市場調查報告書
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線上皮膚科諮詢市場—2024年至2029年預測Online Dermatology Consultation Market - Forecasts from 2024 to 2029 |
線上皮膚科諮詢市場預計將從2022年的41.3億美元市場規模成長到2029年的75.2億美元,複合年成長率為8.96%。
線上皮膚科諮詢提供了一種最先進的方法來提供皮膚科治療,將支持平等地擴展到偏遠地區,並允許皮膚科醫生和基層醫療醫生將患者與當地皮膚科中心聯繫起來,使您能夠提供支持。
即時進行遠距皮膚病學有兩種主要方式。在存轉,患者透過安全的線上平台提交他們的病歷、疑慮以及受影響區域的高解析度照片。
然後,您的皮膚科醫生將在您方便的時候查看這些資訊,並通常在 24 至 48 小時內回覆診斷、治療計劃和建議。同時,在即時諮詢中,患者決定何時安排視訊通話。然後皮膚科醫生可以即時檢查受影響的區域,提出問題,並提供診斷和治療計劃。
另一種方法將存轉與即時元素相結合,患者首先非同步提交訊息,然後在即時視訊訪問中接受進一步評估。我們還看到人工智慧的整合可以主動分析患者照片並提供基本資訊和分診服務。
線上皮膚科諮詢市場是由遠端醫療領域的投資和遠距皮膚科服務的採用所推動的。線上教育和遠距諮詢的成長趨勢,以及對研發項目的投資增加,以開發多種預防性線上皮膚科服務,也促進了線上皮膚科諮詢的成長。這些因素共同促進了線上皮膚科諮詢市場的擴大。
由於人口老化和皮膚科醫生短缺導致皮膚病患病率不斷上升,北美和歐洲地區對線上皮膚科諮詢市場的需求不斷成長。因此,患者必須等待近一個月才能看皮膚科。根據美國癌症協會的數據,黑色素瘤僅佔皮膚癌的 1%,但卻是大多數皮膚癌死亡的原因。
推動線上皮膚科諮詢行業擴張的關鍵因素之一是每百萬人皮膚科醫生數量的下降。即使在已開發國家,皮膚科醫生也短缺,導致患者的等待時間和回應時間更長。皮膚科醫生將在預計的一段時間內轉向遠端醫療,以幫助患者獲得皮膚科治療,這正在推動線上皮膚科諮詢行業的成長。
隨著遠端醫療在各個醫療保健領域的採用,線上皮膚科諮詢正被廣泛接受並成功使用。根據國際電信聯盟估計,到2023年,將有約54億人使用網際網路,佔世界人口的67%。
在印度,到2022年,99%的人口將被行動電話網路覆蓋,同年行動電話用戶數將達到每100人81部。這些統計數據證實了網路和行動網路服務在人口中的廣泛普及,支持了遠端醫療和數位診斷的發展。
與傳統的親自拜訪相比,成本效益是線上拜訪的顯著優勢,特別是對於初次拜訪或非緊急問題的後續預約。這是因為線上諮詢通常需要皮膚科醫生更少的時間和資源。
在網路上披露敏感醫療資料的行為引起了人們對此類資訊的隱私和安全的嚴重擔憂。為了解決這些問題並培養患者信任,必須制定強力的安全通訊協定並遵守資料保護條例。
此外,並非所有皮膚科醫生都具備在線上環境中有效進行諮詢所需的舒適度或資源。此類限制可能導致合格的醫療保健提供者短缺,特別是在某些地區。
線上皮膚科諮詢市場按應用細分為護膚、護髮等。
線上皮膚科諮詢市場按應用細分為護膚、護髮等。護膚涵蓋了患者尋求諮詢的各種與皮膚相關的病症和問題。
護髮包括及早發現脫髮原因、評估頭皮健康狀況以及推薦合適的護髮方法和產品。其他類別包括美甲諮詢、與性健康相關的皮膚科問題以及美容皮膚科諮詢。
北美預計將佔據線上皮膚科諮詢市場的很大佔有率
在整個預測期內,北美預計將保持在全球市場的重要地位。許多醫療保健組織都是早期採用者,並開始利用線上平台,這將加速加拿大和美國的市場開拓。
此外,強大的美國政府以及 MDlive 和 DermatologyOnCall 等主要企業的成長預計將在預測期內推動北美市場的發展。
歐洲是第二大地區,預計將佔據全球市場的很大一部分。德國、英國、義大利、法國等高成長國家將有助於歐洲市場的拓展,預計將加快線上皮膚科諮詢市場的成長速度。
The online dermatology consultation market is expected to grow at a CAGR of 8.96% from a market size of US$4.13 billion in 2022 to reach US$7.52 billion in 2029.
Online dermatology consultation offers a cutting-edge approach to providing dermatological treatments, extending assistance to remote locations equally, and enabling dermatologists or primary care doctors to aid patients by referring them to local dermatology centers.
There are two primary methods for conducting teledermatology in real-time: store-and-forward techniques and video conferencing technology. With store-and-forward, patients submit their medical history, concerns, and high-quality photos of the affected area(s) through a secure online platform.
Dermatologists then review this information at their convenience and send back a diagnosis, treatment plan, and recommendations, typically within 24-48 hours. On the other hand, in real-time consultations, patients schedule a specific appointment time for a video call. During the session, dermatologists can examine the affected area in real-time, ask questions, and provide a diagnosis and treatment plan.
Another modality involves a combination of store-and-forward and real-time elements, where patients initially submit information asynchronously, followed by a real-time video consultation for further evaluation. Additionally, the integration of artificial intelligence for preliminary analysis of patient photos or providing basic information and triage services is also observed.
The market for online dermatology consultation is driven by the adoption of investments and teledermatology services in the telemedicine sector. Rising trends in online education and remote consulting, along with increased investment in R&D programs for the development of several preventive online dermatology services, also contribute to its growth. These factors collectively contribute to the online dermatology consultation market expansion.
The demand for the online dermatology consultation market in North America and Europe area is expanding as a result of the rising prevalence of skin disorders brought on by an aging population and a lack of dermatologists. As a result, patients must wait nearly a month for their dermatologist visit. According to the American Cancer Society, only 1% of skin cancer cases are melanoma, yet it causes the vast majority of skin cancer deaths.
One of the key elements encouraging the expansion of the online dermatology consultation industry is the drop in dermatologists per million people. Dermatologists are in short supply, even in some developed countries, which results in lengthy patient wait periods and slow response times. Dermatologists will use telemedicine over the anticipated duration to give patients access to dermatological therapy, which is fueling the online dermatology consultation industry growth.
The increasing adoption of telemedicine across various healthcare fields is facilitating the broader acceptance and successful utilization of online dermatology consultations. According to ITU estimates, approximately 5.4 billion people, accounting for 67 percent of the world's population, were using the Internet in 2023.
In India, 99% of the population was covered by a mobile-cellular network as of 2022, with mobile-cellular subscriptions reaching 81 per 100 inhabitants in the same year. These statistics underscore the extensive penetration of Internet and mobile network services among the population, thereby driving the advancement of telemedicine and digital diagnosis.
Cost-effectiveness is a notable advantage of online consultations over traditional in-person visits, particularly for initial consultations or follow-up appointments related to non-urgent concerns. This is attributed to the reduced time and resources typically required from the dermatologist's side during online consultations.
The act of disclosing sensitive medical data online raises significant apprehensions regarding the privacy and security of such information. To alleviate these concerns and foster confidence among patients, it is imperative to implement robust security protocols and adhere strictly to data protection regulations.
Moreover, not all dermatologists possess the necessary comfort level or resources to conduct consultations efficiently in an online environment. This limitation can result in a shortage of qualified healthcare providers, particularly in certain geographical regions.
Online dermatology consultation market segmentation by application into skin care, hair care, and others
The online dermatology consultation market is segmented by application into various categories, including skin care, hair care, and others. Skincare encompasses a broad spectrum of skin-related conditions and issues for which patients seek consultations.
Hair care involves the early identification of causes for hair loss, assessment of scalp health, and recommendations for suitable hair care practices and products. Other categories include consultations for nail concerns, sexual health-related dermatological issues, and cosmetic dermatology inquiries.
North America is anticipated to hold a significant share of the online dermatology consultation market market
Throughout the projected period, North America is anticipated to maintain its significant position in the global market. Numerous healthcare institutions have quickly adopted and started using online platforms, which will encourage market development across Canada and the US.
Furthermore, it is projected that a strong U.S. government and growth in key firms like MDlive and DermatologistOnCall would propel the North American market during the projection year.
The second-largest region, Europe, is predicted to account for a sizable percentage of the global market. High-growing countries like Germany, the UK, Italy, and France would contribute to the market expansion in Europe, which is anticipated to result in a faster rate of online dermatology consultation market growth.