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市場調查報告書
商品編碼
1500447
摩托車騎士配件市場:按產品類型、分銷管道分類 - 全球預測 2024-2030 年Motorcycle Rider Accessories Market by Product Type (Gloves, Helmets, Jackets & Vests), Distribution Channel (Offline, Online) - Global Forecast 2024-2030 |
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摩托車騎士配件市場規模預計2023年為101.1億美元,2024年達到106.3億美元,預計2030年將達到149.5億美元,複合年成長率為5.75%。
摩托車騎士配件是必不可少的裝備和產品,旨在提高騎乘馬達者的安全性、舒適性和風格。這些配件的範圍從防護裝備到可提高摩托車功能和騎士舒適度的附加元件。騎士安全意識的提高和嚴格的政府法規強制要求使用頭盔、反光鏡和防護衣等特定配件,正在推動對摩托車騎士配件的需求。受人們對休閒日益濃厚的興趣以及摩托車在日常通勤中的效用的影響,摩托車銷量激增,直接影響了騎士配件的需求。馬達旅遊的日益普及和騎行社區的建立培育了一種重視獨特、高品質騎手配件的文化,推動了市場成長。與優質配件相關的高成本限制了市場的成長。產品設計和材料的不斷創新,例如輕質、堅固的布料以及整合藍牙和 GPS 的智慧配件,預計將為市場成長創造機會。
主要市場統計 | |
---|---|
基準年[2023] | 101.1億美元 |
預測年份 [2024] | 106.3億美元 |
預測年份 [2030] | 149.5億美元 |
複合年成長率(%) | 5.75% |
區域洞察
美洲是一個多元化的地區,北美和南美之間的馬達使用情況以及對騎士配件的需求有顯著差異。在北美,特別是在美國和加拿大,馬達主要被視為生活方式車。這些國家的需求是高階配件,例如高階頭盔、騎行裝備和客製化物品。重點通常是透過舒適性、風格和安全功能來增強騎乘體驗。
相反,在巴西、阿根廷等南美國家,馬達經常用於日常通勤,因此需求集中在更實用、更實惠的配件上。基本頭盔、手套、雨具和維護配件等物品正變得越來越普及。 B 亞太地區被公認為摩托車騎士配件的最大市場。在這些國家,二輪車輛因其經濟實惠且易於在擁擠的都市區移動而成為交通途徑。亞太地區的需求範圍從基本必需品到豪華配飾,並受到不斷壯大的中階和日益增強的道路安全意識的影響。 EMEA(歐洲、中東和非洲)地區的情況好壞參半,每個次區域的市場特徵都不同。在歐洲,特別是在德國、義大利和法國等國家,馬達文化非常濃厚,既作為休閒休閒活動,又作為一種交通工具。該市場的特點是對技術先進的頭盔、防護裝備和專業服裝等高階配件的高需求。歐盟 (EU) 嚴格的安全和環境法規也影響產品供應和市場動態。中東地區的摩托車愛好者數量不斷增加,而阿拉伯聯合大公國和沙烏地阿拉伯等國家的高購買力正在推動對優質和自訂騎士配件的需求。
FPNV定位矩陣
FPNV 定位矩陣對於評估摩托車騎士配件市場供應商的市場定位至關重要。此矩陣提供了對供應商的全面評估,並檢驗了與業務策略和產品滿意度相關的關鍵指標。這種詳細的評估使用戶能夠根據自己的要求做出明智的決定。根據評估結果,供應商被分為代表其成功程度的四個像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可對摩托車騎士配件市場供應商的現狀進行深入而詳細的評估。透過仔細比較和分析供應商的貢獻,您可以更深入地了解每個供應商的績效以及他們在爭奪市場佔有率時面臨的挑戰。這些貢獻包括整體收益、客戶群和其他關鍵指標。此外,該分析還提供了對該行業競爭性質的寶貴見解,包括在研究基準年期間觀察到的累積、分散主導地位和合併特徵等因素。有了這些詳細資訊,供應商可以做出更明智的決策並製定有效的策略,以在市場競爭中保持領先地位。
策略分析與建議
策略分析對於尋求在全球市場站穩腳跟的組織至關重要。對目前在摩托車騎士配件市場中的地位進行全面評估,使公司能夠做出符合其長期願望的明智決策。此關鍵評估涉及對組織的資源、能力和整體績效進行徹底分析,以確定核心優勢和需要改進的領域。
[196 Pages Report] The Motorcycle Rider Accessories Market size was estimated at USD 10.11 billion in 2023 and expected to reach USD 10.63 billion in 2024, at a CAGR 5.75% to reach USD 14.95 billion by 2030.
Motorcycle rider accessories are essential gears and products designed to enhance the safety, comfort, and style of individuals riding motorcycles. These accessories range from protective gear to add-ons that improve motorcycle functionality or the rider's experience. Increasing awareness about rider safety and stringent government regulations mandating the use of certain accessories, such as helmets, reflectors, and protective clothing, drive the demand for motorcycle rider accessories. A surge in motorcycle sales, influenced by an increasing interest in recreational activities and the utility of motorcycles for daily commuting, directly impacts the demand for rider accessories. The growing popularity of motorcycle tourism and the establishment of riding communities have fostered a culture that values personalized and high-quality rider accessories, driving the market growth. The high cost associated with premium accessories limits the market growth. Growing innovations in product design and materials, such as lightweight, high-strength fabrics and smart accessories integrated with Bluetooth and GPS, are expected to create opportunities for market growth.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 10.11 billion |
Estimated Year [2024] | USD 10.63 billion |
Forecast Year [2030] | USD 14.95 billion |
CAGR (%) | 5.75% |
Regional Insights
The Americas, a diverse region, showcases a significant disparity in motorcycle usage and, by extension, the demand for rider accessories between North and South America. In North America, and more specifically in the United States and Canada, motorcycles are predominantly viewed as lifestyle vehicles. The demand in these countries is geared towards premium accessories, including high-end helmets, riding gear, and customization items. The focus is often on enhancing the riding experience through comfort, style, and safety features.
Conversely, in South American countries, such as Brazil and Argentina, motorcycles are frequently used for daily commuting, leading to a demand focused more on practical and affordable accessories. Items such as basic helmets, gloves, rain gear, and maintenance accessories are more prevalent. B The APAC region is recognized as the largest market for motorcycle rider accessories, driven by the substantial motorcycle user base in countries such as India, China, and Indonesia. In these nations, motorcycles are the primary modes of daily transportation, attributable to their affordability and the ease of navigating congested urban areas. The demand spectrum in APAC ranges widely from basic necessity items to premium accessories, influenced by the rising middle class and increasing awareness regarding road safety. The EMEA region presents a mixed picture, with each subregion having distinct market characteristics. In Europe, especially in countries such as Germany, Italy, and France, there is a strong motorcycling culture, both as a leisure activity and a mode of transportation. The market is characterized by a high demand for premium accessories, including technologically advanced helmets, protective gear, and specialized apparel. Stringent safety and environmental regulations across the European Union also influence product offerings and market dynamics. The Middle East represents a growing landscape with increasing motorcycle enthusiasts and exhibits a rising demand for luxury and custom rider accessories, driven by the high purchasing power in countries such as the United Arab Emirates and Saudi Arabia.
Market Insights
The market dynamics represent an ever-changing landscape of the Motorcycle Rider Accessories Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
FPNV Positioning Matrix
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Motorcycle Rider Accessories Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Motorcycle Rider Accessories Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments
Launch of 509's Revolutionary 2024 Dirt Collection for Off-Road Enthusiasts
RevZilla Secures Exclusive Title Sponsorship for Vance & Hines Motorsports in Landmark Multi-Year Deal
RevZilla, an online and storefront retailer of motorcycle gear, parts, and accessories, announced as the exclusive title sponsor for Vance & Hines Motorsports across both the National Hot Rod Association (NHRA) and MotoAmerica road racing series for the upcoming two years. This partnership marks a historic occasion for Vance & Hines, renowned for over half a century of competitive racing, as it unifies all its racing initiatives under a single title sponsorship for the first time. Established in 2007 and presently under the Comoto Holdings umbrella, RevZilla brings a robust industry reputation and a rich legacy of motorcycle racing passion to the partnership. [Published On: 2024-01-17]
Leatt Corporation Unveils Innovative Adventure Gear for Motorcycle Enthusiasts at EICMA
Leatt Corporation, a company crafting comprehensive protective gear for various high-velocity sports, including motocross, mountain biking, and more, introduced its Adventure (ADV) gear line. Emphasizing both comfort and safety, the ADV range caters to motorcycle enthusiasts eager for reliable protection across diverse weather conditions and terrains. The range's embodiment of Leatt's commitment to enhancing the riding experience for all levels of enthusiasts, from professional athletes to casual riders, through an extensive, rigorously tested product development process. [Published On: 2023-11-07]
Strategy Analysis & Recommendation
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Motorcycle Rider Accessories Market. This critical assessment involves a thorough analysis of the organization's resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the Motorcycle Rider Accessories Market, highlighting leading vendors and their innovative profiles. These include AGV Sports Group, Alpinestars S.p.A., Arai Helmet (Europe) B.V., Bell Sports, Inc., Biltwell Inc., Dainese S.p.A., Desert FOX, FLY Racing, Harley-Davidson, Inc., Hero Motocorp Ltd., Kodlin USA, LLC, Leatt Corporation, Schuberth GmbH, Sena Technologies, Inc., SHOEI Co., Ltd., Studds Accessories Ltd., TVS Motor Company, Vega Auto Accessories Ltd., Wunderlich America and Riders' Accessory Distributing, Inc., Yamaha Motor Company Ltd., and YF Protector Co. Ltd..
Market Segmentation & Coverage