhance the vehicle's durability, resistance, and overall aesthetic value. By adhering to strict industry standards, automotive OEM coatings ensure that vehicles maintain their appearance and structural integrity over time, making them a critical component in the automotive manufacturing sector. Increasing production of vehicles worldwide has increased the applications of various OEM Coatings. Technological advancements and innovations in coatings that offer better performance and longevity also significantly contribute to market growth. The surge in preference for eco-friendly and high-performance coatings due to stringent environmental regulations and consumer awareness also drives market expansion. However, high raw material costs and stringent environmental regulations pose challenges to the growth of the market. The volatility in raw material prices considering petroleum-based products and metals, significantly impacts the cost of coatings. Nevertheless, innovation in coating technologies, such as the development of UV-curable and waterborne coatings, offers substantial growth prospects.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 7.08 billion |
Estimated Year [2024] | USD 7.44 billion |
Forecast Year [2030] | USD 10.05 billion |
CAGR (%) | 5.13% |
Technology: Proliferation of water-borne coatings as an environmentally friendly option
Solvent-borne coatings have been traditionally favored in the automotive industry for their high-quality finish, durability, and performance. These coatings use organic solvents as a medium to disperse the paint components, allowing for smooth application and a uniform appearance. Advantages include excellent adhesion, resistance to chipping and chemicals, and a wide range of available finishes. Innovations in solvent-borne technology continue to focus on reducing the solvent content without compromising the coatings' high-performance characteristics. UV-cured coatings represent a growing technology in automotive OEM coatings, characterized by their rapid curing process under ultraviolet light exposure. This technology offers significant advantages, including reduced drying times, lower energy consumption, & smaller environmental footprint due to the absence of solvents. UV-cured coatings provide excellent durability, hardness, and resistance to abrasions, chemicals, and weathering. Their application in the automotive industry is expanding, from exterior parts and finishes to interior components, because of their superior finish quality and the efficiency gains in the manufacturing process. Water-borne coatings are gaining prominence as an environmentally friendly alternative to traditional solvent-borne coatings. These coatings use water as the primary solvent, significantly reducing VOC emissions and making them comply with strict environmental regulations. Besides their ecological benefits, water-borne coatings offer excellent corrosion resistance, durability, and range of colors and finishes.
Vehicle Type: Increasing usability in passenger vehicles to provide a high-quality finish with vibrant color and shine
Automotive OEM coatings play a vital role in the durability, appearance, and lifespan of commercial vehicles. These vehicles, which include trucks, buses, and vans, among others, are subjected to rigorous conditions, including heavy usage, varying weather conditions, and exposure to chemicals and UV rays. The application of OEM coatings on commercial vehicles is multi-faceted, serving not only as a protective layer against corrosion and wear but also enhancing aesthetic appeal and brand identity. High-performance coatings are utilized to ensure resistance to scratches, dents, and fading, thereby maintaining the vehicle's value and operational life. In the context of passenger vehicles, which include sedans, SUVs, hatchbacks, and other personal transport vehicles, automotive OEM coatings are essential for both protection and aesthetics. The main functions of these coatings are to provide a high-quality finish with vibrant color and shine that appeals to consumers and to protect the vehicle from environmental factors such as sun exposure, rain, snow, and pollutants. Advanced coatings technologies are applied to offer improved scratch resistance, self-healing abilities, and hydrophobic properties that make cleaning easier and maintain the vehicle's appearance over time. The layering process typically includes a primer, basecoat, and clear coat to ensure maximum adherence, durability, and color retention.
Regional Insights
The automotive OEM coatings market in the Americas is characterized by steady growth, owing to the resurgence of the automotive industry in the United States. Innovations in eco-friendly coatings, such as waterborne and powder coatings, are driving the market. Major manufacturers focus on sustainable practices to meet regulatory requirements, particularly in the U.S. and Canada, which have strict environmental regulations. In EMEA, the market dynamics are shaped by the European Union's stringent environmental policies, which have led to a rising demand for eco-friendly and high-performance coatings. The region shows a strong preference for waterborne coatings due to their lower VOC emissions. Germany, being a leading automotive manufacturer, plays a crucial role in the automotive OEM coatings market in Europe. The Asia Pacific region showcases rapid growth prospects driven by the burgeoning automotive industry in China, India, and Southeast Asian countries. Rapid urbanization, increasing disposable incomes, and the rise in vehicle production are key factors fueling the market growth. China, being the world's largest vehicle producer, dominates the regional market. The region also sees a significant shift towards environmentally friendly coatings, with an increasing demand for waterborne and high-solid coatings to mitigate environmental impact.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Automotive OEM Coatings Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Automotive OEM Coatings Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Automotive OEM Coatings Market, highlighting leading vendors and their innovative profiles. These include AkzoNobel N.V., Arkema SA, Axalta Coating Systems, BASF SE, Beckers Group, Berger Paints Ltd, Clariant AG, Covestro AG, Eastman Chemical Company, Evonik Industries AG, Grand Polycoats, IXS Coatings, Jotun SE, Kansai Paint Co., Ltd., Koninklijke DSM N.V., Lord Corporation by Parker Hannifin Corporation, Nippon Paint Holdings Co., Ltd., PPG Industries, Inc., RPM International Inc., Sherwin-Williams Company, Taralac, and Teknos Group.
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Automotive OEM Coatings Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Automotive OEM Coatings Market?
3. What are the technology trends and regulatory frameworks in the Automotive OEM Coatings Market?
4. What is the market share of the leading vendors in the Automotive OEM Coatings Market?
5. Which modes and strategic moves are suitable for entering the Automotive OEM Coatings Market?