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市場調查報告書
商品編碼
1500596
智慧學習市場:按組成部分、服務、學習類型和最終用戶 - 2024-2030 年全球預測Smart Learning Market by Component (Hardware, Software), Services (Consulting, Implementation, Support & Maintenance), Learning Type, End-Users - Global Forecast 2024-2030 |
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預計2023年智慧學習市場規模為699.5億美元,預計2024年將達817.8億美元,2030年將達2,123億美元,複合年成長率為17.18%。
智慧學習是指融合先進技術和創新方法的教學方法,以改善學習體驗,使其更具吸引力、高效性和個人化。這種方法利用人工智慧、虛擬實境、線上平台和互動式軟體等工具,提供根據每個學習者的需求、進度和學習風格量身定做的學習途徑。 AI、VR、雲端運算等數位技術的快速發展,顯著增強了智慧學習平台的能力和吸引力。隨著世界各地越來越多的人上網,智慧學習不斷超越地理界線。學習者希望接受適合他們的節奏、風格和需求的教育。智慧學習提供傳統教學方法無法實現的客製化。實施先進技術所需的初始投資可能會成為預算有限的教育機構的障礙。對數位平台的依賴也引發了對資料安全和隱私的擔憂,這可能會阻礙智慧學習解決方案的全面採用。智慧學習平台有機會開拓新興市場,特別是在行動和網路使用迅速成長的地區。透過將智慧學習工具與傳統教學科技結合,創造更有活力、更有效的教育系統具有巨大的潛力。
主要市場統計 | |
---|---|
基準年[2023] | 699.5億美元 |
預測年份 [2024] | 817.8億美元 |
預測年份 [2030] | 2123億美元 |
複合年成長率(%) | 17.18% |
區域洞察
全球智慧學習市場正在強勁成長,不同地區的趨勢和優先事項不斷出現。在美洲,教育科技 (EdTech) 的進步和數位素養的提高正在推動互動式白板、基於人工智慧的學習應用程式以及虛擬教室在學校和大學中的整合。這在很大程度上得到了強力的政府和私人資金的支持,重點是個人化和基於能力的教育。在 EMEA(歐洲、中東和非洲)地區,歐盟 (EU) 正在大力投資智慧學習技術,以改善教育成果並彌補數位落差。歐盟主要國家正在將數位教科書、學習管理系統(LMS)和虛擬實境(VR)納入其教育框架。中東國家正在根據政府主導的計畫(例如沙烏地阿拉伯的「2030 年願景」)將智慧學習舉措納入其教育系統。這些努力的推動因素是對 STEM 教育的關注和基於人工智慧的互動工具的使用。在非洲,市場隨著國際援助和本地創新而不斷發展,特別是由智慧型手機的高普及率推動的行動學習。在亞太地區,在政府對教育新興企業的大力支持和投資下,對人工智慧、巨量資料和雲端運算個人化學習體驗的關注正在推動市場成長。此外,在政府政策和私人投資的支持下,不斷成長的青年人口和蓬勃發展的教育產業正在推動個人化學習工具、線上輔導和行動教育的採用。
FPNV定位矩陣
FPNV 定位矩陣對於評估供應商在智慧學習市場的定位至關重要。此矩陣提供了對供應商的全面評估,並檢驗了與業務策略和產品滿意度相關的關鍵指標。這種詳細的評估使用戶能夠根據自己的要求做出明智的決定。根據評估結果,供應商被分為代表其成功程度的四個像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一個綜合工具,可以對智慧學習市場中供應商的現狀進行深入而詳細的評估。透過仔細比較和分析供應商的貢獻,您可以更深入地了解每個供應商的績效以及他們在爭奪市場佔有率時面臨的挑戰。這些貢獻包括整體收益、客戶群和其他關鍵指標。此外,該分析還提供了對該行業競爭性質的寶貴見解,包括在研究基準年期間觀察到的累積、分散主導地位和合併特徵等因素。有了這些詳細資訊,供應商可以做出更明智的決策並製定有效的策略,以在市場競爭中保持領先地位。
策略分析與建議
策略分析對於尋求在全球市場站穩腳跟的組織至關重要。對目前在智慧學習市場中的地位進行全面評估,使公司能夠做出符合其長期願望的明智決策。此關鍵評估涉及對組織的資源、能力和整體績效進行徹底分析,以確定核心優勢和需要改進的領域。
[189 Pages Report] The Smart Learning Market size was estimated at USD 69.95 billion in 2023 and expected to reach USD 81.78 billion in 2024, at a CAGR 17.18% to reach USD 212.30 billion by 2030.
Smart learning refers to an educational approach that incorporates advanced technology and innovative methodologies to enhance learning experiences, making them more engaging, efficient, and personalized. This approach leverages tools such as artificial intelligence, virtual reality, online platforms, and interactive software to provide learners with customized learning paths that adapt to their individual needs, pace, and learning styles. The rapid development of digital technologies such as AI, VR, and cloud computing has significantly boosted the capabilities and appeal of smart learning platforms. With more people around the world gaining access to the Internet, the reach of smart learning continues to expand, breaking geographical barriers. Learners seek education that caters to their pace, style, and needs. Smart learning offers customization that traditional teaching methods often cannot provide. The initial investment required for the adoption of advanced technologies can be a barrier for institutions with limited budgets. Sheer reliance on digital platforms raises concerns about data security and privacy, potentially inhibiting some individuals or institutions from fully embracing smart learning solutions. Smart learning platforms have the opportunity to tap into emerging markets, especially in regions experiencing a surge in mobile and internet usage. There is significant potential in blending smart learning tools with conventional teaching techniques, creating a more dynamic and effective education system.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 69.95 billion |
Estimated Year [2024] | USD 81.78 billion |
Forecast Year [2030] | USD 212.30 billion |
CAGR (%) | 17.18% |
Regional Insights
The smart learning market is experiencing robust growth worldwide, with distinct trends and priorities emerging across different regions. In the Americas, advancements in educational technology (EdTech), alongside increasing digital literacy, are catalyzing the integration of interactive whiteboards, AI-based learning apps, and virtual classrooms within schools and universities. This is heavily supported by strong governmental and private funding, focusing on personalized and competency-based education. In the EMEA region, the European Union significantly invests in smart learning technologies to improve educational outcomes and mitigate digital divides. Major EU countries are employing digital textbooks, learning management systems (LMS), and virtual reality (VR) in their educational frameworks. Middle Eastern countries are incorporating smart learning initiatives into their education systems under government-led programs, including the Saudi Vision 2030. These initiatives are driven by a focus on STEM education and leveraging interactive and AI-based tools. In Africa, the market is evolving with the help of international aid and local innovations, particularly through mobile learning, which is bolstered by high smartphone usage. In the Asia-Pacific, a focus on AI, big data, and cloud computing to personalize learning experiences, backed by substantial government support and investments in educational startups, bolsters market growth. Moreover, the growing young population and booming education sector are driving the adoption of personalized learning tools, online tutoring, and mobile education, supported by both government policies and private investments.
Market Insights
The market dynamics represent an ever-changing landscape of the Smart Learning Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
FPNV Positioning Matrix
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Smart Learning Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Smart Learning Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments
Strategic Partnership Enhances AI-Driven Learning for Contact Center Associates
TTEC Holdings has teamed up with Bright Software, an immersive learning and simulation technology provider, to boost performance and engagement for contact center associates. This partnership merges TTEC's comprehensive Learning & Development (L&D) managed services with Bright's AI-powered Learning Experience Platform (LXP) to create tailored learning experiences. Integrating TTEC's RealSkill learning methodology with Bright's delivery platform, the joint solution personalizes learning based on individual profiles, enhancing skill acquisition and mastery. [Published On: 2024-04-24]
Unacademy Ventures into Language Learning with New App Launch
Edtech company Unacademy announced its entry into the language learning sector with the launch of the Unacademy Language Learning App. CEO and co-founder Gaurav Munjal made the announcement on platform X, noting that the app will debut in the United States this summer. [Published On: 2024-02-15]
SMART Technologies to Unveil Innovative Interactive Displays at TCEA 2024
SMART Technologies announced the release of its newest range of interactive displays at TCEA 2024 in Austin, Texas. SMART Technologies is expected to introduce the SMART Board RX, SMART Board MX, and SMART Board GX series, which are advanced display lines designed to redefine classroom interactivity and accessibility. The new SMART Board RX Series, which integrates SMART's patented Tool Explorer technology, allows students to engage physically with learning materials using programmed stamps and cubes, fostering inclusivity and supporting social and emotional development. [Published On: 2024-02-01]
Strategy Analysis & Recommendation
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Smart Learning Market. This critical assessment involves a thorough analysis of the organization's resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the Smart Learning Market, highlighting leading vendors and their innovative profiles. These include Adobe Systems Incorporated, Blackboard, Inc., Cisco Systems, Inc., Cornerstone Ondemand, Inc., D2L Corporation, Dell Inc., Fujitsu Ltd., Instructure, Inc., Intel Corporation, International Business Machines Corporation, John Wiley & Sons, Inc., McGraw Hill, Microsoft Corporation, MPS Limited, NIIT Limited, Pearson PLC, Promethean Limited, Samsung Electronics Co., Ltd., SAP SE, SMART Technologies ULC, SumTotal Systems, LLC, and Unit4 Group Holding B.V..
Market Segmentation & Coverage