市場調查報告書
商品編碼
1499506
數位農業市場:按類型、部署、應用分類 - 2024-2030 年全球預測Digital Agriculture Market by Type (Hardware, Service, Software), Deployment (Cloud, On-premises), Application - Global Forecast 2024-2030 |
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預計2023年數位農業市場規模為198.8億美元,2024年將達218.5億美元,2030年預計將達到398.4億美元,複合年成長率為10.43%。
數位農業市場由利用數位工具提高農業產量、效率和盈利的技術解決方案和服務組成。人工智慧、物聯網和巨量資料分析的創新透過實現更準確、更有效率的農業決策來推動市場成長。農民擴大採用精密農業技術來降低成本並提高產量。政府的支持政策和資金正在促進農業數位解決方案的採用。然而,對農業資料保密性和潛在洩漏的擔憂可能會阻礙數位技術的採用。將新的數位解決方案整合到現有農業系統和流程中存在困難,導致技術採用緩慢,並使數位農業解決方案的採用變得困難。此外,用於即時監控和決策的下一代感測器的開發正在吸引市場成長機會。對能夠處理複雜農業資料集集的高級分析的持續研究可能會創造成長潛力,為農業實踐提供可行的見解。
主要市場統計 | |
---|---|
基準年[2023] | 198.8億美元 |
預測年份 [2024] | 218.5億美元 |
預測年份 [2030] | 398.4億美元 |
複合年成長率(%) | 10.43% |
區域洞察
在美國,由於大規模農業經營以及提高效率以保持競爭力的需要,精密農業技術正在迅速被採用。由於提高生產力的潛在投資回報,美國和中國的客戶非常積極地投資先進農業技術。歐盟 (EU) 高度重視永續農業,並將數位創新置於該地區通用農業政策 (CAP) 的核心位置。歐盟正在推動智慧農業解決方案的研究和開發,從而形成了複雜的消費者群體,需要先進的數位服務,例如精密農業設備、衛星影像和農場管理軟體。在中東地區,以色列等國家在農業創新方面表現突出,特別是在灌溉和水資源管理技術方面。在亞太地區,中國和印度政府推出了各種促進數位農業的舉措,從而在研發方面投入了大量資金。日本公司和研究機構是農業機器人和自動化開發的先驅,正在推動該地區的市場成長。
FPNV定位矩陣
FPNV 定位矩陣對於評估供應商在數位農業市場中的定位至關重要。此矩陣提供了對供應商的全面評估,並檢驗了與業務策略和產品滿意度相關的關鍵指標。這種詳細的評估使用戶能夠根據自己的要求做出明智的決定。根據評估結果,供應商被分為代表其成功程度的四個像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可以對數位農業市場中供應商的現狀進行深入而詳細的評估。透過仔細比較和分析供應商的貢獻,您可以更深入地了解每個供應商的績效以及他們在爭奪市場佔有率時面臨的挑戰。這些貢獻包括整體收益、客戶群和其他關鍵指標。此外,該分析還提供了對該行業競爭力的寶貴見解,包括研究基準年期間觀察到的累積、分散主導地位和合併特徵等因素。有了這些詳細資訊,供應商可以做出更明智的決策並製定有效的策略,以在市場競爭中保持領先地位。
策略分析與建議
策略分析對於尋求在全球市場站穩腳跟的組織至關重要。對目前在數位農業市場中的地位進行全面評估,使公司能夠做出符合其長期願望的明智決策。此關鍵評估涉及對組織的資源、能力和整體績效進行徹底分析,以確定核心優勢和需要改進的領域。
[182 Pages Report] The Digital Agriculture Market size was estimated at USD 19.88 billion in 2023 and expected to reach USD 21.85 billion in 2024, at a CAGR 10.43% to reach USD 39.84 billion by 2030.
The digital agriculture market comprises technological solutions and services that leverage digital tools to improve yield, efficiency, and profitability in agricultural practices. Innovations in AI, IoT, and Big Data analytics are propelling the market growth by enabling more accurate and efficient farming decisions. Farmers increasingly embrace precision agriculture techniques to reduce costs and increase yields. Supportive policies and funding from governments promote adopting digital solutions in agriculture. However, concerns about the confidentiality of farm data and potential breaches may hinder the adoption of digital technologies. Difficulties in integrating new digital solutions with existing agricultural systems and processes can slow down technology uptake, challenging adoption of digital agriculture solutions. Moreover, developing next-generation sensors for real-time monitoring and decision-making is attracting opportunities for market growth. The ongoing research into advanced analytics that can process complex agricultural data sets may generate growth potential to provide actionable insights for agricultural practices.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 19.88 billion |
Estimated Year [2024] | USD 21.85 billion |
Forecast Year [2030] | USD 39.84 billion |
CAGR (%) | 10.43% |
Regional Insights
In the United States, precision agriculture technologies are rapidly being adopted due to large-scale farming operations and the need for efficiency to remain competitive. Customers in the U.S. and China are highly willing to invest in advanced agricultural technology due to the potential return on investment in increased productivity. The European Union (EU) has strongly emphasized sustainable agriculture, with digital innovation at the core of the region's Common Agricultural Policy (CAP). The EU promotes research and development in smart farming solutions, resulting in a sophisticated consumer base that demands advanced digital services such as precision farming equipment, satellite imagery, and farm management software. In the Middle East region, countries such as Israel are prominent in agricultural innovation, particularly in irrigation and water management technologies. In the APAC region, the governments in China and India have launched various initiatives to promote digital agriculture, leading to substantial investments in R&D. Japanese companies and research institutes have pioneered developments in robotics and automation for agriculture, driving market growth in the region.
Market Insights
The market dynamics represent an ever-changing landscape of the Digital Agriculture Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
FPNV Positioning Matrix
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Digital Agriculture Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Digital Agriculture Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments
Barchart and AgVision Announce Integration Partnership For Digital Agriculture
Barchart, a premier provider of commodity data and technological solutions, in collaboration with AgVision, agribusiness software company specializing in comprehensive accounting solutions, has announced a significant partnership to bolster agribusiness-grower relations. Capitalizing on the strengths of AgVision's grain accounting prowess, this alliance integrates its software seamlessly into Barchart's customized Marketplace apps and grower portals, ushering in a new era of digital agriculture. [Published On: 2024-01-19]
Copa-Cogeca and ESA Launch Partnership to Secure The Future of Sustainable and Digital Agriculture
Copa-Cogeca has joined forces with the European Space Agency (ESA) through a Memorandum of Intent titled "Supporting the Sustainable Transformation of Agriculture and the Agri-food Sectors through Digitalisation and Space. This partnership unites Copa-Cogeca's agricultural acumen with ESA's technical prowess and the capabilities of the Business Applications and Space Solutions (BASS) programme. [Published On: 2023-09-28]
BASF Launches New Xarvio Agro Experts Program In Brazil To Increase Access And Use Of Digital Farming Technologies
BASF SE has launched the pioneering xarvio Agro Experts program in Brazil, revolutionizing the way farmers connect with independent agronomic advisors through the sophisticated xarvio FIELD MANAGER platform. This initiative empowers agronomic consultancies with advanced solutions tailored for key crops such as soybeans, corn, and cotton, thereby amplifying their digital agriculture prowess and enhancing their service portfolio. [Published On: 2023-08-24]
Strategy Analysis & Recommendation
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Digital Agriculture Market. This critical assessment involves a thorough analysis of the organization's resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the Digital Agriculture Market, highlighting leading vendors and their innovative profiles. These include Accenture PLC, AGCO Corporation, AgGateway, Agreena ApS, AgriWebb Pty Ltd., AKVA group ASA, Arable Labs, Inc., BASF SE, Bayer AG, Ceres Imaging, Inc., Cisco Systems, Inc., CropX Technologies Ltd., Deere & Company, DeLaval by Tetra Laval Group, DTN, LLC, Epicor Software Corporation, Eurofins Scientific, Farmers Business Network, Inc., Farmers Edge Inc., Gamaya by Mahindra & Mahindra, Hexagon AB, International Business Machines Corporation, Microsoft Corporation, PrecisionHawk, Inc. by Field Group, Raven Industries, Inc. by CNH Industrial N.V., Small Robot Company, Syngenta Crop Protection AG, SZ DJI Technology Co., Ltd., Taranis Visual Ltd., TELUS, Trimble Inc., and Vodafone Group PLC.
Market Segmentation & Coverage