市場調查報告書
商品編碼
1245716
2022-2028 年全球冷凍酸奶市場規模、份額、行業趨勢分析報告,按口味(巧克力、草莓、芒果、菠蘿、其他)、性質(傳統、有機)、分銷渠道、區域展望和預測Global Frozen Yogurt Market Size, Share & Industry Trends Analysis Report By Flavor (Chocolate, Strawberry, Mango, Pineapple and Others), By Nature (Conventional and Organic), By Distribution Channel, By Regional Outlook and Forecast, 2022 - 2028 |
2028 年全球冷凍酸奶市場規模預計將達到 138 億美元,預測期內復合年增長率為 5.0%。
15-17% 的酸奶成分由糖(甜菜糖或蔗糖)組成,這也增加了甜味並增加了固體的數量,從而改善了酸奶的質地和質地。 酸奶可以通過明膠和植物成分(瓜爾膠、角叉菜膠)來穩定,以減少結晶並提高熔化溫度。 這種穩定性使冷凍酸奶在處理和溫度變化時仍能保持順滑。 乳製品和非乳製品都可以用來製作冷凍酸奶。 這是一道涼爽的餐點,經常作為甜點食用。
此外,冷凍酸奶也是由椰子和大豆等非乳製品製成的。 根據製造方法的不同,可能含有甜味劑、調味劑、著色劑、穩定劑、防腐劑、乳化劑等。 酸奶含有蛋白質、維生素 B-12、鈣、維生素 B-2、鉀和鎂等多種礦物質,以及對胃腸道有益的細菌。 原味酸奶或凝固酸奶是酸奶中適應性最強的,每杯約含 100-160 卡路裡熱量,具體取決於脂肪含量。 調味冷凍酸奶有多種選擇,從加糖的原味香草到各種水果口味。
COVID-19 影響分析
對於冷凍酸奶,主要製造商正在設計產品配置,例如使用有機成分、嘗試不含膽固醇的產品以及不使用添加劑或防腐劑的素食產品。 客戶也越來越多地尋找有益於他們健康的營養豐富的產品,例如增強免疫力的產品。 此外,COVID 疫情暫時提振了零售酸奶行業,由於超市庫存和專賣店因封鎖措施關閉,其消費量一直在緩慢下降。 綜上所述,可以說 COVID-19 大流行對冷凍酸奶市場產生了積極影響。
市場增長因素
在線和社交媒體平台的影響力越來越大
由於在線銷售渠道眾多,中國、巴西和土耳其等新興國家/地區的冷凍酸奶消費量正在增加。 此外,沙特阿拉伯、印度和韓國等發展中國家的人們意識到冷凍酸奶的健康益處,並將其作為零食或在午餐或晚餐後服用。 因此,社交媒體和在線銷售平台的巨大影響力正在推動冷凍酸奶市場的增長。
開發新口味和服務模式
最近的市場趨勢是混合不尋常且獨特的口味,例如酸味。 自推出以來,酸味冷凍酸奶甜點因其獨特的口感和與普通酸奶相比極低的含糖量而廣受歡迎。 這是為了滿足消費者對健康食品日益增長的需求。 這些新興市場的發展使冷凍酸奶比冰淇淋等其他選擇更受歡迎,這有助於未來幾年的市場擴張。
市場約束
與標籤違規和假冒產品污染相關的問題
酸奶產品的消費量在上升,隨之而來的是市場上假冒偽劣產品的數量。 假冒也意味著銷售假冒品牌或非正品,這是合法冷凍酸奶供應商面臨的關鍵問題。 假冒品牌在消費者對價格敏感的較貧窮國家很常見。 這些劣質產品經常引起滋擾和安全問題,進而給顧客留下不好的印象。 因此,越來越多的假冒產品和嚴格的政府法規預計會阻礙市場增長。
自然觀
根據性質,冷凍酸奶市場分為有機酸奶和常規酸奶。 2021 年,有機部分在冷凍酸奶市場取得了大幅增長。 消費者對有機食品的偏好增加是這一細分市場擴張的原因。 消費者更加意識到攝入合成化學物質對他們的健康和他們今天吃的東西的負面影響。 因此,對使用有機成分的風味酸奶的需求正在增加。
風味展望
根據口味,冷凍酸奶市場分為巧克力、芒果、菠蘿、草莓等。 巧克力部分在 2021 年佔據了冷凍酸奶市場的最大收入份額。 巧克力是全球最受各個年齡層顧客歡迎的口味,也是最受歡迎的口味。 鮮豔的色澤、獨特的甜度和柔滑的質地使其成為最受消費者歡迎的酸奶口味,從而增加了該細分市場的增長。 巧克力還含有抗氧化劑,眾所周知對健康有很多好處。
分銷渠道展望
根據分銷渠道,冷凍酸奶市場分為超市/大賣場、便利店、專賣店、網店等。 2021年冷凍酸奶市場,專賣店板塊增速顯著。 冷凍酸奶的主要銷售渠道之一是專賣店區域。 自助服務模式的採用將進一步擴大這一領域。 大多數由大公司經營的專賣連鎖店都採用了自助服務商業模式。 近年來,由於需求上升,許多冷凍酸奶專賣店在新興國家開業。
區域概覽
按地區分析了北美、歐洲、亞太地區和 LAMEA 的冷凍酸奶市場。 歐洲部分將在 2021 年獲得冷凍酸奶市場的最高收入份額。 支持歐洲冷凍酸奶市場擴張的因素包括冷凍酸奶產品分銷渠道的擴張以及客戶對天然和有機冷凍酸奶的需求上升。 此外,保持健康生活方式的願望和意識不斷增強,這也增加了該地區消費者對冷凍酸奶產品的偏好。
The Global Frozen Yogurt Market size is expected to reach $13.8 billion by 2028, rising at a market growth of 5.0% CAGR during the forecast period.
A frozen treat known as frozen yogurt is created using yogurt and occasionally additional dairy and non-dairy ingredients. The same fundamental ingredients as ice cream are found in frozen yogurt, but it also includes live bacterial cultures. It differs from ice milk and traditional soft serve in that it is typically sourer than ice cream (though tanginess is partly due to the presence of lactic acid in the yogurt), in addition to being lower in fat (mainly because of the use of milk in place of cream).
Milk solids, a sweetener, milk fat, yogurt culture (often Streptococcus thermophilus and Lactobacillus bulgaricus), flavorings, and occasionally coloring make up frozen yogurt (natural or artificial). About 0.55 to 6% of yogurt is made up of milk fat, which gives yogurt its richness when added in amounts that are inversely linked to the number of milk solids. About 8-14% of the yogurt volume is made up of milk solids, which provide lactose for proteins and sweetness for creaminess and improved melting resistance.
15-17% of yogurt's contents are made up of sugar (beet or cane), which also adds sweetness and increases the number of solid ingredients, giving yogurt an improved body and texture. The yogurt is stabilized by gelatin and/or vegetable ingredients (guar gum, carrageenan), which lessen crystallization and raises its melting temperature. Due to this stabilization, the frozen yogurt will remain smooth despite handling or temperature changes. Both dairy and non-dairy products can be used to make frozen yogurt. It is a chilly meal that is frequently eaten as a dessert.
Additionally, frozen yogurt is also made from non-dairy foods like coconut and soy. Depending on the method of manufacturing, it may include sweeteners, flavors, color additives, stabilizers, preservatives, and emulsifiers. Yogurt contains various minerals, including protein, vitamin B-12, calcium, vitamin B-2, potassium, magnesium, and beneficial bacteria for the gastrointestinal tract. The most adaptable type of yogurt is plain or set yogurt, which has approximately 100 -160 calories per cup, depending on the amount of fat. The flavored frozen yogurt options range from plain vanilla with sugar to various fruit-flavored varieties.
COVID-19 Impact Analysis
Major players improved the composition of their frozen yogurt offerings by combining organic ingredients, attempting to make them cholesterol-free, and introducing vegan variants with no additional additives or preservatives. This also encouraged customers to search for immunity-boosting goods and other fortified products that would provide health benefits. Additionally, the COVID pandemic temporarily boosted the retail yogurt sector, which had been experiencing a modest decline in consumption due to the shutdown of specialty stores as a result of supermarket stockpiling and lockdown measures. In summary, the COVID-19 pandemic positively affected the frozen yogurt market.
Market Growth Factors
Rising influence of online and social media platforms
The majority of people in developing countries like China, Brazil, and Turkey are consuming more frozen yogurt today because of the availability of numerous online selling channels. Additionally, people in other developing nations like Saudi Arabia, India, South Korea, and others are adopting frozen yogurt as a snack or consuming it after lunch or supper because they know its health benefits. Therefore, the huge impact of social media and online sales platforms is propelling the growth of the frozen yogurt market.
Development of new flavors and service models
The emerging trend in the market is the blending of uncommon or distinctive flavors like the tart flavor. Since their release, tart-flavored frozen yogurt desserts have been incredibly popular because of their exceptional taste and minimal sugar content compared to regular yogurt. This is in accordance with the growing consumer demand for healthy foods. Due to all of these developments, customers favor frozen yogurt over other options like ice cream, aiding in the market's expansion in the coming years.
Market Restraining Factors
Issues regarding labelling violations and availability of counterfeit products
Yogurt product consumption is on the rise, which has also seen a growth in the number of fake and knockoff goods entering the market. Additionally, counterfeiting refers to false branding and the sale of unlicensed goods, which represents a significant issue for legitimate vendors of frozen yogurt. In poor nations with price-sensitive consumers, counterfeit brands are typically common. These subpar goods frequently cause annoyance and safety problems, which in turn cause customers to have bad impressions of them. Thus, it is projected that the growth of fake goods and stringent government regulations will hinder the growth of the market.
Nature Outlook
Based on nature, the frozen yogurt market is categorized into organic and conventional. The organic segment procured a considerable growth rate in the frozen yogurt market in 2021. An increase in consumer preference for organic food goods is responsible for the expansion of the segment. Consumers are more aware of the negative consequences that consuming synthetic chemicals has on their health today, as well as the food that they eat. This has increased market demand for flavored yogurt alternatives made from organic ingredients.
Flavor Outlook
On the basis of flavor, the frozen yogurt market is divided into chocolate, mango, pineapple, strawberry, and others. The chocolate segment acquired the largest revenue share in the frozen yogurt market in 2021. The most popular taste worldwide among customers of all ages is chocolate, which is the most commonly utilized flavor. Due to its vibrant color, distinctive sweetness, and smooth texture, it has become the most popular flavor of yogurt among consumers and hence augments the segment's growth. Additionally, chocolate is known to contain antioxidants that provide numerous health benefits.
Distribution Channel Outlook
Based on distribution channel, the frozen yogurt market is segmented into supermarket/hypermarket, convenience stores, specialist retailers, online stores, and others. The specialty stores segment garnered a remarkable growth rate in the frozen yogurt market in 2021. One of the key sales channels for frozen yogurt is the area of specialty stores. The adoption of the self-serve model would increase this sector's expansion further. The majority of specialized store chains operated by major players use the self-serve business model. In recent years, numerous frozen yogurt specialty stores have also opened in emerging nations, owing to the increased demand.
Regional Outlook
On the basis of region, the frozen yogurt market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Europe segment procured the highest revenue share in the frozen yogurt market in 2021. Factors supporting the expansion of the frozen yogurt market in Europe include the expansion of frozen yogurt product distribution channels and growing customer demand for natural and organic frozen yogurt. Additionally, the desire to maintain a healthy lifestyle and the increased awareness of this have increased customer indulgence in frozen yogurt goods in this region.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Lactalis Group, General Mills, Inc., Nestle S.A., Saputo, Inc., Britannia Industries Limited (Wadia group), Danone S.A. (Sofina Group), DuPont de Nemours, Inc., Arla Foods, Inc., Yakult Honsha Co., Ltd., and Menchie's Group, Inc.
Strategies Deployed in Frozen Yogurt Market
Feb-2023: Menchie's Group, Inc. came into collaboration with HI-CHEW, the immensely fruity, intensely chewy candy. Under this collaboration, Menchie's Group, Inc. would carry back consumer favorite HI-CHEW Raspberry. This flavor is tossed in participating Menchie's stores nationwide throughout February.
Sep-2022: Lactalis Group expanded its product line by combining Khaas's yogurt products into its portfolio. Presently, Khaas Dahi and Khaas Halal would be included in the portfolio which would result in Lactalis Group becoming the only national dairy company in ethnic yogurt.
Aug-2022: Menchie's Group, Inc. came into collaboration with SEGA, a Japanese multinational video game and entertainment company headquartered in Shinagawa, Tokyo. Under this collaboration, Menchie's Group, Inc. would release a new flavor named Sonic's Vegan Blue Raspberry Sorbet. Additionally, this fresh flavor would be sold in all Menchie's locations.
Jun-2022: Britannia Industries Limited would expand its geographic footprints in India by establishing a new dairy plant and another three greenfield units to cope with the increasing demand for dairy products.
May-2022: Lactalis Group took over Jalna, an Australian yogurt company. Through this acquisition, Lactalis Group would be able to extend its yogurt position and portfolio in the Australian dairy market.
Feb-2022: Nestle S.A. unveiled Fruit & Yogurt Smoothie pouches. Nestle-owned frozen snack brand Outshine revealed this new product which is aimed at both Adults and Children. Additionally, this new yogurt is made with real fruit with non-fat yogurt. Moreover, this new yogurt is available in four exciting flavors, namely, Peach raspberry, Pear vanilla, Blueberry pear, and Strawberry coconut.
Sep-2021: Saputo Inc. took over AmeriQual Group Holdings, LLC., which provides innovative solutions to major branded food companies, food service providers, and retailers. Under this acquisition, Saputo, Inc. took control over Carolina Dairy and Carolina Aseptic businesses previously operated by AmeriQual Group Holdings, LLC. Moreover, this acquisition would lead Saputo, Inc to competently place itself to grab the increasing demand for aseptic Nutritional snacks and Protein beverages.
Aug-2021: Danone S.A. unveiled the new Silk Greek Style Coconutmilk Yogurt Alternatives. This new product is free of artificial sweeteners and dairy and contains 10 grams of plant-based protein. Additionally, this new product line includes four exotic flavors, namely, Blueberry, Vanilla, Lemon, and Strawberry.
Mar-2021: Lactalis Group acquired Ultima Food, a Canadian manufacturer and marketer of yogurt and fresh dairy products, with production facilities in Granby, QC, and Delta, BC. Through this acquisition, Lactalis Group's investment would result in an effective opportunity in expanding the yogurt category in Canada. Moreover, this acquisition would enable the company to expand its footprint internationally.
Nov-2019: Lactalis Group took over Ehrmann Commonwealth Dairy, the U.S. yogurt business of Ehrmann, a Germany-based dairy company. Under this acquisition, Lactalis Group would use Ehrmann's Vermont and Arizona plants to create and strengthen its star brands, attain topflight service and quality for its private label customers and strengthen the national distribution system as well.
Jul-2019: General Mills, Inc. came into partnership with NextFoods, Inc., Colorado-based probiotics company. Under this partnership, General Mills, Inc. joined hands with GoodBelly Probiotics, a subsidiary of NextFoods, Inc to debut a product line of cereal and lactose-free yogurts. Additionally, the yogurt would come out in Vanilla Bean, Strawberry, Coconut, Wild Berry, and Black Cherry flavors. On the other hand, the cereal would come with one SKU, Peanut Butter Crunch.
Jan-2018: Menchie's Group, Inc. collaborated with Hormel Foods Corporation (an American food processing company). Under this collaboration, Menchie's Group, Inc. would craft a limited-edition flavor exploding with peanut buttery taste using the SKIPPY peanut butter. This new flavor is created especially for the fans to have a memorizing experience of SKIPPY peanut butter flavor.
Market Segments covered in the Report:
By Flavor
By Nature
By Distribution Channel
By Geography
Companies Profiled
Unique Offerings from KBV Research
List of Figures