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體育接待市場 - 預測 2023-2028
市場調查報告書
商品編碼
1295319

體育接待市場 - 預測 2023-2028

Sports Hospitality Market - Forecasts from 2023 to 2028
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 135 Pages | 商品交期: 最快1-2個工作天內

價格
簡介目錄

體育酒店市場預計到 2028 年將達到 2116,397 萬美元，複合年增長率為 14.06%，較 2021 年的 8,427,448,000 美元增長。

這是由於多年來營銷支出的強勁增長以及國際公司的市場進入。例如，歐洲/中東/非洲地區擁有大量的運動愛好者。國際足聯等歐洲體育賽事吸引了世界上最多的觀眾。事實上，國際足聯為 2022 年卡塔爾世界杯提供的招待套餐在推出之前就已經引起了很多人的興趣。

年輕人和千禧一代開始對體育旅遊產生興趣，為遊客在享受體育和賽事的同時帶來持久而難忘的體驗。此外，成年人和老年人參與體育旅遊是因為它可以促進社交和溝通，有助於提高自我形象和社會接受度。足球和板球聯賽等體育賽事的擴大推動了全球體育接待業的發展。由於社交媒體廣告和有吸引力的旅行計劃的增加，對體育招待的需求也在增長。

此外，人們對職業體育運動的興趣日益濃厚，尤其是 NFL、NBA、MLB 和 NHL 等主要體育聯盟，也推動了對體育接待體驗的需求。美國體育迷的熱情和忠誠度以及該國強大的體育文化推動了對體育接待服務和體驗不斷增長的需求。

市場趨勢：

  • WSBSPORT 和 Yves Preissler Business Consulting 攜手合作，為世界各地的健身俱樂部和酒店打造最佳的足球和槳解決方案。此次合作針對的是希望將體育主題融入其社交體驗的醫院。創建設施，使五人制足球和劃船等體育和休閒活動共存，並完全融入酒店服務中。在Lesotho，三名年輕企業家創辦了新的酒店業企業，535 名青少年正在加入勞動力隊伍，特別是在酒店業。

按運動項目劃分，全球體育酒店市場分為足球、美式橄欖球、棒球、網球、籃球等。由於球迷可支配收入的增加、對獨特和難忘體驗的需求不斷增長以及世界各地主要體育賽事越來越受歡迎等因素，通過足球進行的體育招待需求正在蓬勃發展。根據國際足聯2020年年度報告，僅國際足聯世界杯的接待和門票銷售預算收入就達5億美元。這凸顯了酒店業戰略投資對於確保活動成功並盈利的重要性。此外，技術的進步使體育場館能夠提供更加複雜和個性化的接待服務，而社交媒體的出現促進了球迷與他人分享經驗的願望，對優質產品的需求不斷增加。

按地區劃分，受消費者在體育相關體驗方面的支出增加、最先進體育場館的開發以及對獨特球迷參與機會的需求不斷增長的推動，美國體育酒店市場將佔據重要的市場份額。 。例如，Mercedes Benz Stadium是亞特蘭大獵鷹隊 (NFL) 和亞特蘭大聯隊 (MLS) 的主場。以增強球迷體驗的尖端技術和創新設施而聞名。

亞太地區在IT基礎設施和技術方面取得了顯著進步。隨著新的國際參與者進入市場，他們的首要任務是品牌認知度和客戶保留，利用體育產業作為公關和營銷工具。該地區未來還將舉辦許多體育賽事。因此，預計該地區的體育酒店市場將在預測期內快速增長。

目錄

第 1 章 簡介

  • 市場概況
  • 市場定義
  • 調查範圍
  • 市場細分
  • 貨幣
  • 先決條件
  • 基準年和預測年的時間表

第二章研究方法論

  • 調查數據
  • 調查過程

第三章執行摘要

  • 調查亮點

第四章市場動態

  • 市場驅動力
  • 市場製約因素
  • 波特五力分析
  • 行業價值鏈分析

5 體育接待市場，按運動類型劃分

  • 介紹
  • 足球
  • 美式足球
  • 棒球
  • 網球
  • 籃球
  • 其他

6.按地區劃分的體育接待市場

  • 介紹
  • 美洲
    • 美國
    • 其他
  • 歐洲、中東和非洲 (EMEA)
    • 英國
    • 德國
    • 法國
    • 其他
  • 亞太地區
    • 日本
    • 中國
    • 其他

第七章其他競爭環境及分析

  • 主要公司及戰略分析
  • 初創企業和市場盈利能力
  • 併購 (M&A)、協議與合作
  • 供應商競爭力矩陣

第八章公司簡介

  • DTB Sports Hospitality and Event Management Limited
  • RTR Sports Marketing Ltd
  • Keith Prowse（Compass Group）
  • White Label Hospitality
  • ATPI Ltd.
  • CSM Sports and Entertainment LLP
  • RK Sports Hospitality
  • Hospitality Finder
簡介目錄
Product Code: KSI061613960

The sports hospitality market is predicted to grow at a CAGR of 14.06% from US$8,427.448 million in 2021 to US$21,163.970 million by 2028.

Significant growth in marketing expenditure over the years and also due to entrance of the international companies in the market. For instance, regions of Europe, and the Middle East and Africa are immensely populated with sports enthusiasts. Sporting events in Europe, like FIFA, attract the highest number of viewers in the world. In fact, FIFA's hospitality packages for the 2022 World Cup in Qatar have generated a high level of interest even before going on sale.

Younger and millennials are becoming interested in sports tourism, which gives visitors a lasting and unforgettable experience while they enjoy a sport or event. Additionally, adults and elderly folks participate in sports tourism because it promotes socializing and communication and helps with self-image and acceptability in society. Global sports hospitality is being boosted by expanding sporting events like football and cricket leagues. The demand for sports hospitality is also rising as a result of expanding social media advertising and alluring travel deals.

Additionally, the growing interest in professional sports, especially in major sports leagues like the NFL, NBA, MLB, and NHL, is also driving the demand for sports hospitality experiences. The passion and loyalty of sports fans in the USA, along with the country's strong sports culture, contribute to the increasing demand for sports hospitality services and experiences.

Market Developments:

  • WSBSPORT and Yves Preissler Business Consulting are collaborating to create the greatest football and paddle solutions for fitness clubs and hotels throughout the world. The collaboration caters to hospitality locations that want to include sports themes in their social experiences. The idea is to build venues where exercise and leisure activities such as 5-a-side football and paddling may coexist and be completely incorporated into the hospitality offering.
  • In Lesotho, three young entrepreneurs launched new hospitality businesses, and 535 teenage young people are entering the labour force, particularly in hospitality.

By sports type, the global sports hospitality market is segmented as soccer, American football, baseball, tennis, basketball, and others. Sports hospitality through soccer has seen a boom in demand, driven by rising factors such as increasing disposable income among fans, rising demand for unique and memorable experiences, and the growing popularity of major sporting events around the world. According to FIFA's 2020 annual report, the budgeted revenue from hospitality and ticket sales for the FIFA World Cup alone totals USD 500 million. This underscores the importance of strategic investments in hospitality to ensure a successful and profitable event. Furthermore, technological improvements have enabled sports venues to provide more complex and personalized hospitality services, while the emergence of social media promoted a desire among fans to share their experiences with others, driving demand for premium products even higher.

By geography, the American sports hospitality market is expected to hold a considerable market share fueled by increasing consumer spending on sports-related experiences, the development of state-of-the-art sports facilities, and growing demand for unique fan engagement opportunities. For example, Mercedes-Benz Stadium is the home stadium of the Atlanta Falcons (NFL) and Atlanta United FC (MLS). It is known for its cutting-edge technology and innovative features that enhance the fan experience.

Asia-Pacific is experiencing a significant rate of adoption of IT Infrastructure and technological advancements. With new entries of international companies in the market, their top priorities are brand awareness and client retention, and they are using the sports industry as the PR and marketing tool. The region is also set to witness a significant number of sports events being held. Thus, it is predicted that the sports hospitality market in this region to experience rapid growth during the forecast period.

Market Segmentation:

By Sports Type

  • Soccer
  • American Football
  • Baseball
  • Tennis
  • Basketball
  • Others

By Geography

  • Americas
  • USA
  • Others
  • Europe Middle East and Africa
  • United Kingdom
  • Germany
  • France
  • Others
  • Asia Pacific
  • Japan
  • China
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base, and Forecast Years Timeline

2. RESEARCH METHODOLOGY

  • 2.1. Research Data
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Research Highlights

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Force Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis

5. SPORTS HOSPITALITY MARKET, BY SPORTS TYPE

  • 5.1. Introduction
  • 5.2. Soccer
  • 5.3. American Football
  • 5.4. Baseball
  • 5.5. Tennis
  • 5.6. Basketball
  • 5.7. Others

6. SPORTS HOSPITALITY MARKET, BY GEOGRAPHY

  • 6.1. Introduction
  • 6.2. Americas
    • 6.2.1. United States
    • 6.2.1.1. United States Sports Hospitality Market, by Sports Type
    • 6.2.2. Others
  • 6.3. Europe Middle East and Africa
    • 6.3.1. United Kingdom
    • 6.3.1.1. United Kingdom Sports Hospitality Market, by Sports Type
    • 6.3.2. Germany
    • 6.3.2.1. Germany Sports Hospitality Market, by Sports Type
    • 6.3.3. France
    • 6.3.3.1. France Sports Hospitality Market, by Sports Type
    • 6.3.4. Others
  • 6.4. Asia Pacific
    • 6.4.1. Japan
    • 6.4.1.1. Japan Sports Hospitality Market, by Sports Type
    • 6.4.2. China
    • 6.4.2.1. China Sports Hospitality Market, by Sports Type
    • 6.4.3. Others

7. OTHER COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 7.1. Major Players and Strategy Analysis
  • 7.2. Emerging Players and Market Lucrativeness
  • 7.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 7.4. Vendor Competitiveness Matrix

8. COMPANY PROFILES

  • 8.1. DTB Sports Hospitality and Event Management Limited
  • 8.2. RTR Sports Marketing Ltd
  • 8.3. Keith Prowse (Compass Group)
  • 8.4. White Label Hospitality
  • 8.5. ATPI Ltd.
  • 8.6. CSM Sports and Entertainment LLP
  • 8.7. RK Sports Hospitality
  • 8.8. Hospitality Finder