市場調查報告書
商品編碼
1492535
企業顯示器市場:按類型、尺寸、顯示器類型、應用程式、最終用戶 - 2024-2030 年全球預測Corporate Display Market by Type (Digital Signage, Interactive Displays, LCD Displays), Size (32 Inches to 75 Inches, Above 75 Inches, Under 32 Inches), Display Type, Application, End-user - Global Forecast 2024-2030 |
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預計2023年企業顯示器市場規模為596.1億美元,2024年達630.2億美元,預計2030年將達到891.8億美元,複合年成長率為5.92%。
企業展示是公司內部用來傳達訊息、推銷產品、促進會議和增強商業環境氛圍的視覺呈現工具。這包括數位電子看板、投影機、LED 面板、電視牆、負責人、大廳、零售空間、展廳等的互動式觸控螢幕。企業部門的不斷擴張,以及員工培訓和廣告對顯示器的需求不斷增加,正在推動企業顯示器市場的成長。數位電子看板的日益普及為企業品牌推廣和傳播提供了多種應用,正在形成企業展示的平台。高品質數位顯示器的高成本以及整合和維護企業顯示器的複雜性阻礙了市場的成長。現代企業顯示器受益於數位技術的進步,例如高解析度、強大的連接選項和可擴展配置,技術進步不斷進步,預計將為市場成長創造機會。
主要市場統計 | |
---|---|
基準年[2023] | 596.1億美元 |
預測年份 [2024] | 630.2億美元 |
預測年份 [2030] | 891.8億美元 |
複合年成長率(%) | 5.92% |
區域洞察
在美洲,企業顯示市場正在經歷顯著成長,數位電子看板和互動式顯示技術在零售、醫療保健和教育等各個領域中廣泛採用。美國企業渴望利用先進的顯示技術來加強企業內部的溝通與協作。在中國、印度和日本等國家快速都市化和數位化的推動下,亞太地區的企業顯示市場呈現強勁成長。 OLED 和 4K 顯示器等新技術的採用顯著增加,這些技術擴大應用於企業和公共環境。該地區不斷擴大的企業部門和經濟成長正在推動對創新顯示解決方案的需求。歐洲、中東和非洲是多元化的市場,技術採用水準也各不相同。在西歐,對顯示技術永續性和能源效率的持續關注正在推動歐洲企業顯示器的成長。中東和非洲部分地區是新興市場,對企業顯示解決方案的需求不斷增加,這主要是由於新的基礎設施開發和企業投資。
FPNV定位矩陣
FPNV定位矩陣對於評估供應商在企業顯示市場的定位至關重要。此矩陣提供了對供應商的全面評估,並檢查了與業務策略和產品滿意度相關的關鍵指標。這種詳細的評估使用戶能夠根據自己的要求做出明智的決定。根據評估結果,供應商被分為代表其成功程度的四個像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可對企業顯示器市場中供應商的現狀進行深入而詳細的評估。對供應商貢獻的徹底比較和分析可以更深入地了解每個供應商的績效以及他們在爭奪市場佔有率時面臨的挑戰。這些貢獻包括整體收益、客戶群和其他重要指標。此外,該分析還提供了對該領域競爭性質的寶貴見解,包括累積研究期、片段化優勢和合併特徵等因素。有了這些詳細資訊,供應商可以做出更明智的決策並製定有效的策略,以在市場競爭中保持領先地位。
策略分析與建議
策略分析對於尋求在全球市場站穩腳跟的組織至關重要。對企業目前在企業顯示市場中的地位進行全面評估,使公司能夠做出符合其長期願望的明智決策。此關鍵評估涉及對組織的資源、能力和整體績效進行徹底分析,以確定核心優勢和需要改進的領域。
[193 Pages Report] The Corporate Display Market size was estimated at USD 59.61 billion in 2023 and expected to reach USD 63.02 billion in 2024, at a CAGR 5.92% to reach USD 89.18 billion by 2030.
Corporate displays are visual presentation tools used within corporate settings to communicate information, advertise products, facilitate meetings, or enhance the ambiance of business environments. These include digital signage, projectors, LED panels, video walls, and interactive touchscreens for boardrooms, lobbies, retail spaces, and exhibition halls. Continuous expansion of the corporate sector with an increasing need for displays for employee training and advertisement is driving the growth of the corporate displays market. The rising adoption of digital signage that offers versatile applications for corporate branding and information dissemination is creating a platform for corporate displays. The high cost of high-quality digital displays and rising complexities in integrating and maintaining corporate displays hamper the market growth. Rising technological advancements in modern corporate displays that benefit from advancements in digital technology, including high-definition resolution, robust connectivity options, and scalable configurations are expected to create opportunities for market growth.
KEY MARKET STATISTICS | |
---|---|
Base Year [2023] | USD 59.61 billion |
Estimated Year [2024] | USD 63.02 billion |
Forecast Year [2030] | USD 89.18 billion |
CAGR (%) | 5.92% |
Regional Insights
In the Americas, the corporate displays market is highly developing for corporate displays with the wide adoption of digital signage and interactive display technologies across various sectors such as retail, healthcare, and education. American companies are keen on leveraging advanced display technologies to enhance communication and collaboration within corporate settings. The Asia-Pacific region shows robust growth in the corporate displays market fueled by rapid urbanization and digitalization in countries such as China, India, and Japan. There is a significant uptake in adopting new technologies, including OLED and 4K displays, which are increasingly used in corporate and public environments. Expanding corporate sectors and a growing economy in this region drive the demand for innovative display solutions. Europe, the Middle East, and Africa present a diverse market with varying levels of technology adoption. Western Europe's ongoing focus on sustainability and energy efficiency in display technologies is driving the growth of corporate displays in Europe. The Middle East and parts of Africa are emerging markets where there is increasing demand for corporate display solutions, driven primarily by new infrastructure developments and corporate investments.
Market Insights
The market dynamics represent an ever-changing landscape of the Corporate Display Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
FPNV Positioning Matrix
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Corporate Display Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Corporate Display Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments
Advancements in Visual Technology: ViewSonic's 2nd Generation All-in-One LED Displays
ViewSonic Corporation has unveiled the second generation of its All-in-One LED displays, the LDM series, targeting professional, business, and educational environments. The LDM series offers improved audiovisual performance, enhanced durability, and greater installation flexibility. This new series is available in three sizes, with the largest being 231 inches, making it suitable for varied spatial requirements from corporate lobbies to educational facilities. [Published On: 2024-04-16]
Strategic Partnership Between Solstice Distribution Ltd and BenQ to Enhance AV Product Portfolio
Solstice Distribution Ltd. has entered into a distribution agreement with BenQ, a provider of visual display solutions. This partnership sees Solstice AV distributing a diverse range of BenQ products, including projectors, digital signage, wireless presentation systems, and interactive large-format displays, aimed at enhancing communication and collaboration in educational, corporate, and retail environments. [Published On: 2024-03-07]
Introducing the Advanced Sharp MultiSync ME Series
Sharp NEC Display Solutions Europe unveils the latest Sharp-branded MultiSync ME Series, marking a significant advancement in professional display technology. This new generation integrates enhanced functionality and versatility, catering to diverse professional environments, including enterprise settings and digital signage. Key features include high haze panels, native USB-C connectivity for streamlined audio and video transmission, and quick input detection capabilities, which optimize device readiness for hybrid workflows and impromptu meetings. [Published On: 2024-01-30]
Strategy Analysis & Recommendation
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Corporate Display Market. This critical assessment involves a thorough analysis of the organization's resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the Corporate Display Market, highlighting leading vendors and their innovative profiles. These include AUO Corporation, Barco NV, BenQ Corporation, BOE Technology Group Co., Ltd., Crystal Display Systems Ltd., Delta Electronics, Inc., DynaScan Technology, Inc., Elo Touch Solutions, Inc., HORIZON DISPLAY INC., Koninklijke Philips N.V., Leyard Group, LG Electronics Inc., NEC Corporation, OptiSigns Inc., Panasonic Holdings Corporation, Samsung Electronics Co., Ltd., ScreenCloud Inc, Sharp Electronics Corporation by Hon Hai Precision Industry Co., Ltd., Sony Corporation, Sparsa Digital Pvt. Ltd., Toshiba Corporation, Ushio Inc., and ViewSonic Corporation.
Market Segmentation & Coverage