市場調查報告書
商品編碼
1471080
全球游泳手錶市場:按產品、應用、分銷管道分類 - 預測 2024-2030 年Swim Watch Market by Product (Analog Watches, Electronic Watches), Application (Calorie Tracking, Distance Measurement, Heart Rate Monitoring), Distribution Channel - Global Forecast 2024-2030 |
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預計2023年全球游泳手錶市場規模為7.3091億美元,2024年將達到7.6512億美元,預計2030年將達到10.1619億美元,複合年成長率為4.81%。
游泳手錶是一款專門的穿戴式設備,旨在幫助游泳者監測和提高游泳表現和游泳活動,包括單圈時間、游泳距離、划水次數、游泳配速以及其他游泳者的基本指標。游泳手錶領域的一些頂級型號甚至還整合了開放水域游泳的心率監測、卡路里計數和 GPS 功能。游泳選手使用游泳手錶領域收集的資料來分析他們的表現、設定目標並追蹤長期進步。游泳手錶的世界是防水的,可以承受游泳環境的壓力和條件,使它們成為希望監測其健身水平的休閒游泳者和希望提高其表現的競技游泳者的寶貴工具。由於人們對游泳作為一種運動和健身的興趣日益濃厚,全球游泳手錶市場持續成長。消費者在水上運動活動的支出也在增加。這些趨勢凸顯了世界對游泳手錶日益成長的需求,而游泳手錶是監控游泳表現和進步的重要工具。然而,仿冒品的盛行正在阻礙全球游泳手錶市場的成長。將即時心率監測、划水檢測和先進的游泳指標分析等增強功能融入游泳手錶的世界中,使專業和業餘游泳運動員尋求深入的表現追蹤和改進的游泳技術成為可能。並為您提供拓展市場的絕佳機會。
主要市場統計 | |
---|---|
基準年[2023] | 73091萬美元 |
預測年份 [2024] | 76512萬美元 |
預測年份 [2030] | 1,016,190,000 美元 |
複合年成長率(%) | 4.81% |
產品 追蹤游泳表現指標和健康資料的能力增加了全球對電子游泳手錶的需求
模擬游泳手錶的特點是採用圓形錶盤以及時針、分針和秒針的傳統設計。此類手錶的使用是因為其簡單的美學吸引力,而不是先進的追蹤功能。模擬游泳手錶的世界適合注重優雅和水下計時的休閒游泳者。電子游泳手錶的世界充滿了數位顯示器和專為游泳量身定做的先進功能。計圈、行程檢測以及與智慧型手機的連接以進行詳細的效能分析。電子游泳手錶世界為休閒游泳者和競技游泳者提供了全面的工具,以監控和提高他們的游泳效率和生產力。
透過使用 Swim Watch World 應用程式進行圈數計算和計時,您可以了解游泳選手的表現並幫助改善您的訓練。
游泳手錶的世界可以幫助您追蹤游泳期間消耗的卡路里。游泳手錶世界使用先進的演算法,考慮游泳者的活動強度和持續時間來估計總卡路里消耗,並有效監控和管理游泳者的健身目標。游泳手錶世界使用動作感測器和 GPS 技術(在開放水域環境中)來準確測量游泳者的遊動距離。這使得游泳選手能夠追蹤進展、設定距離目標並評估訓練的有效性,從而輕鬆保持動力並提高表現。游泳手錶的世界配備了心率監測功能,可讓您透過腕戴式感測器或相容的胸帶即時了解游泳者的心率。此功能對於管理您的運動強度、最佳化您的脂肪燃燒和心血管健康運動以及確保您的訓練保持在安全心率區內至關重要。
游泳手錶的世界會自動計算圈數和每圈的時間,讓游泳者專注於技術和表現,而不會因手動計數而分心。此功能有助於簡化訓練,並提供有關游泳者的速度和不同訓練之間的一致性的即時回饋。先進的游泳手錶可以識別和區分不同的游泳動作,並提供詳細的游泳頻率和效率分析。這些分析使游泳運動員能夠確定改進措施,以調整他們的技術並加強他們游泳的特定方面。
區域洞察
美國的全球游泳手錶市場的特點是游泳愛好者和健身人士的需求不斷成長。美國全球游泳手錶市場的成長得益於成熟的運動文化和消費者可用於投資豪華游泳手錶世界的高可支配收入。由於人們對游泳健康益處的認知不斷提高以及游泳設施的改善,加拿大和巴西也帶來了巨大的成長機會。由於可支配收入的增加以及人們對游泳作為健身和休閒的興趣日益濃厚,亞太地區成為全球成長最快的游泳手錶市場。中國、日本和印度等國家的游泳比賽和游泳俱樂部數量不斷增加,全球對具有計圈、划水識別和詳細游泳指標等高級功能的游泳手錶的需求不斷增加。亞太地區的全球游泳手錶市場也受惠於線上零售平台的擴張,使更多人更容易接觸到游泳手錶的世界。歐洲、中東和非洲地區的全球游泳手錶市場呈現出多元化的格局,競爭激烈,英國、德國和法國等歐洲國家的休閒游泳者對游泳手錶的全球採用率很高。歐洲、中東和非洲地區對游泳手錶的全球需求是由游泳作為競技運動和休閒的豐富傳統以及對健身和健康的濃厚興趣所推動的。中東和非洲地區是一個新興市場,由於游泳池和俱樂部的增加舉措促進游泳促進健康和健身的舉措,具有成長潛力。
FPNV定位矩陣
FPNV定位矩陣對於評估全球游泳手錶市場至關重要。我們檢視與業務策略和產品滿意度相關的關鍵指標,以對供應商進行全面評估。這種深入的分析使用戶能夠根據自己的要求做出明智的決策。根據評估,供應商被分為四個成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可以對全球游泳手錶市場供應商的現狀進行深入而深入的研究。全面比較和分析供應商在整體收益、基本客群和其他關鍵指標方面的貢獻,以便更好地了解公司的績效及其在爭奪市場佔有率時面臨的挑戰。此外,該分析還提供了對該行業競爭特徵的寶貴見解,包括在研究基準年觀察到的累積、分散主導地位和合併特徵等因素。詳細程度的提高使供應商能夠做出更明智的決策並制定有效的策略,從而在市場上獲得競爭優勢。
1. 市場滲透率:提供有關主要企業所服務的市場的全面資訊。
2. 市場開拓:我們深入研究利潤豐厚的新興市場,並分析其在成熟細分市場的滲透率。
3. 市場多元化:提供有關新產品發布、開拓地區、最新發展和投資的詳細資訊。
4.競爭評估及資訊:對主要企業的市場佔有率、策略、產品、認證、監管狀況、專利狀況、製造能力等進行綜合評估。
5. 產品開發與創新:提供對未來技術、研發活動和突破性產品開發的見解。
1. 全球游泳手錶市場規模及預測為何?
2.在全球游泳手錶市場的預測期內,有哪些產品、細分市場、應用和領域需要考慮投資?
3.全球游泳手錶市場的技術趨勢和法規結構是什麼?
4.全球游泳手錶市場主要廠商的市場佔有率為何?
5.進入全球游泳手錶市場的合適型態和策略手段是什麼?
[195 Pages Report] The Swim Watch Market size was estimated at USD 730.91 million in 2023 and expected to reach USD 765.12 million in 2024, at a CAGR 4.81% to reach USD 1,016.19 million by 2030.
A swim watch is a specialized type of wearable device designed to assist swimmers in monitoring and enhancing their swimming performance and activity, which operates by tracking various metrics that are essential for swimmers, such as lap times, distances covered, stroke count, and swimming pace. Some advanced models of swim watches also incorporate heart rate monitoring, calorie counting, and GPS functionality for open-water swimming. Swimmers use the data collected by the swim watch to analyze their performance, set goals, and track improvements over time. Swim watches are waterproof and constructed to withstand the pressures and conditions encountered in swimming environments, making them an invaluable tool for casual swimmers looking to monitor their fitness levels and competitive swimmers aiming to improve their performance. The swim watch market is experiencing growth driven by a rising interest in swimming as a preferred method of exercise and fitness. In addition, there is a rise in consumer spending on water sports activities. These trends highlight a growing demand for swim watches, essential tools for swimmers looking to monitor their performance and progress. However, the availability of counterfeit products impedes the growth of the swim watch market. Incorporating enhanced features such as real-time heart rate monitoring, stroke detection, and advanced swim metrics analysis in swim watches presents a significant opportunity for market expansion by catering to the evolving demands of both professional and amateur swimmers looking for detailed performance tracking and improved swimming techniques.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 730.91 million |
Estimated Year [2024] | USD 765.12 million |
Forecast Year [2030] | USD 1,016.19 million |
CAGR (%) | 4.81% |
Product: Increasing demand for electronic swim watches due to their functionality in tracking swim performance metrics and health data
Analog swim watches feature a traditional design with hour, minute, and often second hands on a circular dial. These watches are primarily used for their simplicity and aesthetic appeal rather than for advanced tracking functionalities. Analog swim watches suit recreational swimmers who prioritize elegance and timekeeping in water. Electronic swim watches are equipped with digital displays and advanced features tailored for swimming. These include lap counting, stroke detection, and often connectivity to smartphones for detailed performance analysis. Electronic swim watches are designed for casual and competitive swimmers and offer a comprehensive tool for monitoring and improving swimming efficiency and productivity.
Application: Widening use of swim watched for lap counting and timing to track the performance of swimmers and improve their training
Swim watches are instrumental in tracking the number of calories burned during swimming sessions. Swim watches estimate total calories expended, enabling swimmers to monitor and manage their fitness goals effectively by utilizing advanced algorithms that consider the swimmer's activity intensity and duration. Swim watches accurately measure the distance a swimmer covers using motion sensors and GPS technology (in open water settings), allowing swimmers to track their progress over time, set distance goals, and evaluate the effectiveness of their training regimes, making it easy for them to stay motivated and improve their performance. Swim watches equipped with heart rate monitoring capabilities offer real-time insights into a swimmer's heart rate through wrist-based sensors or compatible chest straps. This functionality is crucial for managing exercise intensity, optimizing workouts for fat burn or cardiovascular improvements, and ensuring that training sessions remain within safe heart rate zones.
Swim watches help swimmers focus on their technique and performance without the distraction of manual counting by automatically counting laps and timing each lap's duration. This feature is useful for training efficiency, providing immediate feedback on the swimmer's pace and consistency across different sessions. Advanced swim watches recognize and differentiate between various swimming strokes, providing detailed stroke rate and efficiency analytics. These insights enable swimmers to fine-tune their technique and identify areas for improvement to enhance specific aspects of their swimming.
Regional Insights
The American swim watch market is characterized by an increasing demand driven by swimming enthusiasts and fitness-conscious individuals. In the United States, the swim watch market growth is attributed to its well-established sporting culture and high disposable incomes, which allow consumers to invest in premium swim watches. Canada and Brazil also showcase significant growth opportunities owing to the rising awareness of health benefits associated with swimming and the availability of swimming facilities. The Asia-Pacific region is showcasing rapid growth in the swim watch market, fueled by increasing disposable incomes and a growing interest in swimming as a form of fitness and recreational activity. Countries, including China, Japan, and India, show a rise in swimming competitions and clubs, propelling the demand for swim watches that offer advanced features such as lap counting, stroke recognition, and detailed swim metrics. The Asia-Pacific swim watch market also benefits from expanding online retail platforms, making swim watches more accessible to a wide audience. The swim watch market in the EMEA region showcases a diverse landscape with countries in Europe, such as the UK, Germany, and France, showing a high adoption rate of swim watches among competitive and casual swimmers. The demand for swim watches in the EMEA region is driven by a strong focus on fitness and wellness, alongside a rich tradition of swimming as a competitive sport and leisure activity. The Middle East and African region are emerging markets with potential growth, driven by increasing swimming pools, clubs, and initiatives to promote swimming for health and fitness.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Swim Watch Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Swim Watch Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Swim Watch Market, highlighting leading vendors and their innovative profiles. These include Amazfit by Zepp Health Corporation, Ltd., Apple Inc., Armitron, Boltt Sports Technologies Pvt Ltd., Casio Computer Co., Ltd., COROS Wearables Inc., Fitbit LLC, Form Athletica Inc., Garmin Ltd., Honor by Shenzhen Zhixin New Information Technology Co., Ltd., Huawei Technologies Co., Ltd., Marciano Watches Inc., Moov Inc., Polar Electro Oy, Samsung Electronics Co., Ltd., SKMEICO, Soleus, SUUNTO Oy, Swimmo Inc., Swimovate Ltd., Timex Group, Titan Company Limited, Wahoo Fitness LLC, and Xiaomi Corporation.
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Swim Watch Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Swim Watch Market?
3. What are the technology trends and regulatory frameworks in the Swim Watch Market?
4. What is the market share of the leading vendors in the Swim Watch Market?
5. Which modes and strategic moves are suitable for entering the Swim Watch Market?