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市場調查報告書
商品編碼
1532925

雲端音樂服務市場－2024年至2029年預測

Cloud Music Services Market - Forecasts from 2024 to 2029
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 118 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

雲端音樂服務市場預計到 2029 年將達到 434.86 億美元，預測期內複合年成長率為 29.80%，較 2024 年的 118.01 億美元成長。

音樂服務或音樂提供者是一種服務或解決方案，包括為使用者提供「音樂點播」功能，並且還向歌曲和音樂的製作者和作者收集、註冊、授權和核算版稅。線上或雲端基礎的音樂服務是一種串流媒體，它透過網路向用戶提供他們喜愛的音樂，並且不一定需要下載或儲存音樂檔案。線上音樂服務可以讓消費者和用戶輕鬆存取他們喜愛的音樂，也提供了一種無需購買即可合法消費藝術品的經濟有效的方法。

近年來，全球音樂和音訊產業顯著成長。全球音樂產業的崛起體現了雲端音樂服務的正面影響。根據《美國音樂》發布的報告，2022 年英國音樂出口總額約 43 億美元（40 億歐元）。同樣，美國唱片工業協會 (RIAA) 表示，到 2023 年，美國音樂串流收入預計為 144 億美元，高於 2022 年的 133 億美元和 2021 年的 124 億美元。

此外，行動裝置的雲端音樂服務通常是為用戶提供音樂存取的應用程式。另一方面，基於網路的服務透過網際網路在供應商的網站上提供串流媒體。由於只需一鍵即可獲得音樂和播客，雲端音樂服務市場預計將以極高的成長率成長。

此外，由於雲端服務的引入，音樂產業正在快速成長，這是推動市場成長的主要因素之一。 5G 的廣泛採用可以實現更快的音樂下載和更低的延遲，預計將在未來幾年推動市場成長。北美預計將在雲端音樂服務市場中佔據重要地位，特別是由於網路存取的增加和音樂產業的技術發展。

雲端音樂服務市場促進因素：

  • 網路存取的增加預計將推動全球對雲端音樂服務的需求。

全球雲端音樂服務需求成長的主要因素之一是全球網路存取率的不斷提高。隨著智慧型手機和網際網路在全球市場的普及，對基於網際網路的服務的需求顯著增加。線上視訊串流、電影串流、音樂串流、電子商務等各種新的網路平台見證了市場的崛起。

根據通訊（ITU）發布的網路資料，到2023年，將有約54億人（即世界人口的67%）連接到網路。

雲端音樂服務市場的區域前景

  • 預計美國地區將對市場成長做出重大貢獻。

由於 Spotify、蘋果、亞馬遜、潘朵拉等眾多參與者的存在，美國雲端服務音樂市場預計將在預測期內擴大。此外，許多電子設備在國內的日益普及也是支撐市場成長的主要因素。根據世界銀行統計，行動電話普及率為每100人110部。

美國雲端音樂服務市場的策略聯盟和合作夥伴關係預計將在預測期內提振市場。例如，2022 年 8 月，Spotify 將與三星合作，為用戶提供更多聆聽方式。此次合作將使三星用戶能夠將他們的裝置與 Spotify 無縫連接，確保音樂永不停歇。無縫音樂將在所有 Galaxy 裝置、手錶和耳機上提供。

根據蜂窩通訊工業協會 (CTIA) 的數據，5G 連接在美國正在迅速增加，這將是未來幾年推動市場成長的主要因素之一。 2020 年，活躍 5G 設備數量為 1,400 萬台，2021 年將增加至 8,600 萬台。 2022年，全國5G有效用戶數將增加至1.62億。因此，5G市場的擴張預計將推動未來幾年的市場成長。

雲端音樂服務市場的主要發展：

  • 2023 年 11 月 - Google Cloud 與 Spotify 合作，擴大我們的合作夥伴關係並增強我們在基礎設施、AI/ML 技術和資料分析方面的專業知識。自 2016 年以來，Google Cloud 和 Spotify 一直是 Spotify 的首要任務，該平台目前為超過 5.74 億人提供服務。與 Spotify 的新合作夥伴關係將探索 Google Cloud 的 AI 工具，以改善 Spotify 的關鍵方面，包括內容髮現、個人化建議和安全收聽。

雲端音樂服務市場的主要企業：

  • Spotify - Spotify 每次都能幫助客戶找到合適的音樂和播客。該公司成立於 2008 年，目前提供超過 1 億首歌曲、600 萬個播客和 350 萬音訊。全球最受歡迎的音訊串流平台之一，在 180 多個市場擁有超過 6.15 億用戶，其中包括 2.39 億用戶。
  • YouTube - YouTube 成立於 2005 年，是雲端音樂服務市場的主要企業之一。公司的使命是讓每個人都有發言權並與世界分享。
  • Sound Cloud - Sound Cloud 成立於 2007 年，是一個以藝術家為先的平台，由全球藝術家和聽眾社群提供支援。該公司為個人藝術家提供工具、服務和平台，幫助他們建立和發展他們的音樂事業。
  • 亞馬遜 - 亞馬遜遵循四項核心原則，包括客戶至上、長遠思考、對卓越營運的承諾以及對創新的熱情。我們還有 16 項領導原則，包括所有權、發明、簡化、節儉、大局觀以及僱用和培養最優秀的人才。

目錄

第1章簡介

  • 市場概況
  • 市場定義
  • 調查範圍
  • 市場區隔
  • 貨幣
  • 先決條件
  • 基準年和預測年時間表
  • 相關人員的主要利益

第2章調查方法

  • 研究設計
  • 調查過程

第3章執行摘要

  • 主要發現

第4章市場動態

  • 市場促進因素
  • 市場限制因素
  • 波特五力分析
  • 產業價值鏈分析
  • 分析師觀點

第5章雲端音樂服務市場：依類型

  • 介紹
  • 可下載
  • 訂閱
  • 串流媒體

第6章雲端音樂服務市場：依平台分類

  • 介紹
  • 行動裝置
  • 基於網路的

第7章雲端音樂服務市場：依最終用戶分類

  • 介紹
  • 個人
  • 工作

第8章雲端音樂服務市場：按地區

  • 介紹
  • 北美洲
    • 按類型
    • 按平台
    • 按最終用戶
    • 按國家/地區
  • 南美洲
    • 按類型
    • 按平台
    • 按最終用戶
    • 按國家/地區
  • 歐洲
    • 按類型
    • 按平台
    • 按最終用戶
    • 按國家/地區
  • 中東/非洲
    • 按類型
    • 按平台
    • 按最終用戶
    • 按國家/地區
  • 亞太地區
    • 按類型
    • 按平台
    • 按最終用戶
    • 按國家/地區

第9章競爭環境及分析

  • 主要企業及策略分析
  • 新興企業和馬基盈利
  • 合併、收購、協議和合作
  • 競爭對手儀表板

第10章 公司簡介

  • Apple, Inc.
  • Spotify
  • Amazon
  • Pandora
  • Sound Cloud
  • KKBOX
  • Youtube
  • Deezer SA
  • Saavn LLC
  • Gaana.com
  • Qobuz
  • Tidal Music AS
  • Napster
  • Wynk Music（Airtel Digital Ltd.）
  • Netease Cloud Music Co., Ltd.
簡介目錄
Product Code: KSI061610555

The cloud music services market is projected to grow at a CAGR of 29.80% over the forecast period, from US$11.801 billion in 2024, and is expected to reach US$43.486 billion by 2029.

A music service or music provider is a service or solution that includes 'music-on-demand' features for the users, and it also collects, registers, licenses, and accounts royalties with the producer and writer of the songs or music. Online or cloud-based music services are a type of streaming media that provides users with the music of their choice through the internet, necessarily not requiring downloading or storing the music file. With online music services, the consumer or the subscriber has easy access to the music of their choice, along with offering a cost-efficient method to legally consume the art form without buying it.

The global music and audio industry has greatly increased in recent years. The increase in the music industry globally has shown a positive impact of cloud music services. The report published by UK Music stated that in 2022, the music export of the UK was valued at about US$4.3 billion (Euro 4 billion). Similarly, the Recording Industry Association of America (RIAA) in 2023 stated that in 2023, the streaming revenue of US music was estimated at US$14.4 billion, which increased from US$13.3 billion in 2022 and US$12.4 billion in 2021.

In addition, cloud music services for mobile devices are generally apps that offer music accessibility to the user. In contrast, web-based services offer streaming through the internet on the provider's website. The cloud music services market is projected to rise at an exorbitant growth rate, owing to the vast availability of music and podcasts in one click.

Moreover, the music industry is growing rapidly with the introduction of cloud services, which is one of the major reasons boosting the market growth. The increasing penetration of 5G, which enables people to download music faster and with low latency, is anticipated to propel the market growth in the coming years. North America is poised to hold a prominent position in the cloud music services market, particularly due to its increasing accessibility to the internet and the technological developments in the music industry.

CLOUD MUSIC SERVICES MARKET DRIVERS:

  • The increase in the accessibility of the internet is anticipated to propel the demand for cloud music services globally.

One of the major drivers for the increase in the global demand for cloud music services can be traced to the increase in global Internet accessibility. With the increase in the accessibility of smartphones and the Internet in the global market, the demand for Internet-based services increased massively. Various new internet-based platforms, such as online video streaming, movie streaming, music streaming, and e-commerce, among others, witnessed the rise in their market.

The individual using the internet data published by the International Telecommunication Union (ITU) stated that in 2023, about 5.4 billion or 67% of the global population had access to the internet.

Cloud Music Services Market Geographical Outlook

  • The United States region is predicted to contribute significantly to market growth.

The United States market for cloud services music is expected to propel in the projected period, owing to the presence of many players such as Spotify, Apple Inc., Amazon, and Pandora, among others. Additionally, the increasing presence of many electronic devices in the country is a major reason propelling the market growth. According to the World Bank, the penetration of mobile phones is 110 mobiles per 100 people.

Strategic collaboration and partnership in the United States cloud music service market is anticipated to fuel the market in the projected period. For instance, in August 2022, Spotify partnered with Samsung to give users more ways to listen. The partnership will allow Samsung users to seamlessly connect their devices with Spotify so that music never stops. Seamless music will be available on all Galaxy devices, watches, and buds.

According to the Cellular Telecommunications Industry Association (CTIA), 5G connections in America are increasing rapidly, which is one of the major factors fueling market growth in the coming years. In 2020, the active 5G devices were 14 million, which grew to 86 million in 2021. In 2022, the number of 5G active users in the country grew to 162 million. Hence, in the coming years, the growing 5G market is anticipated to boost market growth.

Cloud Music Services Market Key Developments:

  • November 2023- Google Cloud partnered with Spotify to expand the partnership and amplify their expertise in infrastructure, AI/ML technologies, and data analytics. Google Cloud and Spotify have been preferred for Spotify since 2016, and at present, the platform serves more than 574 million people. This new partnership with Spotify will explore Google Cloud's AI tools to improve its critical aspects, including content discovery, personalized recommendations, and safe listening.

Cloud Music Services Market Key Players:

  • Spotify- Spotify helps the customer to find the right music or podcast every time. The company was launched in 2008 and, at present, has more than 100 million tracks, 6 million podcast titles, and 3,50,000 audiobooks a la carte. It is among the world's most popular audio streaming platforms, with more than 615 million users, including 239 million subscribers in more than 180 markets.
  • YouTube- YouTube, established in 2005, is among one of the major companies in the cloud music service market. The company's mission is to give everyone a voice and show them to the world.
  • Sound Cloud- Sound Cloud, founded in 2007, is an artist-first platform powered by a global community of artists and listeners. The company powers individual artists with tools, services, and platforms to build and grow their careers in music.
  • Amazon- Amazon is guided by four major principles, which include customer obsession, long-term thinking, commitment to operational excellence, and passion for innovation. The company also has 16 leadership principles, which include ownership, invention, simplification, frugality, thinking big, and hiring and developing the best, among others.

Market Segmentation:

Cloud Music Services Market is segmented and analyzed as below:

By Type

  • Downloadable
  • Subscription
  • Streaming

By Platform

  • Mobile Device
  • Web-Based

By End-User

  • Individual
  • Business

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • United Kingdom
  • Germany
  • Italy
  • Spain
  • Others
  • Middle East and Africa
  • Israel
  • Saudi Arabia
  • Others
  • Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Taiwan
  • Thailand
  • Indonesia
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base and Forecast Years Timeline
  • 1.8. Key benefits for the stakeholders

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis
  • 4.5. Analyst view

5. CLOUD MUSIC SERVICES MARKET BY TYPE

  • 5.1. Introduction
  • 5.2. Downloadable
  • 5.3. Subscription
  • 5.4. Streaming

6. CLOUD MUSIC SERVICES MARKET BY PLATFORM

  • 6.1. Introduction
  • 6.2. Mobile Device
  • 6.3. Web-Based

7. CLOUD MUSIC SERVICES MARKET BY END-USER

  • 7.1. Introduction
  • 7.2. Individual
  • 7.3. Business

8. CLOUD MUSIC SERVICES MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Type
    • 8.2.2. By Platform
    • 8.2.3. By End-User
    • 8.2.4. By Country
      • 8.2.4.1. USA
      • 8.2.4.2. Canada
      • 8.2.4.3. Mexico
  • 8.3. South America
    • 8.3.1. By Type
    • 8.3.2. By Platform
    • 8.3.3. By End-User
    • 8.3.4. By Country
      • 8.3.4.1. Brazil
      • 8.3.4.2. Argentina
      • 8.3.4.3. Others
  • 8.4. Europe
    • 8.4.1. By Type
    • 8.4.2. By Platform
    • 8.4.3. By End-User
    • 8.4.4. By Country
      • 8.4.4.1. United Kingdom
      • 8.4.4.2. Germany
      • 8.4.4.3. Italy
      • 8.4.4.4. Spain
      • 8.4.4.5. Others
  • 8.5. Middle East and Africa
    • 8.5.1. By Type
    • 8.5.2. By Platform
    • 8.5.3. By End-User
    • 8.5.4. By Country
      • 8.5.4.1. Israel
      • 8.5.4.2. Saudi Arabia
      • 8.5.4.3. Others
  • 8.6. Asia Pacific
    • 8.6.1. By Type
    • 8.6.2. By Platform
    • 8.6.3. By End-User
    • 8.6.4. By Country
      • 8.6.4.1. China
      • 8.6.4.2. Japan
      • 8.6.4.3. India
      • 8.6.4.4. Australia
      • 8.6.4.5. South Korea
      • 8.6.4.6. Taiwan
      • 8.6.4.7. Thailand
      • 8.6.4.8. Indonesia
      • 8.6.4.9. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Emerging Players and Markey Lucrativeness
  • 9.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 9.4. Competitive Dashboard

10. COMPANY PROFILES

  • 10.1. Apple, Inc.
  • 10.2. Spotify
  • 10.3. Amazon
  • 10.4. Pandora
  • 10.5. Sound Cloud
  • 10.6. KKBOX
  • 10.7. Youtube
  • 10.8. Deezer SA
  • 10.9. Saavn LLC
  • 10.10. Gaana.com
  • 10.11. Qobuz
  • 10.12. Tidal Music AS
  • 10.13. Napster
  • 10.14. Wynk Music (Airtel Digital Ltd.)
  • 10.15. Netease Cloud Music Co., Ltd.