市場調查報告書
商品編碼
1471098
語音援助市場:按組件、技術和最終用戶分類 - 2024-2030 年全球預測Voice Assistance Market by Component (Hardware, Services, Solutions), Technology (Natural Processing Language, Speech Recognition System, Text-to-Speech), End-Use - Global Forecast 2024-2030 |
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預計2023年語音援助市場規模為190.5億美元,預計2024年將達到234.9億美元,2030年將達到854.8億美元,複合年成長率為23.91%。
語音援助使用先進的語音辨識軟體來解釋和回應口頭命令。這些數位工具通常內建於智慧型手機、平板電腦、揚聲器和其他裝置中,允許用戶免持通話、發送訊息、設定提醒,甚至搜尋網路並執行各種任務。這些語音助理用於多種應用,從個人設備到企業級應用。人工智慧技術的持續發展以及物聯網(IoT)在日常生活中的日益融合是語音助理使用量快速增加的主要原因。此外,客戶服務領域對自動化的需求不斷成長、智慧家庭趨勢不斷成長以及透過數位化改善生活方式,正在為市場成長創造新的機會。然而,隱私和安全問題是語音助理市場成長的主要限制因素。市場參與者正在致力於改進人工智慧演算法,以更好地理解不同的使用者口音、語言、方言和俚語,這可以提高全球市場滲透率,同時維護設備安全。我們也推出了低成本、同樣有效的語音助理設備,這將使我們能夠開拓更多潛在用戶,例如中小型企業和住宅用戶。
主要市場統計 | |
---|---|
基準年[2023] | 190.5億美元 |
預測年份 [2024] | 234.9億美元 |
預測年份 [2030] | 854.8億美元 |
複合年成長率(%) | 23.91% |
更多採用基於組件硬體的語音援助。
硬體構成了語音援助技術的實體支柱,包括智慧揚聲器、智慧型手機、電腦和其他物聯網設備。如今,人們更喜歡支援語音命令的攜帶式智慧可攜式。服務包括與語音援助相關的託管服務,並包括一組全面的服務,旨在處理支援語音的應用程式的整體部署和一致維護。這些服務包括設計、整合和客製化語音援助解決方案。我們的語音援助專業服務利用我們在該領域的專業知識,為希望整合或增強語音功能的公司提供諮詢、策略規劃和流程最佳化。語音援助解決方案包括由人工智慧支援的軟體和應用程式,可透過語音命令執行任務。我們的軟體解決方案因其先進的功能、易用性和個人化而被客戶廣泛選擇。它們可以與智慧家居小工具整合,並且可以執行各種任務,包括預約和發送簡訊。
自然語言處理系統的技術進步增強了多語言支持
自然語言處理 (NLP) 是語音援助技術的關鍵組成部分,使設備能夠理解、分析人類語言並以有價值的方式做出回應。最先進的 NLP 演算法結合了機器學習技術,可以更好地理解上下文和細微差別。語音辨識系統構成語音援助的主要部分,並將口語單字轉錄為文字。這項技術在幫助語音助理理解命令和查詢發揮基礎作用。文字轉語音 (TTS) 技術可將書面文字轉換為口語,使語音助理的使用者介面更加流暢。語音辨識(也稱為說話人辨識)是語音助理根據使用者的聲音辨識使用者身分的能力。該技術在安全身份驗證和個人化服務領域具有巨大潛力。
最終用戶來自企業供應商的綜合解決方案,滿足各種公司的業務需求
近年來,企業擴大採用支援語音的設備。由於注重簡化流程和提高效率,語音助理在實現這些目標方面發揮重要作用。企業依靠語音助理來實現各種功能,包括日曆管理、電子郵件自動化、客戶服務和業務自動化。另一方面,個人用戶依賴語音助理來完成許多個人任務。它們的範圍從鬧鐘、提醒、天氣更新和網路搜尋等基本命令到網路購物和智慧家庭自動化等更複雜的任務。由於語音幫助易於使用的介面、個人化的用戶體驗以及與其他智慧型裝置的無縫整合,個人通常傾向於語音援助。
區域洞察
以美國和加拿大為中心的美洲地區已成為先進語音技術採用的熱點。主要高科技公司的總部都設在該地區,推動創新,主要是在語音援助方面。該地區的許多用戶正在將這些語音助理設備整合到他們的家庭、職場和數位生活中,從而推動了產品需求。在亞洲,在中國、印度和日本等國家的推動下,語音助理技術的廣泛整合仍在緩慢發展。推動這一進步的關鍵因素是與亞太地區最終用戶合作的區域和全球科技巨頭的影響力日益增強。歐洲目前被視為語音援助產業的成長市場,語音助理整合主要在英國、德國和法國流行。語言細微差別、嚴格的資料隱私法規以及用戶對隱私的高度敏感度是該地區市場參與者創新的主要焦點。在中東和非洲,零售、醫療、銀行等各產業的數位轉型正在加速,對語音援助的需求不斷上升。
FPNV定位矩陣
FPNV定位矩陣對於評估語音援助市場至關重要。我們檢視與業務策略和產品滿意度相關的關鍵指標,以對供應商進行全面評估。這種深入的分析使用戶能夠根據自己的要求做出明智的決策。根據評估,供應商被分為四個成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可以對語音援助市場中供應商的現狀進行深入而深入的研究。全面比較和分析供應商在整體收益、基本客群和其他關鍵指標方面的貢獻,以便更好地了解公司的績效及其在爭奪市場佔有率時面臨的挑戰。此外,該分析還提供了對該行業競爭特徵的寶貴見解,包括在研究基準年觀察到的累積、分散主導地位和合併特徵等因素。這種詳細程度的提高使供應商能夠做出更明智的決策並制定有效的策略,從而在市場上獲得競爭優勢。
1. 市場滲透率:提供有關主要企業所服務的市場的全面資訊。
2. 市場開拓:我們深入研究利潤豐厚的新興市場,並分析其在成熟細分市場的滲透率。
3. 市場多元化:提供有關新產品發布、開拓地區、最新發展和投資的詳細資訊。
4. 競爭評估和情報:對主要企業的市場佔有率、策略、產品、認證、監管狀況、專利狀況和製造能力進行全面評估。
5. 產品開發與創新:提供對未來技術、研發活動和突破性產品開發的見解。
1.語音援助市場的市場規模與預測是多少?
2.語音援助市場預測期內需要考慮投資的產品、細分市場、應用程式和領域有哪些?
3.語音援助市場的技術趨勢和法規結構是什麼?
4.語音援助市場主要廠商的市場佔有率為何?
5.進入語音援助市場的合適型態和策略手段是什麼?
[191 Pages Report] The Voice Assistance Market size was estimated at USD 19.05 billion in 2023 and expected to reach USD 23.49 billion in 2024, at a CAGR 23.91% to reach USD 85.48 billion by 2030.
Voice assistance uses advanced speech recognition software to interpret and respond to spoken commands. This digital tool, often embedded in smartphones, tablets, speakers, and other devices, allows users to perform various tasks hands-free, such as making calls, sending messages, setting reminders, or even searching the web. These voice assistants have a wide range of applications, from personal use devices to enterprise-level applications. The continuous development of AI technology and the growing integration of the Internet of Things (IoT) in daily life have greatly impacted the surge in the use of voice assistants. Moreover, the increasing demand for automation in customer service sectors, the growing smart home trend, and improving lifestyle due to digitization are providing new opportunities for the market's growth. However, concerns around privacy and security have been primary limitations to the growth of the voice assistant market. Market players are working on improving the AI algorithms to better understand diverse user accents, languages, dialects, and slang, which can facilitate better market penetration globally while maintaining the security of the devices. They are also introducing low-cost and equally effective voice assistant devices that could tap into a higher number of potential users across SMEs and residential users.
KEY MARKET STATISTICS | |
---|---|
Base Year [2023] | USD 19.05 billion |
Estimated Year [2024] | USD 23.49 billion |
Forecast Year [2030] | USD 85.48 billion |
CAGR (%) | 23.91% |
Component: Rising adoption of hardware-based voice assistance due to their potential to offer personalized experience
Hardware forms the physical backbone of any voice assistance technology and it includes smart speakers, smartphones, computers, and other IoT devices, which are all equipped with integrated microphones to pick up voice commands. Recently, there has been a significant preference for portable and sleek hardware that supports voice commands. Services include managed services associated with voice assistance, which involve a comprehensive suite of offerings designed to handle the overall deployment and consistent maintenance of voice-enabled applications. These services typically include designing, integrating, and customizing voice assistance solutions to specific user requirements. Professional services within the voice assistance realm leverage expertise in the field to provide consultation, strategy planning, and process optimization for businesses seeking to incorporate or enhance voice-enabled capabilities. Solutions in voice assistance entail software and applications that are powered by artificial intelligence to perform tasks via voice command. The advanced functionality, user-friendliness, and personalization of software solutions make them a widely preferred choice among customers. They can be integrated with smart home gadgets and can perform a wide range of tasks, including making appointments or sending texts.
Technology: Advancements in natural language processing systems to enhance multilingual support
Natural language processing (NLP) is a critical component within voice assistance technology, allowing devices to comprehend, analyze, and respond to human language in a valuable manner. The most advanced NLP algorithms incorporate machine learning techniques for a better understanding of context and nuances in speech. Speech recognition systems form a major part of voice assistance, transcribing spoken words into written format. This technology plays a fundamental role in enabling voice assistants to comprehend commands and queries. Text-to-speech (TTS) technology works on converting written text into spoken words, facilitating a smoother user interface with voice assistants. Voice recognition, also known as speaker recognition, is the ability of a voice assistant to recognize the identity of the user based on their voice. This technology holds immense potential in the realm of secure authentication and personalized services.
End-Use: Comprehensive solutions for enterprise providers catering to different businesses' operational needs
Enterprises have displayed an escalating propensity to adopt voice-enabled devices in recent years. With the focus shifting towards streamlining processes and improving efficiencies, voice assistants are serving an integral role in meeting these objectives. Enterprises leverage voice assistants for various functions such as calendar management, email automation, customer service, and operational automation. On the other hand, individual users significantly utilize voice assistants for a multitude of personal tasks. These range from basic commands such as alarms, reminders, weather updates, and web searches to more complicated tasks such as online shopping and smart home automation. Individuals often lean towards voice assistance due to their easy-to-use interface, personalized user experience, and seamless integration with other smart devices.
Regional Insights
The Americas region, particularly the United States and Canada, has emerged as a hotspot for advanced voice technology adoption. Major tech companies are headquartered in this region, bolstering technological innovations, primarily in voice assistance. Many users in the region have integrated these voice-assistant devices into their homes, workplaces, and digital lives, fostering product demand. In Asia, the widespread integration of voice assistant technologies is still gradually blossoming, majorly propelled by countries including China, India, and Japan. The primary factor fuelling this progress is the escalating influence of tech giants, both regional and global, engaging in collaborations with end-users in the Asia-Pacific. Europe is presently viewed as a growing market in the voice assistance industry, and the integration of voice assistants is popular predominantly in the United Kingdom, Germany, and France. Varying linguistic nuances, stringent data privacy regulations, and higher user sensitivity towards privacy constitute the major focus areas for innovation for the market players in the region. The escalating digital transformation across various sectors, such as retail, healthcare, and banking, in the Middle East & Africa tends to augment the demand for voice assistance.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Voice Assistance Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Voice Assistance Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Voice Assistance Market, highlighting leading vendors and their innovative profiles. These include Amazon.com, Inc., Apple, Inc., AT&T Inc., Avaamo, Inc., Cisco Systems, Inc., Creative Virtual Ltd., ELSA Corp., Google, LLC by Alphabet Inc., HP Development Company, L.P., Huawei Technologies Co., Ltd., Intel Corporation, International Business Machines Corporation, Lenovo Group Limited,, Let's Nurture Infotech Pvt Ltd., Meta Platforms, Inc., Microsoft Corporation, Mycroft AI, Inc., NEC Corporation, Nokia Corporation, NVIDIA Corporation, Oracle Corporation, Orange S.A., Qualcomm Incorporated, Salesforce, Inc., Samsung Electronics Co., Ltd., SAP SE, Uniphore Technologies Inc., Verint Systems, Inc., Verizon Communications Inc., ZAION SAS, and Zoho Corporation Pvt. Ltd..
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Voice Assistance Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Voice Assistance Market?
3. What are the technology trends and regulatory frameworks in the Voice Assistance Market?
4. What is the market share of the leading vendors in the Voice Assistance Market?
5. Which modes and strategic moves are suitable for entering the Voice Assistance Market?